Thames Motor Group

What Thames Motor Group does

HeyLink.me is a global self-serve SaaS platform that provides a single "link-in-bio" URL aggregating a user's social profiles, content, e-commerce storefronts, lead-capture forms, and digital business cards. The platform is built around a unified link management core with an Apps Marketplace of 100+ integrations spanning social media (Instagram, Facebook, TikTok, YouTube, X, Pinterest), e-commerce, lead generation, payments/bank transfers, crypto wallets, and the KODE.link QR-code and digital wallet (Apple/Google) generator. It serves individual creators, small and medium businesses, marketing agencies, and enterprise customers with a product-led, self-serve distribution model.

The product surface is segmented into two primary pricing tiers: a free Starter tier (50 links, transaction fees of 9.9% + 30c) and a PRO tier priced at $9/month monthly or $7/month annual (23% savings, transaction fees of 3.9% + 30c). Layered on top are dedicated modules — HeyLink.me for Business, HeyLink.me Agency (multi-account management from 3 accounts), Custom Domain, and a white-label Enterprise tier with a robust API. The company operates an ecosystem of related properties: KODE.link (QR codes and digital business cards), Baby Passport & Visa Photo Maker, RapidWombat (SEO tool tuned for AI search engines such as Gemini, ChatGPT, and Perplexity), regional sub-brand HeyLink.au, and NonProfit-Link.org for nonprofits.

HeyLink.me's business model combines recurring subscription revenue (Pro tier), transaction-based fees on e-commerce sales conducted via user pages, and an advertising/monetization layer via Google AdSense integration that lets end users earn from their pages. Marketing and acquisition are entirely digital and product-led: free sign-up through the website, localized landing pages in 30+ languages, SEO-optimized content, a blog/help center, and platform-specific social campaigns. The company claims a footprint of 11,658,228+ customers across 195 countries, indicating a long-tail, distributed customer base rather than an enterprise-anchored model.

Name

Thames Motor Group

Website

https://heylink.me

Company type

Private

Founded year

1971

Operating status

Operating

Headcount range

11–50 employees

Short description

HeyLink.me is a global self-serve SaaS link-in-bio platform serving 11.6M+ users across 195 countries. It offers a freemium model with a $9/month Pro tier, e-commerce, QR codes, agency multi-account tools, and white-label enterprise APIs.

Ownership category

akta.pro rank

Headquarters

HQ city

Tunbridge Wells

HQ country

United Kingdom

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Pro Subscription: Monthly or annual subscription model offering 100 links, custom branding, themes, advanced analytics, pixels, priority support. Priced at $9/month monthly or $7/month billed annually (23% savings).
2. Transaction Fees: E-commerce transactions on the platform incur fees: 9.9% + 30c for Starter tier, 3.9% + 30c for Pro tier.
3. Advertising Revenue (Earn Money): Users can monetize traffic through AdSense integration, earning revenue when users click on ads displayed on their pages.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Thames Motor Group is an automotive dealership and service center based in Tunbridge Wells, United Kingdom. Founded in 1971, the company is a private for-profit business with 51-100 employees that sells vehicles and provides automotive servicing.

Product overview

HeyLink.me is a unified link-in-bio platform that provides a single link solution for managing all online presence. The core product consists of the HeyLink.me Platform with free templates, supported by two pricing tiers (Starter free and PRO paid). The ecosystem includes business-specific features (HeyLink.me for Business), agency management (HeyLink.me Agency), and white-label enterprise solutions. Related offerings include the Apps Marketplace for 100+ integrations, the KODE.link QR code service, and specialized tools like Baby Passport Photo Maker, RapidWombat SEO tool, regional HeyLink.au, and NonProfit-Link.org for nonprofits.

Differentiator

Problem solved

Functional benefit

Segments4 records

Technology focussed No

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

AI capability4 records

Feature8 records

Partnerships

Four partnerships are on record, tiered core and minor.

• KODE.link (QR Code Platform)coreTechnology or IntegrationKODE.link is the QR code generation and digital business card platform powering HeyLink.me's QR code features. Integration includes QR code builder, Apple Wallet digital card generator, and Google Wallet digital card generator. This is a core technology partnership powering key differentiated features.
• AdSense (Google)coreTechnology or IntegrationGoogle AdSense integration enables HeyLink.me users to monetize their link-in-bio pages through targeted advertising. Users can earn revenue when visitors click on ads displayed on their pages.
• Social Media Platforms (Instagram, Facebook, TikTok, YouTube, X)coreTechnology or IntegrationPlatform integrations with major social media networks allowing users to connect their profiles, display content feeds, and share links optimized for each platform.
• HeyLink.auminorChannel Partner/ Reseller/ DistributorRegional partner site for Australian market (heylink.au) offering localized experience.

Scale indicators2 records

Broad incumbents

• Squarespace: Major website builder competing for the same SMB and creator audience that HeyLink.me serves with lightweight, no-code tools. Squarespace's bio-site and commerce features encroach on HeyLink.me's category from a broader portfolio.
• Bitly: Established link management and URL shortener with strong enterprise brand recognition. Overlaps with HeyLink.me's link analytics and short-link functionality, though it does not focus on the bio-link use case.
• Later: Social media scheduling and analytics platform that has added bio-link and creator commerce features. A broader incumbent entering HeyLink.me's category from a different (scheduling) starting point.
• Wix: Large website builder with a strong SMB and creator base. Wix's landing-page and link-in-bio-adjacent features compete for the same customer use cases HeyLink.me addresses with a simpler, lower-cost offering.

Direct peers

• Linktree: Category-defining link-in-bio platform with the largest user base globally. Direct competitor offering nearly identical core functionality (link pages, analytics, commerce integrations) targeting the same creators and SMBs.
• Stan Store: Creator commerce platform that bundles a link-in-bio page with digital product sales, bookings, and email. Targets the same creator/SMB segment with a similar feature overlap to HeyLink.me's Business tier.
• Beacons: Creator-focused link-in-bio and storefront platform. Competes head-to-head with HeyLink.me on free bio-link pages, e-commerce, and audience monetization for influencers and creators.
• Bento: Free, no-signup link-in-bio tool that competes on simplicity and price (free vs. freemium). Targets the same individual creator and SMB audience as HeyLink.me's Starter tier.
• Taplink: Link-in-bio and microsite builder popular with non-English-speaking creators, especially in Russia/CIS and LATAM. Comparable in scope to HeyLink.me with similar subscription tiers and e-commerce features.
• Bio.link: Direct link-in-bio competitor offering customizable profile pages with social, commerce, and analytics integrations. Overlaps significantly with HeyLink.me's core product on features and target users.

Market position

Strengths5 records

Weaknesses5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/thamesmotor
• Facebookfacebook.com/ThamesMotorGroup
• LinkedInlinkedin.com/company/thames-motor-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Thames Motor Group