Dynamics4U

What Dynamics4U does

Dynamics 4U GmbH is a privately held German HR and payroll services company founded in 2011 and headquartered in Augsburg, with a sales-led, platform-independent advisory model targeting the DACH (Germany, Austria, Switzerland) Mittelstand and mid-market enterprise. The company does not develop core payroll software; instead, it acts as a certified consulting and implementation partner for four partner platforms \u2014 Infoniqa Payroll 365 (for Microsoft Dynamics 365 Business Central, where Dynamics4U is the largest partner), adata NeLe, Hubdrive, and Factorial \u2014 supplemented by proprietary add-on modules: D4U Bridge (Factorial-to-Dynamics synchronization), D4U EDMS (subscription-based digital payroll document delivery hosted in ISO 27001-certified German data centers), D4U LaaS (managed payroll outsourcing on the customer's existing NAPA3 database via remote access), D4U PMX (position management integrated with an Inriva career portal), and D4U Academy (paid webinars and training). Revenue is generated through a mix of professional services (implementation, migration from legacy NAV/ERP to Dynamics 365 Cloud), recurring managed services (LaaS, EDMS subscriptions, support contracts), and one-time training (Academy sessions priced at EUR 66-245 per attendee). The company serves over 400 customers nationwide, distributes via direct consultative sales and 20+ Microsoft Dynamics ecosystem partner referrals, and operates with approximately 80% of its 11-50 employees in homeoffice, enabling DACH-wide delivery without geographic constraint.

Name

Dynamics4U

Legal name

Dynamics 4U GmbH

Website

https://dynamics4u.eu

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Dynamics4U is a platform-independent German HR and payroll services firm headquartered in Augsburg, serving 400+ DACH Mittelstand and enterprise customers through certified partnerships with Infoniqa, Hubdrive, Factorial, and adata, supplemented by proprietary modules including D4U LaaS, EDMS, Bridge, and PMX.

Ownership category

akta.pro rank

Product category

HR & Payroll Software Services

NAICS

Payroll Services (541214), Human Resources Consulting Services (541612), Computer Systems Design and Related Services (54151)

SIC

Services-Management Services (8741), Services-Prepackaged Software (7372)

akta.pro primary industry

HRIS/HCM Implementation & EOR Platform Services (BPACAHAJ)

akta.pro secondary industries

Core HR & HRIS (BPACAPAA), Employee Lifecycle Transactions (Transfers, Promotions, Job Changes) (BPAAAIAE), HRIS/HCM Managed Services & Support (BPAEAGAF), Human Capital Management (HCM) & Payroll Platforms (HDAEAEAJ)

Keywords

• Payroll outsourcing services
• HR software consulting
• Microsoft Dynamics payroll
• Digital personnel files
• Payroll migration services

Headquarters

HQ city

Augsburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Payroll Implementation & Migration Services: Professional services for implementing and migrating payroll systems from legacy tools (e.g., older NAV/ERP systems) to modern cloud payroll platforms such as Infoniqa Payroll 365, adata NeLe, Hubdrive, or Factorial. Includes data mapping, process design, and automation setup.
2. Lohnabrechnung as a Service (LaaS): Managed payroll outsourcing. Dynamics4U payroll professionals execute payroll processing on the customer's existing NAPA3 system via remote access. Offered as short-term coverage, medium-term support, or permanent outsourcing. Revenue is recurring and predictable based on the scope and duration of engagement.
3. Training & Academy Services: D4U Academy provides specialized payroll training sessions, webinars, and workshops for clients and professionals. Courses cover modules such as payroll certificates, bAV (company pension), and client/loss type setup. Revenue is one-time per attendee or course.
4. Support & Consulting: Ongoing consulting and technical support for payroll and HR processes, delivered via a ticket system and remote support (TeamViewer). Includes compliance, audit trails, and process optimization advisory.
5. EDMS Subscription: D4U EDMS is a digital employee document management system delivered as a hosted, subscription-based service. It replaces paper-based payroll document distribution with encrypted digital delivery, priced per employee or organization.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Dynamics4U is a platform-independent HR and payroll services and software partner for the DACH region, specializing in the Microsoft Dynamics 365 ecosystem. The company implements, customizes, and supports partner payroll and HR platforms (Infoniqa Payroll 365, adata NeLe, Hubdrive, Factorial), offers managed payroll outsourcing (LaaS), and provides proprietary add-on modules including D4U EDMS for digital document delivery and D4U Bridge for HR-ERP synchronization.

Product overview

Dynamics 4U is an independent HR and payroll services company that does not sell its own software but acts as a platform-agnostic advisor and implementation partner, offering a portfolio of partner HR/payroll products alongside proprietary add-on modules. The core product portfolio spans four main third-party platforms: Infoniqa Payroll 365 (payroll for Microsoft Dynamics 365 Business Central), adata NeLe (ITSG-certified standalone payroll), Factorial HR (all-in-one HR suite for SMBs), and Hubdrive (HR management fully native to Microsoft Dynamics 365/Power Platform). These are supplemented by proprietary D4U-branded modules including D4U EDMS (digital employee document management), D4U LaaS (payroll outsourcing service), D4U Academy (training), D4U PMX (position management), and the D4U Bridge (sync connector between Factorial and Dynamics). The company also provides migration services (Move to Cloud) for transitioning from legacy NAV or other ERP systems to Dynamics 365 Cloud. The offering is structured as a platform-plus-modules ecosystem centered on Microsoft Dynamics, complemented by best-of-breed alternatives.

