Minnesota Recovery Connection
Minnesota Recovery Connection is a 501(c)(3) nonprofit Recovery Community Organization founded in 2010 in Saint Paul, Minnesota, delivering free peer recovery support, certified training, advocacy, and statewide resource navigation for individuals and families affected by substance use disorder.
- Company typePrivate
- Founded2010
- HeadquartersSaint Paul, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Minnesota Recovery Connection does
Minnesota Recovery Connection (MRC) is a 501(c)(3) nonprofit Recovery Community Organization (RCO) founded in 2010 in Saint Paul, Minnesota, and recognized as Minnesota's first RCO and the first ever RCO nationally accredited by the Council on Accreditation of Peer Recovery Support Services (CAPRSS). Its core function is delivering free peer recovery support services to individuals and families impacted by substance use disorder, including one-on-one peer recovery coaching, Telephone Recovery Support, virtual All Recovery Meetings, correctional facility recovery coaching, and culturally responsive programming for Latine, LGBTQIA+, and reentry populations. The organization also operates the Recovery Coach Academy (RCA), a Minnesota Certification Board (MCB)-approved, week-long training program priced at $850 per participant with scholarship pathways, which produced 259 trained Peer Recovery Specialists in 2025 including 66 trained within the Minnesota Department of Corrections.
MRC's technology stack is purpose-built for community-led service delivery rather than enterprise software. It comprises a searchable online Resource Directory of 590+ community-submitted recovery resources across 59 indexed pages; Jotform-powered intake, referral, and registration workflows ([email protected], RCA registration, Telephone Recovery Support enrollment, Walk team signups, sponsorship applications); Zoom-based persistent meeting infrastructure for All Recovery Meetings, Peer Support Alliance meetings, and RCA cohorts; Volgistics for volunteer management (4,739 volunteer hours logged in 2025); RoundUp App for micro-donation integration; the Engage donation and Walk for Recovery fundraising platform; and Flickr/iCalendar integrations for events. The organization maintains no public API and exposes no developer-facing services. Marketing and community engagement are driven by a weekly AM950 radio show ("Redefining Recovery" hosted by Caddy Frink), a multilingual website (English, Spanish, Chinese), the Peer Advisory Council (PAC) and Latine Community Recovery Advisory Council (LRAC) governance layers, and two flagship annual events — the Walk for Recovery (5,000+ attendees) at the Minnesota State Capitol Grounds and Rally Caps for Recovery with the Minnesota Twins (2,000+ attendees).
Revenue is generated through a diversified nonprofit funding mix: a foundational Minnesota Department of Human Services (DHS) Alcohol and Drug Abuse Division contract dating to 2010; Medicaid/PMAP/MCO reimbursement for peer recovery services through a structured referral channel with Dimension 4/5/6 risk rating; RCA tuition ($850) plus a $50 materials fee; tiered Walk for Recovery sponsorships; individual donations via the Engage portal; RoundUp App micro-donations; Rally Caps ticket sales ($16); and grants. The organization operates from a primary office at 800 Transfer Rd., Ste. 31, Saint Paul with a secondary office in Fridley, and serves all of Minnesota through a network of 30+ affiliated RCOs and direct service delivery.
Minnesota Recovery Connection firmographics
Firmographics- Name
- Minnesota Recovery Connection
- Legal name
- Minnesota Recovery Connection
- Website
- https://minnesotarecovery.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Minnesota Recovery Connection is a 501(c)(3) nonprofit Recovery Community Organization founded in 2010 in Saint Paul, Minnesota, delivering free peer recovery support, certified training, advocacy, and statewide resource navigation for individuals and families affected by substance use disorder.
- Ownership category
- akta.pro rank
Minnesota Recovery Connection industry classification
Industry- Product category
- Peer Recovery Support and Substance Use Disorder Services
- NAICS
- Outpatient Mental Health and Substance Abuse Centers (621420), Other Individual and Family Services (624190)
- SIC
- Services-Social Services (8300), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Peer Support, Recovery Coaching & Sober Living Services (HLAFACAN)
Keywords
Where Minnesota Recovery Connection is headquartered
LocationHeadquarters
- HQ city
- Saint Paul
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Minnesota Recovery Connection business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Others
Revenue model
- Government Grants & Contracts (DHS): Minnesota Department of Human Services Alcohol and Drug Abuse Division (ADAD) contracts — initial Recovery Community Organization initiative RFP awarded in 2010; subsequent DHS contracts critical to sustaining operations.
- Private Donations & Fundraising: Individual donations via engage.minnesotarecovery.org donation portal, plus Walk for Recovery fundraising teams and individual fundraisers.
- Training Tuition (Recovery Coach Academy): $850 per participant for the week-long Recovery Coach Academy (RCA), with full scholarships requiring 50 volunteer hours, partial scholarships with $300 contribution and 25 volunteer hours, plus $50 materials fee.
