Solarity

What Solarity does

Solarity s.r.o. is a Prague-headquartered, privately-held B2B distributor and wholesaler of photovoltaic (PV) systems, founded in 2011. The company aggregates solar panels, inverters and power optimizers, battery energy storage systems (BESS), EV charging stations, and mounting hardware from 15+ manufacturers — including Jinko Solar, Canadian Solar, LONGi, JA Solar, Phono Solar, SolarEdge, Fronius, Huawei, Deye, SolaX, Tigo, SMA, and K2 Systems — into a single procurement interface for installation companies, EPC firms, distributors, wholesalers, and manufacturers. Solarity operates a dedicated B2B e-commerce platform (solarity.shop) supporting 7 languages and 3 currencies, alongside direct email/online order processing and a structured partner program (SILVER/GOLD/PLATINUM tiers). The company also operates Solarity Academy, providing free training and webinars, and has delivered reference projects across 8+ countries spanning 9.8 kW to 3 MW solar and a flagship 10 MWh BESS project in Hungary with partner Innovart.

The business model is a mix of wholesale hardware resale and project services: revenue is generated primarily through one-time product sales (advance payment, credit/purchase financing, letters of credit, escrow), with bundled design, commissioning, and technical support services for BESS projects from 50 kWh to 1 MWh+. The company does not develop proprietary technology; its value proposition is multi-brand aggregation, logistics across 50+ countries, financing facilitation, and partner enablement. Solarity is founder-owned with no disclosed external investors, parent company, or M&A activity, and operates with a headcount of 1–10 employees.

Strategic posture is moderate-growth organic expansion: the BESS product line and the Innovart 10 MWh reference represent a deliberate move up the value chain into end-to-end storage project delivery, while continued multilingual site buildout, e-commerce platform investment, and the tiered partner program indicate ongoing investment in distribution scale. No AI/ML capabilities, patents, or proprietary technology are disclosed.

Name

Solarity

Legal name

Solarity s.r.o.

Website

https://solarity.cz

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Solarity is a Prague-based B2B distributor and wholesaler of photovoltaic systems, aggregating solar panels, inverters, battery storage, EV chargers, and mounting hardware from 15+ manufacturers for installers, EPCs, and distributors across 50+ countries.

Ownership category

akta.pro rank

Product category

Photovoltaic System Distribution

akta.pro primary industry

Solar Distribution & Wholesale Supply (Channel, Procurement, Logistics) (EUAMABAK)

akta.pro secondary industry

Solar Balance-of-System Components (Cables, Combiner Boxes, Switchgear, Transformers) (EUAMABAG)

Keywords

• Photovoltaic system distribution
• Solar panel wholesale
• Battery energy storage
• Solar inverter supply
• B2B solar components

Headquarters

HQ city

Prague

HQ country

Czechia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Wholesale Product Sales: Solarity generates revenue primarily through the wholesale sale of photovoltaic components including solar panels, inverters and optimizers, battery storage systems, EV charging stations, and mounting hardware. Sales are conducted via an e-commerce platform (solarity.shop) and direct B2B order processing. The company offers a wide product range from multiple manufacturers (Jinko Solar, Canadian Solar, LONGi Solar, JA Solar, Phono Solar, SolarEdge, Fronius, Huawei, Tigo, Deye, SolaX, K2 Systems, SMA Solar Technology, etc.). Payment terms include advance payment, credit/purchase financing for qualified B2B clients, letters of credit, and escrow arrangements.
2. Project Services (Design, Commissioning, Support): Beyond product sales, Solarity offers project support services including project design (ensuring compliance with local regulations), commissioning, and ongoing technical support. These services are bundled with large BESS project deliveries and help differentiate the company in the market.
3. Partner Program: Solarity operates a partner program with tiered membership levels (SILVER, GOLD, PLATINUM) that provides benefits such as waived administrative fees on product returns and preferential terms, creating recurring engagement with installation and distribution partners.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Solarity is a B2B distributor and wholesaler of photovoltaic (PV) systems, supplying solar panels, inverters and power optimizers, battery energy storage systems (BESS), EV charging stations, and mounting hardware from multiple Tier-1 manufacturers to installation companies, EPC firms, distributors, and manufacturers. The company also delivers end-to-end BESS project services — from needs assessment and regulatory-compliant design through commissioning — for commercial, industrial, and utility-scale installations ranging from 50 kWh to 1 MWh and above. Sales are executed through the solarity.shop e-commerce platform, direct B2B order processing, and a tiered SILVER/GOLD/PLATINUM partner program across 50+ countries.

