3thinkrs

What 3thinkrs does

3thinkrs is a boutique B2B integrated communications agency headquartered in London, founded in 2020 by Ruth Jones. The firm sells integrated PR, marketing, and sales strategy services to technology companies — ranging from venture-backed startups to billion-dollar enterprise brands — across verticals including cybersecurity, SaaS, fintech, analytics, identity security, and enterprise software. Its stated deliverable is the alignment of PR, marketing, and sales activations under a proprietary 3×3 methodology (THINK, SYNC, INK), with senior-led, hands-on engagement as the firm's central value proposition.

The service portfolio is organised into three pillars: Public Relations (media relations, message development, crisis management, influencer and analyst relations); Marketing Services (brand narrative, proposition development, GTM strategy, creative platform development); and Sales Strategy & Enablement (sales training, enablement, and account-based marketing). Two supplementary offerings extend the firm's reach: the InSync Network — a global collective of partner boutique B2B PR agencies in the US, UK, France, Germany, Spain, and UAE — and the Thinkrs & Inkrs Academy, a free virtual training programme for the communications industry. 3thinkrs does not develop or sell any software product, API, or proprietary platform; its core "technology" is its methodology and the expertise of its distributed senior team.

Revenue is generated through professional services engagements delivered by a distributed team of approximately 11 named professionals based in London, Harrogate, San Diego, Memphis, and Arizona. Pricing is not publicly disclosed; the go-to-market is direct, senior-led relationship selling — the founder and senior directors personally manage key accounts and new business conversations — targeting CMOs, CTOs, and CEOs at B2B technology companies. The firm holds no external venture capital or institutional investment, operates as a privately held boutique, and earns industry recognition through awards including PRWeek's Top 150 UK Technology PR Agencies and Provoke's 2023 Fast Movers Global table.

Name

3thinkrs

Legal name

3THINKRS

Website

https://3thinkrs.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

3thinkrs is a London-based boutique B2B integrated communications agency founded in 2020, selling PR, marketing, and sales enablement services to technology companies from startups to enterprise brands, delivered through a proprietary 3×3 methodology by a distributed senior team.

Ownership category

akta.pro rank

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Integrated Communications Consulting: 3Thinkrs generates revenue by providing integrated PR, marketing, and sales strategy services to B2B technology clients. Services include brand narrative development, proposition definition, GTM strategy, creative campaigns, media relations, sales enablement, and account-based marketing. Revenue is derived from professional services engagements, likely billed on a project or retainer basis.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

3Thinkrs is a boutique B2B integrated communications agency that sells senior-led PR, marketing and sales strategy/enablement services to technology brands. Engagements are structured around the agency's proprietary 3x3 approach (THINK, SYNC, INK), which synchronises PR, marketing and sales activations rather than running each discipline in isolation. International delivery is extended through the InSync Network of partner boutique agencies.

Product overview

3THINKRS is a boutique B2B integrated communications agency — not a software product company. Its offering is a unified suite of agency services built around its proprietary 3×3 approach methodology (THINK, SYNC, INK). The core service portfolio spans Public Relations (media relations, crisis management, data-driven storytelling), Marketing Services (branding, proposition development, GTM strategy, creative), and Sales Strategy & Enablement (ABM, sales training, enablement). These services are delivered by the agency's in-house team and amplified through two supplementary offerings: the InSync Network (a global collective of partner boutique agencies for international client campaigns) and the Thinkrs & Inkrs Academy (a cross-agency training programme for emerging communicators). The agency does not offer a standalone software product, SaaS platform, or API.

Differentiator

Problem solved

Functional benefit

Brands

• Thinkrs & Inkrs Academy: A free, open-source training programme for the next generation of communicators, led by 3THINKRS alongside Axicom, Fight or Flight, and other industry partners.

Products and services

• Public Relations Services Media relations, message development, brand reputation and crisis management, data-driven creative storytelling, and media, influencer and analyst relations services for B2B technology brands seeking to build profile and credibility.
• Marketing Services Integrated marketing services including branding and narrative development, proposition development, go-to-market (GTM) strategy, and creative platform development for B2B technology brands seeking to accelerate growth.
• Sales Strategy & Enablement Services Sales strategy, sales rep and management training, sales enablement and account-based marketing (ABM) services to empower B2B tech clients' global sales teams and drive revenue growth.

Quantifiable outcome

• 1.8M+ coverage views generated for LG Business Solutions in 2024
• +6 more outcomes

Named customers15 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Nine partnerships are on record, tiered core and minor.