- Event Sponsorships: Sponsorship packages for annual Walk for Recovery with custom tiered benefits; sponsors connect with 5,000+ attendees on Walk day and thousands more online.
- Insurance / Medicaid Reimbursement for Peer Services: Peer Recovery Support billed through PMAP/MCO providers, straight Medicaid (with Medicaid ID/PMI), and comprehensive assessment-based referrals (Dimension 4/5/6 risk rating required).
- RoundUp App Micro-Donations: Recurring micro-donations via RoundUp App that round up everyday purchases to the nearest dollar; supports peer recovery support services, RCA training, culturally responsive programming, and advocacy.
- Rally Caps Twins Game Ticket Sales: $16 per ticket for the Rally Caps for Recovery Minnesota Twins game during Recovery Month; $1 hot dogs at the Hennepin Grille.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Free peer recovery support services |
| Other | One time/ perpetual license | Recovery Coach Academy (RCA) — paid training |
| Unit Pricing | One time/ perpetual license | Rally Caps for Recovery Twins tickets |
| Other | One time/ perpetual license | Walk for Recovery sponsorship packages |
Go-to-market motion1 record
Distribution channels8 records
Marketing channels10 records
Minnesota Recovery Connection product offering
Product offeringCore offering
Minnesota Recovery Connection (MRC) is Minnesota's first and oldest Recovery Community Organization, providing free peer recovery support services (one-on-one coaching, telephone recovery support, all-recovery meetings, correctional facility coaching) to individuals and families impacted by substance use disorder. It also delivers the MCB-approved Recovery Coach Academy training program ($850 tuition), continuing education for peer professionals, statewide resource directories, advocacy programming, and community events such as the annual Walk for Recovery and Rally Caps Twins game.
Differentiator
Problem solved
Functional benefit
Brands
- Telephone Recovery Support: Peer-to-peer weekly telephone recovery support program offering free, confidential calls from trained recovery peers and allies.
- Recovery Coach Academy (RCA)
- Redefining Recovery
- Peer Support Alliance
- Latine Community Recovery Advisory Council (LRAC)
- Peer Advisory Council (PAC)
Products and services
- Peer Recovery Support Services Free one-on-one peer recovery coaching and goal support delivered by Certified Peer Recovery Specialists using lived experience; helps individuals navigate treatment, housing, and community resources, and connects them to recovery meetings, sober activities, education, advocacy, and mentoring. Referred via the Peer Recovery Support Referral Form.
- Telephone Recovery Support Free, confidential weekly peer-to-peer telephone support calls from MRC staff or trained volunteers (each with at least six months of recovery experience/allyship), providing relational check-ins and resource connection.
- Recovery Coach Academy (RCA) MRC's flagship week-long immersive Peer Recovery Specialist training using a Minnesota Certification Board (MCB)-approved curriculum covering ethics, boundaries, motivational interviewing, recovery planning, advocacy, and resource navigation. Tuition $850 plus $50 materials fee; full and partial scholarships available. Delivered virtually via Zoom or in-person at partner sites.
- Continuing Education for Peer Recovery Specialists Curated directory of CEU providers and continuing education opportunities (including a free 8-part Compassion Fatigue training series worth 1 CEU per session) for maintaining Peer Recovery Specialist certification.
- Telephone Recovery Support Volunteer Training 4-hour training that equips volunteers to provide weekly peer-to-peer telephone support, requiring six months of recovery experience/allyship and a minimum two-month commitment.
- Capacity Building for Peer Recovery Support Services Consulting, program assessments, and custom trainings for organizations developing new peer recovery programs or integrating Peer Recovery Specialists into existing systems, delivered to ensure peer services are inclusive, effective, and sustainable.
- All Recovery Meetings Free, peer-led, virtual Zoom-based recovery meetings open to all pathways (harm reduction, medication-assisted recovery, 12-step, wellness). Includes weekly All Recovery Meetings and twice-weekly LGBTQIA+ All Recovery Meetings.
- Correctional Facility Recovery Coaching Program Peer-to-peer recovery support delivered inside Minnesota correctional facilities to currently incarcerated individuals, providing trusted guides who help prepare participants for successful reentry and long-term recovery through resource navigation, individualized support, and connection.
- Online Community Resource Directory Searchable community resource directory of recovery-related providers covering treatment, assessments, housing, employment, mental health, sober living, faith-based, LGBTQ, family support, DWI education, collegiate recovery, and many other categories.
- Minnesota Recovery Community Organizations Directory Public directory of Minnesota's network of 30+ Recovery Community Organizations (RCOs) statewide, including Twin Cities Recovery Project, Niyyah Recovery Initiative, Recovery Alliance Duluth, and others.
