Directions Counseling Group

What Directions Counseling Group does

Directions Counseling Group (DBA Directions Counseling & Coaching) is a private outpatient mental health counseling practice founded in 1993 and headquartered at 1480 Manning Pkwy, Ste B, Powell, Ohio, in the Columbus metropolitan area. Originally established to serve the Central Ohio Christian community, the practice has expanded over 30+ years to serve adults, children, teens, couples, families, first responders, and institutional clients across the broader Central Ohio region. The clinical team comprises 24 licensed therapists and counselors (LPCC, LISW-S, LPC, PhD-level) operating from a single physical office with extended hours Monday through Saturday.

The practice delivers a broad portfolio of roughly 30 therapy services spanning core offerings (individual, child, couples, family, and online therapy) and specialty programs (anxiety, depression, trauma/EMDR, OCD, ADHD, bipolar, substance abuse, eating disorders, personality disorders, hoarding, sexual/pornography addiction, grief, Christian counseling, pastoral care, life coaching, and first responder support). Its proprietary technology footprint is modest: a telehealth/video platform for remote sessions and a self-service online drug and alcohol assessment platform hosted at ndassessments.com that enables questionnaire completion plus webcam/telephone interviews with court- and employer-reportable outputs within 5 business days. There is no disclosed AI, mobile app, or third-party integrations.

Go-to-market is sales-led and direct-to-consumer. Services are sold via phone (614-888-9200), online appointment request forms, and a client portal, with both in-person and telehealth delivery options. The revenue model is session-based across individual, couples, family, group (anger management), and assessment services, with pricing not publicly disclosed. Acquisition channels rely on organic search, content marketing, client referrals, and institutional referrals from physicians, attorneys, courts, employers, and schools. The practice reports a 5.0 Google rating across 10 reviews and claims to have helped thousands of clients over its history. No parent company, institutional investors, funding rounds, patents, or disclosed management team are present in the source data.

Name

Directions Counseling Group

Website

https://directionscounseling.com

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

11–50 employees

Short description

Directions Counseling Group is a private outpatient mental health counseling practice in Powell, Ohio, founded 1993, serving Central Ohio with 24 licensed clinicians delivering individual, couples, family, and child therapy plus specialty services including assessments, faith-integrated counseling, and telehealth.

Ownership category

akta.pro rank

Product category

Mental Health Counseling Services

NAICS

Outpatient Mental Health and Substance Abuse Centers (621420), Offices of Mental Health Practitioners (except Physicians) (621330)

SIC

Services-Specialty Outpatient Facilities, Nec (8093)

akta.pro primary industry

Outpatient Mental Health & Counseling Clinics (HLAFABAC)

akta.pro secondary industries

Outpatient Mental Health Clinics & Counseling Centers (HLAFACAA), Couples & Family Therapy Teletherapy Platforms (HLALAEAG)

Keywords

• Mental health counseling
• Individual therapy services
• Couples family therapy
• Substance abuse counseling
• Psychological assessment services

Headquarters

HQ city

Powell

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Individual Counseling Sessions: One-on-one therapy sessions for adults, children, and teens. Sessions available in-person at Powell location or via telehealth/video. Billed per session with various session types for different needs.
2. Couples and Family Therapy: Relationship and family counseling services including marriage counseling, premarital counseling, affair recovery, divorce counseling, and family therapy sessions.
3. Drug and Alcohol Assessments: Professional alcohol and drug assessments for legal, workplace, or school violations. Includes DUI/legal charges, positive drug screens, DMV/BMV license reinstatement, DOT/SAP evaluations, and court-ordered assessments. Online and in-person options available with reports typically delivered within 5 business days.
4. Anger Management Classes: Court-approved anger management classes and assessments. Includes both group classes and individual counseling for anger management. Often required for court orders or employer requirements.
5. Life Coaching: Life coaching services separate from therapy, provided by certified life coaches for personal development and goal achievement.
6. Pastoral Care: Spiritually-integrated counseling services combining faith-based approaches with professional therapy techniques.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Directions Counseling Group is a licensed outpatient mental health practice that sells counseling sessions to individuals, couples, families, and children across Central Ohio. Services are delivered in person at the Powell, Ohio office or via telehealth, and include general therapy, specialty condition therapy (anxiety, depression, trauma, OCD, ADHD, bipolar, eating disorders), substance abuse counseling, court-approved anger management classes, drug/alcohol and DOT/SAP assessments, Christian counseling, pastoral care, and life coaching.

