Click Rain
Click Rain is a Sioux Falls-based, full-service digital marketing agency serving Upper Midwest businesses across higher education, healthcare, retail, hospitality, and financial services with websites, digital marketing, creative, and location marketing services built primarily on Craft CMS.
- Company typePrivate
- Founded2008
- HeadquartersSioux Falls, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Click Rain does
Click Rain is a privately held, full-service digital marketing agency founded in 2008 and headquartered at 217 N Nesmith Ave, Sioux Falls, South Dakota. The firm operates with 11-50 employees and is organized around four service pillars: Websites (design and development, primarily on Craft CMS), Marketing (paid media, paid search, SEO, social, email, analytics), Creative (video, animation, interactive content), and Location Marketing (local SEO and reputation management). Layered on top of these services is the proprietary Stratus platform, a location and online reputation management tool with a corresponding plugin published in the Craft CMS Plugin Store; the firm also publishes a Dynamic Content plugin for Craft CMS.
The agency's go-to-market is sales-led and regional, targeting Upper Midwest businesses across higher education, healthcare, retail, hospitality, and financial services. Click Rain monetizes through a mix of project-based engagements, retainers, and ongoing service agreements (professional services revenue), supplemented by recurring Stratus subscriptions. The firm has built a Craft Partner relationship with Pixel & Tonic (100+ Craft CMS sites implemented), publishes proprietary plugins into the Craft Plugin Store, and operates an annual conference (Trendigital) that doubles as the release vehicle for its proprietary "Digital State of the Midwest" research report. Customer evidence centers on named case studies with University of Sioux Falls, Vance Thompson Vision, Lewis Drug, Regency Hotel Management, SDSU Foundation, Nyberg's Ace Hardware, and First Dakota.
Click Rain's broader positioning emphasizes a "people-centered" culture with stated values (Balance, Integrity, Excellence, Others Above Self), a CPWA-certified accessibility practice (WCAG 2.1 consulting), and thought-leadership content spanning AI search, accessibility in paid media, bot traffic in GA4, and video marketing. The firm is privately held with no disclosed funding rounds, no parent company, and no public revenue figure.
Click Rain firmographics
Firmographics- Name
- Click Rain
- Legal name
- Click Rain
- Website
- https://clickrain.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Click Rain is a Sioux Falls-based, full-service digital marketing agency serving Upper Midwest businesses across higher education, healthcare, retail, hospitality, and financial services with websites, digital marketing, creative, and location marketing services built primarily on Craft CMS.
- Ownership category
- akta.pro rank
Click Rain industry classification
Industry- Product category
- Digital Marketing Agency
- NAICS
- Media Buying Agencies (54183), Media Buying Agencies (541830), Software Publishers (513210), Media Representatives (54184)
- SIC
- Services-Advertising Agencies (7311), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Search Engine Marketing (SEM) / Paid Search (PPC) (BPAFACAA)
- akta.pro secondary industries
- Search Engine Marketing (SEM) / Paid Search (PPC) Management (MPAAACAB), Digital & Programmatic Media Buying (Display, Video, CTV, Audio) (BPAFABAB), Blogging & CMS Content Platforms (BPAMAJAG), Digital Newsroom/CMS Platforms for Publishers (MPACAIAH)
Keywords
Where Click Rain is headquartered
LocationHeadquarters
- HQ city
- Sioux Falls
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Click Rain business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Marketing Services: Agency fees for digital marketing services including website design and development, digital marketing (SEO, paid media, email), creative services, and location marketing. Revenue is generated through project-based work, retainers, and ongoing service agreements.
- Stratus Platform: Local listing and review management platform offered as a SaaS solution through their Stratus product, with a Craft CMS plugin available in the Craft Plugin Store.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Click Rain product offering
Product offeringCore offering
Click Rain is a people-centered digital marketing agency that designs and develops high-performance websites (primarily on Craft CMS) and delivers integrated digital marketing, creative, and location marketing services to businesses in the Upper Midwest. Offerings span website design/development, paid media, SEO, paid search, social, email, video/animation, and local listing/reputation management, supported by their proprietary Stratus platform and proprietary Craft CMS plugins.
Product overview
Click Rain is a people-centered digital marketing agency offering a suite of integrated digital services. Its core offering is organized around four service pillars: Websites (design/development, primarily built on Craft CMS), Marketing (paid media, SEO, paid search, social, email, analytics), Creative (video, animation, interactive content), and Location Marketing (local SEO, review management). The agency also operates its own proprietary Stratus platform for location/reputation management and publishes a Craft CMS plugin (Stratus Plugin) that brings Stratus data into client websites. The product portfolio is best described as a service-led agency model with proprietary tooling layered on top of established third-party platforms (not a SaaS platform-plus-modules architecture).
Differentiator
Problem solved
Functional benefit
Products and services
- Stratus Click Rain's proprietary location management and online reputation platform that helps multi-location businesses generate and manage online reviews across Google, Facebook, and other key directories, with a central reporting database for tracking reputation across locations.
- Websites Design and development of high-performance websites built primarily on Craft CMS for businesses in the Upper Midwest. Includes custom block-based page layouts, live previews, draft mode, autosaving, bulk editing, and library entries for reusable content.
- Marketing Digital marketing services spanning paid media, paid search (PPC/SEM), SEO, social media advertising, video advertising, connected TV (CTV) ads, email marketing, and analytics/GA4 reporting for mid-market businesses.
