Padel Nuestro
Padel Nuestro is a Spain-based specialty retailer and wholesaler of padel equipment, operating 60+ stores across 17 countries and a multi-language Magento e-commerce platform selling 3,000+ products from 30+ brands to padel players of all levels.
- Company typePrivate
- Founded2010
- HeadquartersAlcantarilla, Spain
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Padel Nuestro does
Padel Nuestro is a Spain-based specialty retailer and wholesaler of padel equipment, footwear, apparel, and accessories, operating as the largest padel distributor in Spain and Europe. Founded around 2009-2010 and headquartered in Alcantarilla (Murcia), the company runs a dual-channel model combining an own-brand Magento e-commerce storefront (padelnuestro.com, available in 7 languages and serving 17 countries) with a network of 60+ proprietary and associated physical stores spanning 23 Spanish cities and 17 countries, including flagship and Test Zone XL locations in Madrid and Málaga. The catalog carries 3,000+ SKUs across 30+ brands — Adidas, Bullpadel, Nox, Babolat, Head, Siux, Wilson, StarVie, Vibor-A and others — with deep partnerships that yield exclusive co-branded player editions tied to sponsored professionals such as Agustín Tapia, Alejandro Galán, Arturo Coello, and Juan Lebrón.
The company generates revenue through one-time hardware and apparel sales across both online and physical channels, with unit pricing, promotional flash sales, and an outlet channel for older inventory. Pricing mechanics include free shipping above €59.95 for mainland Spain, gift cards from €20 to €500 (1-year validity), installment payments via SeQura, and 30-day returns. Customer segments are end-consumer padel players segmented by skill level (beginner through professional) and gender, plus gift buyers; the segmentation model is hybrid (persona + occasion-based). Under the leadership of Chairman and CEO Sascha Beyer, Padel Nuestro has recently expanded its proposition into pickleball equipment and is scaling international D2C reach and exclusive player-collaboration product lines, with annual collection refreshes across 2024, 2025, and 2026 vintages.
Padel Nuestro firmographics
Firmographics- Name
- Padel Nuestro
- Legal name
- Padel Nuestro
- Website
- https://padelnuestro.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Padel Nuestro is a Spain-based specialty retailer and wholesaler of padel equipment, operating 60+ stores across 17 countries and a multi-language Magento e-commerce platform selling 3,000+ products from 30+ brands to padel players of all levels.
- Ownership category
- akta.pro rank
Where Padel Nuestro is headquartered
LocationHeadquarters
- HQ city
- Alcantarilla
- HQ country
- Spain
- HQ region
- Europe
Offices3 records
Markets served
Padel Nuestro business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Product Sales: Padel Nuestro generates revenue through the sale of padel equipment and accessories including paddles (palas), footwear (zapatillas), apparel (ropa), bags (paleteros/mochilas), balls (pelotas), and accessories. The company operates as a multi-brand retailer offering products from over 30 brands including Adidas, Nox, Bullpadel, Babolat, Head, Siux, Wilson, and others. Revenue is generated through one-time transaction sales both online (e-commerce) and in physical retail stores.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Gift cards available in preset and custom amounts |
| Unit Pricing | Pay-as-you-go | Free shipping threshold for mainland Spain |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Padel Nuestro product offering
Product offeringCore offering
Padel Nuestro is the largest padel distributor in Spain and Europe, operating a multi-brand retail business that sells padel equipment including paddles, footwear, apparel, bags, balls, accessories, and bundles through its own e-commerce platform (padelnuestro.com) and 60+ physical retail stores. The catalog includes over 3,000 products from more than 30 brands such as Adidas, Nox, Bullpadel, Babolat, Head, Siux, Wilson, and StarVie, with the company also expanding into pickleball equipment and offering gift cards.
Product overview
Pādel Nuestro operates an e-commerce platform and physical retail chain serving as the largest padel distributor in Spain and Europe. The offering is organized as a multi-brand marketplace combining a comprehensive online store with physical stores (60+ owned and associated stores, 23 Spanish cities, 17 countries). Core products include padel paddles (palas), footwear (zapatillas), apparel (ropa), racket bags (paleteros y mochilas), balls (pelotas), accessories, and packs/bundles. The company has expanded into pickleball equipment and offers gift cards. The platform features over 3,000 products from more than 30 brands including Adidas, Babolat, Bullpadel, Head, Nox, Siux, StarVie, Wilson, and others. Notable offerings include the Flagship Madrid store (opened 2022) and Test Zone services allowing customers to try equipment before purchase.
Differentiator
Problem solved
Functional benefit
Products and services
- Palas de Pádel (Padel Paddles)
Companies that use Padel Nuestro
Customer profileSegments2 records
Ideal customer profiles2 records
Padel Nuestro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration9 records
Padel Nuestro partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- NoxcoreNox is a major paddle brand distributed through Padel Nuestro's e-commerce and retail network. Padel Nuevo offers the full Nox range including exclusive editions like the AT10 Genius 18K Alum by Agustín Tapia and player-exclusive products. The partnership includes professional player collaborations such as Agustín Tapia, Miguel Lamperti, and Aranzazu Osoro.
- BullpadelcoreBullpadel is a leading paddle brand in Padel Nuestro's catalog. The store offers Bullpadel's full range including Vertex, Hack, Neuron, and XPLO series. Padel Nuestro features exclusive Bullpadel products and sponsors professional players like Paquito Navarro and Juan Tello.
