Kunstmatrix
Kunstmatrix Technologies GmbH is a Berlin-based software company that provides cloud-based 3D exhibition, augmented reality, inventory, and sales CRM tools to art galleries, artists, collectors, educational institutions, and museums.
- Company typePrivate
- Founded2009
- HeadquartersBerlin, Germany
- Headcount1–10
- GTM typeB2B and B2C
- OfferingSoftware
What Kunstmatrix does
Kunstmatrix Technologies GmbH is a Berlin-based software company founded in 2009 that builds cloud-based 3D and augmented reality tools for the art market. Its platform consists of five integrated modules: Art.Spaces for curating and presenting 3D virtual exhibitions, Art.Depot for art inventory management, Art.Office for sales CRM tailored to galleries and artists, Art.Augmented App for previewing artworks at true scale on real walls via iOS and Android, and KUNSTMATRIX.EDU for educational institutions. The underlying stack is a web-based 3D exhibition engine paired with native AR mobile apps; the company also runs an online marketplace where first-party and third-party creators (e.g., IKONOSPACE) sell pre-built 3D gallery spaces. It offers AI-assisted audio guides for exhibitions, built on OpenAI APIs for image analysis and text-to-speech.
Kunstmatrix monetizes through tiered SaaS subscriptions (a free Starter tier and paid Basic, Regular, and Professional plans priced at €10, €25, and €50 per month respectively, with storage and public 3D exhibition limits scaling by tier), plus a Custom enterprise tier sold on multi-year contracts. On top of the SaaS core it runs a professional services business covering Digital Twin creation (from €800), bespoke 3D space design (from €500–800), space customization (€400–600 per element), and pre-designed or custom art fair booths (€80 and from €400). Distribution is predominantly self-serve and product-led through its own website and app stores, supported by content marketing and a multilingual (English, German, French) web presence.
The company serves a diversified vertical customer base including traditional and online art galleries, individual artists, art collectors, schools and universities, art fairs, and museums. It is privately held, managed by three authorized shareholders (Hartwig Bentele, Kristian Hildebrand, and Christoph Lauterbach), registered as Kunstmatrix Technologies GmbH in Berlin-Charlottenburg (HRB 197037), and operates with a small team of 1–10 employees. No external institutional investors or parent companies are disclosed in the available data.
Kunstmatrix firmographics
Firmographics- Name
- Kunstmatrix
- Legal name
- Kunstmatrix Technologies GmbH
- Website
- https://kunstmatrix.com
- Company type
- Private
- Founded year
- 2009
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Kunstmatrix Technologies GmbH is a Berlin-based software company that provides cloud-based 3D exhibition, augmented reality, inventory, and sales CRM tools to art galleries, artists, collectors, educational institutions, and museums.
- Ownership category
- akta.pro rank
Kunstmatrix industry classification
Industry- Product category
- 3D Art Exhibition Software
- NAICS
- Software Publishers (5132)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Virtual Trade Shows & Expos (Digital Booths, Lead Capture) (MPAGAOAB)
- akta.pro secondary industry
- Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos) (THAHAOAE)
Keywords
Where Kunstmatrix is headquartered
LocationHeadquarters
- HQ city
- Berlin
- HQ country
- Germany
- HQ region
- Europe
Offices1 record
Markets served
Kunstmatrix business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Subscription Plans: Recurring monthly subscription revenue from tiered plans (Starter, Basic, Regular, Professional, Custom). Pricing based on storage capacity and number of public 3D exhibitions allowed.
- Professional Services - Digital Twins: One-time custom service creating 3D digital replicas of physical gallery spaces. Pricing varies by complexity, number of rooms, and photorealism requirements. Starts at €800 with typical projects €1800-5000.
- Professional Services - Custom Space Design: Bespoke 3D space creation service with conceptualization (€800+), 3D modeling (€500+), and integration (€600 fixed). Used for creating unique virtual gallery environments.
- Space Customization Services: Customization of standard gallery spaces including custom walls (€600), custom floors (€600), and custom 3D objects (€400). Per-room, per-element pricing.
- Art Fair Booth Products: Pre-designed fair booth (#42) at €80 for 100m² space with 9 color variations. Custom fair booth designs starting at €400.
