Hotel Speaker
- Company typePrivate
- Founded2014
- HeadquartersParis, France
- Headcount51–100
- GTM typeB2B
- OfferingSoftware
Hotel Speaker firmographics
Firmographics- Name
- Hotel Speaker
- Legal name
- Hotel Speaker
- Website
- https://hotelspeaker.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Ownership category
- akta.pro rank
Hotel Speaker industry classification
Industry- Product category
- Hospitality Reputation Management Software
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Reputation Management & Guest Feedback (THALACAK)
Keywords
Where Hotel Speaker is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices3 records
Markets served
Hotel Speaker business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Plans: Monthly subscription model with two platinum packages offering 100 or 250 monthly reviews. Additional properties can be added at extra cost. Annual billing offers 10% discount.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter plan with 100 monthly reviews for €85/month |
| Subscription | Monthly | Growth plan with 250 monthly reviews for €150/month |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Hotel Speaker product offering
Product offeringCore offering
Hotel Speaker operates a SaaS platform that captures guest reviews from online travel agencies and search platforms such as Booking.com, Google, and TripAdvisor, and produces personalized written responses using proprietary hotel-specific AI personas. The AI-generated drafts are reviewed by a multilingual in-house team of native expert writers, validated by the hotel, and automatically published back to the original review site. The offering is sold as monthly subscription packages of 100 or 250 reviews per month with optional enterprise customization and additional properties.
Product overview
Hotel Speaker is a unified hotel review response platform combining proprietary AI and human expert writers. The core platform (Hotel Speaker Review Response Platform) uses hotel-specific AI personas to capture reviews from all major online travel agencies, generate personalized responses, and automatically publish approved replies. The system includes a centralized dashboard for review management, an AI Persona System that learns each hotel's tone and characteristics, and access to multilingual human expert writers for complex reviews. Pricing is structured around two platinum packages (100 reviews at €85/month and 250 reviews at €150/month), with an affiliate partner program for client referrals.
Differentiator
Problem solved
Functional benefit
Products and services
- Hotel Speaker Review Response Platform AI-powered SaaS platform that captures hotel reviews from major OTAs and platforms such as Booking.com, Google, and TripAdvisor, generates personalized multilingual responses using hotel-specific AI personas, routes drafts through human expert writer validation, and auto-posts approved responses. Targeted at hotels, hotel chains, and hospitality operators that need consistent, on-brand review management.
- Hotel Speaker Dashboard Centralized user interface for managing all hotel reviews in one place, including review capture from all platforms, response validation workflow, analytics, and automated posting controls. Used by hotel staff and Customer Success Managers to oversee review operations.
- AI Persona System Custom AI profile system that embodies each hotel's identity, values, tone of voice, and unique selling propositions, built from the hotel's editorial charter and characteristics to produce 100% personalized responses.
- Human Expert Writer Team Multilingual in-house team of native expert writers available for complex or sensitive reviews requiring deeper personalization beyond AI-generated responses, providing 24/7 coverage across all supported languages.
- Affiliate Partner Program Referral program offering existing Hotel Speaker clients a 10% monthly discount for 12 months for each successful referral who mentions the partner at signup, with unlimited referral potential.
Quantifiable outcome
- 2.5x time savings for hotel managers
- +5 more outcomes
Companies that use Hotel Speaker
Customer profileNamed customers9 records
Segments4 records
Ideal customer profiles3 records
Hotel Speaker technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability4 records
Feature4 records
Hotel Speaker partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- LighthousecoreStrategic partnership offering independent hoteliers a combined solution covering pricing, distribution, operations, and guest communication. The collaboration creates a seamless bridge from booking to review, with independent hotels gaining access to both platforms at a preferential combined rate. Lighthouse reports boosting revenue for users by 19% and saving 10 hours per month.
- Ghent University (UGent)coreResearch collaboration over two years to generate and disseminate research-based knowledge on online reviews and reputation management in tourism. Hotelspeaker provides industry access and data while Ghent University researchers contribute academic rigor to improve response quality. Hotelspeaker customers benefit from scientifically-informed review responses.