- Walk for Recovery Annual Event Annual flagship all-recovery community event held at the Minnesota State Capitol Grounds, drawing 5,000+ attendees with team and individual fundraiser options, sponsorship packages, and ASL interpretation.
- Rally Caps for Recovery — Minnesota Twins Game Co-marketed Minnesota Twins game at Target Field (Twins vs. New York Yankees) during Recovery Month, offering $16 MRC-organized tickets in Sections 329–334, pre-game Recovery Works talk, first pitch, and $1 hot dogs.
Companies that use Minnesota Recovery Connection
Customer profileNamed customers10 records
Segments8 records
Ideal customer profiles6 records
Minnesota Recovery Connection technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
Feature7 records
Minnesota Recovery Connection partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered flagship, core and minor.
- Association of Recovery Community Organizations (ARCO) at Faces & Voices of RecoveryflagshipMRC is a member in good standing of ARCO. ARCO is a specialized program for organizations that meet the rigor and standards of best practices for Recovery Community Organizations.
- Council on Accreditation of Peer Recovery Support Services (CAPRSS)flagshipMRC was Minnesota's only nationally accredited RCO and the first ever RCO to be accredited by CAPRSS, providing national quality standards for peer recovery support services.
- Minnesota Alliance of Recovery Community Organizations (MARCO)flagshipState-level certification recognizing peer-led, recovery-focused programs meeting the highest standards of best practices for RCOs; affirms MRC's commitment to quality, accountability, and community impact.
- Minnesota Department of Human Services (DHS) — Alcohol and Drug Abuse Division (ADAD)flagshipOriginal funder via 2009 RFP for Recovery Community Organization initiative; MRC awarded initial contract in 2010; subsequent DHS contracts have been critical to sustaining operations.
- Minnesota Department of Corrections (DOC)core66 Peer Recovery Specialists trained within DOC in 2025; partners on the Correctional Facility Recovery Coaching Program serving incarcerated individuals pre-release and supporting reentry.
- CLUES (Comunidades Latinas Unidas en Servicio)coreCo-facilitates training sessions grounded in lived experience for the Latine Community Recovery Advisory Council (LRAC); 21 participants fully completed the program in LRAC's first year.
- Allina HealthcoreHosts the August 10-14, 2026 Recovery Coach Academy class at Allina Health at The Commons Rm 181 HR Recruitment Center, Midtown Exchange, 2925 Chicago Ave., Minneapolis, MN 55407.
- Minnesota Certification Board (MCB)coreMCB-approved curriculum for the Recovery Coach Academy; designed to prepare participants for Peer Recovery Specialist certification and careers in peer recovery support.
- AmeriCorps (Recovery Corps)coreMRC hosts AmeriCorps service members (LaVonna Johnson, Josie Olson, Rachel Lien) in Recovery Corps Heading Home Navigator and Recovery Navigator roles.
- AM950 RadiocoreHosts MRC's weekly "Redefining Recovery" radio show Saturdays 10-11 a.m., hosted by Caddy Frink; streams on Spotify, YouTube, iHeartRadio.
- Minnesota Twins (MLB)coreHosts Rally Caps for Recovery game on Sept 15, 2026 at Target Field (Twins vs. New York Yankees); $16 MRC-organized tickets; pre-game Recovery Works talk and first pitch.
- RoundUp AppcoreDonation partnership enabling micro-donations by rounding up debit/credit card purchases to the nearest dollar and donating spare change to MRC.
- Twin Cities Recovery ProjectcorePartner RCO serving African American communities in Minneapolis with street outreach, opioid overdose prevention, and social events; cross-referenced in MRC's RCO directory.
- Niyyah Recovery InitiativecorePartner RCO serving East African communities with stigma reduction, public education, and support for Muslim women.
- Recovery Alliance DuluthcorePartner RCO serving Duluth and Virginia with peer-based recovery support and family substance use disorder support.
- Minnesota Prevention and Recovery AllianceminorStatewide partner RCO focused on youth and young adult peer support.
- Brown & Company StudiosminorRyan Brown of Brown & Company Studios (browncostudio.com) photographed all MRC staff headshots and Walk for Recovery event photography.
- Hazelden Betty Ford Graduate SchoolminorBoard member Jorja Jamison, PhD is a Professor at Hazelden Betty Ford Graduate School; Hazelden's Teen Intervene and related programs cross-referenced in MRC's resource directory.
- Peer Recovery Center of ExcellenceminorNational peer recovery support and recovery community resource referenced in MRC's RCO educational content.
- Faces & Voices of RecoveryminorNational umbrella organization providing advocacy, recovery data platform, and National Recovery Institute resources; ARCO operates as a specialized program of Faces & Voices.