• Mindset AgencycoreStrategic or Co-development Partner · 1 August 2025Mindset Agency is a west-coast US communications agency founded in 2002 by Katie Pierini. It eliminates marketing silos to streamline efforts and maximise ROI, offering expertise in media relations, social media, crisis management, branding, and digital marketing. Listed as a partner in the InSync Network's updated membership.
• EPOS MarketingcoreStrategic or Co-development Partner · 27 March 2025EPOS Marketing is a Düsseldorf-based B2B marketing and communications agency specialising in technology and innovation, with 35+ years of expertise. Stefan Epler is co-founder. EPOS is a key partner in the InSync Network, delivering brand marketing, PR, content, digital strategies, and SEO for clients across Germany and the broader EMEA region.
• Market Street GroupcoreStrategic or Co-development Partner · 27 March 2025Market Street Group is a US-based boutique B2B communications agency. Katie Pierini serves as principal. The agency helps US tech companies expand internationally and vice versa, playing a key role in the InSync Network's US operations.
• King & CocoreStrategic or Co-development Partner · 27 March 2025King & Co is a boutique PR agency serving the MENA (Middle East and North Africa) region. It is a partner in the InSync Network, extending 3Thinkrs' reach into the UAE and broader Middle Eastern markets.
• IncognitocoreStrategic or Co-development Partner · 27 March 2025Incognito (also referred to as Incógnito) is a Madrid-based communication and digital marketing agency specialising in 'Context Communication' — integrating technology, experience, and analysis to drive brand success. Founded by Carlos Molina and Jorge López. Serves as the InSync Network partner for Spain.
• Les Sémaphores AssociéscoreStrategic or Co-development Partner · 27 March 2025Les Sémaphores Associés is a French marketing and communication agency founded by seasoned professionals. It blends independent partners and employees for a flexible, tailored approach, prioritising ethics, professionalism, and intuition. Serves as the InSync Network partner for France.
• AxicomminorStrategic or Co-development Partner · 1 January 2025Axicom is a communications agency and one of the collaborators in the Thinkrs & Inkrs Academy — a free, open-source virtual training programme for communications industry professionals. Axicom contributes speakers and content to the Academy alongside 3Thinkrs and Fight or Flight.
• Fight or FlightminorStrategic or Co-development Partner · 1 January 2025Fight or Flight is a communications agency and one of the collaborators in the Thinkrs & Inkrs Academy. The agency contributes speakers and training content to the Academy alongside 3Thinkrs and Axicom.
• WorkAthleteminorImplementation/ SI/ Consulting PartnerWorkAthlete is a wellness coaching company providing tools and techniques to support professional development, health, and wellbeing. 3Thinkrs has partnered with WorkAthlete to provide its employees and interns with wellbeing guidance, peak performance training, and stress management support, aligning with the agency's culture of working smart and performing at peak levels.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Hotwire: Global communications agency with a strong B2B technology focus and integrated PR, marketing, and content services. Closely comparable to 3thinkrs in target buyer (B2B tech CMOs) and integrated communications offering, though operating at significantly larger scale.
• Brands2Life: London-headquartered B2B technology PR and content agency serving enterprise tech clients. Comparable in vertical focus, integrated PR/marketing service mix, and senior-led delivery model aimed at UK and global tech brands.
• Nelson Bostock: UK-based B2B communications agency with a strong technology, health-tech, and science practice. Comparable in mid-size UK tech PR positioning and enterprise tech client roster.
• Archetype: Global B2B tech marketing and communications agency with integrated PR, content, and demand-generation capabilities. Directly comparable in B2B tech specialism and integrated marketing-plus-PR service model.
• Axicom: Global technology PR and communications agency and a current 3thinkrs Academy collaborator. Comparable in tech-vertical focus and integrated PR/earned media service offering to enterprise technology clients.
• Fight or Flight: UK-based integrated B2B tech PR and content agency, also an Academy collaborator. Comparable in boutique B2B tech positioning, integrated PR/content model, and London-headquartered senior-led delivery.
• Harvard (UK PR agency): UK-headquartered integrated B2B PR and marketing agency with a technology and corporate communications focus. Comparable in mid-size UK tech PR positioning and integrated marketing-plus-PR offering.
• ITPR: Boutique UK B2B technology PR agency serving enterprise software, SaaS, and IT clients. Comparable in boutique scale, tech-vertical focus, and senior-led enterprise tech PR delivery.

Broad incumbents

• WE Communications: Global integrated communications agency with a deep technology practice and B2B enterprise focus. Comparable in tech PR and integrated marketing, but operates at substantially broader scale and geographic footprint.
• FleishmanHillard: Large global PR and integrated communications network with a notable technology practice serving enterprise B2B clients. Comparable in target market and integrated services but at vastly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/3thinkrs
• Xx.com/3thinkrs

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 3thinkrs