- OtamiserminorContent collaboration on blog posts about OTA ranking optimization. Otamiser provides expertise on OTA algorithm optimization and ranking improvement while Hotel Speaker contributes review management perspective. Joint content marketing and referral relationship.
Scale indicators9 records
Recent moves6 records
Hotel Speaker competitors and assessment
Company assessmentDirect peers
- TrustYou: Hotel review management and meta-review platform serving hotels and chains globally. Closely comparable in capturing reviews from Booking.com, Google, TripAdvisor and providing response/insight workflows for hoteliers.
- ReviewPro (Shiji Group): Hotel-specific reputation management and guest experience platform owned by Shiji Group. Most direct competitor: both capture multi-OTA reviews, generate responses, and sell into independent hotels and chains worldwide.
- Birdeye: Multi-industry review management and customer experience platform with strong presence in hospitality-adjacent SMBs. Competes directly on AI-generated review responses, multi-channel review capture, and listings management.
- GuestRevu: UK-headquartered guest feedback and review management SaaS for hotels, B&Bs, and serviced apartments. Direct overlap in OTA review aggregation and response management for European independent properties.
- Revinate: Hospitality CRM and guest feedback platform with strong review-response and reputation-management modules. Comparable target customer (independent hotels and groups) and overlapping product surface around review responses and guest communication.
- Podium: AI-driven customer interaction platform with review management as a core module. Comparable on AI-assisted response drafting, multi-channel review capture, and SMB-focused go-to-market, though broader in vertical reach.
Broad incumbents
- Medallia: Enterprise customer experience and feedback analytics platform used by large hotel groups. Competes more on analytics and enterprise CX than SMB review responses, but overlaps on text analytics and response workflows.
- Sprinklr: Unified customer experience management platform with social listening, reputation, and care modules. Adjacent rather than direct: serves large enterprises and competes for hospitality group budgets for review and social response.
- Reputation.com: Enterprise reputation management platform covering multi-location businesses including hospitality. Broader in scope (reviews, social, listings, surveys) and serves larger enterprise customers, but overlaps on review response and sentiment monitoring.
Others
- Hootsuite: Social media management platform that increasingly bundles review monitoring and response. Not a direct hotel-specialist, but competes for the same marketing-team wallet share when hotels consolidate social and review workflows.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Hotel Speaker social profiles
Digital presenceHotel Speaker financial estimates
Financial estimateRevenue estimate
Valuation estimate
Hotel Speaker leadership team
Management profileNumber of profiles
Profiles1 record
Hotel Speaker funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Hotel Speaker M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Hotel Speaker
What does Hotel Speaker do?
Hotel Speaker operates a SaaS platform that captures guest reviews from online travel agencies and search platforms such as Booking.com, Google, and TripAdvisor, and produces personalized written responses using proprietary hotel-specific AI personas. The AI-generated drafts are reviewed by a multilingual in-house team of native expert writers, validated by the hotel, and automatically published back to the original review site. The offering is sold as monthly subscription packages of 100 or 250 reviews per month with optional enterprise customization and additional properties.
Is Hotel Speaker a public or private company?
Hotel Speaker is a private company. It is classified as unknown and is currently operating.
When was Hotel Speaker founded?
Hotel Speaker was founded in 2014. It employs 51 to 100 people.
Where is Hotel Speaker based?
Hotel Speaker is headquartered in Paris, France, in the Europe region.
How does Hotel Speaker make money?
One revenue line is on record: subscription Plans.
Who are Hotel Speaker's main competitors?
Direct peers on record are TrustYou, ReviewPro (Shiji Group), Birdeye, GuestRevu, Revinate and Podium. Broad incumbents are Medallia, Sprinklr and Reputation.com. Hootsuite is listed as an others.
Does Hotel Speaker have an API?
No public API is recorded for Hotel Speaker.
What industry is Hotel Speaker in?
Hotel Speaker's product category is Hospitality Reputation Management Software. Its primary akta.pro industry code is THALACAK, Reputation Management & Guest Feedback. Its SIC code is 7372.