Bobmail
- Company typePrivate
- Founded2009
- HeadquartersReusel, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
Bobmail firmographics
Firmographics- Name
- Bobmail
- Legal name
- Bobmail Nederland B.V.
- Website
- https://bobmail.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
Bobmail industry classification
Industry- Product category
- Email Marketing Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Other Management Consulting Services (541618)
- SIC
- Services-Prepackaged Software (7372), Services-Advertising (7310), Services-Management Consulting Services (8742)
- akta.pro primary industry
- Newsletter Publishing Platforms (MPACAIAA)
- akta.pro secondary industries
- Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB), Email Marketing Services (Campaign Strategy, Design, Deliverability) (MPAAAIAA)
Keywords
Where Bobmail is headquartered
LocationHeadquarters
- HQ city
- Reusel
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Bobmail business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Newsletter platform subscription: Bobmail generates revenue through its newsletter platform, offering subscription-based access to its newsletter design, writing, and management tools. The company also provides advisory services for email marketing campaigns.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Package-based pricing tiers |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Bobmail product offering
Product offeringCore offering
Bobmail provides a user-friendly newsletter management system (nieuwsbrievensysteem) that enables entrepreneurs and companies to design, write, and manage their own professional newsletters. The platform is complemented by an expert support team and dedicated advisory services for email marketing campaigns, including two-hour brainstorming sessions with each customer to surface challenges and implement solutions.
Product overview
Bobmail offers a single, unified newsletter system (nieuwsbrievensysteem) for designing, writing, and managing newsletters. As email marketing specialists since January 2009, they provide a user-friendly platform with expert support and advisory services for email marketing campaigns.
Differentiator
Problem solved
Functional benefit
Products and services
- Newsletter System (Nieuwsbrievensysteem) A user-friendly newsletter management platform that enables entrepreneurs and companies to design, write, and manage their own professional newsletters, supported by an in-house expert support team.
- Email Marketing Advisory Services Expert advisory services for email marketing campaigns, including two-hour brainstorming sessions per customer to surface challenges and design solutions, offered to entrepreneurs as a complement to the newsletter system.
Companies that use Bobmail
Customer profileSegments1 record
Ideal customer profiles1 record
Bobmail technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Bobmail partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
Bobmail competitors and assessment
Company assessmentBroad incumbents
- Mailchimp: Mailchimp is the global category-leading email marketing and newsletter platform serving SMBs and mid-market. Comparable to Bobmail's core function (newsletter design, sending, management) but at vastly greater scale and with a far broader feature set.
- Klaviyo: Klaviyo is a leading email and SMS marketing platform for ecommerce SMBs and mid-market. Comparable to Bobmail in newsletter/email marketing capability but positioned upmarket with deeper ecommerce integrations.
- Campaign Monitor: Campaign Monitor is an established email marketing and newsletter platform serving SMBs and mid-market. Comparable to Bobmail's newsletter design, sending, and management use cases for small business customers.
Regional players
- Mailjet: Mailjet is a European email marketing and transactional email platform. Comparable to Bobmail in newsletter/email marketing functionality and European SMB focus, though Bobmail is Dutch-domestic while Mailjet serves broader EMEA.
Direct peers
- GetResponse: GetResponse is an email marketing, newsletter, and automation platform serving SMBs globally. Directly comparable to Bobmail in newsletter authoring, sending, and list management for small business owners.
- ActiveCampaign: ActiveCampaign provides email marketing automation and CRM for SMBs. Overlaps with Bobmail's newsletter/email marketing capabilities and SMB customer focus, while offering more advanced automation.
- ConvertKit (now Kit): ConvertKit is a creator- and SMB-focused newsletter and email marketing platform. Comparable to Bobmail in targeting entrepreneurs/creators with a simple self-serve newsletter creation and sending workflow.
- AWeber: AWeber is a long-established email marketing and newsletter platform focused on SMBs and solopreneurs. Comparable to Bobmail in target customer, newsletter tool positioning, and small-business onboarding emphasis.
- Brevo (formerly Sendinblue): Brevo is a European-headquartered email marketing and marketing automation platform serving SMBs. Directly comparable to Bobmail in newsletter/email marketing functionality and European SMB customer base.
- MailerLite: MailerLite is a self-serve email marketing and newsletter platform targeting SMBs and creators. Closely comparable to Bobmail in customer segment, ease-of-use positioning, and self-serve product-led growth motion.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights5 records
Customer concentration
Bobmail financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bobmail leadership team
Management profileNumber of profiles
Bobmail funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bobmail M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bobmail
What does Bobmail do?
Bobmail provides a user-friendly newsletter management system (nieuwsbrievensysteem) that enables entrepreneurs and companies to design, write, and manage their own professional newsletters. The platform is complemented by an expert support team and dedicated advisory services for email marketing campaigns, including two-hour brainstorming sessions with each customer to surface challenges and implement solutions.
Is Bobmail a public or private company?
Bobmail is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bobmail founded?
Bobmail was founded in 2009. It employs 1 to 10 people.
Where is Bobmail based?
Bobmail is headquartered in Reusel, Netherlands, in the Europe region.
How does Bobmail make money?
One revenue line is on record: newsletter platform subscription.
Who are Bobmail's main competitors?
Broad incumbents on record are Mailchimp, Klaviyo and Campaign Monitor. Mailjet is listed as a regional player. Direct peers are GetResponse, ActiveCampaign, ConvertKit (now Kit), AWeber, Brevo (formerly Sendinblue) and MailerLite.
Does Bobmail have an API?
No public API is recorded for Bobmail.
What industry is Bobmail in?
Bobmail's product category is Email Marketing Software. Its primary akta.pro industry code is MPACAIAA, Newsletter Publishing Platforms, with a secondary code of BPAFAKAB, Email Marketing Services (Campaigns, Deliverability, Lifecycle). Its NAICS code is 518 and its SIC code is 7372.