What Movebot does

Movebot is a cloud-native SaaS data migration platform, founded in 2018 in Christchurch, New Zealand, and operated under parent company Couchdrop. It enables file, mailbox (email, contacts, calendar), and tenant-to-tenant migrations across more than 30 storage platforms — including Google Workspace, Microsoft 365/SharePoint, Dropbox, Box, Egnyte, Backblaze, and on-premise Windows/OSX servers and NAS devices — without requiring customers to provision VMs, install agents, or manage infrastructure for standard cloud migrations. Differentiating technical capabilities include a pre-migration Discovery Scan that flags incompatible characters, unsupported file types, and duplicates; a real-time Performance Tracker; delta migrations that detect both new and modified files to enable zero-downtime cutover; automatic proprietary-to-open format conversion (e.g., Google Docs to Microsoft Office, Dropbox Paper to Markdown, Box Notes to JSON); SharePoint Ludicrous Mode for accelerated transfers; and a multi-connector workaround for Google's 750GB daily limit. SOC 2 Type 2 compliance and processing-region selection across 10+ geographies support enterprise data-sovereignty requirements.

Revenue is generated through a usage-based, pay-per-gigabyte/terabyte model with no per-user licensing. The product is distributed primarily through a self-serve product-led growth motion (signup, connect source/destination, migrate) with a 50GB free trial, supplemented by an MSP Partner Program that grants multi-client account management, team access, volume discounts, and tiered support SLAs (6-hour standard, 1-hour emergency). Target customer segments are Managed Service Providers and enterprise organizations performing cloud-to-cloud switches, M&A consolidation, or tenant-to-tenant moves (e.g., VICE Media Group's 280TB+ migration across 3,000+ accounts), with SMB and individual users as a secondary long-tail segment. Headcount is reported at 11–50 employees, and the company has not disclosed external venture funding.

Name

Movebot

Legal name

Movebot

Website

https://movebot.io

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Movebot is a cloud-native SaaS platform that migrates files, emails, and mailbox data across 30+ storage platforms without infrastructure setup, serving managed service providers, enterprises, and SMBs via usage-based per-GB pricing and a self-serve signup model.

Ownership category

akta.pro rank

Product category

Cloud Data Migration Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Data Migration & Replication Tools (HDABAEAN)

akta.pro secondary industries

Data Replication & Change Data Capture (CDC) (HDAEACAC), Cloud Consulting & Migration (BPAHAEAE)

Keywords

• Cloud data migration
• File migration software
• Mailbox migration tool
• Tenant to tenant migration
• Storage platform integration

Headquarters

HQ city

Christchurch

HQ country

New Zealand

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Usage-based Data Migration: Customers pay per gigabyte or terabyte of data migrated. Simple pay-per-terabyte pricing for files, emails, contacts, and calendars with no per-user licensing or hidden fees. Volume-based pricing with discounts available for MSP partners.
2. MSP Partner Program: Managed service providers receive discounted per-GB rates compared to standard pricing. Additional revenue from MSP-specific features including multi-client management, team member access, and premium support tiers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

Movebot is a cloud-native, zero-infrastructure SaaS data migration platform that moves files, emails, contacts, and calendars between more than 30 supported storage platforms (Google Workspace, SharePoint/Microsoft 365, Dropbox, Box, Egnyte, Backblaze, on-prem file servers/NAS, etc.). Customers sign up, connect source and destination platforms, and run migrations without installing software or spinning up VMs, paying on a simple per-terabyte basis. Capabilities include pre-migration discovery scans, delta migrations, automatic file format conversion, filename sanitization, performance tracking, and regional data processing for data sovereignty.

Product overview

Movebot is a cloud-native SaaS data migration platform built by Couchdrop, founded in 2018 in Christchurch, New Zealand. The core platform offers four integrated migration modules: File Migrations for moving files between 30+ storage platforms, Mailbox Migrations for emails/contacts/calendars, On-prem Server Migrations for Windows/OSX/NAS to cloud transfers, and Tenant to Tenant Migrations for cross-cloud tenant moves. An MSP add-on plan provides multi-client management, team collaboration, priority support, and volume discounts for managed service providers. All modules share a unified web interface with discovery scanning, performance tracking, delta migrations, and post-migration reporting features.

