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PlusMobile

Full company profile

uuid000ja9w

Namestring
PlusMobile
Legal namestring
Plusmo
Websiteurl
plusmobile.com
Company typeenum
Private
Founded yearint
2005
Descriptiontext

PlusMobile, operating as Plusmo, is a Buenos Aires-based mobile solutions provider founded in 2005 that positions itself as a creator and integrator of mobile-centric digital services. The company distributes its offering across four solution areas: Engage your Audience (omnichannel messaging via SMS, RCS, WhatsApp Business integration, and a customer service chatbot), Protect Identities (Mobile ID plus eight verification APIs including SIM Swap, Number Verification, Device Status, Device Location, KYC Match, KYC Fill-in, Home Verify, and MNP), Connect your Objects (IoT services across Telemetry, Logistics, Security, and Health), and Facilitate Payments (carrier billing and mobile payments). The platform is built on an API-first architecture enabling programmatic access for developer integration alongside direct enterprise sales.

The customer base is concentrated in Latin American financial services, with publicly cited reference accounts including Banco de Córdoba, Ultra Card, and Consumax, where Plusmo's mass SMS, WhatsApp Business, and chatbot capabilities are used for collections, delinquency reduction, and customer communications. Ultra Card reports a 70% reduction in cost per customer following deployment. The company also targets IoT-connected device operators and enterprises requiring mobile identity verification, with named integration to WhatsApp Business as a primary commercial channel.

Go-to-market combines direct enterprise field sales (evidenced by Contact Us-driven quote-based pricing and named decision-maker testimonials) with self-service API access for mid-market and developer buyers. Revenue is generated through usage-based API calls for SMS, identity verification, and messaging, supplemented by subscription and negotiated enterprise contracts. Marketing is multi-channel, including an active blog, YouTube, LinkedIn, and Instagram presence, thought leadership tied to events such as FIFA World Cup 2026, and earned coverage in the Belgian-French outlet Media Marketing. The company maintains a trilingual website (English, Spanish, French), indicating presence across Latin America and French-speaking markets.

Short descriptiontext

PlusMobile (Plusmo) is a Buenos Aires-based API-first mobile solutions provider offering SMS, RCS, WhatsApp Business, identity verification, IoT connectivity, and mobile payments primarily to Latin American financial institutions and enterprises via usage-based and quote-based enterprise contracts.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersBuenos Aires, Argentina
HQ citystring
Buenos Aires
HQ countrystring
Argentina
HQ regionstring
Latin America
Markets served

Serves global market

Keyword5 values
mobile messaging APIs, identity verification APIs, omnichannel communication platform, mobile payment solutions, IoT connectivity services
Industry2 codes
1Medical Device & IoT Security (Connected Devices/RPM/OT)
CodeHLACAJAIPrimaryYes
2Wearables & Consumer IoT Integration Platforms (BYOD)
CodeHLACAFAFPrimaryNo
NAICS code1 code
  • Wired and Wireless Telecommunications (except Satellite)5171
SIC code1 code
  • Services-Computer Programming, Data Processing, Etc.7370
Product category
Communications Platform as a Service (CPaaS) / Mobile APIs
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model3 records
1API Services (SMS, Identity Verification, Messaging)
TypeUsage Based
Description

Revenue generated from usage-based API calls for SMS messaging, identity verification services (SIM Swap, Number Verification, KYC APIs), and omnichannel messaging capabilities. Clients pay based on message volume, verification requests, or API usage.

plusmo.com
2Enterprise Solutions
TypeSubscription Recurring
Description

Custom enterprise solutions for financial institutions and large organizations requiring bulk SMS messaging, identity protection, and omnichannel communication. Revenue likely generated through negotiated contracts with volume-based or subscription pricing.

plusmo.com
3IoT Connectivity Services
TypeSubscription Recurring
Description

Revenue from IoT services including Telemetry, Logistics, Security, and Health device connectivity solutions.

plusmo.com
Marketing channels6 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels2 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales
Pricing details1 tier
1Enterprise Custom Pricing
ModelUsage-basedBilling cadencePay-as-you-go
Notes