Product overview

Directions Counseling & Coaching is a professional counseling practice offering a comprehensive portfolio of mental health and wellness services. The company provides individual therapy for adults, children, couples, and families through both in-person sessions at their Powell, Ohio facility and online virtual appointments. Their service portfolio includes core therapy offerings (Adult Individual Therapy, Child Therapy, Couples Therapy, Family Therapy, Online Therapy) supplemented by specialty services (Christian Counseling, Life Coaching, Pastoral Care, Anger Management Classes, and Assessment Services). The practice specializes in treating a wide range of mental health conditions including anxiety, depression, trauma/PTSD, OCD, ADHD, bipolar disorder, substance abuse, eating disorders, personality disorders, and various behavioral addictions. Founded in 1993 to serve the Central Ohio Christian community, the practice has grown to serve the broader Central Ohio area for over 30 years.

Differentiator

Problem solved

Functional benefit

Products and services

• Adult Individual Therapy One-on-one counseling services for adults addressing anxiety, depression, trauma, substance abuse, stress management, anger management, grief, OCD, ADHD, and other mental health concerns, delivered in person or online.
• Child Therapy Counseling services for children addressing autism, ADHD, anxiety, depression, anger management, behavioral issues, divorce adjustment, grief, sexual abuse recovery, school avoidance, teen counseling, and video game addiction.
• Couples Therapy Marriage and relationship counseling including affair recovery, communication and conflict resolution, divorce counseling, marriage counseling, premarital counseling, relationship coaching, and sexual intimacy therapy.
• Family Therapy Family counseling services covering adoption therapy, blended families, families in court, family interventions, general family therapy, and parent support.
• Online Therapy (Telehealth) Virtual counseling sessions delivered via video or telephone, providing the same therapeutic services as in-person appointments for clients who prefer remote access.
• Christian Counseling Faith-based therapeutic services integrating Christian principles and values for individuals seeking spiritually-aligned mental health support.
• Life Coaching Professional coaching services to help clients set and achieve personal goals, improve life satisfaction, and develop strategies for personal growth.
• Pastoral Care Counseling services provided by clergy or pastoral professionals combining spiritual guidance with mental health support.
• Anger Management Classes Court-approved anger management assessments and classes for individuals ordered by courts or seeking self-improvement in anger control and communication skills.
• Drug and Alcohol Assessments Drug and alcohol assessments for legal, workplace, or school violations, including DUI/legal charges, positive drug screens, DMV/BMV license reinstatement, and DOT/SAP evaluations, available in person or online.
• DOT/SAP Evaluations Department of Transportation Substance Abuse Professional evaluations required for compliance with federal transportation regulations.
• ADHD Assessments Comprehensive ADHD evaluations for adults and children, delivered in person or online.
• Anxiety Therapy Specialized treatment for anxiety disorders including generalized anxiety, OCD, PTSD, specific phobias, and panic disorder using evidence-based approaches.
• Depression Therapy Treatment for depression and depressive disorders addressing persistent sadness, fatigue, loss of interest, and related symptoms.
• Trauma Therapy Treatment for trauma and PTSD using evidence-based techniques including EMDR and narrative therapy to help process traumatic experiences.
• Substance Abuse Counseling Drug and alcohol counseling services for individuals struggling with addiction, including harm reduction approaches and support for recovery.
• Grief Counseling Support services for individuals dealing with loss, including bereavement, relationship endings, major life transitions, and processing complicated grief.
• Bipolar Disorder Treatment Therapeutic services for managing bipolar disorder, combining counseling with medication management referrals for mood stabilization.
• OCD Therapy Treatment for Obsessive-Compulsive Disorder using exposure therapy, cognitive behavioral therapy, and SSRI medication coordination.
• Adult ADHD Treatment Comprehensive treatment for adult ADHD including therapy, skill development, and referrals for medication management.
• Stress Management Therapy Therapeutic approaches to help clients manage stress, develop coping strategies, and build resilience.
• Sexual Abuse Recovery Specialized counseling for survivors of sexual abuse (adults and children) addressing trauma, shame, intimacy difficulties, and relationship impacts.
• Painkiller Addiction Treatment Professional help for those dependent on or misusing prescription painkillers, including tapering plans coordinated with physicians.
• Pornography Addiction Help Counseling for individuals and couples dealing with pornography addiction and compulsive sexual behavior.
• Sexual Addiction Treatment Therapy for women dealing with sexual addiction and compulsive sexual behaviors affecting relationships and well-being.
• Eating Disorder Treatment Treatment for eating disorders including anorexia nervosa, bulimia nervosa, binge-eating disorder, and other specified feeding disorders.
• Hoarding Therapy Specialized counseling to address compulsive hoarding behaviors and their underlying causes.
• Impulse Control Therapy Treatment for impulse control disorders and behavioral addictions including gambling, shopping, internet, and other compulsive behaviors.
• Personality Disorder Therapy Treatment for personality disorders including borderline, narcissistic, antisocial, avoidant, obsessive-compulsive, and dependent personality disorders.
• Codependency Therapy Counseling for individuals dealing with codependent relationship patterns and unhealthy emotional responses.
• Family of Origin Therapy Counseling addressing issues arising from family-of-origin experiences, generational patterns, and family myths.
• First Responders Support Mental health support services specifically designed for first responders dealing with PTSD, trauma, and occupational stress.

