CaterZen
CaterZen is a U.S. cloud-based SaaS platform, founded in 2008, that provides an all-in-one catering management system covering drop-off, full-service, and event space catering for SMB and multi-unit franchise caterers through CRM, sales, operations, marketing, and delivery modules on a tiered subscription model.
- Company typePrivate
- Founded2008
- HeadquartersNashville, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What CaterZen does
CaterZen, developed by Restaurant & Catering Systems and legally domiciled in Florida (with a Nashville mailing presence), is a privately held Software-as-a-Service company that sells cloud-based catering management software to catering operators in the United States. Founded in 2008 by Michael Attias after he scaled catering sales to $1M annually at a 104-seat Corky's BBQ franchise, the platform is positioned as the only catering software that handles all three catering business models — drop-off, full-service, and event space — within a single integrated system.
The product is a web-based application delivered as subscription SaaS, structured around four anchor modules: Catering CRM (customer/prospect database tracking emails, calls, meetings, orders, quotes, proposals and activities), Catering Sales (branded online ordering, customizable proposals, automated re-booking reminders), Catering Management (Delivery Manager driver app, Banquet Event Order templates, real-time kitchen production reports, rapid order entry), and Catering Marketing (web inquiry forms, email marketing, loyalty programs). Add-on modules include CaterPay (built-in PCI-compliant payment processing), Mobile Order Taking, Event Space & Party Room Booking, Venue Manager, Sales Tempo, an ROI Calculator, and a complementary CaterZen Driver mobile app. The platform integrates with QuickBooks Online for accounting, ezCater and Chowly for marketplace order intake, and Burq, DeliverThat, and Nowsta for delivery and staffing operations.
The business runs on tiered recurring subscriptions including a Marketing Pro-Plus plan at $199/month with unlimited users and a custom-priced Enterprise tier for multi-unit franchise operators. Go-to-market blends a product-led free trial (no credit card, pre-loaded data) with consultative "Non-Demo Demo" training sessions, supported by content marketing (135+ blog posts, Restaurant Catering Smarts podcast), case studies, social media, and a referral program paying $250 per converted referral. The company operates with 1-10 employees, serves thousands of catering customers across North America (including SMB operators like The Egg & I, LaLa Tacos, and Jack Stack Barbecue as well as enterprise franchises Firehouse Subs and Red Hot & Blue), and has no disclosed institutional funding, acquisitions, or M&A activity.
CaterZen firmographics
Firmographics- Name
- CaterZen
- Legal name
- Restaurant & Catering Systems
- Website
- https://caterzen.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- CaterZen is a U.S. cloud-based SaaS platform, founded in 2008, that provides an all-in-one catering management system covering drop-off, full-service, and event space catering for SMB and multi-unit franchise caterers through CRM, sales, operations, marketing, and delivery modules on a tiered subscription model.
- Ownership category
- akta.pro rank
CaterZen industry classification
Industry- Product category
- Catering Management Software
- NAICS
- Special Food Services (7223)
- akta.pro primary industry
- Catering Logistics & Delivery Management (HSACAGAK)
- akta.pro secondary industries
- Catering Coordination & Bar Service Management (Non-restaurant) (HSACAAAH), Corporate Catering & Refreshment Services (HSACADAD)
Keywords
Where CaterZen is headquartered
LocationHeadquarters
- HQ city
- Nashville
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
CaterZen business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales
Revenue model
- Subscription Software Licensing: Monthly or annual subscription for access to CaterZen catering software platform with various feature tiers. Pricing varies by plan level (Basic, Pro, Pro-Plus, Enterprise) with tier-based feature access.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Marketing Pro-Plus Plan - Full-feature catering software with advanced marketing and sales tools |
| Subscription | Monthly | Enterprise Plan - Tailored for multi-unit caterers with advanced features |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
CaterZen product offering
Product offeringCore offering
CaterZen is a web-based all-in-one catering software platform that lets catering businesses run drop-off, full-service, and event space operations from a single system. It bundles a catering CRM, online ordering and proposals, delivery management with a driver app, kitchen production reports, marketing automation, electronic signature contracts, event/venue booking, and built-in payment processing (CaterPay). The product is sold by monthly/annual subscription with tiered plans targeting single-location caterers through multi-unit franchise enterprises.
Product overview
CaterZen is a web-based all-in-one catering software platform offered by Restaurant & Catering Systems, launched in 2008. The platform provides a unified system for drop-off, full-service, and event space catering businesses, comprising core platform capabilities and multiple integrated modules. The core product includes Catering CRM (customer and prospect database), Catering Sales (online ordering, proposals, reminders), Catering Management (delivery, kitchen production, BEOs), and Catering Marketing (web forms, email, loyalty). Add-on modules include CaterPay (payment processing), Mobile Order Taking, Event Space & Party Room Booking, Third-Party Delivery (Burq, DeliverThat), Takeout & Food Delivery, Grocery Deli Catering, ROI Calculator, Venue Manager, Sales Tempo, QuickBooks Integration, EzCater Module, and Electronic Signature Contracts. The software is positioned for off-premise and drop-off caterers with operations, sales, and marketing focus.
