Techma

What Techma does

Techma is a Quebec-based private IT consulting firm founded in January 2022 by Masdouk Adelakoun, a former Deloitte Senior Associate in valuation and modeling. The company specializes in CRM implementation, customization, workflow automation, and digital transformation services, with deep expertise in the Zoho CRM ecosystem, Monday.com, and Zapier integrations. Techma's customer base is concentrated in small-to-midsize businesses, startups, entrepreneurs, and freelancers across Canada and the United States, with secondary exposure to enterprise organizations across real estate, retail, software, education, finance, and insurance. The firm operates with a remote-first culture and claims a social mission to reduce unemployment in Benin through hiring and training.

The company's technology stack is anchored in the Zoho platform, where it has developed two proprietary marketplace extensions: the GoHighLevel Extension for Zoho Analytics (launched December 2024) enabling dashboard-based visualization of GoHighLevel data, and the Barcode Extension for Zoho CRM (launched January 2024) enabling real-time barcode-driven record management. Beyond Zoho, Techma maintains partnerships with Salesforce, Monday.com, Pipedrive, Notion, and Zapier, supporting multi-platform CRM and automation consulting. No proprietary AI models, patents, or certifications are disclosed; AI capability is limited to integration of third-party automation tools, primarily via Zapier.

Techma's business model is professional services-based, with revenue derived from CRM audit, implementation, customization, data migration, training, and ongoing support engagements. Pricing is not publicly disclosed and is delivered through consultation-based engagements via direct email, phone, live chat, and a booking system. Sales-led go-to-market is supplemented by content marketing through a blog, organic social presence on LinkedIn, Facebook, and Instagram, and customer testimonials. The company has completed 750+ projects since inception with a team of two full-time professionals and several part-time experts, and claims to have impacted 100+ entrepreneurs while creating multiple jobs in Benin. The firm is founder-owned with no disclosed external funding, parent company, or institutional investors.

Name

Techma

Legal name

TECHMA, Inc.

Website

https://techma.ai

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

1–10 employees

Short description

Techma is a Quebec-based IT consulting firm specializing in CRM implementation, workflow automation, and digital transformation for small-to-midsize businesses, with deep expertise in Zoho CRM, Monday.com, and Zapier integrations and proprietary marketplace extensions.

Ownership category

akta.pro rank

Product category

IT Consulting and CRM Implementation Services

NAICS

Computer Systems Design Services (541512), Management Consulting Services (54161), Custom Computer Programming Services (541511)

SIC

Services-Management Consulting Services (8742), Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

CRM Implementation & Customization Services (BPAEAGAC)

akta.pro secondary industries

CRM Implementation & Systems Integration (BPAFAFAB), CRM Managed Services & Support (BPAEAGAD), CRM Strategy & Consulting (BPAFAFAA)

Keywords

• CRM implementation services
• Zoho consulting
• Workflow automation
• Monday.com solutions
• Digital transformation consulting

Headquarters

HQ city

Quebec

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Professional Services - CRM Implementation: TECHMA generates revenue through IT consulting and professional services, specifically Zoho CRM, Monday.com, and Zapier implementation, customization, automation, and integration services for businesses. Services include system audit, comprehensive setup, data migration, training, and ongoing support.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

TECHMA provides IT consulting and professional services specializing in CRM implementation, customization, automation, and integration. Core offerings include Zoho CRM solutions, Monday.com workflow solutions, Zapier-based automation, and digital transformation consulting. The company supplements its services with proprietary Zoho Marketplace extensions (Barcode Extension for Zoho CRM and GoHighLevel Extension for Zoho Analytics) and serves small to midsize businesses, entrepreneurs, and freelancers.

Product overview

TECHMA is a technology consulting company offering a unified portfolio of CRM implementation and automation services. Their core offerings consist of Zoho CRM Solutions, Monday.com Solutions, Automation with Zapier, and Digital Transformation consulting. They supplement their service offerings with proprietary software extensions: Barcode Extension for Zoho CRM and GoHighLevel Extension for Zoho Analytics. The company specializes in system audit, implementation, customization, workflow design, data migration, training, and ongoing support for their CRM platforms.

