AUSEDIA
- Company typePrivate
- Founded2020
- HeadquartersSalt Lake City, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
AUSEDIA firmographics
Firmographics- Name
- AUSEDIA
- Website
- https://ausedia.com
- Company type
- Private
- Founded year
- 2020
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
AUSEDIA industry classification
Industry- Product category
- Influencer Marketing Services
- NAICS
- Public Relations Agencies (54182)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Influencer Operations & Payments (Workflow/Invoicing/Payouts) (MPAAAHAO)
Keywords
Where AUSEDIA is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Markets served
AUSEDIA business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
AUSEDIA product offering
Product offeringCore offering
AUSEDIA provides back-end operational management for content creators and businesses operating on video platforms, handling day-to-day influencer marketing operations on their behalf. The company focuses on enabling growth for creators and brands by outsourcing the operational workload associated with influencer marketing campaigns and video platform presence.
Differentiator
Problem solved
Functional benefit
Products and services
- Influencer Marketing Backend Management
- Video Platform Growth Services
Companies that use AUSEDIA
Customer profileIdeal customer profiles2 records
AUSEDIA technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AUSEDIA partnerships and signals
Strategic signalRecent moves3 records
Expansion highlights1 record
AUSEDIA competitors and assessment
Company assessmentEmerging players
- Modash: Modash is a creator discovery and analytics platform with growing workflow and reporting capabilities for agencies and brands. It is an emerging competitor in the influencer operations tooling space where AUSEDIA operates.
- Heepsy: Heepsy is a smaller influencer marketing tool focused on creator search and campaign analytics. It is a partial-overlap emerging player relevant to the SMB end of the influencer operations market.
Direct peers
- Grin: Grin is a venture-backed influencer marketing platform offering creator relationship management, content workflow, and payment/payout tools. It directly competes with AUSEDIA's stated focus on 'back-end day-to-day operations in influencer marketing,' but does so as a SaaS platform rather than as a services partner.
- Upfluence: Upfluence provides influencer marketing software and services including campaign management, affiliate workflows, and creator payouts. It directly overlaps with AUSEDIA's operations focus, especially for SMB and e-commerce brands.
- Klear: Klear offers influencer discovery, campaign management, and reporting tools used by agencies and brands. Its workflow and analytics capabilities overlap with the back-end operations AUSEDIA purports to deliver.
- Traackr: Traackr provides influencer marketing software focused on relationship management, campaign workflow, and performance analytics. It serves brands and agencies with operational tooling comparable to AUSEDIA's stated offering.
- Aspire (formerly AspireIQ): Aspire is an end-to-end influencer marketing platform covering creator discovery, campaign workflow, contracting, and payments. It is directly comparable to AUSEDIA's value proposition of managing the back-end operations of influencer marketing for creators and brands.
Broad incumbents
- Later: Later is a social media and influencer marketing platform with strong video-platform (TikTok, Instagram, YouTube) capabilities including link-in-bio, scheduling, and creator collaboration. It overlaps with AUSEDIA's video-platform specialization at a larger scale.
- CreatorIQ: CreatorIQ is an enterprise-grade influencer marketing platform used by large brands and agencies, providing workflow, analytics, and creator payments. It overlaps with AUSEDIA's operational scope but targets a significantly larger enterprise customer segment.
- IZEA: IZEA is a publicly traded influencer marketing company operating a managed marketplace and SaaS platform. It addresses both creator and brand needs across campaign execution and payments, sitting in the broader competitive set AUSEDIA competes within.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights4 records
Customer concentration
AUSEDIA social profiles
Digital presenceAUSEDIA financial estimates
Financial estimateRevenue estimate
Valuation estimate
AUSEDIA leadership team
Management profileNumber of profiles
Profiles1 record
AUSEDIA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AUSEDIA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AUSEDIA
What does AUSEDIA do?
AUSEDIA provides back-end operational management for content creators and businesses operating on video platforms, handling day-to-day influencer marketing operations on their behalf. The company focuses on enabling growth for creators and brands by outsourcing the operational workload associated with influencer marketing campaigns and video platform presence.
Is AUSEDIA a public or private company?
AUSEDIA is a private company. It is classified as founder individual operated bootstrapped.
When was AUSEDIA founded?
AUSEDIA was founded in 2020. It employs 1 to 10 people.
Where is AUSEDIA based?
AUSEDIA is headquartered in Salt Lake City, United States, in the North America region.
Who are AUSEDIA's main competitors?
Emerging players on record are Modash and Heepsy. Direct peers are Grin, Upfluence, Klear, Traackr and Aspire (formerly AspireIQ). Broad incumbents are Later, CreatorIQ and IZEA.
Does AUSEDIA have an API?
No public API is recorded for AUSEDIA.
What industry is AUSEDIA in?
AUSEDIA's product category is Influencer Marketing Services. Its primary akta.pro industry code is MPAAAHAO, Influencer Operations & Payments (Workflow/Invoicing/Payouts). Its NAICS code is 54182 and its SIC code is 7311.