GDP Labs
GDP Labs is an Indonesia-based software product development firm (200+ staff across five cities) that delivers custom enterprise software, the CATAPA payroll platform, and the GLAIR agentic AI platform to enterprise customers in Indonesia and the United States, operating within the GDP Venture ecosystem.
- Company typePrivate
- Founded2012
- HeadquartersSetiabudi, Indonesia
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What GDP Labs does
GDP Labs is an Indonesia-based software product development organization founded in 2012 as a portfolio company of GDP Venture. It operates from a Jakarta headquarters with remote offices in Bali, Bandung, Surabaya, and Yogyakarta, employing 200+ staff and serving enterprise customers across Indonesia and the United States. The company's commercial portfolio combines custom enterprise software development services with proprietary products, notably the CATAPA 3S payroll platform and the GLAIR enterprise-grade agentic AI platform (including GLChat for trusted conversational AI), supported by an internal research institute called GLx. Sister companies within the GDP Venture ecosystem — Datasaur.ai (NLP data labeling), Prosa.ai (Indonesian-language NLP), Kontrak Hukum (digital business entity setup), and the Kaskus community platform — extend the technology stack and provide bundled capabilities to enterprise clients.
Underlying the product line is the proprietary ABCD-X technology stack (AI, Blockchain, Cloud, Data, Mobile, Web) extended into ABC-Z with Cryptography, Security, and Zero-Knowledge Proofs. GDP Labs has codified its AI work around the "Digital Employees" concept — agentic AI with persistent identity, long-term memory, 24/7 availability, and privacy-by-design — and a "Paperless AI" framework that restructures legacy paper-based workflows. Revenue is generated through a mix of professional services (custom software development), subscription/recurring revenue from CATAPA and GLAIR, and licensing/royalties from sister-company products. Go-to-market is direct enterprise sales augmented by content marketing (company blog and Medium publications), social channels (LinkedIn, Instagram), and the CATAPA careers portal for talent acquisition. CEO and CTO On Lee, who returned to Indonesia after 30+ years in US Fortune 500 technology roles, also holds Senator status at KORIKA (Indonesia's National AI Research Organization) and sits on the MIT Technology Review Global Panel and MIT Solve jury, anchoring the company's positioning in both Indonesian AI policy and global technology governance.
GDP Labs firmographics
Firmographics- Name
- GDP Labs
- Legal name
- GDP Labs
- Website
- https://gdplabs.id
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- GDP Labs is an Indonesia-based software product development firm (200+ staff across five cities) that delivers custom enterprise software, the CATAPA payroll platform, and the GLAIR agentic AI platform to enterprise customers in Indonesia and the United States, operating within the GDP Venture ecosystem.
- Ownership category
- akta.pro rank
GDP Labs industry classification
Industry- Product category
- Enterprise Software Development
- NAICS
- Payroll Services (541214), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Model Development & Training Platforms (AutoML, Notebooks, Feature Stores) (HDAEANAB)
- akta.pro secondary industries
- Platform Engineering & Internal Developer Platforms (IDP) (BPAEAKAC), Employer Payroll Processing (SMB & Enterprise) (FSAMAKAA), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)
Keywords
Where GDP Labs is headquartered
LocationHeadquarters
- HQ city
- Setiabudi
- HQ country
- Indonesia
- HQ region
- Asia
Offices5 records
Markets served
GDP Labs business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Others
Revenue model
- Software Product Development Services: Custom software development services for enterprise customers in Indonesia and US markets, leveraging ABCD-X technology stack.
- CATAPA Payroll Platform: Intelligent payroll platform sold to enterprise customers - Swift, Simple, Secure payroll solution with claimed 15x efficiency improvement.
- GLAIR AI Platform & Consulting: Enterprise-grade agentic AI platform (GLChat) along with AI consulting services for digital transformation initiatives.
- Sister Company Products: Products from sister companies including Datasaur.ai (NLP data-labeling), Prosa.ai (AI NLP solutions), and Kontrak Hukum (business entity establishment).
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
GDP Labs product offering
Product offeringCore offering
GDP Labs is a software product development-centric organization that builds and sells enterprise software products and provides custom software engineering services to enterprise customers in Indonesia and the US. Its commercial offerings center on two proprietary platforms — CATAPA, an intelligent payroll automation platform, and GLAIR, an enterprise-grade agentic AI platform with the GLChat conversational product — alongside expert-led AI consulting and digital transformation services, all built on its proprietary ABCD-X technology stack.
Product overview
GDP Labs operates as a software product development-centric organization serving customers in Indonesia and US. The product portfolio centers on ABCD-X technology stack (AI, Blockchain, Cloud, Data, Mobile, Web) and includes enterprise AI platforms (GLAIR with GLChat), intelligent payroll solutions (CATAPA), and a research institute (GLx). The ecosystem encompasses sister companies focused on NLP data labeling (Datasaur), Indonesian language AI (Prosa), and business entity digital services (Kontrak Hukum), with Digital Employees and Paperless AI representing core technology frameworks for building intelligent, privacy-preserving systems at scale.
Differentiator
Problem solved
Functional benefit
Brands
- GLChat: AI platform that connects to your data, integrates with existing tools, and delivers trusted conversation experience.
- Consulting
- GLx
Products and services
- CATAPA 3S Payroll Platform
Quantifiable outcome
- CATAPA payroll platform claims 15x efficiency improvement
- +1 more outcomes
Companies that use GDP Labs
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
GDP Labs technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability9 records
Feature6 records
GDP Labs partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered flagship, core and minor.
