H&S Protection Systems

What H&S Protection Systems does

H&S Protection Systems, Inc. is a privately held, family-owned security systems integrator serving Central and Southeast Wisconsin from two offices (Stevens Point headquarters and Pewaukee). The company traces its roots to Horgan Sales & Service, founded in 1959, and was formally constituted on January 1, 2007 through the merger of Horgan Sales & Service and Sentra Protective Systems. Mike Horgan is the sole Owner and President following Steve Garritson's retirement in 2022, and all four of his children are now fourth-generation employees. The business installs and monitors intrusion alarm systems, video surveillance (4MP-12MP+), access control, and fire alarm systems for commercial and residential customers, with 24/7 UL-listed central station monitoring and NFPA-72 compliant inspections performed by NICET-certified personnel.

The technology stack is built primarily on the Alarm.com platform for residential and SMB security and home automation, layered with multi-vendor hardware from Digital Watchdog, Axis Communications, Hanwha Vision, Verkada, Bosch, DSC, QOLSYS, ProDataKey, AIPHONE, and Speco. Differentiated features include AI-powered cameras with smart recording, encrypted access control credentials resistant to cloning, and cellular monitoring options that eliminate landlines. Professional installation is performed by in-house trained technicians, and all systems integrate through a single mobile app for remote arming, live video, smart home control, and real-time alerts.

The revenue model combines one-time equipment sales (customers own the hardware) with required recurring monthly monitoring subscriptions under 5-year service agreements. Pricing is disclosed publicly: commercial alarm packages start under $400 and four-camera indoor surveillance packages start under $900, each requiring the multi-year monitoring contract. GTM is consultative field sales with on-site assessments, free quotes, and custom system design across verticals including retail, financial institutions, K-12 education, manufacturing, fitness, child care, and residential complexes. No external funding has been raised.

Name

H&S Protection Systems

Legal name

H&S Protection Systems, Inc.

Website

https://hsprotection.net

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

H&S Protection Systems is a family-owned Wisconsin security integrator, founded in 1959, that installs and monitors intrusion alarms, video surveillance, access control, and fire systems for commercial and residential customers across Central and Southeast Wisconsin, with recurring 24/7 UL-listed monitoring contracts.

Ownership category

akta.pro rank

Product category

Security and Surveillance Services

NAICS

Security Systems Services (except Locksmiths) (561621)

akta.pro primary industry

Fire Alarm Systems (Inspection/Testing/Monitoring/Service) (IMAIAJAC)

akta.pro secondary industries

Fire Alarm Monitoring & Dispatch (BPAKAFAC), Commercial Fire & CO Detection Systems (Small Business/Light Commercial) (HSAHAFAI), Residential Fire Alarm Panels & Whole-Home Detection Systems (HSAHAFAD)

Keywords

• Commercial security systems
• Residential alarm monitoring
• Video surveillance installation
• Access control systems
• Fire alarm monitoring

Headquarters

HQ city

Stevens Point

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure, Supply Chain

Revenue model

1. Security Systems (Equipment Ownership): Customers own the security equipment after purchase. Systems include alarm packages starting under $400 for commercial applications and similar residential packages. Equipment includes sensors, keypads, control panels, and related hardware.
2. Monthly Monitoring Services: Recurring monthly fees for 24/7 professional monitoring through UL-listed central station. Required with alarm packages under 5-year monitoring agreements. Includes cell monitoring options to eliminate landlines.
3. Video Surveillance Systems: Camera systems with professional installation. Indoor camera packages starting under $900 with Preferred Service Package fees providing priority service, software updates, and annual inspections under 5-year service agreements.
4. Professional Installation Services: Professional installation by trained technicians included with all security system purchases. Consultative approach with on-site assessment and customized system design.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels12 records

Core offering

H&S Protection Systems designs, installs, and monitors professionally installed security systems for residential and commercial customers across Central and Southeast Wisconsin. Core offerings include alarm systems with 24/7 UL-listed central station monitoring, video surveillance with AI-enabled cameras, card-based and mobile access control, and NFPA-72 compliant fire alarm/sprinkler monitoring. Services are delivered through on-site consultation, professional installation by trained technicians, and recurring monitoring subscriptions via the Alarm.com platform.

Product overview

H&S Protection Systems offers a unified suite of security solutions for residential and commercial properties across Wisconsin. The core offering consists of professionally installed alarm systems, video surveillance with AI-enabled cameras, access control with card/keyless entry, and 24/7 UL-listed fire monitoring. These systems integrate through the Alarm.com platform for unified management via mobile app, enabling remote arm/disarm, live camera viewing, and smart home automation (thermostats, door locks, lighting). Environmental monitoring sensors for smoke, CO2, flood, and temperature add environmental protection. The company also provides cellular monitoring to replace traditional landlines, offering customers reliability and cost savings. All services are supported by professional installation, 24-hour technician support, and ongoing maintenance.

