Predictive Coach
Predictive Coach is a Dallas-based SaaS company that integrates with Geotab telematics to automatically assign behavior-based micro-training to commercial fleet drivers who trigger risky-driving exceptions, targeting fleet safety and risk managers.
- Company typePrivate
- Founded2005
- HeadquartersDallas, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Predictive Coach does
Predictive Coach, Inc. is a privately held, bootstrapped SaaS company headquartered in Dallas, Texas, that provides automated driver-behavior training to commercial fleets. The platform integrates natively with Geotab telematics devices (GO devices) and continuously processes structured driving event data — speeding, harsh braking, harsh cornering, hard accelerating, and seat belt usage — to automatically assign personalized, behavior-based micro-training courses to the specific drivers who trigger rule exceptions. The system handles the end-to-end workflow from behavior detection through training assignment, reminders, completion tracking, and compliance documentation without management engagement, supported by a manager dashboard and physical environmental reinforcement tools ("Coach Max" keychains and visual cues) based on the Hawthorne Effect methodology. Predictive Coach holds a granted US patent on its automated training method and has been independently validated by the Virginia Tech Transportation Institute (73% reduction in speeding).
Predictive Coach firmographics
Firmographics- Name
- Predictive Coach
- Legal name
- Predictive Coach, Inc.
- Website
- https://predictivecoach.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Predictive Coach is a Dallas-based SaaS company that integrates with Geotab telematics to automatically assign behavior-based micro-training to commercial fleet drivers who trigger risky-driving exceptions, targeting fleet safety and risk managers.
- Ownership category
- akta.pro rank
Predictive Coach industry classification
Industry- Product category
- Fleet Safety Software
- NAICS
- Automobile Driving Schools (611692)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Driver Behavior Scoring & Coaching Platforms (TLAEANAB)
Keywords
Where Predictive Coach is headquartered
LocationHeadquarters
- HQ city
- Dallas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Predictive Coach business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations
Revenue model
- Driver Subscription: Predictive Coach generates revenue through subscription-based pricing charged per driver per month. Pricing is based on MSRP to end users. The subscription model provides automated driver training, dashboard access, and compliance documentation. ROI scales with fleet size, with annual savings calculations showing insurance savings ($400/vehicle/year), repair & downtime savings ($1,150/vehicle/year), and manager time savings ($15,000/year per manager).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Driver subscription model - pricing per driver per month with annual savings across insurance, repair/downtime, and manager time |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels8 records
Predictive Coach product offering
Product offeringCore offering
Predictive Coach is a SaaS solution that integrates natively with Geotab telematics devices to monitor driver behavior (speeding, harsh braking, harsh cornering, hard accelerating, seat belt usage) and automatically assign personalized, behavior-based micro-training courses to the specific driver exhibiting each risk. The platform handles the full workflow—from real-time rule-exception detection to course assignment, follow-up reminders, completion tracking, and compliance documentation—without requiring management engagement.
Product overview
Predictive Coach is a single unified SaaS product for automated driver-behavior training. The core Predictive Coach platform integrates natively with Geotab telematics to continuously monitor driver behavior (speeding, harsh braking, harsh cornering, hard accelerating, seat belt usage) and automatically assign personalized micro-training courses to drivers who exhibit rule exceptions. The Manager Dashboard provides real-time visibility into fleet training activity, while Environmental Cues (physical tools like keychains) deliver visual reinforcement for lasting behavior change. Training courses cover topics including Inattention & Distraction, Types of Intersections, and Signs. The system handles the entire workflow from detection to assignment to completion tracking and documentation—without requiring management engagement.
Differentiator
Problem solved
Functional benefit
Products and services
- Predictive Coach (PC) SaaS platform that integrates natively with Geotab telematics devices to translate driving behavior data (speeding, harsh braking, harsh cornering, hard accelerating, seat belt usage) into personalized, behavior-based micro-training courses automatically assigned to the specific driver exhibiting each risk. Includes manager dashboard, automated follow-up and completion tracking, and compliance documentation. Sold per-driver per month subscription, primarily to enterprise fleet operators through direct sales, channel partners, and the Geotab Marketplace.
Quantifiable outcome
- 73% reduction in speeding
- +6 more outcomes
Companies that use Predictive Coach
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
Predictive Coach technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability3 records
Feature5 records
Predictive Coach partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- GeotabcoreSeamless integration with Geotab telematics devices. Predictive Coach evaluates Geotab data and automatically assigns behavior-specific training directly to drivers. Listed on Geotab Marketplace. The partnership is foundational to Predictive Coach's technology stack, using Geotab GO devices to collect driving behavior information including hard braking, speeding, and seatbelt usage.
- TransflocoreTransflo offers Predictive Coach's trailblazing driver coaching to its customers for fleet safety improvements and cost savings. CEO Renee Krug provided testimonial endorsement. Transflo is a transportation and logistics technology company.