Product overview

Solarity is a distributor and wholesale seller of photovoltaic (solar) systems operating since 2011. The company offers a comprehensive product portfolio including solar panels (Jinko Solar, Canadian Solar, LONGi Solar, Phono Solar, JA Solar), inverters and optimizers (SolarEdge, Fronius, Huawei, Tigo, Deye, SMA, SolaX), battery storage systems (BESS) from multiple manufacturers (50 kWh to 1 MWh+ capacity), EV charging stations, and mounting systems/accessories. The company operates an e-commerce platform (solarity.shop) alongside its main website and serves B2B clients in 50+ countries including installation firms, EPC contractors, distributors, and manufacturers. Services include project design, financing options, technical support, partner programs, and logistics.

Differentiator

Problem solved

Functional benefit

Products and services

• Solarity E-Shop B2B Platform B2B e-commerce platform available in 7 languages (EN, CS, PL, HU, BG, RO, DE) and 3 currencies (CZK, USD, EUR), featuring daily updated prices and a complete PV product catalog accessible to registered installers and B2B buyers.
• Battery Energy Storage Systems (BESS) Distribution Wholesale distribution of battery energy storage systems from more than 8 manufacturers, suitable for small/medium installations (from 50 kWh) to large-scale projects (1 MWh and above) for commercial, industrial, and utility applications.
• Solar Panels Distribution Wholesale distribution of solar photovoltaic panels from Tier-1 manufacturers including Jinko Solar (Hi-MO X10 Scientist LR7-60HVH-540M, Hi-MO X10 LR7-72HVH-655M), Canadian Solar, LONGi Solar (Hi-MO X10 series 540W-655W), Phono Solar, and JA Solar.
• Solar Inverters and Power Optimizers Distribution Wholesale distribution of string inverters, hybrid inverters, and power optimizers from SolarEdge (SE9k, SE25k, SE30k, SE33.3k, S500/S1200), Fronius (Primo, Symo, Symo GEN24 Plus), Huawei (SUN 2000-15KTL, SUN 2000-17KTL), Tigo (TS4, CCA Cloud Connect Kit), Deye (3 kW to 50 kW hybrids), SolaX (X3-Hybrid, X3-FIT), and SMA (STP 110 Core 2).
• EV Charging Stations Distribution Wholesale distribution of electric vehicle charging stations for residential and commercial use, offered as part of Solarity's comprehensive PV product portfolio.
• Mounting Systems and Accessories Distribution Wholesale distribution of mounting hardware and accessories for solar installations, including K2 Systems D-Dome 6.10 Base Set, roof and ground-mount systems, cables, connectors, and electrical materials.
• BESS Project Delivery Service End-to-end project service for Battery Energy Storage System (BESS) deployments covering initial needs assessment, expert consultation, regulatory-compliant project design, smooth grid integration, financing options, installation, commissioning, and long-term support. Bundled with large BESS project deliveries from 50 kWh to 1 MWh+.
• Solarity Partner Program Structured B2B partner program with three membership tiers (SILVER, GOLD, PLATINUM) offering preferential pricing, waived administrative fees on product returns, priority access to technical support, and free Solarity Academy training. Designed for installation companies, EPCs, distributors, and wholesalers.
• PV Project Financing Service Financing options offered to B2B clients for PV and BESS projects, including advance payment terms, credit and purchase financing for qualified clients, letters of credit, and escrow arrangements to support large-scale project execution.
• Solarity Academy Training and Webinars Free training program and webinar series on photovoltaics for Solarity's B2B partners and customers, hosted via the Solarity Academy YouTube channel with replays available on demand.

Quantifiable outcome

• Projects delivered in 8+ countries across Europe, Middle East, and North Africa, with project scales ranging from 9.8 kW to 2.3 MW for solar and up to 10 MWh for BESS.

Named customers7 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

15 partnerships are on record, tiered core, minor and flagship.