Quote-based / Not publicly disclosed. Contact sales for volume pricing for SMS, identity verification APIs, and other services.

plusmo.com
GTM typeB2B
B2B
Offering typeSoftware
Software
Core offering1 text field

PlusMobile (operating as Plusmo) provides an API-first mobile solutions platform that enables businesses to engage audiences through SMS, WhatsApp Business, and RCS messaging, verify identities via a suite of mobile-network-based APIs (SIM Swap, Number Verification, KYC, device signals), connect IoT devices for telemetry/logistics/security/health use cases, and facilitate mobile payments including carrier billing. Its customers are primarily enterprises and mid-market organizations, with a strong concentration in the Latin American financial services vertical.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 2 values shown
  • 70% reduction in costs per customer with mass SMS messaging (Ultra Card case study)
+1 more record
Product overview1 text field

PlusMobile (operating as Plusmo) is a creator and integrator of mobile solutions that distributes its services under a platform-plus-modules architecture organized into 4 solution areas: Engage your Audience (omnichannel communication via SMS, RCS Messaging, WhatsApp Business Integration, and a Customer Service Chatbot), Protect Identities (Mobile ID plus 8 identity verification APIs including SIM Swap, Number Verification, Device Status, Device Location, KYC Match, KYC Fill-in, Home Verify, and MNP), Connect your Objects / IoT Services (Telemetry, Logistics, Security, and Health), and Facilitate Payments (Carrier Billing Payments and Mobile Payments Solutions). Plusmo Engage serves as a conversational marketing sub-brand. The company acts as both creator and integrator, connecting apps and devices to facilitate data exchange and streamline workflows across mobile payment systems, omnichannel messaging, identity verification, and IoT solutions.

Product and service23 records
1Engage your Audience
2Omnichannel Communication
3RCS Messaging
4SMS
5WhatsApp Business Integration
6Protect Identities
7Mobile ID
8SIM Swap API
9Number Verification API
10Device Status API
11Device Location API
12KYC Match API
13KYC Fill-in API
14Home Verify API
15MNP API
16Connect your Objects (IoT Services)
17Telemetry
18Logistics
19Security
20Health
21Facilitate Payments
22Carrier Billing Payments
23Mobile Payments Solutions
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Recent move2 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight5 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

Global CPaaS and conversational AI player offering SMS, RCS, WhatsApp Business, and mobile identity verification. Directly comparable in messaging-plus-identity positioning and in expanding into Latin American enterprise accounts.

TypeDirect peer
Description

Mobile and digital identity verification specialist offering SIM Swap, Number Verification, and KYC APIs. Direct competitor specifically against Plusmo's Protect Identities APIs and similar financial-services fraud-prevention buyers.

TypeDirect peer
Description

Public CPaaS leader with APIs for SMS, WhatsApp, voice, and identity (Verify). Competes with Plusmo on programmable messaging and mobile identity, especially for banks and fintechs in Latin America.

TypeDirect peer
Description

European-headquartered CPaaS with active sales in Latin America, offering SMS, WhatsApp, and identity verification for financial institutions. A direct peer for Plusmo's omnichannel-and-KYC bundle.

TypeDirect peer
Description

Brazilian CPaaS and conversational commerce platform serving banks, fintechs, and retailers across Latin America. Closest regional direct peer given overlap in WhatsApp Business, SMS, and chatbot offerings.

TypeBroad incumbent
Description

Now part of Ericsson, Vonage offers CPaaS APIs including SMS, WhatsApp, and verify APIs. Overlaps with Plusmo's messaging and identity suite but as part of a much broader communications and networking portfolio.

TypeDirect peer
Description

Global CPaaS platform offering SMS, WhatsApp Business, RCS, and mobile identity APIs. Direct competitor to Plusmo across messaging, omnichannel engagement, and number/identity verification, with deeper carrier footprint and far larger scale.

TypeDirect peer
Description

Phone-based identity and risk intelligence provider (SMS Verify, SIM Swap detection, number intelligence). Overlaps with Plusmo's identity-verification stack and targets the same enterprise and financial-services verticals.