Named customers2 records

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• Thriveworks: Multi-clinician outpatient therapy practice network offering in-person and telehealth counseling across many U.S. markets. Closely comparable to Directions Counseling Group in multi-clinician private practice model, broad service portfolio, and direct-to-consumer delivery.
• Two Chairs: Therapy practice operating multiple clinic locations plus telehealth, employing licensed therapists with matching by specialty. Comparable in clinician-led outpatient therapy model, hybrid in-person/online delivery, and broad mental health condition coverage.

Broad incumbents

• LifeStance Health: Large publicly-traded outpatient mental health platform with hundreds of clinic locations nationwide. Comparable in providing individual, couples, family, and specialty therapy across a wide clinical footprint, though at materially greater scale.
• Talkspace: National online therapy and psychiatry platform serving individuals, couples, and teens via telehealth. Comparable to the telehealth arm of Directions Counseling Group and a primary competitive threat for virtual counseling market share.
• BetterHelp: Largest consumer online therapy marketplace offering individual, couples, and teen counseling via telehealth subscription. Directly competes with Directions' online therapy service for digitally-native self-serve clients.

Emerging players

• Cerebral: Telehealth mental health company offering therapy plus medication management for anxiety, depression, and ADHD. Comparable in telehealth delivery and broad mental health condition focus, though Cerebral emphasizes psychiatric prescribing.
• Brightside Health: Online mental health provider combining therapy and medication management for anxiety and depression. Overlaps with Directions' specialty anxiety/depression therapy and telehealth delivery, but at greater geographic scale.
• Charlie Health: Virtual intensive outpatient program (IOP) provider for teens and young adults with mental health and substance use conditions. Comparable in mental health focus and virtual delivery, though Charlie Health targets higher-acuity populations.

Others

• Alma: Therapist marketplace and practice-support platform enabling independent clinicians to accept insurance and manage caseloads. Adjacent rather than directly competing — could become a partner or alternative operating model for Directions' clinicians.
• Grow Therapy: Therapist enablement platform providing insurance billing, telehealth, and patient matching to independent mental health providers. Adjacent/ecosystem player that competes for the same clinician talent pool rather than directly for clients.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/dcgcounselors
• Facebookfacebook.com/dcgcounseling
• LinkedInlinkedin.com/company/directions-counseling-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Directions Counseling Group