• Jinko SolarcoreChannel Partner/ Reseller/ DistributorSolarity distributes Jinko Solar solar panels through its wholesale and e-commerce channels. Jinko Solar panels are featured prominently on the Solarity website and e-shop, including the Hi-MO X10 Scientist LR7-60HVH-540M and Hi-MO X10 LR7-72HVH-655M products.
• LONGi SolarcoreChannel Partner/ Reseller/ DistributorSolarity distributes LONGi Solar panels (including the Hi-MO X10 series) and has used them in reference projects such as the 1 MWP Al Khateeb Farm installation in Jordan.
• DeyecoreChannel Partner/ Reseller/ DistributorDeye is a key inverter and battery storage partner for Solarity. Products include Deye hybrid inverters (3 kW to 50 kW range), Deye AI-W5.1-B battery, and Deye Hybrid ESS 60kWh systems. Featured as a recommended product line on the e-shop homepage.
• SolarEdgecoreChannel Partner/ Reseller/ DistributorSolarEdge inverters and power optimizers (S500, S1200 series) are distributed by Solarity. SolarEdge is featured as a recommended brand on both the website and e-shop.
• FroniuscoreChannel Partner/ Reseller/ DistributorSolarity distributes Fronius inverters including the Primo series (1-phase) and Symo series (3-phase, including Symo GEN24 Plus). Products are listed in the e-shop and recommended brands section.
• HuaweicoreChannel Partner/ Reseller/ DistributorSolarity distributes Huawei SUN series inverters (SUN 2000-15KTL, SUN 2000-17KTL, etc.) and is listed as an authorized Huawei inverter distributor on the website.
• SMA Solar TechnologycoreChannel Partner/ Reseller/ DistributorSMA inverters (SMA STP 110 Core 2) were used in the Al Khateeb Farm reference project (1 MWP) in Jordan. SMA is listed as a partner brand in the reference projects section.
• Canadian SolarcoreChannel Partner/ Reseller/ DistributorSolarity distributes Canadian Solar solar panels through its product portfolio and e-commerce platform.
• JA SolarcoreChannel Partner/ Reseller/ DistributorSolarity distributes JA Solar solar panels, which are featured in the product portfolio and brand logos section of the website.
• Phono SolarminorChannel Partner/ Reseller/ DistributorSolarity distributes Phono Solar panels as part of its diverse product portfolio.
• TigocoreTechnology or IntegrationSolarity distributes Tigo products including CCA Cloud Connect Kit and Tigo power optimizers, enabling module-level monitoring and optimization integration with inverter systems.
• K2 SystemscoreChannel Partner/ Reseller/ DistributorK2 Systems mounting systems are distributed by Solarity, including the K2 D-Dome 6.10 Base Set. These products are listed in the mounting systems category on the e-shop.
• SolaX PowercoreChannel Partner/ Reseller/ DistributorSolarity distributes SolaX inverters including the X3-Hybrid series and X3-FIT series, which are featured as recommended products on the e-shop.
• InnovartflagshipStrategic or Co-development PartnerInnovart is a key strategic partner for Solarity's flagship 10 MWh Battery Energy Storage System (BESS) project in Hungary. This project represents a major co-development delivery covering the full BESS lifecycle from initial concept through grid integration, financing, installation, and ongoing support.
• Ahmad ShobakiminorChannel Partner/ Reseller/ DistributorAhmad Shobaki is a local partner in Jordan for the 1 MWP Al Khateeb Farm solar installation in Ramtha, Northern Jordan. The project used LONGi Solar panels and SMA inverters supplied by Solarity.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Regional players

• Self-Nett Solar: Czech solar distribution and installation services company serving the local market — comparable regional B2B distribution model with focus on Czechia and Central Europe.
• Energetika: Czech-based solar and energy services firm providing PV systems, distribution, and EPC services in the Czech market — regional peer sharing Solarity's home market and B2B installer base.

Emerging players

• Solarwatt: German PV module manufacturer and installer-services provider distributing panels, storage, and EV chargers across Europe — adjacent to Solarity in PV+BESS distribution but with proprietary hardware rather than purely third-party distribution.
• Wattkraft: European B2B solar distributor focused on utility-scale and commercial solar storage/BESS solutions — direct overlap with Solarity's BESS project delivery and storage distribution capabilities, but with narrower geographic footprint.

Broad incumbents

• Hanwha Qcells (Distribution): Major Tier-1 solar panel manufacturer with growing distribution and installer service operations in Europe — overlaps Solarity's downstream B2B distribution role but as a broader integrated manufacturer with proprietary products.
• BayWa r.e. Division of BayWa AG (publicly listed) operating globally in solar distribution, project development, and energy solutions — overlaps with Solarity in multi-brand PV/BESS wholesale and project services but with vastly larger scale and balance sheet.

Direct peers

• Krannich Solar: One of the world's largest PV distributors, headquartered in Germany, selling Tier-1 panels, inverters, storage, and EV charging to installers and EPCs globally — directly comparable B2B solar distribution model to Solarity.
• Memodo: German-based B2B solar wholesaler distributing panels, inverters, storage systems, and accessories to installers across Europe — matching Solarity's multi-brand distribution model and installer customer base.
• IBC Solar: German PV distribution and EPC company offering multi-brand components plus system planning, financing, and project support to installers and utilities — overlapping with Solarity's distribution-plus-services hybrid model.
• Enerpoint: Italian-based solar distributor with European reach selling Tier-1 panels, inverters, and storage to installers — directly comparable B2B PV wholesale model to Solarity's portfolio approach.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCyTmUvEOZmyyJDK5FgzQDKQ
• Facebookfacebook.com/solarity.eu
• LinkedInlinkedin.com/company/solarity

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Solarity