SDGi
SDGi is a privately held Orange County IT consulting and web services firm, founded in 1991, that delivers managed IT, network security, VoIP, disaster recovery, web design, and SEO services to small and medium businesses in Southern California under a Microsoft Partner agreement.
- Company typePrivate
- Founded1991
- HeadquartersCypress, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What SDGi does
SDGi (Software Design Group, Inc.) is a privately held IT consulting and web services firm founded in 1991 and headquartered in Cypress, California (Orange County). The company delivers a bundled technology stack to small and medium businesses, combining managed IT services (network installation and support, network security, VoIP, business continuity/disaster recovery, remote access) with web services (website design and hosting, SEO/SEM, online marketing). Its technology backbone is built on Microsoft platforms — Windows Server, Exchange Server, SQL Server, SharePoint, Terminal Server, and Remote Desktop — for which SDGi holds Microsoft Partner and Small Business Specialist status, with adjacent expertise in Office 365 migrations, Google G Suite backup, WordPress, WooCommerce, HTML, and Magento.
The business operates a sales-led, inside-sales go-to-market model targeting SMBs in Orange County and surrounding Southern California markets. Lead capture is phone-driven (a prominent 714-761-3849 number) supplemented by website forms, Constant Contact email marketing, organic SEO, and paid SEM across Google, Bing, and Yahoo. Revenue is generated through a mix of recurring managed services subscriptions (network monitoring, backups, anti-spam/anti-virus, SEO monthly campaigns) and project-based professional services (web design, custom development, campaign launches), with a publicly disclosed entry-level price point of $49.99/month for remote access solutions and otherwise quote-based pricing.
SDGi is a founder-owned, family-operated business led by President Jim Latsch and Project Manager Cindy Latsch, with a stated 1-10 employee footprint (four individuals publicly named). The firm holds compliance-aligned positioning around HIPAA, Sarbanes-Oxley, GLBA, and SEC/NASD for its backup and disaster recovery products, and serves a diversified base of SMB customers across construction, marketing, e-commerce, veterinary, industrial, manufacturing, logistics, healthcare, municipal, and non-profit verticals. The company is operating with no disclosed external funding, no acquisitions, and no expansion beyond its Orange County origin.
SDGi firmographics
Firmographics- Name
- SDGi
- Legal name
- Software Design Group, Inc.
- Website
- https://sdgi.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- SDGi is a privately held Orange County IT consulting and web services firm, founded in 1991, that delivers managed IT, network security, VoIP, disaster recovery, web design, and SEO services to small and medium businesses in Southern California under a Microsoft Partner agreement.
- Ownership category
- akta.pro rank
SDGi industry classification
Industry- Product category
- IT Consulting and Web Services
- NAICS
- Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Enterprise LAN/WAN & SD-WAN Services (BPAEAEAD)
Keywords
Where SDGi is headquartered
LocationHeadquarters
- HQ city
- Cypress
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
SDGi business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Managed IT Services: Monthly maintenance plans providing proactive IT management including backups, email anti-spam and anti-virus filtering, user policy enforcement, patch management, hardware/software inventory, server monitoring, and automated software deployment. These recurring monthly services provide predictable revenue.
- Web Design & Development Services: Customized website development, mobile-friendly designs, custom coding, analytics, e-commerce development, copywriting, and email campaigns provided as project-based professional services.
- SEO and Online Marketing Services: Monthly SEO campaigns including keyword optimization, copywriting, monthly content review, competition research, on-site optimization, link building, local listing management, and reporting. Custom ad campaign management for Google, Bing, Yahoo platforms.
- Remote Access Solutions: Secure remote access solutions enabling work-from-home capabilities, starting at $49.99. Includes desktop access, secure connections, and fast reliable service.
- VOIP Phone Solutions: Setup, installation, and management of VoIP phones and networks providing flexible, secure, and affordable business phone solutions with various features.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Remote Access Solutions starting price |
| Other | Multi-year contract | IT Consulting and Web Services |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels5 records
SDGi product offering
Product offeringCore offering
SDGi provides IT consulting and web services to small and medium businesses in Orange County, California. Its IT consulting pillar covers managed services, network installation and support, network security, VoIP phone solutions, business continuity/disaster recovery, and remote access solutions. Its web services pillar covers website design and hosting, online marketing, and SEO/SEM. All services are delivered as managed consulting solutions rather than packaged software products.
Product overview
SDGi (Software Design Group, Inc.) is a unified IT consulting and web services company established in 1991, offering a comprehensive portfolio of technology solutions for small and medium businesses. The product lineup consists of two main pillars: IT Consulting Services (Managed Services, Network Installation & Support, Network Security, VoIP Phone Solutions, Business Continuity/Disaster Recovery, Remote Access Solutions) and Web Services (Website Design & Hosting, Online Marketing, SEO/SEM). All services are provided as managed consulting solutions rather than standalone software products, with a focus on helping businesses utilize technology efficiently for growth.
Differentiator
Problem solved
Functional benefit
Products and services
- Managed Services Proactive monthly IT management for businesses including data backups, IT regulations compliance, firewall protection, email anti-spam and anti-virus filtering, user policy enforcement, patch management, hardware/software inventory, server monitoring, and automated software deployment.
- Network Installation & Support Expert network technology support available remotely and on-site, providing network installation, system security, and IT management for business computer networks.
- Network Security Network security defenses combatting computer viruses, spyware, and unauthorized access through firewalls, content filtering, secure remote access (SSL-VPN), and email spam filtering.
- VoIP Phone Solutions Voice Over Internet Protocol business phone systems offering flexible, secure, and affordable solutions with features including voicemail (up to 400 hours), call forwarding, call monitoring, music on hold, and reduced monthly bills.