- Marketplace 3D Spaces: Marketplace selling pre-built and custom 3D exhibition spaces. Includes spaces from KUNSTMATRIX and third-party creators like IKONOSPACE.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free trial with limited features, no public 3D exhibition |
| Subscription | Monthly | €10/month - 50 works storage, 5 public 3D exhibitions |
| Subscription | Monthly | €25/month - 250 works storage, 10 public 3D exhibitions |
| Subscription | Monthly | €50/month - 500 works storage, 50 public 3D exhibitions |
| Subscription | Multi-year contract | Custom pricing for enterprise solutions and larger packages |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels7 records
Kunstmatrix product offering
Product offeringCore offering
Kunstmatrix provides a cloud-based software suite that lets galleries, artists, collectors, museums, art fairs, and educational institutions curate and host 3D virtual exhibitions, manage art inventory, run a sales CRM, and preview artworks true-to-scale via an augmented-reality mobile app. The platform is complemented by professional services (digital-twin creation, custom 3D space design, fair booth builds) and a marketplace where Kunstmatrix and third-party creators sell pre-built 3D exhibition spaces.
Product overview
KUNSTMATRIX is a Berlin-based platform providing online tools for galleries, artists, collectors, and art institutions to curate, present, manage, and sell art. The offering is a platform-plus-modules architecture centered around Art.Spaces (3D exhibition tool) and Art.Depot (inventory management), with complementary modules including Art.Office (CRM/sales management), Art.Augmented App (AR preview), and KUNSTMATRIX.EDU (educational tools). Services include Digital Twin creation (3D replicas of physical galleries), Custom Space Design, Space Customization, and Fair Booth creation. The ecosystem includes a Marketplace for purchasing additional 3D spaces and an AI-assisted audio guide feature powered by OpenAI.
Differentiator
Problem solved
Functional benefit
Brands
- Art.Spaces: 3D Exhibitions - Virtual tool to curate, present and archive artworks in outstanding 3D exhibitions.
- Art.Depot
- Art.Office
- Art.Augmented App
- KUNSTMATRIX.EDU
Products and services
- Art.Spaces Virtual tool to curate, present, and archive artworks in 3D exhibitions. Users choose from free or marketplace 3D spaces, add artworks, sculptures, audio, and video, and share or embed the exhibition on their own website.
- Art.Depot Inventory management system for organizing and categorizing art and tracking the state of complete art portfolios. Built for galleries, artists, and collectors to maintain a single source of truth across their holdings.
- Art.Office CRM and sales management tool designed for the art industry to manage contacts, artworks, activities, and sales — tracking conversations, agreements, and invoices.
- Art.Augmented App Augmented reality mobile app for iOS and Android that previews artworks at true scale on any wall using the device camera, enabling direct contact between visitors and galleries.
- KUNSTMATRIX.EDU Platform designed for educational institutions and cultural organizations, offering project-management tools, role-based collaboration, and features tailored to educators and students curating and presenting art projects.
- Digital Twin Service Custom service that creates a 3D digital twin of a physical gallery space based on photos, videos, and floor plans, supporting multiple detail levels from abstract to photorealistic. Pricing starts at €800 with typical projects €1,800–5,000 and typical delivery in 2 weeks.
- Custom Space Design & Build Bespoke 3D space creation service with three phases — conceptualization (from €800), 3D modeling (from €500), and integration (€600 fixed) — used to create unique virtual gallery environments from client concepts.
- Space Customization Customization service for standard gallery templates including custom walls (€600), custom floors (€600), and custom 3D objects (€400), priced per-room, per-element.
- Fair Booth Service Virtual art fair booth creation offering a pre-designed standard booth (#42) at €80 for 100 m² with 9 color variations, plus custom fair booth designs starting at €400.
- Kunstmatrix 3D Space Marketplace Online marketplace where users can purchase pre-built and custom 3D exhibition spaces, booths, and props contributed by Kunstmatrix and third-party creators, extending the platform's content library.
