What Digital Resource House does

Digital Resource House (legal entity DRH Inc.) is a marketing and advertising agency founded in 1968 by Donald R Harvey, headquartered at 1356 Southford Road, Suite 2, Southbury, Connecticut. Originally established as a nationwide directory advertising agency to manage Yellow Pages campaigns for regional and national businesses, the company has evolved into a full-service provider of digital and traditional marketing services, rebranding as Digital Resource House while retaining DRH Inc. as its legal name.

The company delivers a 14-service portfolio spanning responsive website development, SEO, SEM (including the WebReach program across Google, Yahoo, Bing, and Ask), social media management (Facebook, LinkedIn, Google+, Twitter), infographics, business and directory listing management, reputation management, mobile marketing, Yelp advertising, digital display and retargeting, and traditional channels including Yellow Pages, radio, magazine, direct mail, and email. Underlying technology includes proprietary tools such as the DRH Webcard for centralized local data management, Reverse Proxy Technology with Dynamic Phone Number Insertion (DPNI) for call attribution, a call recording and 1-5 star ranking system, and Print Uniform Resource Locators (PURLs) that tie print advertising activity to digital engagement. The company operates a mobile display network reaching 100M monthly unique US smartphone users and serving 1-1.5 billion monthly impressions across 150+ premium apps and websites.

DRH generates revenue through marketing and advertising services delivered under a single flexible contract and single payment structure, with pricing models that include subscription/recurring engagements, usage-based mobile banner advertising priced at $5-$6 CPM, and pay-per-click arrangements on Yelp. The company holds certified marketing partner status with Facebook, Google, Yelp, Google My Business, AdRoll, Brandify, and the Local Search Association, which enables reselling access to these platforms' audiences. Customers are primarily SMB service businesses in legal, home contracting, plumbing, HVAC, and professional services, alongside regional and national multi-location advertisers, served via a sales-led motion with dedicated media consultants and a toll-free business development line.

Name

Digital Resource House

Legal name

DRH Inc.

Website

https://drhinc.com

Company type

Private

Founded year

1968

Operating status

Operating

Headcount range

1–10 employees

Short description

Digital Resource House is a Connecticut-based, full-service marketing and advertising agency founded in 1968 that provides SEO, SEM, social media, web design, mobile marketing, Yelp advertising, and traditional media services to SMB service businesses and regional/national multi-location advertisers.

Ownership category

akta.pro rank

Headquarters

HQ city

Ronkonkoma

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Marketing & Advertising Services: DRH generates revenue by providing comprehensive marketing and advertising services including Search Engine Marketing, SEO, Social Media, Website Development, and traditional advertising. Services are provided through one flexible contract and one payment structure.
2. Mobile Targeted Banner Advertising: Mobile advertising priced at $5 to $6 CPM depending on geography, with some campaigns priced on a per-call basis depending on category and geography.
3. Yelp Advertising / PPC: Pay-per-click advertising on Yelp where businesses pay only when someone clicks on their ad, with position and time of appearance based on bid price relative to other advertisers.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels12 records

Core offering

Digital Resource House (DRH) is a full-service marketing and advertising agency that plans, executes, and manages integrated digital and traditional advertising campaigns for businesses. Core deliverables include responsive website development, SEO and SEM, social media campaigns, mobile banner advertising, Yelp advertising, reputation management, infographics, and traditional media placement (internet/print yellow pages, radio, magazine, direct mail, and email). The agency serves as a single point of contact, coordinating strategy, creative, media buying, and campaign tracking across online and offline channels.

Product overview

Digital Resource House (DRH) is a marketing and advertising agency offering a comprehensive suite of digital and traditional marketing services. The portfolio centers on local search advertising, search engine marketing (SEM), and search engine optimization (SEO), supplemented by social media management, website development, and traditional advertising channels including print, radio, and direct mail. The company also provides proprietary tools like the DRH Webcard for local business data management. Services are offered as individual solutions that can be purchased separately, with certified partnerships with major platforms including Yelp, Facebook, Google, and AdRoll enabling integrated campaign management.