- CATAPAflagshipIntelligent Payroll Platform - Swift, Simple, Secure payroll solution designed to run company payroll 15x more efficiently. Part of GDP Labs product ecosystem with shared go-to-market.
- GLAIRflagshipEnterprise-Grade Agentic AI Platform providing GLChat and consulting services. Focused on practical outcomes, data security, and long-term scalability. Part of GDP Labs product ecosystem with shared go-to-market.
- KaskuscoreGDP Labs development team works on Kaskus - Indonesia's first and largest hobby and community sharing platform. Kaskus is part of the GDP Venture ecosystem.
- Datasaur.aiminorLeading NLP data-labeling platform with annotation, collaboration, and automation at its core. Sister company within the GDP ecosystem.
- Prosa.aiminorArtificial Intelligence Integrated Solutions for Natural Language Processing (NLP), from text analysis and conversational AI to speech recognition in Indonesian. Sister company within the GDP ecosystem.
- Kontrak HukumminorDigital integration system for business entity establishment. Sister company within the GDP ecosystem.
- KORIKAcoreIndonesia's National AI Research Organization. On Lee serves as Senator for Industrial Helix in KORIKA, contributing directly to Indonesia's National AI roadmap.
- MIT Technology Review Global PanelcoreGlobal advisory panel. On Lee sits on the MIT Technology Review Global Panel, providing international influence and thought leadership.
- MIT SolvecoreTechnology for Good initiative. On Lee serves as a jury member for MIT Solve - Technology for Good.
- AI SingaporeminorNational AI program. On Lee collaborates with AI Singapore on AI initiatives and policy.
- Indonesian CIO NetworkminorOn Lee advises the Indonesian CIO Network, contributing to enterprise technology leadership in Indonesia.
Scale indicators8 records
Recent moves6 records
Expansion highlights5 records
GDP Labs competitors and assessment
Company assessmentEmerging players
- Gadjian: Indonesian payroll and HR SaaS targeting SMEs — overlaps with CATAPA on payroll functionality for a similar buyer persona, though at a different (smaller) segment.
Direct peers
- Kata.ai: Indonesian conversational AI/NLP platform targeting enterprise customer engagement — comparable to GLAIR/GLChat in NLP and enterprise conversation capabilities within the same domestic market.
- Nodeflux: Indonesia-based AI company providing computer-vision and enterprise AI platforms to Indonesian enterprises and government. Closest peer to GLAIR for the same Indonesian enterprise AI buyer.
- Mekari: Indonesian SaaS suite spanning payroll (Talenta), accounting (Jurnal), and HR. Most direct overlap with GDP Labs' CATAPA payroll product for the same Indonesian enterprise HR buyer.
- Privy: Indonesian digital identity and electronic signature platform with strong enterprise penetration; comparable to GDP Labs' enterprise SaaS motion and Go-To-Market across regulated Indonesian buyers.
- Mitrais: Indonesia-headquartered IT services firm delivering custom software development for Australian and Southeast Asian enterprises — directly comparable to GDP Labs' professional services arm.
Broad incumbents
- Accenture (Indonesia): Global IT services and digital transformation leader operating in Indonesia, competing for the same enterprise digital-transformation budgets that GDP Labs targets with GLAIR consulting.
- NTT Data Indonesia: Large global IT services and consulting firm with an Indonesian footprint — competes with GDP Labs' custom software development and enterprise transformation services line.
- Deloitte Digital Indonesia: Big Four consulting arm offering digital transformation and AI advisory; comparable to GLAIR consulting services for Indonesian enterprise transformation mandates.
- IBM Indonesia: Global enterprise platform and AI provider with strong Indonesian presence; competes broadly with GLAIR for enterprise AI/watson-class deployments and consulting engagements.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
GDP Labs social profiles
Digital presenceGDP Labs financial estimates
Financial estimateRevenue estimate
Valuation estimate
GDP Labs leadership team
Management profileNumber of profiles
Profiles1 record
GDP Labs funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GDP Labs M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GDP Labs
What does GDP Labs do?
GDP Labs is a software product development-centric organization that builds and sells enterprise software products and provides custom software engineering services to enterprise customers in Indonesia and the US. Its commercial offerings center on two proprietary platforms — CATAPA, an intelligent payroll automation platform, and GLAIR, an enterprise-grade agentic AI platform with the GLChat conversational product — alongside expert-led AI consulting and digital transformation services, all built on its proprietary ABCD-X technology stack.
Is GDP Labs a public or private company?
GDP Labs is a private company. It is classified as corporate owned and is currently operating.
When was GDP Labs founded?
GDP Labs was founded in 2012. It employs 101 to 250 people.
Where is GDP Labs based?
GDP Labs is headquartered in Setiabudi, Indonesia, in the Asia region.
How does GDP Labs make money?
Four revenue lines are on record. Software Product Development Services are the primary driver. The others are CATAPA Payroll Platform, GLAIR AI Platform & Consulting and sister Company Products.
Who are GDP Labs's main competitors?
Gadjian is listed as an emerging player. Direct peers are Kata.ai, Nodeflux, Mekari, Privy and Mitrais. Broad incumbents are Accenture (Indonesia), NTT Data Indonesia, Deloitte Digital Indonesia and IBM Indonesia.
Does GDP Labs have an API?
No public API is recorded for GDP Labs.
What industry is GDP Labs in?
GDP Labs's product category is Enterprise Software Development. Its primary akta.pro industry code is HDAEANAB, Model Development & Training Platforms (AutoML, Notebooks, Feature Stores), with a secondary code of BPAEAKAC, Platform Engineering & Internal Developer Platforms (IDP). Its NAICS code is 541214 and its SIC code is 7370.