TypeDirect peer
Description

SMB- and enterprise-focused CPaaS offering SMS, voice, and number verification APIs. Comparable to Plusmo on programmatic messaging and identity APIs for mid-market customers.

TypeDirect peer
Description

Omnichannel CPaaS provider with SMS, WhatsApp, and identity APIs. Comparable to Plusmo in targeting enterprises with conversational messaging and mobile-number verification services.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers3 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment3 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
Yes
API detail
Has APIbool
Yes

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI capability1 record

Each record includes

Type, Description, Source

AI maturity
App detail

Has app

Feature4 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

PlusMobile

Communications Platform as a Service (CPaaS) / Mobile APIsplusmobile.com

PlusMobile (Plusmo) is a Buenos Aires-based API-first mobile solutions provider offering SMS, RCS, WhatsApp Business, identity verification, IoT connectivity, and mobile payments primarily to Latin American financial institutions and enterprises via usage-based and quote-based enterprise contracts.

What PlusMobile does

PlusMobile, operating as Plusmo, is a Buenos Aires-based mobile solutions provider founded in 2005 that positions itself as a creator and integrator of mobile-centric digital services. The company distributes its offering across four solution areas: Engage your Audience (omnichannel messaging via SMS, RCS, WhatsApp Business integration, and a customer service chatbot), Protect Identities (Mobile ID plus eight verification APIs including SIM Swap, Number Verification, Device Status, Device Location, KYC Match, KYC Fill-in, Home Verify, and MNP), Connect your Objects (IoT services across Telemetry, Logistics, Security, and Health), and Facilitate Payments (carrier billing and mobile payments). The platform is built on an API-first architecture enabling programmatic access for developer integration alongside direct enterprise sales.

The customer base is concentrated in Latin American financial services, with publicly cited reference accounts including Banco de Córdoba, Ultra Card, and Consumax, where Plusmo's mass SMS, WhatsApp Business, and chatbot capabilities are used for collections, delinquency reduction, and customer communications. Ultra Card reports a 70% reduction in cost per customer following deployment. The company also targets IoT-connected device operators and enterprises requiring mobile identity verification, with named integration to WhatsApp Business as a primary commercial channel.

Go-to-market combines direct enterprise field sales (evidenced by Contact Us-driven quote-based pricing and named decision-maker testimonials) with self-service API access for mid-market and developer buyers. Revenue is generated through usage-based API calls for SMS, identity verification, and messaging, supplemented by subscription and negotiated enterprise contracts. Marketing is multi-channel, including an active blog, YouTube, LinkedIn, and Instagram presence, thought leadership tied to events such as FIFA World Cup 2026, and earned coverage in the Belgian-French outlet Media Marketing. The company maintains a trilingual website (English, Spanish, French), indicating presence across Latin America and French-speaking markets.

PlusMobile firmographics

Firmographics
Name
PlusMobile
Legal name
Plusmo
Website
https://plusmobile.com
Company type
Private
Founded year
2005
Operating status
Operating
Headcount range
11–50 employees
Short description
PlusMobile (Plusmo) is a Buenos Aires-based API-first mobile solutions provider offering SMS, RCS, WhatsApp Business, identity verification, IoT connectivity, and mobile payments primarily to Latin American financial institutions and enterprises via usage-based and quote-based enterprise contracts.
Ownership category
akta.pro rank

PlusMobile industry classification

Industry
Product category
Communications Platform as a Service (CPaaS) / Mobile APIs
NAICS
Wired and Wireless Telecommunications (except Satellite) (5171)
SIC
Services-Computer Programming, Data Processing, Etc. (7370)
akta.pro primary industry
Medical Device & IoT Security (Connected Devices/RPM/OT) (HLACAJAI)
akta.pro secondary industry
Wearables & Consumer IoT Integration Platforms (BYOD) (HLACAFAF)

Keywords

  • Mobile messaging APIs
  • Identity verification APIs
  • Omnichannel communication platform
  • Mobile payment solutions
  • IoT connectivity services

