What Blitz does

Blitz is a private SaaS company that provides a Sales Performance Management (SPM) platform purpose-built for sales commission automation and compensation management. The platform is delivered as a cloud-native application organized around two core modules — Incentive Management (plan design, configuration, and calculation) and Incentive Tracking (transparency, dispute resolution, and change audit) — and features a low-code rule engine that uses natural language processing (NLP) to let non-technical administrators configure commission rules. Blitz supports real-time commission calculations and ships with pre-built integrations to Salesforce, SAP, SAP SuccessFactors, Microsoft Dynamics 365, QuickBooks, Xero, HubSpot, Chargify, Braintree, and Close.io, alongside custom API integration options.

The company targets enterprise and mid-market buyers in four primary verticals — insurance, real estate, finance, and retail — with documented enterprise customers including Bancolombia (22,000 employees served), Chubb, AXA, Prudential, Adidas, Coca-Cola FEMSA, Combined, General de Seguros, and Profuturo. Blitz monetizes through per-seat monthly SaaS subscriptions sold via a consultative, demo-driven sales motion with no public self-service pricing. Quantified outcomes cited include up to 86% time savings in commission processes and reduction of calculation time from 4 weeks to 2 hours in the Bancolombia deployment.

Blitz operates dual bases in San Diego, California and Monterrey, Mexico, with a Latin America go-to-market emphasis supported by Spanish-language website versions, event sponsorships (InsureTech Connect LATAM, Latin America Auto Insurance Summit), and a regional sales motion. The company has 11-50 employees, holds SOC 2 Type II certification with GDPR and CCPA commitments, and has been recognized by Gartner as a Representative Vendor in the Market Guide for Sales Performance Management in 2021 and 2022. Sergio Zuniga has served as CEO since April 2023; Mauricio Duran is the founder and president.

Name

Blitz

Legal name

Blitz®

Website

https://blitzrocks.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

Blitz provides a SaaS-based Sales Performance Management platform that automates sales commission calculation, plan configuration, and tracking for enterprise and mid-market buyers in insurance, real estate, finance, and retail, primarily across Latin America.

Ownership category

akta.pro rank

Product category

Sales Performance Management Software

NAICS

Computer Systems Design and Related Services (5415)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming Services (7371)

akta.pro primary industry

Compliance, GRC Workflow & Audit Automation Platforms (HDAEAHAL)

Keywords

• Sales commission software
• Incentive compensation management
• Sales performance management
• Commission automation platform
• Compensation tracking software

Headquarters

HQ city

San Diego

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. SaaS Subscription - Cost-per-User: Blitz is delivered as a SaaS (Software as a Service) platform. Pricing is based on a cost-per-user basis, with subscription billing covering access to the Incentive Management and Incentive Tracking modules, platform updates, support, and integrations.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Blitz is a cloud-native SaaS Sales Performance Management (SPM) platform that automates sales commission and incentive compensation calculation for enterprises. It is built around two core modules—Incentive Management and Incentive Tracking—and uses an NLP-based low-code rule engine so non-technical users can configure complex commission plans in natural language. The platform integrates out-of-the-box with major CRM, ERP, HRIS, accounting, and billing systems to deliver real-time commission visibility, audit trails, and dispute resolution for organizations in insurance, finance, real estate, and retail.

Product overview

Blitz is a leading commission automation SaaS platform that provides accurate compensation management and automation across multiple industries. The platform consists of two core modules: Incentive Management (for incentive compensation management and calculation) and Incentive Tracking (for data transparency, dispute resolution, and change tracking). Key features include a Rule Designer with NLP-based natural language processing for low-code rule configuration, real-time commission calculations, and an enhanced Analytics Dashboard with interactive dashboards and reporting. The platform supports out-of-the-box integrations with enterprise tools like Salesforce, Microsoft Dynamics 365, QuickBooks, HubSpot, SAP, and Xero, and is recognized by Gartner as a Representative Vendor in Sales Performance Management.

Differentiator

Problem solved

Functional benefit

Products and services

• Blitz Commission Automation Platform A cloud-native SaaS Sales Performance Management platform that automates sales commission and incentive compensation calculation for enterprises. Delivered as a subscription service covering the Incentive Management and Incentive Tracking modules, real-time commission dashboards, NLP-based rule configuration, and out-of-the-box integrations with major CRM, ERP, HRIS, accounting, and billing systems. Targets enterprise and mid-market buyers in insurance, banking/finance, real estate, and retail.
• Incentive Management Module

Quantifiable outcome

• Up to 86% time savings in commission management processes
• +7 more outcomes

Named customers9 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration11 records

AI capability3 records

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and supporting.

