Localis
Localis is a Las Vegas-based local search marketing firm that delivers Google AdWords management, SEO, website design, social media marketing, and consulting to small businesses and franchise organizations across the USA and Canada, primarily on recurring monthly service packages.
- Company typePrivate
- Founded2013
- HeadquartersLas Vegas, United States
- Headcount51–100
- GTM typeB2B
- OfferingServices
What Localis does
Localis is a Las Vegas-based local search marketing company that delivers digital marketing services to small businesses and franchise organizations across the United States and Canada. Organized as Localis LLC in Nevada with 51-100 employees, the firm operates from a single headquarters at 4045 Spencer St, Suite 405, Las Vegas. Its stated target market is the broad universe of SMBs seeking to capture the 97% of consumers using online media for local product and service searches, with documented vertical specialization in towing and automotive services and a distinct business-unit focus on multi-location franchise organizations. Distribution runs through toll-free phone (1-800-456-7009), website lead forms, email, live chat, and field presence at industry events such as the American Towman ShowPlace.
Localis delivers five core service lines: (1) local search advertising, anchored on Google AdWords sponsored ads with geo-targeting, mobile-optimized creative, and click-to-call; (2) search engine optimization including local keyword research, directory listings, and backlinking; (3) website design, hosting, and ongoing maintenance with social media synchronization; (4) social media marketing across Facebook, Twitter, and Google+; and (5) marketing consulting. The technology stack is built around the Google AdWords platform and standard local-search keyword and analytics tools; the firm also acts as an agent placing client-funded ad spend with Google and Yahoo. A $50-for-$125 Google AdWords promotion is used as customer acquisition, and a 7-day free trial is offered to qualified franchise organizations. No proprietary AI, ML, or differentiated platform technology is described in the source material, and no API or developer portal is documented.
Localis operates a sales-led, inside-sales GTM: prospects contact via toll-free phone, web forms, or email, and an Account Specialist follows up within one business day to customize a trial and convert to a recurring monthly service. Revenue is generated through (a) recurring monthly marketing service packages on automated billing, (b) pass-through Google AdWords ad spend, (c) one-time website design/development projects, and (d) consulting fees on monthly or per-project bases. A Google Partners co-marketing relationship supports demand generation through co-hosted workshops. The firm runs referral ($50 gift card) and review ($15 statement credit) incentive programs, holds BBB accreditation in Southern Nevada, and is privately held by its founders with no disclosed institutional funding or parent company. Owen Mihalyfi is named as Co-founder and CEO; a separate data point identifies Julie Lopez as CFO, but the broader management team beyond the CEO is not substantively disclosed.
Localis firmographics
Firmographics- Name
- Localis
- Legal name
- Localis LLC
- Website
- https://mylocalis.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Localis is a Las Vegas-based local search marketing firm that delivers Google AdWords management, SEO, website design, social media marketing, and consulting to small businesses and franchise organizations across the USA and Canada, primarily on recurring monthly service packages.
- Ownership category
- akta.pro rank
Localis industry classification
Industry- Product category
- Digital Marketing Services
- NAICS
- Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting) (BPAFACAL)
- akta.pro secondary industry
- Local SEO (Maps, Citations, Reviews) (BPAFAJAD)
Keywords
Where Localis is headquartered
LocationHeadquarters
- HQ city
- Las Vegas
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Localis business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Monthly Marketing Service Packages: Recurring monthly billing for ongoing marketing service packages including sponsored advertising management, SEO, website services, and social media management. All marketing service packages operate on automated recurring billing schedules as mutually agreed at time of sale.
- Google AdWords Advertising Spend: Pass-through revenue from managing Google AdWords advertising budgets on behalf of clients. Localis acts as agent to place internet advertising, with clients funding ad spend directly.
- Website Design & Development: One-time website creation services for businesses without an online presence. Websites are search-engine optimized and include features like blog, photo gallery, testimonial pages, online stores, and social media synchronization.
- Marketing Consulting: Consultant-based marketing services on monthly or per-project basis for businesses lacking full-time marketing resources, including review management and website training.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Google AdWords Trial Promotion - $50 investment for $125 in advertising spend |
| Freemium | Pay-as-you-go | 7-Day Free Trial for Qualified Franchise Organizations |
| Other | One time/ perpetual license | Referral Incentive Program |
| Other | Monthly | Review Incentive Program |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels8 records
Localis product offering
Product offeringCore offering
Localis is a local search marketing firm that provides pay-per-click advertising, SEO, website design and hosting, social media marketing, and marketing consulting to small businesses in the USA and Canada. Services are sold on monthly recurring billing and centered on connecting local businesses with customers performing online searches for nearby products and services. The company also acts as an agent to place and manage Google AdWords advertising campaigns on behalf of clients.