Where PlusMobile is headquartered

Location

Headquarters

HQ city
Buenos Aires
HQ country
Argentina
HQ region
Latin America

Markets served

PlusMobile business model

Business model
GTM type
B2B
Offering type
Software
Cost components
Technology or R&D, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

  1. API Services (SMS, Identity Verification, Messaging): Revenue generated from usage-based API calls for SMS messaging, identity verification services (SIM Swap, Number Verification, KYC APIs), and omnichannel messaging capabilities. Clients pay based on message volume, verification requests, or API usage.
  2. Enterprise Solutions: Custom enterprise solutions for financial institutions and large organizations requiring bulk SMS messaging, identity protection, and omnichannel communication. Revenue likely generated through negotiated contracts with volume-based or subscription pricing.
  3. IoT Connectivity Services: Revenue from IoT services including Telemetry, Logistics, Security, and Health device connectivity solutions.

Pricing tiers

ModelBillingPrice
Usage-basedPay-as-you-goEnterprise Custom Pricing

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

PlusMobile product offering

Product offering

Core offering

PlusMobile (operating as Plusmo) provides an API-first mobile solutions platform that enables businesses to engage audiences through SMS, WhatsApp Business, and RCS messaging, verify identities via a suite of mobile-network-based APIs (SIM Swap, Number Verification, KYC, device signals), connect IoT devices for telemetry/logistics/security/health use cases, and facilitate mobile payments including carrier billing. Its customers are primarily enterprises and mid-market organizations, with a strong concentration in the Latin American financial services vertical.

Product overview

PlusMobile (operating as Plusmo) is a creator and integrator of mobile solutions that distributes its services under a platform-plus-modules architecture organized into 4 solution areas: Engage your Audience (omnichannel communication via SMS, RCS Messaging, WhatsApp Business Integration, and a Customer Service Chatbot), Protect Identities (Mobile ID plus 8 identity verification APIs including SIM Swap, Number Verification, Device Status, Device Location, KYC Match, KYC Fill-in, Home Verify, and MNP), Connect your Objects / IoT Services (Telemetry, Logistics, Security, and Health), and Facilitate Payments (Carrier Billing Payments and Mobile Payments Solutions). Plusmo Engage serves as a conversational marketing sub-brand. The company acts as both creator and integrator, connecting apps and devices to facilitate data exchange and streamline workflows across mobile payment systems, omnichannel messaging, identity verification, and IoT solutions.

Differentiator

Problem solved

Functional benefit

Products and services

  • Engage your Audience
  • Omnichannel Communication
  • RCS Messaging
  • SMS
  • WhatsApp Business Integration
  • Protect Identities
  • Mobile ID
  • SIM Swap API
  • Number Verification API
  • Device Status API
  • Device Location API
  • KYC Match API
  • KYC Fill-in API
  • Home Verify API
  • MNP API
  • Connect your Objects (IoT Services)
  • Telemetry
  • Logistics
  • Security
  • Health
  • Facilitate Payments
  • Carrier Billing Payments
  • Mobile Payments Solutions

Quantifiable outcome

  • 70% reduction in costs per customer with mass SMS messaging (Ultra Card case study)
  • +1 more outcomes