- Business Continuity / Disaster Recovery Storage alternatives and disaster recovery solutions protecting businesses from data loss due to ransomware, fire, flood, server failures, or malicious deletion, featuring instant virtualization, snapshot-based incremental backups occurring as frequently as every five minutes, and point-in-time recovery with HIPAA, SOX, GLBA, and SEC compliance support.
- Remote Access Solutions Secure SSL-VPN remote access solutions enabling employees to work from home or anywhere in the world, starting at $49.99, with desktop access as if physically present in office.
- Website Design & Hosting Customized professional web presence creation with website development, mobile-friendly designs, e-commerce capabilities (including WooCommerce and Magento), custom coding, copywriting, and analytics reporting for lead generation.
- Online Marketing Internet advertisement plans and campaigns to increase site traffic, including creation of new web pages, social media management, email campaigns, and pay-per-click campaigns across Google, Bing, and Yahoo networks with custom landing pages and cost-effective bid management.
- SEO / SEM Search engine optimization and copywriting services using ethical methods to increase search engine rankings, including keyword optimization, competition research, link building, local listing management, monthly content review, on-site optimization, and monthly analytic progress reports.
Quantifiable outcome
- Websites can achieve page one ranking for multiple keywords within a couple months of SEO implementation
Companies that use SDGi
Customer profileNamed customers12 records
Segments1 record
Ideal customer profiles1 record
SDGi technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature3 records
SDGi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- MicrosoftcoreSDGi operates as a Microsoft Partner and Small Business Specialist, providing support for Microsoft products including Windows Small Business Server, Windows Server, Exchange Server, SQL Server, SharePoint Server, Terminal Server, and Remote Desktop Management.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
SDGi competitors and assessment
Company assessmentBroad incumbents
- Impact Networking: Multi-office business technology provider offering managed IT, document solutions, and marketing services to SMBs and mid-market firms. Comparable to SDGi's IT-plus-marketing bundle concept, though at much larger scale and broader geography.
- Fully Managed: North American MSP providing fully outsourced IT, cybersecurity, and managed services to SMB and mid-market clients. Overlaps with SDGi on managed IT and network security services at a larger scale.
- NexusTek: National managed IT services and cloud provider serving SMB and mid-market clients with managed services, IT consulting, and cloud migration. Overlaps with SDGi on IT consulting and managed services, scaled across multiple U.S. regions.
- Ntiva: Mid-sized national MSP providing managed IT, cybersecurity, cloud, and strategic IT consulting to SMB and mid-market clients. Overlaps with SDGi on managed services and IT consulting, but operates at substantially greater scale and broader geography.
Direct peers
- CompassMSP: SMB-focused managed IT services provider offering managed IT, cybersecurity, cloud, and backup/disaster recovery. Directly comparable to SDGi on managed services portfolio and SMB customer profile.
- CMIT Solutions: Franchise-model MSP network delivering managed IT, cybersecurity, and cloud services to SMBs across the U.S. Comparable to SDGi in SMB target segment and IT managed services portfolio, though distributed via franchisees rather than a single owner-operator.
- Accent Computer Solutions: Long-running Southern California-based MSP serving SMBs with managed IT, network support, and cloud services. Directly comparable to SDGi on geography (SoCal), customer size (SMB), and service mix (managed IT + cloud migrations).
- Bizzuka: Small-business-focused web design, SEO, and digital marketing agency. Closely comparable to SDGi's web services pillar (Website Design, SEO/SEM, Online Marketing) for SMB customers.
- Intelligent IT Solutions: Regional MSP delivering managed IT, network security, VoIP, and cloud services to SMBs. Comparable to SDGi on service mix (managed IT, VoIP, network security) and SMB target market.
Regional players
- Bear Technologies: Mid-Atlantic IT services and managed services firm supporting SMB clients with IT consulting, network support, and cloud services. Comparable to SDGi on service mix and SMB focus, but operates in a different U.S. region.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
SDGi social profiles
Digital presenceSDGi compliance and trust
Trust signalCompliance4 records
SDGi financial estimates
Financial estimateRevenue estimate
Valuation estimate
SDGi leadership team
Management profileNumber of profiles
Profiles4 records
SDGi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SDGi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SDGi
What does SDGi do?
SDGi provides IT consulting and web services to small and medium businesses in Orange County, California. Its IT consulting pillar covers managed services, network installation and support, network security, VoIP phone solutions, business continuity/disaster recovery, and remote access solutions. Its web services pillar covers website design and hosting, online marketing, and SEO/SEM. All services are delivered as managed consulting solutions rather than packaged software products.
Is SDGi a public or private company?
SDGi is a private company. It is classified as family owned and is currently operating.
When was SDGi founded?
SDGi was founded in 1991. It employs 1 to 10 people.
Where is SDGi based?
SDGi is headquartered in Cypress, United States, in the North America region.
How does SDGi make money?
Five revenue lines are on record. Managed IT Services are the primary driver. The others are web Design & Development Services, SEO and Online Marketing Services, remote Access Solutions and VOIP Phone Solutions.
Who are SDGi's main competitors?
Broad incumbents on record are Impact Networking, Fully Managed, NexusTek and Ntiva. Direct peers are CompassMSP, CMIT Solutions, Accent Computer Solutions, Bizzuka and Intelligent IT Solutions. Bear Technologies is listed as a regional player.
Does SDGi have an API?
No public API is recorded for SDGi.
What industry is SDGi in?
SDGi's product category is IT Consulting and Web Services. Its primary akta.pro industry code is BPAEAEAD, Enterprise LAN/WAN & SD-WAN Services. Its NAICS code is 54151 and its SIC code is 7370.