- Virginia Tech Transportation InstituteminorResearch validation partner that studied Predictive Coach's real-time training feedback program. Found that Predictive Coach can reduce risky driving performances by a significant amount (speeding 73%). Matt Camden from Virginia Tech provided testimonial endorsement.
- DicanminorPartner company shown in logos section. Dican is a fleet solutions provider partner.
- EnVueminorPartner company shown in logos section. EnVue is a fleet solutions provider partner.
- XtractminorPartner company shown in logos section. Xtract is a fleet solutions provider partner.
- USA Fleet SolutionsminorPartner company shown in logos section. USA Fleet Solutions is a fleet solutions provider partner.
- ArgosminorPartner company shown in logos section. Argos is a fleet solutions provider partner.
- DynastyminorPartner company shown in logos section. Dynasty is a fleet solutions provider partner.
- Badger FleetminorPartner company shown in logos section. Badger Fleet is a fleet solutions provider partner.
Scale indicators7 records
Recent moves6 records
Expansion highlights4 records
Predictive Coach competitors and assessment
Company assessmentDirect peers
- Azuga: Azuga is a GPS fleet tracking and driver behavior platform offering telematics, dashcams, and driver coaching/rewards programs. It competes with Predictive Coach in SMB and mid-market fleet safety and coaching.
- Nauto: Nauto provides AI-powered driver behavior and fleet safety technology, combining video telematics with in-cab alerts and coaching workflows. It targets the same fleet safety manager persona and overlaps heavily in driver coaching use cases.
- eDriving: eDriving offers digital driver risk management and training, including the Mentor app for smartphone-based driver behavior coaching. It overlaps with Predictive Coach in behavior-based driver safety training and risk reduction programs.
- Lytx: Lytx is a leading video telematics and driver-coaching platform that uses dashcam footage and AI to detect risky driving and deliver coaching interventions. It directly competes with Predictive Coach in fleet driver behavior coaching, with broader video-based capabilities.
- Idelic: Idelic builds a fleet safety operations platform (Safety Suite) that consolidates telematics, dashcam, and driver data into risk profiles and coaching workflows. It is highly comparable in turning telematics data into prioritized driver coaching interventions.
- SmartDrive (by Solera): SmartDrive provides video-based safety programs for fleets, combining event recording with driver coaching and risk scoring. It targets the same enterprise fleet safety buyer and overlaps in behavior-based coaching workflows.
- SambaSafety: SambaSafety provides driver risk management software for fleets and insurers, including MVR monitoring, driver coaching, and safety analytics. It competes with Predictive Coach on driver safety and compliance use cases for fleet operators.
Others
- Geotab: Geotab is Predictive Coach's core technology integration partner and the source of its telematics data feed. While not a direct competitor in coaching, Geotab Marketplace positioning and any future first-party training features make it both an enabler and a potential platform risk.
Broad incumbents
- Samsara: Samsara is a large connected operations platform covering telematics, video-based safety, equipment monitoring, and workforce apps. It competes broadly with Predictive Coach's telematics-to-coaching workflow and offers embedded driver coaching features that overlap with Predictive Coach's value proposition.
- Motive (KeepTruckin): Motive offers fleet management, AI dashcams, and driver safety/coaching features on top of its telematics platform. It competes broadly with Predictive Coach in fleet driver behavior management, especially for trucking and SMB fleet customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights7 records
Customer concentration
Predictive Coach social profiles
Digital presencePredictive Coach compliance and trust
Trust signalCompliance1 record
Predictive Coach financial estimates
Financial estimateRevenue estimate
Valuation estimate
Predictive Coach leadership team
Management profileNumber of profiles
Profiles5 records
Predictive Coach funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Predictive Coach M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Predictive Coach
What does Predictive Coach do?
Predictive Coach is a SaaS solution that integrates natively with Geotab telematics devices to monitor driver behavior (speeding, harsh braking, harsh cornering, hard accelerating, seat belt usage) and automatically assign personalized, behavior-based micro-training courses to the specific driver exhibiting each risk. The platform handles the full workflow—from real-time rule-exception detection to course assignment, follow-up reminders, completion tracking, and compliance documentation—without requiring management engagement.
Is Predictive Coach a public or private company?
Predictive Coach is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Predictive Coach founded?
Predictive Coach was founded in 2005. It employs 11 to 50 people.
Where is Predictive Coach based?
Predictive Coach is headquartered in Dallas, United States, in the North America region.
How does Predictive Coach make money?
One revenue line is on record: driver Subscription.
Who are Predictive Coach's main competitors?
Direct peers on record are Azuga, Nauto, eDriving, Lytx, Idelic, SmartDrive (by Solera) and SambaSafety. Geotab is listed as an others. Broad incumbents are Samsara and Motive (KeepTruckin).
Does Predictive Coach have an API?
No public API is recorded for Predictive Coach.
What industry is Predictive Coach in?
Predictive Coach's product category is Fleet Safety Software. Its primary akta.pro industry code is TLAEANAB, Driver Behavior Scoring & Coaching Platforms. Its NAICS code is 611692 and its SIC code is 7372.