Scale indicators9 records
Recent moves6 records
Expansion highlights7 records
Minnesota Recovery Connection competitors and assessment
Company assessmentBroad incumbents
- Shatterproof: National nonprofit focused on addiction policy, treatment access, and stigma reduction. Operates in the same SUD recovery support space at a national scale and competes for similar donor and corporate-sponsorship dollars.
- NAADAC, the Association for Addiction Professionals: National professional association for addiction-focused counselors and peer professionals, providing certification, CEUs, and continuing-education infrastructure that overlaps with MRC's Peer Support Alliance and RCA training pipeline.
- Hazelden Betty Ford Foundation: Large national addiction treatment provider and graduate school with overlapping SUD recovery education. Hazelden Betty Ford Graduate School faculty sit on MRC's board, indicating a peer relationship at the workforce-development and clinical expertise layer.
- The Recovery Village: National network of addiction treatment facilities. Operates upstream of MRC in the SUD treatment continuum but competes for employer, health-system, and donor mindshare in the broader recovery space.
- Faces & Voices of Recovery: National umbrella advocacy organization that houses ARCO, the Association of Recovery Community Organizations of which MRC is a member in good standing. Comparable as the field's national convener and the body setting RCO quality standards.
Direct peers
- Connecticut Community for Addiction Recovery (CCAR): Founded in 1998, CCAR is widely credited as the original Recovery Community Organization and operates the same peer-led, all-pathways model as MRC. It is the most directly comparable RCO at the national level and the field's reference implementation.
- Recovery Alliance Duluth: Minnesota-based RCO serving Duluth and Virginia with peer-based recovery support and family SUD services. Directly comparable as a same-state, peer-led RCO operating in MRC's affiliated network.
- Twin Cities Recovery Project: Minnesota-based RCO serving African American communities in Minneapolis with street outreach, opioid overdose prevention, and recovery social events. Listed in MRC's RCO directory and serving the same state-level peer recovery market with overlapping referral dynamics.
- Niyyah Recovery Initiative: Minnesota-based RCO serving East African communities with stigma reduction, public education, and support for Muslim women. A culturally specific RCO operating in the same statewide ecosystem as MRC.
Regional players
- Allies for Recovery: Oregon-based RCO delivering peer recovery support, family services, and recovery community programming outside Minnesota. Comparable as a same-model peer organization in a different geography, useful as a regional benchmark for RCO operations.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Minnesota Recovery Connection social profiles
Digital presenceMinnesota Recovery Connection compliance and trust
Trust signalCompliance4 records
Minnesota Recovery Connection financial estimates
Financial estimateRevenue estimate
Valuation estimate
Minnesota Recovery Connection leadership team
Management profileNumber of profiles
Profiles5 records
Minnesota Recovery Connection funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Minnesota Recovery Connection M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Minnesota Recovery Connection
What does Minnesota Recovery Connection do?
Minnesota Recovery Connection (MRC) is Minnesota's first and oldest Recovery Community Organization, providing free peer recovery support services (one-on-one coaching, telephone recovery support, all-recovery meetings, correctional facility coaching) to individuals and families impacted by substance use disorder. It also delivers the MCB-approved Recovery Coach Academy training program ($850 tuition), continuing education for peer professionals, statewide resource directories, advocacy programming, and community events such as the annual Walk for Recovery and Rally Caps Twins game.
Is Minnesota Recovery Connection a public or private company?
Minnesota Recovery Connection is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Minnesota Recovery Connection founded?
Minnesota Recovery Connection was founded in 2010. It employs 1 to 10 people.
Where is Minnesota Recovery Connection based?
Minnesota Recovery Connection is headquartered in Saint Paul, United States, in the North America region.
How does Minnesota Recovery Connection make money?
Seven revenue lines are on record. Government Grants & Contracts (DHS) is the primary driver. The others are private Donations & Fundraising, training Tuition (Recovery Coach Academy), event Sponsorships, insurance / Medicaid Reimbursement for Peer Services, roundUp App Micro-Donations and rally Caps Twins Game Ticket Sales.
Who are Minnesota Recovery Connection's main competitors?
Broad incumbents on record are Shatterproof, NAADAC, the Association for Addiction Professionals, Hazelden Betty Ford Foundation, The Recovery Village and Faces & Voices of Recovery. Direct peers are Connecticut Community for Addiction Recovery (CCAR), Recovery Alliance Duluth, Twin Cities Recovery Project and Niyyah Recovery Initiative. Allies for Recovery is listed as a regional player.
Does Minnesota Recovery Connection have an API?
No public API is recorded for Minnesota Recovery Connection.
What industry is Minnesota Recovery Connection in?
Minnesota Recovery Connection's product category is Peer Recovery Support and Substance Use Disorder Services. Its primary akta.pro industry code is HLAFACAN, Peer Support, Recovery Coaching & Sober Living Services. Its NAICS code is 621420 and its SIC code is 8300.