Differentiator

Problem solved

Functional benefit

Products and services

• Zoho CRM Solutions Comprehensive Zoho CRM implementation, consulting, and customization services including system audit, setup, automation, data migration, workflow design, and training for optimizing business processes and enhancing customer experience for SMBs and entrepreneurs.
• Monday.com Solutions Workflow building, Monday.com CRM customization, work process management, and creation of integrations with third-party software for a fully automated Monday.com experience for SMBs.
• Automation with Zapier Business process automation solutions utilizing Zapier's diverse tools to integrate AI features into operations, enhancing sales and operational efficiency for SMBs and entrepreneurs.
• Digital Transformation Consulting Digital transformation consulting services to help businesses embrace the digital world, enhancing operations with cutting-edge technology and strategic approaches.
• Barcode Extension for Zoho CRM TECHMA-developed Zoho CRM extension enabling barcode scanning for real-time CRM record management. Supports Leads, Deals, and Invoice modules with customizable barcode fields, print, attach, and preview functionality.
• GoHighLevel Extension for Zoho Analytics TECHMA-developed Zoho Analytics extension connecting GoHighLevel accounts with Zoho Analytics. Enables data visualization and analysis of contacts, opportunities, campaigns, invoices, products, and payment details through customizable dashboards.

Quantifiable outcome

• 750+ projects completed successfully since inception
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration22 records

AI capability1 record

Feature2 records

Partnerships

Four partnerships are on record, tiered core.

• ZohocoreTechnology or IntegrationTECHMA is a Zoho partner providing Zoho CRM implementation, customization, integration, and automation services. The partnership involves building solutions on the Zoho platform including Zoho One, Zoho Books, and Zoho Analytics, with proprietary extensions developed for the Zoho Marketplace.
• SalesforcecoreTechnology or IntegrationTECHMA partners with Salesforce as one of the industry giants, providing consulting and integration services related to Salesforce CRM solutions.
• Monday.comcoreTechnology or IntegrationTECHMA specializes in Monday.com solutions including workflow building, CRM customization, work process management, and creating integrations with third-party software for automated Monday.com experiences.
• ZapiercoreTechnology or IntegrationTECHMA specializes in automation with Zapier, utilizing its diverse tools to integrate powerful AI features into client operations. Services include enhancing sales and operational efficiency through Zapier automations that save time and money.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Monday.com: Monday.com is one of Techma's core platform partners and a workflow/CRM platform competing for the same SMB automation budget. Its partner ecosystem competes for the same implementation dollar.
• Pipedrive: Pipedrive is a named Techma partner and an SMB-focused CRM competing for the same sales-pipeline automation segment. Its partner program competes with Techma for implementation services revenue.
• Zoho: Zoho is the flagship CRM and business apps platform Techma builds, customizes, and implements on as a Zoho Partner. It is the anchor vendor whose ecosystem directly defines Techma's service catalog.
• Salesforce: Salesforce is one of Techma's named strategic partners and a dominant SMB/enterprise CRM platform. While not a direct competitor in services, its partner ecosystem shapes the implementation services market Techma plays in.
• HubSpot: HubSpot is a leading CRM platform for SMBs with a large Solutions Partner ecosystem of implementation consultancies directly comparable to Techma's service model.
• Creatio: Creatio is a CRM and low-code process automation platform with a partner ecosystem of implementation consultancies directly comparable to Techma's CRM/workflow automation offering.
• Zapier: Zapier is one of Techma's named core partners and the dominant SMB workflow automation platform. While Techma uses Zapier, its agency directory features other consultancies offering the same automation services.
• Asana: Asana is a workflow and work management platform competing with Monday.com for the same SMB automation spend, with a partner ecosystem offering implementation services similar to Techma's Monday.com practice.
• ClickUp: ClickUp is an all-in-one productivity/workflow platform with CRM-adjacent capabilities and a growing partner ecosystem for SMB implementation services — a competing surface for Techma's Monday.com and workflow offerings.

Regional players

• Sherweb: Sherweb is a Quebec-headquartered IT and cloud services provider serving SMBs across North America. Its regional base, SMB focus, and IT services overlap make it a strong geographic and business-model comparable.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/techma.ca
• LinkedInlinkedin.com/company/techmaconsulting
• Instagraminstagram.com/techma.ca

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Techma