Differentiator
Problem solved
Functional benefit
Brands
- CaterZen Driver App: Mobile application for delivery drivers to manage routes, view delivery details, and communicate with clients.
Products and services
- CaterZen Platform Cloud-based all-in-one catering software platform unifying CRM, sales, operations, marketing, delivery management, kitchen production, electronic signature contracts, payment processing, and event space booking for drop-off, full-service, and event space catering businesses. Sold by monthly/annual subscription with Basic, Pro, Pro-Plus, and Enterprise plans.
Quantifiable outcome
- Generate $1 million annually in catering sales from a 104-seat restaurant
- +1 more outcomes
Companies that use CaterZen
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
CaterZen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability2 records
Feature12 records
CaterZen partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- QuickBooks OnlinecoreDirect accounting integration allowing users to sync Sales Journal data directly with QuickBooks Online for accurate financial reporting and simplified bookkeeping.
- ezCatercoreThird-party ordering site integration for managing orders from ezCater platform within CaterZen, with dedicated sales reporting and tax handling.
- BurqcoreThird-party catering delivery platform integration providing flexible delivery options including full or partial outsourcing of delivery management through the Burq network.
- DeliverThatcoreThird-party catering delivery partner integration providing additional delivery capacity for catering orders.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
CaterZen competitors and assessment
Company assessmentBroad incumbents
- SpotOn: Multi-product restaurant technology provider (POS, payroll, marketing, online ordering) increasingly targeting catering and event-driven SMB restaurants. Functions as a broader incumbent that bundles catering-adjacent features into a wider SMB suite.
- ezCater: Largest US corporate catering marketplace connecting businesses with local caterers for individual and group orders. Functions as a distribution channel and integration partner for CaterZen while also offering its own corporate catering tools, making it both ally and adjacent incumbent.
- Restaurant365: Cloud restaurant management platform combining accounting, inventory, payroll, and operational modules for multi-unit restaurant groups. Competes with CaterZen for multi-location restaurant caterers that may prefer an integrated back-office suite over a catering-pure platform.
- Toast: Dominant restaurant POS and management platform expanding into catering, online ordering, and delivery for SMB and enterprise restaurants. Represents the well-funded incumbent threat CaterZen competes against when restaurants evaluate all-in-one platforms.
Emerging players
- Avero: Restaurant analytics and operations platform focused on POS data, sales forecasting, and labor optimization for hospitality operators. Adjacent competitor as catering operators increasingly adopt analytics overlays alongside their catering software.
Direct peers
- Better Cater: Catering management software for off-premise and corporate drop-off caterers, featuring online ordering, CRM, and production reports. Comparable use case to CaterZen's drop-off catering focus with similar SMB operator customer profile.
- CaterTrax: Catering-specific platform spanning online ordering, production planning, delivery routing, and reporting for healthcare, corporate, and education caterers. Overlaps CaterZen on operations, delivery management, and back-office workflows.
- Total Party Planner: Cloud catering and event-planning software for catering companies, bakeries, and event venues; provides online ordering, proposals, BEOs, and client management. Closest direct functional alternative to CaterZen's full-service catering module.
- Caterease: Long-standing catering event-management software offering proposals, BEOs, client databases, and kitchen reporting for full-service and corporate caterers. Directly competes with CaterZen for the same SMB-to-mid-market caterer segment with overlapping feature scope.
- Chowly: Restaurant technology integration platform that consolidates orders from third-party delivery marketplaces into POS and catering systems; integrates with CaterZen and competes for the same third-party order management workflow.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
CaterZen social profiles
Digital presenceCaterZen financial estimates
Financial estimateRevenue estimate
Valuation estimate
CaterZen leadership team
Management profileNumber of profiles
Profiles3 records
CaterZen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CaterZen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CaterZen
What does CaterZen do?
CaterZen is a web-based all-in-one catering software platform that lets catering businesses run drop-off, full-service, and event space operations from a single system. It bundles a catering CRM, online ordering and proposals, delivery management with a driver app, kitchen production reports, marketing automation, electronic signature contracts, event/venue booking, and built-in payment processing (CaterPay). The product is sold by monthly/annual subscription with tiered plans targeting single-location caterers through multi-unit franchise enterprises.
Is CaterZen a public or private company?
CaterZen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CaterZen founded?
CaterZen was founded in 2008. It employs 1 to 10 people.
Where is CaterZen based?
CaterZen is headquartered in Nashville, United States, in the North America region.
How does CaterZen make money?
One revenue line is on record: subscription Software Licensing.
Who are CaterZen's main competitors?
Broad incumbents on record are SpotOn, ezCater, Restaurant365 and Toast. Avero is listed as an emerging player. Direct peers are Better Cater, CaterTrax, Total Party Planner, Caterease and Chowly.
Does CaterZen have an API?
No public API is recorded for CaterZen.
What industry is CaterZen in?
CaterZen's product category is Catering Management Software. Its primary akta.pro industry code is HSACAGAK, Catering Logistics & Delivery Management, with a secondary code of HSACAAAH, Catering Coordination & Bar Service Management (Non-restaurant). Its NAICS code is 7223.