Differentiator

Problem solved

Functional benefit

Products and services

• Responsive Website Development Design and build of responsive (mobile-friendly) websites for business clients, delivered as part of DRH's integrated marketing offering.
• Search Engine Optimization (SEO) On-page and off-page SEO services to improve organic search rankings and local search visibility for business clients.
• Social Media Campaigns Planning, creative, and management of paid and organic social media advertising campaigns for business clients.
• Search Engine Marketing (SEM) Paid search advertising management across engines (Google, Bing, Yahoo) to drive leads and conversions.
• Infographics Custom infographic design and distribution as part of content marketing campaigns for clients.
• Business & Directory Listing Management Management and synchronization of business listings across online directories to ensure accurate, consistent NAP (name, address, phone) data and local search visibility.
• Reputation Management Monitoring, influencing, and managing online reviews and brand reputation for business clients.
• Mobile Marketing Mobile banner advertising bought on a cost-per-thousand (CPM) basis across mobile display networks and apps for business clients.
• Yelp Advertising Setup and management of Yelp Ads campaigns, bought on a cost-per-lead basis, to generate leads from Yelp's audience.
• Internet & Print Yellow Pages Advertising Placement and management of advertising in internet yellow pages and traditional print yellow pages directories, including flexible contract/single-payment structures.
• Digital Display & Retargeting Digital display advertising and retargeting campaigns to reach prospects online and re-engage prior site visitors.
• Radio Advertising Planning and placement of radio advertising spots for business clients as part of integrated campaigns.
• Magazine Advertising Planning and placement of print magazine advertising for business clients as part of integrated campaigns.
• Direct Mail Design, printing, and mailing of direct mail pieces as part of integrated offline marketing campaigns for clients.
• Email Marketing Design and execution of email marketing campaigns (e.g., via Constant Contact) for business clients.

Quantifiable outcome

• 79% of Yelp users make a purchase after searching Yelp
• +3 more outcomes

Named customers5 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

Seven partnerships are on record, tiered core.

• FacebookcoreGTM or Marketing PartnerCertified marketing partner with Facebook, enabling DRH to manage Facebook advertising campaigns and social media marketing services for clients.
• GooglecoreGTM or Marketing PartnerCertified marketing partner with Google, providing expertise in Google Ads, Google My Business, and search engine marketing across Google's platforms.
• YelpcoreGTM or Marketing PartnerYelp Ads Certified Partner, enabling DRH to develop Yelp online profiles and promote businesses to ready-to-buy consumers through Yelp advertising.
• Google My BusinesscoreGTM or Marketing PartnerCertified marketing partner for Google My Business, helping businesses optimize their local business listings for search visibility.
• AdRollcoreGTM or Marketing PartnerCertified marketing partner with AdRoll for digital display advertising and retargeting campaigns across the web.
• BrandifycoreGTM or Marketing PartnerCertified marketing partner with Brandify for local search and digital marketing solutions.
• Local Search AssociationcoreGTM or Marketing PartnerDRH is a Certified Marketing Representative for the Local Search Association, providing access to industry expertise and best practices for local business listing management.

Scale indicators9 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Straight North: Straight North is a digital marketing agency offering SEO, PPC, web design, and email marketing—directly comparable to DRH's core service portfolio and SMB client approach.
• LSEO: LSEO is an SEO and digital marketing agency providing search marketing, content, and web design—aligned with DRH's SEO/SEM-led service orientation.
• HigherVisibility: HigherVisibility is a full-service digital marketing agency offering SEO, SEM, web design, and social media—closely mirroring DRH's suite and SMB/regional client profile.
• WebiMax: WebiMax is a digital marketing agency specializing in SEO, SEM, and social media advertising for SMB and mid-market clients, comparable to DRH in offering breadth and SMB focus.
• Scorpion: Scorpion is a digital marketing platform focused on SMBs and multi-location businesses, offering websites, SEO, paid media, and reputation management—directly overlapping DRH's core service mix and regional/national client focus.
• Thryv (Yodle): Thryv (formerly Yodle) provides an SMB marketing and business management platform spanning web, SEO, social, and listings management—closely matching DRH's 'one point of contact' agency model for service businesses.
• LYFE Marketing: LYFE Marketing is a digital marketing agency providing social media management, PPC, SEO, and email marketing for SMBs—overlapping with DRH's mid-funnel and social services.
• Blue Corona: Blue Corona is a digital marketing agency targeting home services and SMBs with SEO, PPC, web design, and analytics—overlapping with many of DRH's stated verticals (legal, plumbing, HVAC, home contracting).
• Disruptive Advertising: Disruptive Advertising is a digital marketing agency providing SEM, SEO, social, and web design, with strong emphasis on Yelp and paid search certification—directly comparable to DRH's search/SEM-led approach.

Broad incumbents

• Tinuiti: Tinuiti is a large independent performance marketing agency covering paid search, paid social, SEO, and Amazon—broader scale than DRH but serving the same digital marketing buyer across similar channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/donaldrharveyinc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Digital Resource House