Tavoca

What Tavoca does

Tavoca is a Dallas-based, privately-held provider of automated patient communication and messaging software for healthcare and other appointment-driven organizations, founded in 2001 and operated as a Nevada corporation (TAVOCA INC.). The company delivers a 100% cloud-native platform hosted on Microsoft Azure that provides bidirectional communication through SMS text, email, and IVR voice calls. Its product suite centers on Appointment Messaging and extends to Lab Results, Group Messaging, After-Hours Messaging, Custom Solutions, and a COVID Solutions module, with all services designed to meet HIPAA and HITECH compliance on HITRUST CSF certified infrastructure.

Tavoca's technology integrates with major Practice Management and Electronic Health Record systems through HL7, APIs, FHIR, and secure data extracts, and is supported by a partner ecosystem including Microsoft (infrastructure), Palo Alto Networks (security), Bandwidth (telephony), Inventive Labs (voice), and Intel. The platform emphasizes configurability via professionally recorded, multi-language messages, intelligent multi-channel sequencing to prevent patient message bombardment, and two-way patient interaction for confirmations, cancellations, and rescheduling. Real-time online reporting with 13-month history provides operational visibility.

The company generates revenue primarily through usage-based billing at 5 cents per billable record with a $100 monthly minimum, supplemented by subscription fees for After-Hours Messaging ($30/month) and Lab Results Messaging ($5/month plus usage), plus one-time setup fees for data interfaces, HL7 integrations, and message recording. Tavoca employs a hybrid go-to-market combining a 30-day free trial, a sales-assisted onboarding process that requires a signup code issued by a sales representative, and a residual revenue-sharing partner program. The company serves healthcare providers, dental clinics, medical testing labs, schools, and WIC/social service agencies across all 50 US states plus Canada, Mexico, Guam, and Puerto Rico.

Name

Tavoca

Legal name

TAVOCA INC.

Website

https://tavoca.com

Company type

Private

Founded year

2001

Operating status

Operating

Headcount range

11–50 employees

Short description

Tavoca is a Dallas-based, 2001-founded cloud messaging platform that delivers automated patient communications — including appointment reminders, lab results, group messaging, and after-hours call handling — to healthcare and appointment-driven organizations across North America.

Ownership category

akta.pro rank

Product category

Healthcare Patient Engagement Software

NAICS

Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Patient Engagement, Education & Messaging Platforms (portal/CRM integrated) (HLALABAJ)

akta.pro secondary industry

Care Navigation, Referral & Digital Front Door Platforms (HLALABAH)

Keywords

• Patient engagement software
• Automated appointment reminders
• Healthcare messaging platform
• Lab results delivery
• Bidirectional patient communication

Headquarters

HQ city

Dallas

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Infrastructure, Personnel, Operations, Marketing or Sales

Revenue model

1. Appointment Messaging Services: Usage-based billing at 5 cents per billable record for appointment reminders, no-show follow up, recalls, and other appointment-based messages. Includes up to 2 emails, 1 text message, and up to 15 telephone dial attempts per record. Monthly minimum of $100.
2. Group Messaging Services: Same per-record pricing as Appointment Messaging. Used for broadcasting messages to groups such as announcements, event notices, and emergency notifications.
3. Lab Results Messaging: $5 monthly fee for private toll-free number plus 5 cents per delivered message, 5 cents per minute for telephone usage, and 1.25 cents per received text. Only delivered messages are billed.
4. After-Hours Messaging: $30 monthly fee for unlimited inbound call handling with 5 cents per minute usage fees for transferred calls. Setup fee of $50.
5. Text Messaging Add-Ons: Additional texting services including text-enabled phone numbers at $2 per number monthly, email opt-in management at 1.25 cents per address, and staff-to-patient two-way texting at 1.25 cents per text.
6. Data Interface and Setup Services: One-time setup fees for data interfaces ($150-$200), HL7 interfaces (quoted), and message setup ($75-$100 base plus location fees). Monthly maintenance fees for HL7 at $125.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Tavoca sells a cloud-based automated patient communication and engagement platform for healthcare and other appointment-driven organizations. The platform delivers reminders, follow-ups, recalls, lab result notifications, group broadcasts, and after-hours call handling through SMS, email, and IVR voice, with bidirectional response handling and integration to PM/EHR systems via HL7, APIs, and FHIR. Service is sold on a month-to-month basis after a 30-day free trial, with usage-based per-record pricing and no required hardware or software purchase.

Product overview

Tavoca is a cloud-based patient engagement and automated messaging platform. The core offering is Appointment Messaging, which provides integrated workflow automation enabling digital communications through SMS text, email, and IVR voice calls. The platform operates as a unified system with interconnected modules including Lab Results for test result delivery, Group Messaging for broadcast communications, and After-Hours Messaging for call handling. Custom Solutions are available for organizations with specialized needs, and COVID Solutions address pandemic-related messaging requirements. All services are delivered through a 100% cloud-native, HIPAA-compliant platform that supports interoperability through industry standards including HL7, APIs, and FHIR.