Product overview
Localis is a local search marketing company offering a suite of digital marketing services focused on helping small businesses in the USA and Canada increase sales through online marketing. The core offering consists of five integrated services: Local Search Advertising (sponsored ads on search engines), Search Engine Optimization (website ranking optimization), Website Design/Hosting (complete web presence creation), Social Media Marketing, and Marketing Consulting. The company also offers a Google AdWords promotion program as a customer acquisition tool. Services are delivered on a monthly recurring billing model with automated account management.
Differentiator
Problem solved
Functional benefit
Products and services
- Local Search Advertising
Quantifiable outcome
- 86% of local online searches follow up with direct contact, 61% make a purchase
- +6 more outcomes
Companies that use Localis
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles3 records
Localis technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature4 records
Localis partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Google PartnerscoreLocalis is a Google Partner that co-hosts 'Get Your Business Online' workshops and livestreams with Google. These events include 'Open For Business' and 'Small Biz Summer School' workshops held at Localis office. The partnership provides legitimacy and co-marketing opportunities for local search marketing services.
Scale indicators4 records
Recent moves5 records
Expansion highlights5 records
Localis competitors and assessment
Company assessmentEmerging players
- SOCi: SOCi sells a local-marketing platform purpose-built for multi-location and franchise brands to manage listings, paid search, and reputation at scale—overlapping with Localis's franchise vertical.
- Birdeye: Birdeye offers review, listings, and customer-experience software for SMBs and multi-location brands, intersecting with Localis's review-management and local-search positioning.
- Yext: Yext provides listings management, local SEO, and reputation management software to multi-location brands and SMBs, competing with Localis on the listings/local-search portion of its stack.
Direct peers
- Vendasta: Vendasta is a white-label SMB marketing and CRM platform used by agencies and media companies to deliver local SEO, listings, reputation, and paid media services to SMBs—comparable to the Localis product stack.
- Hibu: Hibu (formerly Yellowbook) provides digital marketing services—websites, SEO, SEM, and social—to local businesses in the US, the closest large-scale analogue to Localis's recurring SMB service bundles.
- Thryv: Thryv (formerly DexYP) sells an end-to-end marketing, CRM, and listings platform directly to SMBs. It overlaps with Localis across local SEO, web presence, paid search, and reputation management for the same SMB buyer.
- Scorpion: Scorpion is a digital marketing agency focused on local lead generation and online presence for small and multi-location businesses, closely mirroring Localis's local PPC + SEO + website + social stack for SMB and franchise clients.
- Web.com: Web.com sells websites, hosting, SEO, and online marketing packages to SMBs, directly competing with Localis's website build + recurring marketing offering.
- ReachLocal: ReachLocal (now part of Gannett) is one of the legacy local digital marketing agencies selling SEM, SEO, and social to SMBs and multi-location brands, directly analogous to Localis's core offering.
Broad incumbents
- GoDaddy: GoDaddy's Websites + Marketing product bundles site builder, SEO, and basic paid media for SMBs as part of a much broader domain and hosting portfolio, competing with Localis at the low end of the SMB stack.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights6 records
Customer concentration
Localis social profiles
Digital presenceLocalis financial estimates
Financial estimateRevenue estimate
Valuation estimate
Localis leadership team
Management profileNumber of profiles
Profiles2 records
Localis funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Localis M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Localis
What does Localis do?
Localis is a local search marketing firm that provides pay-per-click advertising, SEO, website design and hosting, social media marketing, and marketing consulting to small businesses in the USA and Canada. Services are sold on monthly recurring billing and centered on connecting local businesses with customers performing online searches for nearby products and services. The company also acts as an agent to place and manage Google AdWords advertising campaigns on behalf of clients.
Is Localis a public or private company?
Localis is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Localis founded?
Localis was founded in 2013. It employs 51 to 100 people.
Where is Localis based?
Localis is headquartered in Las Vegas, United States, in the North America region.
How does Localis make money?
Four revenue lines are on record. Monthly Marketing Service Packages are the primary driver. The others are google AdWords Advertising Spend, website Design & Development and marketing Consulting.
Who are Localis's main competitors?
Emerging players on record are SOCi, Birdeye and Yext. Direct peers are Vendasta, Hibu, Thryv, Scorpion, Web.com and ReachLocal. GoDaddy is listed as a broad incumbent.
Does Localis have an API?
No public API is recorded for Localis.
What industry is Localis in?
Localis's product category is Digital Marketing Services. Its primary akta.pro industry code is BPAFACAL, Local & Location-Based Performance Advertising (Local Search/Maps, Geo-targeting), with a secondary code of BPAFAJAD, Local SEO (Maps, Citations, Reviews). Its NAICS code is 5418 and its SIC code is 7311.