Differentiator

Problem solved

Functional benefit

Products and services

• Alarm Systems Professionally installed intrusion alarm systems with door/window sensors, motion detectors, glass-break sensors, keypads, and panic buttons, backed by 24/7 monitoring through a UL-listed central station with police and fire dispatch. Commercial packages start under $400 and residential packages are similarly priced, requiring a 5-year monitoring agreement.
• Video Surveillance High-definition surveillance cameras ranging from 4MP to 12MP+ resolution with AI-powered smart recording, indoor and outdoor models, night vision, wide-angle options, NVR storage, and remote viewing through the Alarm.com mobile app. Four-camera indoor packages start under $900 and include a Preferred Service Package with priority service and annual inspection.
• Access Control Card and key fob access control systems controlling entry into buildings and protected areas, featuring encrypted credentials that prevent cloning, keyless entry, Bluetooth mobile credentials, ID badges, video verification, and database/event reporting. Built on partner platforms such as ProDataKey (PDK).
• Fire Monitoring UL-listed fire alarm and sprinkler system monitoring with 24/7 supervision of smoke, heat, carbon monoxide, and sprinkler systems. Includes NFPA-72 compliant inspections, testing, and ongoing maintenance performed by NICET-certified personnel.
• Cellular Monitoring Cell-based monitoring communication service that replaces landline-dependent alarm signaling, transmitting alarm events via cellular networks for greater reliability and potential savings on monthly phone bills. Available as an add-on to alarm and fire monitoring packages.

Quantifiable outcome

• 24/7 monitoring with proactive authority notification - alarm triggers notify authorities without user action
• +3 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability1 record

Feature5 records

Partnerships

16 partnerships are on record, tiered core and supporting.

• Alarm.comcoreTechnology or IntegrationPrimary technology platform partner providing security system management, video surveillance, and home automation integration. Alarm.com app enables remote arm/disarm, live camera viewing, smart home device control, and real-time alerts.
• Digital WatchdogcoreTechnology or IntegrationVideo surveillance cameras and NVR systems. Featured manufacturer with case studies for manufacturing, banking, K-12 education, and retail applications.
• ProDataKey (PDK)coreTechnology or IntegrationAccess control systems with Bluetooth and mobile credential support. Case studies for fitness centers, car dealerships, and commercial applications.
• QOLSYScoreTechnology or IntegrationSecurity alarm systems and panels. IQ Panel systems mentioned for residential and commercial applications.
• Axis CommunicationssupportingTechnology or IntegrationNetwork cameras and video surveillance equipment.
• Hanwha VisionsupportingTechnology or IntegrationVideo surveillance cameras and security solutions.
• VerkadasupportingTechnology or IntegrationCloud-based security cameras and access control systems.
• Bosch Security SystemssupportingTechnology or IntegrationSecurity and fire alarm systems, detection equipment.
• DSC (Digital Security Controls)coreTechnology or IntegrationAlarm system panels and security electronics.
• AIPHONEsupportingTechnology or IntegrationIntercom and access communication systems.
• Speco TechnologiessupportingTechnology or IntegrationSecurity cameras and video surveillance equipment.
• Wisconsin Security Association (WISA)coreStrategic or Co-development PartnerIndustry association for security professionals in Wisconsin. H&S participates in annual events, awards programs, and industry networking. VP of WISA is Mike Solomon from H&S.
• Electronic Security AssociationsupportingStrategic or Co-development PartnerNational industry association. H&S participates in Electronic Security Expo (ESX) events.
• Exacq TechnologiessupportingTechnology or IntegrationVideo management software (VMS) for surveillance systems.
• RS2 TechnologiessupportingTechnology or IntegrationAccess control hardware and software solutions.
• LTS Video SolutionssupportingTechnology or IntegrationVideo surveillance and security camera equipment.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Vector Security: Regional security and fire alarm installer/monitor serving homes and businesses across the eastern U.S. with UL-listed monitoring, video, access control, and home automation — directly comparable to H&S's full-stack offering and recurring-revenue model.
• Ackerman Security Systems: Privately-held regional security and fire alarm dealer with professional installation, 24/7 monitoring, and integrated smart-home/business solutions across the Southeast U.S. — closely analogous to H&S in product mix and dealer business model.
• Bay Alarm Company: Family-owned regional security and fire alarm installer/monitor serving California and surrounding states. Comparable to H&S in being a long-tenured, family-operated dealer with UL-listed monitoring and commercial/residential fire and security services.
• Guardian Alarm: Michigan-based regional security and fire alarm installer with UL-listed central station monitoring, commercial and residential services, and integrated video/access offerings — directly comparable business model and product scope.
• CPI Security: Regional Southeastern security and fire alarm dealer offering professionally installed alarm, video, access control, and home automation with in-house monitoring — analogous to H&S as a non-national, full-service regional dealer.
• Alert 360: Regional security and home automation dealer across multiple U.S. states offering alarm systems, video surveillance, and 24/7 professional monitoring — comparable in dealer business model and integrated product suite.

Broad incumbents

• ADT: Largest national professionally-installed security and smart-home provider with monitored alarm, video, and fire offerings. ADT competes with H&S at the regional/national level with broader scale and brand reach but less local customization.
• Vivint: National smart-home security provider offering professionally installed alarm, video, and home automation with professional monitoring — comparable in installed-service model and product mix, but with national scale and direct-to-consumer go-to-market.
• Brinks Home Security: National monitored security provider with professionally installed systems and home automation — overlaps H&S's core alarm + monitoring bundle but operates at much larger scale and broader geographic footprint.
• Johnson Controls (Commercial Security & Fire): Global incumbent in commercial fire alarm, detection, and integrated building security with NFPA-compliant solutions — competes with H&S on larger commercial and enterprise fire/security contracts where H&S is constrained by headcount.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/hsprotection
• YouTubeyoutube.com/channel/UC3ngcf8KUXSKseR_lN98BCA/videos
• Facebookfacebook.com/hsprotectionsystems
• LinkedInlinkedin.com/company/hsprotection
• Instagraminstagram.com/hsprotection
• TikToktiktok.com/@hsprotection?_t=zp-90k7wukrunr&_r=1

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about H&S Protection Systems