Differentiator

Problem solved

Functional benefit

Products and services

• Appointment Messaging Automated reminder and messaging service for appointment-driven organizations, delivering reminders via telephone, text, and/or email. Covers no-show follow-up, annual exam recalls, wellness messaging, balance due notifications, cancellation alerts, and pre-op instructions, with bidirectional response handling. Target users are healthcare, dental, and other appointment-based organizations from sole practitioners to nationwide enterprises.
• Lab Results HIPAA-compliant 24/7 system for delivering medical testing lab results to patients via toll-free phone, email, text, and outbound calls with credential verification. Includes pre-recorded result messages and custom recording options. Built for medical testing laboratories that need to reduce phone tag and improve result-notification turnaround.
• Group Messaging Broadcast messaging service for delivering messages to groups of any size (10 to 100,000+) via telephone, text, and/or email. Common uses include new address announcements, flu clinic availability, event invitations, insurance changes, emergency closings, and public service announcements. Priced at the same per-record rate as Appointment Messaging.
• After-Hours Messaging Automated call-handling solution for after-hours telephone traffic. Supports voice mail, on-call paging, transfer to on-call provider, and transfer to answering service, with up to 20 simultaneous inbound calls and unlimited inbound handling under the monthly subscription.
• Custom Solutions
• COVID Solutions COVID-specific messaging workflows including curb-side check-in, COVID operational instructions, and health crisis notifications, designed for fast implementation during the pandemic.

Quantifiable outcome

• Reduces no-shows immediately upon implementation
• +3 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Six partnerships are on record, tiered core and minor.

• Microsoft AzurecoreTechnology or IntegrationCloud infrastructure platform hosting Tavoca's 100% cloud-native messaging platform. Provides uptime performance, redundancy, quick failover and recovery options, and instant scalability.
• Microsoft (SQL Server, Windows Server, Office 365, Microsoft Teams, MSDN)coreTechnology or IntegrationMultiple Microsoft products including SQL Server for databases, Windows Server, Office 365 productivity tools, Microsoft Teams integration, and MSDN developer resources.
• Palo Alto NetworkscoreTechnology or IntegrationCybersecurity partner providing firewall and network security for the messaging platform infrastructure.
• BandwidthcoreTechnology or IntegrationTelecommunications partner providing phone number provisioning and voice/text messaging capabilities for multi-channel delivery.
• pax8minorChannel Partner/ Reseller/ DistributorCloud distribution partner potentially facilitating partner channel development and resale relationships.
• Smart SourceminorChannel Partner/ Reseller/ DistributorMarketing/communication partner potentially involved in promotional activities or co-marketing.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Weave: Communications platform purpose-built for small and mid-sized healthcare and dental practices, offering two-way texting, automated reminders, phone system, and review requests—a primary competitor to Tavoca in appointment messaging for SMB healthcare.
• Relatient: Patient engagement platform for medical groups offering appointment reminders, patient outreach, and survey messaging via text, email, and voice—directly competing in automated healthcare messaging.
• RevenueWell: Patient communication and engagement platform designed for dental and healthcare practices with automated reminders, recalls, and patient reactivation—closely mirroring Tavoca's appointment messaging and recall use cases.
• Demandforce: Patient engagement and reputation management platform owned by Internet Brands serving medical and dental practices with appointment reminders, automated messaging, and patient reviews—a direct competitor for practice communication workflows.
• Solutionreach: Healthcare-focused patient engagement and messaging platform serving dental, vision, and medical practices with automated appointment reminders, two-way texting, and patient recall—directly competing with Tavoca in the same SMB healthcare messaging category.

Emerging players

• Doctible: Patient communication and engagement platform for dental and medical practices offering appointment reminders, recall messaging, and reputation management—a niche competitor in healthcare practice messaging.
• PatientPop (Tebra): Patient growth and engagement platform for independent practices now part of Tebra, providing automated appointment reminders alongside scheduling, intake, and digital marketing—competing for the same practice communication workflow.
• Klara: Patient messaging and communication platform for specialty practices and health systems, offering two-way texting, automated workflows, and EHR integration—a competing patient engagement vendor with similar integration approach.
• Luma Health: AI-powered patient engagement platform for health systems offering smart scheduling, automated outreach, and conversational messaging—competing in the broader patient communication space with more modern technology and enterprise focus.

Broad incumbents

• Oracle Health (Cerner): Major health IT vendor whose Cerner EHR platform includes integrated patient communication and engagement capabilities—represents the broad incumbent alternative that large health systems may choose over specialist vendors like Tavoca.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/tavocainc
• Facebookfacebook.com/TavocaInc
• LinkedInlinkedin.com/company/tavoca-inc

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Tavoca