Verge Sport

What Verge Sport does

Verge Sport is a privately held cycling apparel company operating a dual business model across custom team kits and a proprietary VRG retail brand. The custom side serves cycling teams, clubs, and individual athletes with made-to-order jerseys, bib shorts, outerwear, speedsuits, baselayers, and accessories — differentiated by no minimum order quantities, fast lead times, and a Made For You 3D configurator that personalizes sleeve length, body length, chamois, and color. The VRG retail line sells precision-engineered ready-to-wear apparel across men's and women's categories at price points from $6 (socks) to $460 (pro-level speedsuits), with bundle packages offering 25% savings. Verge operates owned DTC e-commerce with regional storefronts in the USA, Poland, Netherlands, France, and Australia, supplemented by a dealer network and a Team Store Technology platform for B2B group ordering.

The company's commercial position is anchored by its role as official apparel partner of the Human Powered Health Women's UCI WorldTour team, with named endorsements from professional cyclists including Biniam Girmay and Intermarché-Wanty riders. It has extended brand reach through lifestyle and art collaborations (Zephyr with Andrew Witten, Death Spray Custom with David Gwyther) and racing-heritage collections (Rosa Rapida, Classics). Sourcing is European performance fabrics with ethical production standards, and the company has expanded its custom offering beyond road cycling into gravel, cyclocross, triathlon, track, running, indoor, casual, and youth categories. Distribution runs through owned DTC, regional sites, a dealer locator, and the Team Store platform, supported by social media (Facebook, Instagram, YouTube), email, and content marketing.

Verge Sport appears to be an independent, privately held company with no disclosed funding rounds, parent company, or institutional investors in the source data. No revenue, headcount, or ownership figures are available. The business model is unit-pricing on apparel sales with no subscription or licensing layer; growth is funded organically through retail and custom order revenue, with multi-sport and geographic expansion as the principal levers.

Name

Verge Sport

Legal name

Verge Sport

Website

https://vergesport.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

101–250 employees

Short description

Verge Sport is a privately held cycling apparel company selling custom team kits with no minimum order quantities and a proprietary VRG retail line, serving pro teams (including UCI WorldTour partner Human Powered Health), cycling clubs, and individual cyclists via global DTC e-commerce.

Ownership category

akta.pro rank

Product category

Cycling Apparel

NAICS

Sporting Goods Retailers (45911), Sporting and Athletic Goods Manufacturing (33992), Apparel Accessories and Other Apparel Manufacturing (31599)

SIC

Sporting & Athletic Goods, Nec (3949), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)

akta.pro primary industry

Bike Apparel, Helmets & Protective Gear Retail (CRAMAHAC)

akta.pro secondary industry

Cycling & Bike Retail (Sales, Service & Accessories) (CRAMABAH)

Keywords

• Custom cycling apparel
• Cycling jerseys
• Team cycling kits
• Performance sportswear
• Made-to-measure apparel

Headquarters

HQ city

Newburgh

HQ country

United States

HQ region

North America

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Cycling Apparel Sales: Sale of custom and ready-to-wear cycling jerseys, bib shorts, outerwear, speedsuits, baselayers, accessories, and related cycling apparel through e-commerce. No minimum order quantities for custom orders.
2. Retail Apparel Sales: Ready-to-wear VRG branded cycling apparel sold at standard retail prices through the company's e-commerce platform.
3. Team Store Platform: Custom team store technology for cycling teams and clubs to manage group orders and purchases.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Verge Sport manufactures and sells custom and ready-to-wear cycling apparel, including jerseys, bib shorts, outerwear, speedsuits, baselayers, and accessories, through a direct-to-consumer e-commerce platform. The company offers bespoke team kits with no minimum order quantities and fast delivery, alongside its proprietary VRG branded retail line and a Made For You 3D customization platform. Products are sold to individual cyclists, amateur teams, and professional cycling teams globally.

Product overview

Verge Sport is a cycling apparel company offering a dual business model: custom/bespoke team cycling kits with no minimums and fast delivery, and the proprietary VRG branded retail line. The product portfolio centers on performance cycling clothing including jerseys (VRG 138, VRG 186, VRG 288, Vuelta Caliente Strike, Solids TOR/Prime/Strike lines), bib shorts & tights (VRG 309/311/329/360, Solids Strike 2.0), outerwear (rain jackets, thermal jackets, vests), speed suits (Go Fast, RFF Sprint, Carrera), baselayers, socks, gloves, caps, warmers, and tech tees. The offering is structured around multiple sub-brands and collections including Zephyr (graffiti art collaboration), Rosa Rapida (Giro-inspired), Classics (Spring Classics heritage), Human Powered Health (WorldTour team replica), Bini Legacy Line (Biniam Girmay celebration), Death Spray Custom (motorsport art), and Solids (performance basics), plus the Made For You 3D customization platform. Bundle options providing 25% savings are also available.