Quantifiable outcome
- Create 3D exhibitions within minutes
- +1 more outcomes
Companies that use Kunstmatrix
Customer profileNamed customers2 records
Segments6 records
Ideal customer profiles6 records
Kunstmatrix technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability4 records
Feature6 records
Kunstmatrix partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- OpenAIcoreKunstmatrix uses OpenAI API for the Audio Guide Assistant feature. The service sends images for analysis and text for text-to-speech processing. OpenAI assures commercial customers that data is not used for training and is stored no longer than 30 days.
Scale indicators1 record
Recent moves5 records
Expansion highlights5 records
Kunstmatrix competitors and assessment
Company assessmentEmerging players
- Artivive: Augmented-reality tool that brings artworks to life via mobile cameras — overlaps with Art.Augmented App at the AR art-preview level but is narrower and artist-led.
- Meural (by Netgear): Digital art frames and platform for displaying art in homes and offices — overlaps conceptually with Kunstmatrix's 'present art anywhere' value proposition via AR.
Broad incumbents
- Artsy: Leading online art marketplace and editorial platform for galleries, collectors, and artists — adjacently competes for gallery marketing, exhibition visibility, and collector engagement budgets.
- Artnet: Long-standing online art marketplace and market data provider for galleries, collectors, and institutions — competes for attention and digital presence in the same art-vertical ecosystem.
- Masterworks: Platform for fractional ownership and trading of fine art — competes indirectly by addressing the same collector segment with a different monetization (investing vs. organizing/presenting).
- GallerySystems (TMS): Established provider of collection management software (The Museum System / eMuseum) for museums and large galleries — competes with Art.Depot and Digital Twin services at the institutional end of the market.
Direct peers
- ArtBase: Website and inventory platform built for art galleries, offering online catalog and inventory tools — competes with Kunstmatrix's Art.Spaces + Art.Depot for gallery websites and inventory management.
- Artwork Archive: Cloud-based art inventory and collection management platform for artists, collectors, and galleries — directly comparable because Art.Depot and Art.Office compete for the same workflow and customer base.
- Artlogic: UK-based provider of gallery management, inventory, and website software for galleries and artists — closest direct competitor because it covers the same art-business workflow with subscription tiers and a similar SMB gallery target customer.
- Collectify: Art collection management and CRM software for collectors, galleries, and artists — closely comparable to Art.Depot and Art.Office in inventory + CRM functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Kunstmatrix social profiles
Digital presenceKunstmatrix financial estimates
Financial estimateRevenue estimate
Valuation estimate
Kunstmatrix leadership team
Management profileNumber of profiles
Profiles3 records
Kunstmatrix funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Kunstmatrix M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Kunstmatrix
What does Kunstmatrix do?
Kunstmatrix provides a cloud-based software suite that lets galleries, artists, collectors, museums, art fairs, and educational institutions curate and host 3D virtual exhibitions, manage art inventory, run a sales CRM, and preview artworks true-to-scale via an augmented-reality mobile app. The platform is complemented by professional services (digital-twin creation, custom 3D space design, fair booth builds) and a marketplace where Kunstmatrix and third-party creators sell pre-built 3D exhibition spaces.
Is Kunstmatrix a public or private company?
Kunstmatrix is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Kunstmatrix founded?
Kunstmatrix was founded in 2009. It employs 1 to 10 people.
Where is Kunstmatrix based?
Kunstmatrix is headquartered in Berlin, Germany, in the Europe region.
How does Kunstmatrix make money?
Six revenue lines are on record. Subscription Plans are the primary driver. The others are professional Services - Digital Twins, professional Services - Custom Space Design, space Customization Services, art Fair Booth Products and marketplace 3D Spaces.
Who are Kunstmatrix's main competitors?
Emerging players on record are Artivive and Meural (by Netgear). Broad incumbents are Artsy, Artnet, Masterworks and GallerySystems (TMS). Direct peers are ArtBase, Artwork Archive, Artlogic and Collectify.
Does Kunstmatrix have an API?
No public API is recorded for Kunstmatrix.
What industry is Kunstmatrix in?
Kunstmatrix's product category is 3D Art Exhibition Software. Its primary akta.pro industry code is MPAGAOAB, Virtual Trade Shows & Expos (Digital Booths, Lead Capture), with a secondary code of THAHAOAE, Virtual Expo & 3D Booth Solutions (Show Floors, Digital Booths, Product Demos). Its NAICS code is 5132 and its SIC code is 7330.