- Creative Creative services including video production, animation, interactive video ads, social video content, email animation/GIFs, native video ads, website background video, micro animations, and SVG animations.
- Location Marketing Local marketing services focused on managing online presence for multi-location businesses, including review generation, local SEO, and integration with the Stratus platform for listings and reputation management.
- Public Speaking & Training Educational offerings including the annual Trendigital conference, speaking engagements, and team training sessions on digital marketing topics for industry professionals and client teams.
Quantifiable outcome
- 4x return on media spend for Nyberg's Ace Hardware
- +1 more outcomes
Companies that use Click Rain
Customer profileNamed customers7 records
Segments2 records
Ideal customer profiles2 records
Click Rain technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature2 records
Click Rain partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Craft CMS (Pixel & Tonic)coreClick Rain is a Craft Partner with over 100 Craft CMS websites implemented. They have built proprietary plugins (Dynamic Content Plugin and Stratus Plugin) for the Craft platform and make them available in the Craft Plugin Store.
- LemonlyminorSister agency that Click Rain partners with for infographic and illustration work. Their developers partner with Lemonly to create website SVG animations.
- TrendigitalcoreAnnual digital marketing conference founded and hosted by Click Rain. The event brings together marketing professionals and features the annual Digital State of the Midwest research report release.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Click Rain competitors and assessment
Company assessmentDirect peers
- WebFX: Full-service digital marketing agency offering SEO, paid media, web design, and content services to mid-market and enterprise clients. Closely comparable to Click Rain in service mix (websites + digital marketing) and sales-led mid-market GTM, though substantially larger and national in scope.
- Ignite Visibility: Full-service digital marketing agency specializing in SEO, paid media, social media, email, and reputation management. Comparable service mix to Click Rain and similar mid-market positioning, though operating at a larger scale nationally.
- Big Drop Inc: Digital agency specializing in web design, web development, branding, and digital marketing. Comparable to Click Rain as a full-service digital agency with a focus on CMS-based website builds and integrated marketing services for mid-market clients.
- Disruptive Advertising: Digital marketing agency specializing in paid media, SEO, and lifecycle marketing with a strong focus on measurable ROI for mid-market clients. Highly comparable to Click Rain in services offered, sales-led approach, and emphasis on data-driven outcomes like the 4x ROAS examples Click Rain cites.
- SmartSites: Full-service digital marketing agency offering web design, SEO, PPC, and email marketing with a strong sales-led motion. Comparable to Click Rain in services, target customer profile, and project/retainer revenue mix, though operating at significantly larger scale.
- Straight North: Chicago-based full-service digital marketing agency offering SEO, paid media, web design, and creative. Closely comparable Midwest-based agency peer, operating in the same regional market with overlapping service pillars.
- Thrive Internet Marketing Agency: Full-service digital marketing agency providing web design, SEO, PPC, social media, and reputation management. Comparable to Click Rain in service breadth (websites + marketing + location/reputation) and SMB-to-mid-market positioning, with broader geographic reach.
- OuterBox: Midwest-based (Cleveland) digital agency offering web design/development, SEO, and paid media services to mid-market e-commerce and B2B clients. Comparable regional agency peer with similar sales-led motion and integrated service offerings.
Broad incumbents
- Yext: Enterprise digital presence platform for managing listings, reviews, and location data across publishers. Comparable to Stratus as an incumbent in the listings/reputation management space where Click Rain competes, though Yext operates at enterprise scale with a different go-to-market model.
Emerging players
- Birdeye: Reputation and customer experience platform serving multi-location businesses with review management, listings, and messaging. Comparable to Click Rain's Stratus product in the location marketing and reputation management category, though Birdeye is a venture-backed SaaS platform rather than an agency-built tool.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Click Rain social profiles
Digital presenceClick Rain compliance and trust
Trust signalCompliance1 record
Click Rain financial estimates
Financial estimateRevenue estimate
Valuation estimate
Click Rain leadership team
Management profileNumber of profiles
Profiles8 records
Click Rain funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Click Rain M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Click Rain
What does Click Rain do?
Click Rain is a people-centered digital marketing agency that designs and develops high-performance websites (primarily on Craft CMS) and delivers integrated digital marketing, creative, and location marketing services to businesses in the Upper Midwest. Offerings span website design/development, paid media, SEO, paid search, social, email, video/animation, and local listing/reputation management, supported by their proprietary Stratus platform and proprietary Craft CMS plugins.
Is Click Rain a public or private company?
Click Rain is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Click Rain founded?
Click Rain was founded in 2008. It employs 11 to 50 people.
Where is Click Rain based?
Click Rain is headquartered in Sioux Falls, United States, in the North America region.
How does Click Rain make money?
Two revenue lines are on record. Digital Marketing Services are the primary driver. The others are stratus Platform.
Who are Click Rain's main competitors?
Direct peers on record are WebFX, Ignite Visibility, Big Drop Inc, Disruptive Advertising, SmartSites, Straight North, Thrive Internet Marketing Agency and OuterBox. Yext is listed as a broad incumbent. Birdeye is listed as an emerging player.
Does Click Rain have an API?
No public API is recorded for Click Rain.
What industry is Click Rain in?
Click Rain's product category is Digital Marketing Agency. Its primary akta.pro industry code is BPAFACAA, Search Engine Marketing (SEM) / Paid Search (PPC), with a secondary code of MPAAACAB, Search Engine Marketing (SEM) / Paid Search (PPC) Management. Its NAICS code is 54183 and its SIC code is 7311.