Differentiator

Problem solved

Functional benefit

Brands

• VRG: Premium cycling apparel collection featuring precision-engineered performance clothing

Products and services

• VRG Branded Cycling Apparel Line Verge Sport's proprietary branded cycling apparel line featuring precision-engineered performance garments available in men's and women's categories including jerseys, bib shorts, outerwear, baselayers, socks, gloves, caps, warmers, and tech tees, sold direct to consumers via the company's e-commerce site.
• Custom Team Kits Bespoke custom cycling apparel service with no minimum order quantities and fast delivery, serving cycling teams and individual customers with customizable jerseys, bibs and shorts, outerwear, speedsuits, and accessories across road cycling, indoor, gravel, cyclocross, track, triathlon, running, and other sports.
• Made For You Customizable Collection 3D customization platform allowing customers to personalize sleeve length, body length, chamois selection, and colors for jerseys and bib shorts, combining decades of manufacturing experience with state-of-the-art customization technology.
• Team Store Technology Platform Dedicated team store platform for managing custom kit orders, allowing cycling teams and clubs to create branded storefronts for group purchases with no minimum order requirements.

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered flagship, core and minor.

• Human Powered HealthflagshipStrategic or Co-development PartnerOfficial apparel partner of Human Powered Health Women's UCI WorldTour team. Verge supplies the same pro-level kit worn by riders at world biggest races including Tour de France Femmes, Giro d'Italia, and other UCI WorldTour events.
• Biniam GirmayflagshipStrategic or Co-development PartnerBini's Legacy Line collection honors Eritrean cyclist Biniam Girmay - first Black African to win Green Jersey at Tour de France. Collection celebrates his victories and Eritrean cycling culture.
• Death Spray Custom (David Gwyther)coreGTM or Marketing PartnerWelsh artist David Gwyther's Death Spray Custom collection brings motorsport-inspired designs to cycling. His work previously appeared on Ken Block's cars, Peter Sagan's Tour de France bikes, and Alpinestars racing suits.
• Zephyr (Andrew Witten)coreGTM or Marketing PartnerNYC graffiti pioneer Andrew Witten (Zephyr) collaboration. The Verge Zephyr collection celebrates his legacy from downtown NY graffiti scene of the 1970s to competitive cycling with Zephyr RDJ Racing team.
• Youth Cycling Development ProgramsminorGTM or Marketing PartnerVerge supports youth cycling development through sponsorships of youth teams and next-generation racer programs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Pearl Izumi: Established US-based cycling apparel brand offering jerseys, bibs, outerwear, and custom team kits. Competes with Verge across both retail performance apparel and custom team kit segments with global distribution.
• Sportful: Italian cycling apparel brand (part of Manifattura Valcismon group, sister to Castelli) offering performance jerseys, bibs, and outerwear. Competes across Verge's core performance apparel assortment and team kit business.
• Rapha: Premium DTC cycling apparel brand offering road and lifestyle cycling clothing. Both Verge and Rapha compete in premium performance jerseys, bib shorts, and outerwear via direct-to-consumer e-commerce with global shipping and strong brand storytelling.
• Primal Wear: Custom cycling apparel manufacturer offering made-to-order jerseys and team kits with no minimum quantities. Direct competitor in the custom/no-minimum segment that Verge's Team Store platform also serves.
• Castelli: Italian cycling apparel brand supplying multiple UCI WorldTour teams with jerseys, bib shorts, speedsuits, and outerwear. Overlaps directly with Verge's performance apparel assortment and pro-team sponsorship positioning.
• Champion System: Custom cycling and triathlon apparel manufacturer offering made-to-order team kits and individual custom orders. Direct competitor in the custom apparel and team kit segment that Verge addresses.
• Pactimo: US-based custom cycling apparel manufacturer specializing in made-to-order team kits with no minimum orders. Direct competitor in the custom team apparel segment that Verge targets via its Team Store platform.
• Assos: Premium Swiss cycling apparel brand known for high-end bib shorts, jerseys, and speedsuits. Competes with Verge in the upper price tier ($200+ bib shorts and jackets) targeting performance-driven cyclists via DTC.

Emerging players

• Q36.5: Premium Italian cycling apparel brand focused on technical jerseys, bib shorts, and base layers with strong performance positioning. Competes in the upper performance tier where Verge's VRG line and speedsuits operate.
• Café du Cycliste: French cycling apparel brand offering premium performance and lifestyle jerseys, outerwear, and accessories via DTC. Comparable mid-market premium positioning targeting enthusiast cyclists.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks1 record

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@VergeSport
• Facebookfacebook.com/VergeSport
• Instagraminstagram.com/vergesport
• Xx.com/vergesport

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Verge Sport