Differentiator

Problem solved

Functional benefit

Products and services

• Movebot File Migrations Cloud-based file and folder migration module that moves data between more than 30 storage platforms (Google Workspace, SharePoint/Microsoft 365, Dropbox, Box, Egnyte, Backblaze, on-prem servers, NAS, etc.) at terabytes-per-day speeds. Includes Discovery Scan pre-migration analysis, Performance Tracker live monitoring, delta migrations for zero-downtime cutover, automatic filename sanitization, deduplication, and post-migration reporting. Designed for cloud-to-cloud, on-prem to cloud, and tenant-to-tenant transfers used by enterprises, MSPs, and SMB customers.
• Movebot Mailbox Migrations Module for migrating emails, contacts, and calendars between providers or from mail systems into cloud storage for backup or archival. Supports IMAP as a source protocol, automatic user mapping, exclusion filters, advanced calendar options, and delta migrations. Targets IT teams migrating mailboxes during platform switches, tenant-to-tenant moves, or archival scenarios.
• Movebot On-prem Server Migrations Migration module for moving data from on-premise file servers (Windows Servers, OSX Servers) and NAS devices to cloud storage platforms. Requires installation of a lightweight Movebot agent on compatible source servers. Used for on-prem-to-cloud modernization and consolidation projects.
• Movebot Tenant-to-Tenant Migrations Module for performing tenant-to-tenant data moves across cloud platforms, enabling organizations to consolidate tenants, complete M&A integrations, or switch cloud providers while preserving file permissions and metadata. Supports both file and mailbox transfers within the same workflow.
• Movebot for MSPs Dedicated Managed Service Provider plan offering multi-client management from a single account, team member access, billing link aggregation, priority support with 6-hour response, premium emergency support with 1-hour response, and discounted per-GB rates. Enables MSPs and migration consultancies to deliver migration services to end clients as a managed offering.

Quantifiable outcome

• Terabytes per day migration speed
• +3 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature10 records

Partnerships

Four partnerships are on record, tiered flagship and core.

• DropboxflagshipTechnology or IntegrationDropbox has designated Movebot as its Chosen Migration Partner, indicating a formal partnership where Movebot is recommended as the preferred migration tool for Dropbox users moving to other platforms or consolidating storage.
• EgnytecoreTechnology or IntegrationOfficial Egnyte Partner with integration support for bi-directional migrations between Egnyte and other platforms including SharePoint, Google Workspace, Dropbox, and Box.
• Google CloudcoreTechnology or IntegrationGoogle Cloud Partner with certified integrations for Google Workspace, Google Drive, and Google Cloud Storage migrations. Supports all Google drive types including personal drives, shared drives, and Team Drives.
• CouchdropflagshipTechnology or IntegrationMovebot is built by Couchdrop, the parent company. Couchdrop provides the cloud SFTP and file automation infrastructure that powers Movebot's zero-infrastructure architecture. Movebot and Couchdrop share executive leadership and technology framework.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• SkySync by SyncDog: SkySync focuses on cloud-to-cloud file migration and content synchronization, overlapping with Movebot on platform integrations and enterprise migration use cases at a smaller scale.

Direct peers

• ShareGate: ShareGate specializes in SharePoint, OneDrive, Teams, and Google Workspace migrations and tenant management — a direct competitor in the Microsoft 365 migration niche where Movebot also operates.
• CloudM: CloudM offers migration tools for Google Workspace, Microsoft 365, and other platforms, and is explicitly listed on Movebot's own comparison pages as a direct competitor in cloud-to-cloud migrations.
• BitTitan (MigrationWiz): BitTitan's MigrationWiz is one of the most established cloud-to-cloud and tenant-to-tenant file/mailbox migration platforms, directly competing with Movebot across the same set of storage and email platforms.

Broad incumbents

• Carbonite Migrate (OpenText): Carbonite Migrate is an established server and workload migration product under OpenText, addressing similar data movement challenges though typically at the infrastructure layer rather than SaaS-to-SaaS.
• AvePoint: AvePoint is a larger, public-company incumbent in Microsoft 365 / SharePoint data management and migration, offering broader governance and protection capabilities beyond Movebot's focused migration scope.
• Quest On Demand Migration: Quest Software's On Demand Migration suite targets the same enterprise tenant-to-tenant migration use case as Movebot, backed by a much larger vendor with broader IT management portfolio.
• NetApp Cloud Sync: NetApp Cloud Sync provides data synchronization and migration across on-prem and cloud storage, intersecting with Movebot's on-prem-to-cloud migration module but as part of NetApp's broader storage portfolio.

Others

• Couchdrop: Couchdrop is Movebot's parent company and provides the underlying cloud SFTP and file automation infrastructure that powers Movebot's zero-infrastructure architecture.

Market position

Strengths1 record

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@movebot
• LinkedInlinkedin.com/company/movebot
• Facebookfacebook.com/moveb0t

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Movebot