Wild West Motoplex

Name

Wild West Motoplex

Legal name

Wild West Motoplex

Website

https://wildwestmotoplex.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Short description

Wild West Motoplex is a privately-held, woman-owned multi-brand motorsports dealership headquartered in Katy, Texas, selling new and pre-owned motorcycles, ATVs, UTVs, watercraft, scooters, electric bikes, and power equipment from 15+ manufacturers across four Texas locations, with full service, parts, and financing support.

Ownership category

akta.pro rank

Product category

Motorsports Vehicle Dealership

NAICS

Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122)

akta.pro primary industry

Motorsports & Powersports Gear & Accessories Retail (CRAMABAN)

akta.pro secondary industry

Motorcycle & Powersports Finance (FSAKADAG)

Keywords

• Motorsports dealership
• Powersports vehicles
• Motorcycle sales
• ATV UTV dealer
• Personal watercraft

Headquarters

HQ city

Katy

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sale of new and pre-owned motorsports vehicles including motorcycles, ATVs, UTVs, side-by-sides, watercraft, scooters, and electric bikes. Revenue generated from the markup over manufacturer invoice pricing.
2. Service and Parts: Full service department and parts department providing maintenance, repairs, and genuine parts/accessories sales for all brands sold.
3. Financing: Financing services offered through partnerships with lenders for vehicle purchases, potentially generating referral income.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

Wild West Motoplex is a multi-brand motorsports dealership that sells new and pre-owned powersports vehicles including motorcycles, ATVs, UTVs, side-by-sides, personal watercraft, scooters, electric bikes, and power equipment. The dealership also operates a certified service department, parts and accessories department, vehicle financing, and trade-in valuation services for individual consumers in the greater Texas region.

Product overview

Wild West Motoplex is a multi-brand motorsports dealership operating as a unified retail platform offering new and pre-owned vehicles across six core product lines: motorcycles (Honda, Kawasaki, Yamaha, BMW, KTM, Aprilia, Moto Guzzi, Vespa, Piaggio, Zero), off-road vehicles (ATVs and UTVs/side-by-sides from Kawasaki, Can-Am, Yamaha), personal watercraft (Sea-Doo, Yamaha Waverunners, Kawasaki Jetski), scooters (Vespa, Piaggio), electric vehicles (Zero motorcycles, Yamaha Wabash RT e-bikes), and power equipment (Honda generators). The dealership functions as an authorized dealer network providing sales, certified service departments, parts/accessories sales, and financing services for all brands. The product portfolio centers on the dealership as the primary platform, with individual manufacturer brands representing distinct product lines rather than modular add-ons.

Differentiator

Problem solved

Functional benefit

Products and services

• New Motorsports Vehicle Sales Sale of new motorcycles, ATVs, UTVs, side-by-sides, personal watercraft, scooters, and electric bikes as an authorized dealer for 15+ brands including Honda, Kawasaki, Yamaha, BMW Motorrad, Can-Am, Sea-Doo, KTM, Aprilia, Moto Guzzi, Piaggio, Vespa, and Zero Motorcycles. Targeted at individual motorsports enthusiasts and recreational riders.
• Pre-Owned Vehicle Sales Certified pre-owned motorcycles, ATVs, UTVs, and watercraft with verified history and quality inspection available to individual buyers seeking value-priced options.
• Service Department Factory-certified maintenance and repair services for all brands sold, including routine service, warranty work, and expert repairs performed by certified technicians for vehicle owners.
• Parts and Accessories Genuine OEM parts and aftermarket accessories for all vehicle brands with online parts ordering via factory microfiche, supporting customer maintenance and customization needs.
• Vehicle Financing Services Vehicle financing and leasing options offered through partnerships with major lenders, including manufacturer promotional APR offers such as BMW Motorrad's 2.9% APR program.
• Trade-In Valuation Trade-in valuation service for customers' current vehicles toward the purchase of new or pre-owned inventory from the dealership.
• Honda Power Equipment Honda portable generators including EU2200i, EU3200i, EU7000i, and EM series models sold to individual consumers for backup power and job site use.

Named customers5 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core and minor.