Differentiator

Problem solved

Functional benefit

Brands

• D4U LaaS (Lohnabrechnung as a Service): Payroll-as-a-Service offering where Dynamics 4U takes over payroll processing for clients on a short-, medium-, or long-term basis.
• D4U EDMS
• D4U Academy
• D4U PMX (Stellenmanagement)
• D4U Bridge

Products and services

• Infoniqa Payroll 365 Modern cloud-based payroll software fully integrated into Microsoft Dynamics 365 Business Central, automating salary processing, electronic reporting, and HR document management for mid-market and enterprise clients. Implemented and supported by Dynamics4U as the largest certified Infoniqa partner.
• adata NeLe ITSG-certified payroll software offering fully automated processing of master and movement data, compliant with all statutory tax and social security requirements, with flexible adaptation to tariff contracts and complex billing models. Implemented and supported by Dynamics4U as a specialist partner.
• Factorial HR All-in-one HR suite for small and medium-sized businesses covering time tracking, shift scheduling, absence management, document management, applicant management, payroll, and reporting, with a mobile app and D4U Bridge integration to Microsoft Dynamics. Implemented by Dynamics4U as a certified partner.
• Hubdrive HR management platform fully integrated into Microsoft Dynamics 365 and Microsoft Power Platform, consolidating all HR processes from recruiting to time management in one unified platform with AI-powered workflows and analytics. Implemented by Dynamics4U as a certified partner.
• D4U EDMS (Employee Document Management System) Proprietary digital employee document management system enabling paperless, secure delivery of payroll documents and HR materials via a web portal with end-to-end encryption, ISO 27001-certified German data centers, and optional two-factor authentication. Delivered as a subscription-based hosted service priced per employee or organization.
• D4U LaaS (Lohnabrechnung as a Service) Payroll-as-a-Service offering where Dynamics4U payroll professionals execute payroll processing on the customer's existing NAPA3 database via remote access. Covers short-term absences, staffing shortages, or complete outsourcing with zero system changes required on the customer side.
• D4U Academy Training and professional development programs for payroll software users, including webinars on Infoniqa Payroll 365 modules such as certification management, company pension schemes, and client/time type configuration. Sessions priced per attendee (66\u2013245 EUR).
• D4U PMX (Stellenmanagement) Proprietary position management module enabling digital job posting and applicant management, integrated via the inriva Karriereportal for end-to-end recruitment from employer branding through online application to hiring.
• D4U Bridge Proprietary bidirectional synchronization bridge connecting Factorial HR with Microsoft Dynamics 365 / Business Central for seamless payroll data exchange.
• Move to Cloud Migration service guiding companies from Microsoft Dynamics NAV or legacy ERP systems to Microsoft Dynamics 365 Cloud, including analysis, clean data migration, process re-engineering, and team enablement.