• SAPcoreTechnology or IntegrationSAP integration enables seamless data exchange between SAP enterprise systems and the Blitz commission automation platform. The integration facilitates commission calculations using SAP enterprise data and supports dynamic commission scheme assignment based on sales force changes.
• SAP SuccessFactorscoreTechnology or IntegrationSAP SuccessFactors integration allows dynamic assignment of commission schemes aligned with changes in the sales force, enabling real-time updates to commission structures based on HR and organizational data from SuccessFactors.
• Microsoft Dynamics 365coreTechnology or IntegrationDynamics 365 integration enables tracking of all business opportunities that qualify for commission payments. Sales opportunity data flows directly into the Blitz platform for commission calculation and tracking.
• XerosupportingTechnology or IntegrationXero integration provides invoice and payment data to the Blitz platform, enabling commission calculations tied to actual invoices generated and payments received, supporting accurate commission release triggering.
• SalesforcecoreTechnology or IntegrationSalesforce integration identifies transactions that meet established conditions for releasing commission payments. CRM opportunity and deal data is synchronized with Blitz for real-time commission tracking and automated calculation.
• QuickBooks (Intuit)coreTechnology or IntegrationQuickBooks integration enables visualization and retrieval of all invoice issuance and payment information, supporting the commission calculation and payment workflow. Invoices imported into Blitz trigger automatic commission calculation based on configured rules.
• HubSpotsupportingTechnology or IntegrationHubSpot integration facilitates tracking of consolidated business opportunities that will trigger commission payments for the sales force, connecting marketing and sales funnel data with commission calculations.
• Custom IntegrationssupportingTechnology or IntegrationBlitz offers flexible integration options and an expert engineering team to enable integrations with third-party tools and internal platforms through open API access, accommodating customers with existing custom technology stacks.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Spiff: Spiff is a sales commission software platform focused on automated commission tracking, transparency for reps, and incentive plan management. Comparable to Blitz as a modern SaaS sales commission tool targeting sales and finance teams with integrations to CRM, ERP, and payroll systems.
• Xactly: Xactly is a leading SaaS incentive compensation management (ICM) platform used by enterprise sales organizations to design, model, and automate commission plans. It is the most direct comparable to Blitz's Incentive Management and Tracking modules for enterprise SPM buyers in insurance, financial services, and other verticals.
• SalesScreen: SalesScreen is a sales commission tracking and incentive management software that integrates with CRM platforms to automate commission calculation and reporting. A direct competitor to Blitz for commission automation in mid-market and growth-stage sales organizations.
• QuotaPath: QuotaPath is a sales commission tracking and quota management platform that helps revenue teams model, track, and pay commissions with transparency for reps. Direct comparator to Blitz's commission tracking and incentive transparency capabilities for growing sales organizations.
• Performio: Performio is an enterprise sales commission and incentive management platform with deep configurability for complex compensation plans. Comparable to Blitz in serving mid-market and enterprise sales teams that need flexible rule engines and CRM/ERP integrations for commission tracking.

Broad incumbents

• Anaplan: Anaplan is a connected planning platform that includes sales performance and incentive compensation planning modules within its broader enterprise planning suite. Comparable to Blitz as an established incumbent offering compensation modeling capabilities as part of a wider planning portfolio.
• Varicent (an IBM company): Varicent, now part of IBM, is an enterprise sales performance management platform that supports incentive compensation, sales planning, and territory management. Comparable to Blitz as a broader incumbent SPM platform serving large enterprises with complex compensation structures.
• Oracle Incentive Compensation: Oracle Incentive Compensation is the enterprise SPM module within Oracle's broader CX/ERP portfolio, used by large enterprises to automate incentive plan calculations. It is a broad incumbent competitor to Blitz in the global enterprise incentive compensation software market.
• SAP Commissions (CallidusCloud): SAP Commissions, formerly CallidusCloud, is an enterprise-grade ICM solution for large multinational sales organizations. As a broad incumbent within the SAP ecosystem, it overlaps directly with Blitz for enterprise SPM, but Blitz differentiates through low-code NLP rule configuration.

Emerging players

• Commissionly: Commissionly is a commission calculation and tracking platform built to automate sales incentive payouts, often targeting Salesforce-native customers. Comparable to Blitz as an emerging SaaS player with overlapping focus on commission tracking, though typically serving smaller or earlier-stage customers than Blitz's enterprise base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/blitz-commission-software
• Xx.com/blitzisforyou
• Facebookfacebook.com/blitzisforyou

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Blitz