• BMW MotorradcoreChannel Partner/ Reseller/ DistributorAuthorized BMW Motorrad dealer offering new BMW motorcycles, financing promotions (2.9% APR on select 2026 models), BMW Motorrad warranty and roadside assistance programs, and certified BMW motorcycle service.
• Honda PowersportscoreChannel Partner/ Reseller/ DistributorAuthorized Honda Powersports dealer offering Honda motorcycles, ATVs, UTVs, and generators. Full service and parts support for Honda products.
• Can-Am (including Spyder and Ryker)coreChannel Partner/ Reseller/ DistributorAuthorized Can-Am, Spyder, and Ryker dealer offering three-wheeled vehicles, ATVs, UTVs, and side-by-sides.
• Sea-DoocoreChannel Partner/ Reseller/ DistributorAuthorized Sea-Doo dealer offering personal watercraft with promotional events such as Summer Sea-Doo Sales Event with up to $5,000 off select 2025 models.
• KawasakicoreChannel Partner/ Reseller/ DistributorAuthorized Kawasaki dealer offering Kawasaki motorcycles, ATVs, UTVs, MULE vehicles, and jet skis with full service support.
• Yamaha MotorsportscoreChannel Partner/ Reseller/ DistributorAuthorized Yamaha Motorsports dealer offering Yamaha motorcycles, ATVs, UTVs, Waverunners, generators, and electric bikes including the Yamaha Wabash RT.
• KTMcoreChannel Partner/ Reseller/ DistributorAuthorized KTM dealer offering KTM motorcycles including sport, adventure, and dual-sport models.
• ApriliaminorChannel Partner/ Reseller/ DistributorAuthorized Aprilia dealer offering Aprilia sport motorcycles including RS 457, RS 660, and Tuono models.
• Moto GuzziminorChannel Partner/ Reseller/ DistributorAuthorized Moto Guzzi dealer offering Moto Guzzi motorcycles including the V85 TT adventure touring model.
• PiaggiominorChannel Partner/ Reseller/ DistributorAuthorized Piaggio dealer offering Piaggio scooters including Liberty models.
• VespaminorChannel Partner/ Reseller/ DistributorAuthorized Vespa dealer offering Vespa scooters including Primavera, Sprint, and GTS models.
• Zero MotorcyclesminorChannel Partner/ Reseller/ DistributorAuthorized Zero Motorcycles dealer offering electric motorcycles including ZSP XB and ZSP XE models.
• TritonminorChannel Partner/ Reseller/ DistributorAuthorized Triton dealer offering trailers for transporting vehicles and equipment.

Scale indicators3 records

Recent moves6 records

Expansion highlights2 records

Regional players

• Stubbs Cycles: Long-standing Houston-area motorcycle dealership carrying multiple major brands including BMW, Honda, and Indian. Directly comparable as a Texas-based multi-brand motorcycle dealer serving overlapping Greater Houston customer base.
• Southwest Motorsports: Texas-based powersports dealership group offering Honda, Yamaha, Kawasaki, Can-Am, and other brands across multiple locations. Comparable as a regional multi-brand competitor with similar OEM mix and dealership structure.
• Central Texas Powersports: Austin-area powersports dealer carrying motorcycles, ATVs, UTVs, and watercraft from major OEMs. Directly comparable Texas multi-brand dealership with overlapping inventory categories and customer demographic.

Broad incumbents

• RideNow Powersports: One of the largest powersports dealer groups in the US, operating dozens of locations across multiple states selling motorcycles, ATVs, UTVs, and watercraft. A scaled multi-brand competitor that pressures independent dealers through purchasing and financing leverage.
• MPS Powersports (Mid-South Powersports): Multi-location powersports dealer group operating across multiple US states with comprehensive motorcycle, ATV, UTV, and watercraft offerings. Comparable as a scaled multi-brand retail platform with similar product mix.

Direct peers

• House of Motoplex: Multi-brand powersports dealer group in the Pacific Northwest carrying BMW, Honda, Yamaha, Kawasaki, and other major OEMs with full sales, service, and parts operations. Operates a near-identical multi-brand dealership model and shares the "Motoplex" branding convention.
• A&S Powersports: Large multi-brand powersports dealer in Northern California carrying BMW, Ducati, Honda, Yamaha, Kawasaki, KTM, and others with full service and parts departments. Comparable as a multi-brand authorized dealer with similar OEM breadth.

Others

• RevZilla: Major online motorcycle gear, parts, and accessories retailer now owned by REVEL Franchising. An adjacent competitor that captures aftermarket and accessories spending, increasingly important as service and parts revenue grow for traditional dealers.
• MotoSport: Online retailer specializing in motorcycle, ATV, UTV, and powersports parts, gear, and accessories. An adjacent channel competitor for the parts and accessories revenue stream of brick-and-mortar dealers.
• Cycle Gear: National chain of motorcycle gear and accessories retail stores. Adjacent competitor that competes for accessories and apparel spending tied to motorcycle ownership, complementing dealer service revenue.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/wildwestmotoplex
• TikToktiktok.com/@wild_west_motoplex
• LinkedInlinkedin.com/company/wild-west-honda

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wild West Motoplex