- Adidas PadelcoreAdidas is a key brand partner offering paddles, footwear, and apparel through Padel Nuestro. The partnership includes the Metalbone series (Ale Galán's brand) and Cross It series. Adidas products feature prominently in promotional campaigns and new releases.
- BabolatcoreBabolat is a major padel equipment brand distributed through Padel Nuestro. The catalog includes the Viper series (Juan Lebrón's brand) and collaboration products like Babolat Lamborghini BL.003. Padel Nuevo features Babolat's full product range including paddles, footwear, and accessories.
- Head PadelcoreHead is a key paddle brand partner with products including the Coello, Radical, and Extreme series. Padel Nuevo features Head's full range and professional player collaborations such as Arturo Coello. Products span paddles, footwear, and bags.
- SiuxcoreSiux is a prominent paddle brand in Padel Nuevo's catalog, featuring products like the Electra, Diablo, Trilogy, and Pegasus series. The partnership includes professional player collaborations such as Franco Stupaczuk (Electra Pro Fire Red).
- Wilson Sporting GoodscoreWilson is a major sports equipment brand whose padel products are distributed through Padel Nuestro. The catalog includes the Bela Pro Padel, Endure, Defy, and Blade series. Wilson products feature prominently in bestsellers and new releases.
- SeQuraminorSeQura provides installment payment solutions for Padel Nuestro customers, enabling payment in installments for purchases. This partnership enhances the customer purchasing experience by offering flexible payment options.
- StarViecoreStarVie is a Spanish paddle brand distributed through Padel Nuestro with products including Black Titan, Triton, Polaris, Raptor, Kenta, and Drax series. The brand represents quality Spanish craftsmanship in the padel equipment market.
- Vibor-AcoreVibor-A is a paddle brand featured in Padel Nuestro's catalog including Black Mamba, Yarara, King Cobra, and Titan series. The partnership includes professional player collaborations with products designed for various playing styles.
Scale indicators5 records
Recent moves2 records
Expansion highlights6 records
Padel Nuestro competitors and assessment
Company assessmentBroad incumbents
- Amazon: Global e-commerce marketplace carrying padel paddles, footwear and accessories from the same brands Padel Nuestro distributes. Comparable as a broad incumbent that competes on convenience, selection and price, particularly for cross-border European buyers.
- Decathlon: World's largest sporting goods retailer, headquartered in France, with a deep padel category across hundreds of European stores and a strong e-commerce platform. Directly comparable as the dominant multi-category sports retailer competing for the same European padel shopper.
- Intersport: Global sports retailer federation with thousands of affiliated stores across Europe. Comparable as a broad-incumbent sports retailer with a growing padel assortment competing in the same physical and online channels.
Direct peers
- PadelProShop: Online specialty padel retailer carrying major brand paddles, footwear and accessories. Highly comparable as a focused, multi-brand padel-only e-commerce operator in Europe.
- Tennis-Point: Europe's largest online tennis retailer, with a dedicated padel category carrying premium racquet brands (Wilson, Head, Babolat). Closely comparable as a multi-brand racquet-sport specialist serving the same European customer across web and physical stores.
- Smashinn (TradeInn): Online specialty retailer within the TradeInn network focused on padel, tennis and racquet sports. Comparable as a multi-brand online-only padel specialist competing for the same cross-border European shopper.
- Padel Center (FamilySport / Padelcenter): Specialty padel retailer in Spain/Europe combining online store with physical stores for paddles, apparel and accessories. Comparable as a multi-brand padel specialist with overlapping product range and customer.
Regional players
- Worten: Large Iberian (Portuguese-rooted) electronics and sporting goods retailer with growing padel assortment online and in-store. Comparable regional competitor in the Iberian market for omnichannel padel shoppers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Padel Nuestro social profiles
Digital presencePadel Nuestro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Padel Nuestro leadership team
Management profileNumber of profiles
Profiles1 record
Padel Nuestro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Padel Nuestro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Padel Nuestro
What does Padel Nuestro do?
Padel Nuestro is the largest padel distributor in Spain and Europe, operating a multi-brand retail business that sells padel equipment including paddles, footwear, apparel, bags, balls, accessories, and bundles through its own e-commerce platform (padelnuestro.com) and 60+ physical retail stores. The catalog includes over 3,000 products from more than 30 brands such as Adidas, Nox, Bullpadel, Babolat, Head, Siux, Wilson, and StarVie, with the company also expanding into pickleball equipment and offering gift cards.
Is Padel Nuestro a public or private company?
Padel Nuestro is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Padel Nuestro founded?
Padel Nuestro was founded in 2010. It employs 51 to 100 people.
Where is Padel Nuestro based?
Padel Nuestro is headquartered in Alcantarilla, Spain, in the Europe region.
How does Padel Nuestro make money?
One revenue line is on record: product Sales.
Who are Padel Nuestro's main competitors?
Broad incumbents on record are Amazon, Decathlon and Intersport. Direct peers are PadelProShop, Tennis-Point, Smashinn (TradeInn) and Padel Center (FamilySport / Padelcenter). Worten is listed as a regional player.
Does Padel Nuestro have an API?
No public API is recorded for Padel Nuestro.