Quantifiable outcome

• 100% payroll continuity coverage via LaaS
• +2 more outcomes

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability2 records

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• Infoniqa (Payroll 365)coreTechnology or IntegrationDynamics4U is described as the largest partner (größter Partner) of Infoniqa for Payroll 365, a cloud-based payroll solution for Microsoft Dynamics 365 Business Central. Dynamics4U provides certified consulting, implementation, migration, and ongoing support for Infoniqa Payroll 365 across the DACH region.
• HubdrivecoreTechnology or IntegrationDynamics4U is a certified partner of Hubdrive, a holistic HR management platform fully integrated into Microsoft Dynamics 365 / Power Platform. Dynamics4U provides analysis, module setup, integration, training, change management, and ongoing support for Hubdrive implementations.
• FactorialcoreTechnology or IntegrationDynamics4U is a certified partner of Factorial, an all-in-one HR software solution for small and mid-sized businesses. Dynamics4U provides consulting, implementation, and support, with the proprietary D4U Bridge enabling bidirectional synchronization between Factorial HR and Microsoft Dynamics 365 / Business Central.
• adata Software (NeLe)coreTechnology or IntegrationDynamics4U is a specialist partner for adata NeLe, a modern ITSG-certified payroll solution. Services include implementation, migration, process consulting, and training. NeLe is positioned as a flexible payroll solution for companies with complex tariff, special payment, or multi-country requirements.
• haveldata GmbH (NAPA3)coreTechnology or Integrationhaveldata is the software manufacturer behind NAPA3, a payroll application used by over 500 companies in Germany processing approximately 300,000 payroll runs monthly. Dynamics4U's LaaS offering is built on NAPA3, and Dynamics4U is deeply integrated with this platform for managed payroll outsourcing.
• BE-ternaminorChannel Partner/ Reseller/ DistributorBE-terna is a leading European provider of ERP, BI, CRM, and HRM solutions based on Microsoft Dynamics, with 920+ experts across 25 locations in DACH and CEE. BE-terna co-recommends Dynamics4U to its shared customers for payroll services as part of its comprehensive Microsoft Dynamics offering.
• SHB Business SolutionsminorChannel Partner/ Reseller/ DistributorSHB Business Solutions GmbH from Munich is an experienced Microsoft Dynamics NAV (Navision) implementation partner for mid-market companies, particularly in mechanical engineering. Dynamics4U is SHB's long-standing and reliable partner for payroll and salary processing services.
• MicrosoftcoreTechnology or IntegrationDynamics4U operates within the Microsoft Partner Network, building solutions on Microsoft Dynamics 365 (Business Central, NAV), Power Platform, and Microsoft 365. The company is affiliated with the Women in Dynamics community and leverages Microsoft Teams for its Academy webinars.
• Women in DynamicsminorOthersDynamics4U is a supporter of the Women in Dynamics community, a professional network promoting diversity and inclusion within the Microsoft Dynamics ecosystem.
• Cosmo ConsultminorChannel Partner/ Reseller/ DistributorCosmo Consult is an ERP branch specialist for manufacturing and project-oriented service providers, with ~450 employees implementing Microsoft Dynamics and QlikView solutions. The company operates a network of certified solutions and recommendations within the Microsoft Dynamics ecosystem.
• KUMAVISIONminorChannel Partner/ Reseller/ DistributorKUMAVISION is a specialist for ERP and CRM systems on Microsoft Dynamics 365, serving manufacturing, retail, medical technology, electronics, and project service industries. They recommend Dynamics4U for payroll services within their customer engagements.
• MODUS ConsultminorChannel Partner/ Reseller/ DistributorMODUS Consult has guided companies through digital transformation for over 30 years, connecting ERP, CRM, Power Platform, ECM, and AI on Microsoft Dynamics 365. They recommend Dynamics4U for payroll services as part of their integrated solutions.
• ComsolminorChannel Partner/ Reseller/ DistributorComsol has supported mid-market companies since 1986 in the Microsoft Partner Network (MPN), providing business consulting on Microsoft Dynamics NAV. They recommend certified Dynamics NAV add-ons including Dynamics4U's payroll services.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• DATEV: German cooperative providing payroll, accounting, and tax software plus a broad professional-services ecosystem used by most German Mittelstand firms and tax advisors. A much larger incumbent in the same payroll/HCM space, particularly dominant among tax advisors and SMBs.
• Haufe Group: Major German provider of HR, tax, legal, and compliance software with broad workforce management and HR content solutions. Competes with Dynamics4U in DACH HR/payroll software for mid-market and enterprise, but as a much larger incumbent with a wider portfolio.

Direct peers

• KUMAVISION: Microsoft Dynamics 365 specialist for ERP/CRM serving manufacturing, retail, medtech, electronics, and project services in DACH. Recommends Dynamics4U for payroll within its solutions, making it a direct Dynamics implementation peer targeting the same Mittelstadt customer.
• COSMO CONSULT: ERP branch specialist (~450 employees) implementing Microsoft Dynamics and QlikView for manufacturing and project-service firms in DACH. Operates as a Microsoft Dynamics implementation partner with overlapping customer base and similar partner-network referral dynamics.
• Comsol: Long-standing German Microsoft Partner Network member since 1986 providing business consulting on Dynamics NAV for mid-market firms. Direct Microsoft Dynamics NAV/BC implementation peer with overlapping DACH Mittelstand customer segment.
• BE-terna: Leading European Microsoft Dynamics partner with 920+ experts across DACH and CEE, offering ERP/BI/CRM/HRM solutions. Co-recommends Dynamics4U for payroll within joint customer engagements, indicating direct functional overlap as a Dynamics HR/payroll implementation peer.
• MODUS Consult: German Microsoft Dynamics partner with 30+ years guiding ERP, CRM, Power Platform, ECM, and AI implementations. Similar DACH Mittelstand focus and explicit co-referral relationship to Dynamics4U make it a directly comparable Dynamics HR/payroll peer.
• SHB Business Solutions: Munich-based Dynamics NAV implementation partner for mid-market firms, particularly in mechanical engineering. Dynamics4U is explicitly named as SHB's long-standing payroll partner, making SHB a directly comparable Dynamics NAV/BC peer.

Emerging players

• Personio: Venture-backed German all-in-one HR platform for SMB and mid-market with native payroll (Personio Payroll) for Germany. Directly competes for Dynamics4U's KMU HR/payroll customers and is increasingly expanding into the Microsoft Dynamics ecosystem adjacent segment.

Regional players

• SD Worx: European payroll and HR services provider headquartered in Belgium with growing DACH presence via acquisitions. Operates a similar payroll outsourcing/managed service model to Dynamics4U's LaaS, but at much larger scale and primarily outside DACH core markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/dynamics4u-gmbh
• Xx.com/Lohnprofis
• Facebookfacebook.com/Lohnprofis

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dynamics4U