Companies that use PlusMobile

Customer profile

Named customers3 records

Segments3 records

Ideal customer profiles3 records

PlusMobile technology and API

Technology

Technology focussed Yes

API detail

Has API
Yes
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

AI capability1 record

Feature4 records

PlusMobile partnerships and signals

Strategic signal

Scale indicators1 record

Recent moves2 records

Expansion highlights5 records

PlusMobile competitors and assessment

Company assessment

Direct peers

  • Sinch: Global CPaaS and conversational AI player offering SMS, RCS, WhatsApp Business, and mobile identity verification. Directly comparable in messaging-plus-identity positioning and in expanding into Latin American enterprise accounts.
  • Prove: Mobile and digital identity verification specialist offering SIM Swap, Number Verification, and KYC APIs. Direct competitor specifically against Plusmo's Protect Identities APIs and similar financial-services fraud-prevention buyers.
  • Twilio: Public CPaaS leader with APIs for SMS, WhatsApp, voice, and identity (Verify). Competes with Plusmo on programmable messaging and mobile identity, especially for banks and fintechs in Latin America.
  • CM.com: European-headquartered CPaaS with active sales in Latin America, offering SMS, WhatsApp, and identity verification for financial institutions. A direct peer for Plusmo's omnichannel-and-KYC bundle.
  • Zenvia: Brazilian CPaaS and conversational commerce platform serving banks, fintechs, and retailers across Latin America. Closest regional direct peer given overlap in WhatsApp Business, SMS, and chatbot offerings.
  • Infobip: Global CPaaS platform offering SMS, WhatsApp Business, RCS, and mobile identity APIs. Direct competitor to Plusmo across messaging, omnichannel engagement, and number/identity verification, with deeper carrier footprint and far larger scale.
  • Telesign: Phone-based identity and risk intelligence provider (SMS Verify, SIM Swap detection, number intelligence). Overlaps with Plusmo's identity-verification stack and targets the same enterprise and financial-services verticals.
  • Plivo: SMB- and enterprise-focused CPaaS offering SMS, voice, and number verification APIs. Comparable to Plusmo on programmatic messaging and identity APIs for mid-market customers.
  • MessageBird (Bird): Omnichannel CPaaS provider with SMS, WhatsApp, and identity APIs. Comparable to Plusmo in targeting enterprises with conversational messaging and mobile-number verification services.

Broad incumbents

  • Vonage: Now part of Ericsson, Vonage offers CPaaS APIs including SMS, WhatsApp, and verify APIs. Overlaps with Plusmo's messaging and identity suite but as part of a much broader communications and networking portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

PlusMobile social profiles

Digital presence

PlusMobile financial estimates

Financial estimate

Revenue estimate

Valuation estimate

PlusMobile leadership team

Management profile

Number of profiles

PlusMobile funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

PlusMobile M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PlusMobile

What does PlusMobile do?

PlusMobile (operating as Plusmo) provides an API-first mobile solutions platform that enables businesses to engage audiences through SMS, WhatsApp Business, and RCS messaging, verify identities via a suite of mobile-network-based APIs (SIM Swap, Number Verification, KYC, device signals), connect IoT devices for telemetry/logistics/security/health use cases, and facilitate mobile payments including carrier billing. Its customers are primarily enterprises and mid-market organizations, with a strong concentration in the Latin American financial services vertical.

Is PlusMobile a public or private company?

PlusMobile is a private company. It is classified as unknown and is currently operating.

When was PlusMobile founded?

PlusMobile was founded in 2005. It employs 11 to 50 people.

Where is PlusMobile based?

PlusMobile is headquartered in Buenos Aires, Argentina, in the Latin America region.

How does PlusMobile make money?

Three revenue lines are on record. API Services (SMS, Identity Verification, Messaging) is the primary driver. The others are enterprise Solutions and ioT Connectivity Services.

Who are PlusMobile's main competitors?

Direct peers on record are Sinch, Prove, Twilio, CM.com, Zenvia, Infobip, Telesign, Plivo and MessageBird (Bird). Vonage is listed as a broad incumbent.

Does PlusMobile have an API?

Yes. PlusMobile offers a suite of identity verification and protection APIs, including: SIM Swap API (detects recent SIM card changes to prevent account takeover), Number Verification API (validates phone number ownership in real time), Device Status API (checks device connectivity and activity), Device Location API (estimates device geographic location), KYC Match API (confirms user identity against official records), KYC Fill-in API (auto-populates KYC forms with verified data), Home Verify API (verifies residential address), and MNP API (Mobile Number Portability — checks if a number has been ported between carriers). These are partner/enterprise-facing APIs designed to prevent fraud and streamline identity verification workflows.

What industry is PlusMobile in?

PlusMobile's product category is Communications Platform as a Service (CPaaS) / Mobile APIs. Its primary akta.pro industry code is HLACAJAI, Medical Device & IoT Security (Connected Devices/RPM/OT), with a secondary code of HLACAFAF, Wearables & Consumer IoT Integration Platforms (BYOD). Its NAICS code is 5171 and its SIC code is 7370.

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