256 Media
256 Media is a Dublin-based B2B content marketing agency serving enterprise clients globally with content strategy, managed services, video production, and data analytics, differentiated by its proprietary SiteSeeer™ audit tool and ISO 9000 certification.
- Company typePrivate
- Founded2013
- HeadquartersDublin, Ireland
- Headcount11–50
- GTM typeB2B
- OfferingServices
What 256 Media does
256 Media (legal entity: TFS Media Agency Ltd) is a Dublin-headquartered B2B content marketing agency founded in 2013, serving enterprise clients across Ireland, the UK, and global markets. The firm provides a full-service content marketing portfolio including Content Strategy, Content Managed Service, Content Operations, Campaign 360, Data Analytics, Shine Video Production, Social Media Services, and Internal Communications. Its service roster includes blue-chip clients such as Fáilte Ireland, Irish Life, Mastercard, Vodafone, University of Limerick, Fyffes, Keeling's, and Vizor/Regnology, spanning tourism, financial services, agriculture, education, and SaaS verticals.
The agency's underlying technology centers on SiteSeeer™, a proprietary content audit software offering content mapping, gap analysis, multi-region keyword research, competitor analysis, and tone of voice analysis. SiteSeeer™ underpins the firm's data analytics service line and content ROI measurement capabilities, functioning as both an internal delivery tool and a branded service offering. The agency claims to be the only firm globally with ISO 9000 certification for digital marketing services and self-describes as Ireland's most awarded content marketing agency, with 20+ industry awards from bodies including the US Content Marketing Institute, CMA, and GDEA between 2017 and 2023.
256 operates a professional services revenue model through custom retainer and project-based engagements with annual billing cycles. GTM is sales-led enterprise field sales targeting global blue-chip clients, with no publicly disclosed pricing. The team of 11-50 (13 named professionals) is founder-led by CEO Karen Hesse and includes a journalist-founded senior leadership team with 15-25 years of industry experience. The company is privately held with no external investment or M&A activity disclosed, and operates primarily in EMEA with global client reach.
256 Media firmographics
Firmographics- Name
- 256 Media
- Legal name
- TFS Media Agency Ltd
- Website
- https://256content.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- 256 Media is a Dublin-based B2B content marketing agency serving enterprise clients globally with content strategy, managed services, video production, and data analytics, differentiated by its proprietary SiteSeeer™ audit tool and ISO 9000 certification.
- Ownership category
- akta.pro rank
256 Media industry classification
Industry- Product category
- Content Marketing Services
- NAICS
- Broadcasting and Content Providers (516)
- SIC
- Services-Motion Picture & Video Tape Production (7812), Miscellaneous Publishing (2741)
- akta.pro primary industry
- Content Syndication, Distribution & Rights Management Platforms (BPAMAJAN)
Keywords
Where 256 Media is headquartered
LocationHeadquarters
- HQ city
- Dublin
- HQ country
- Ireland
- HQ region
- Europe
Offices1 record
Markets served
256 Media business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Professional Services - Content Marketing Agency: B2B agency revenue model providing content marketing services including content strategy, content managed services, content operations, digital marketing campaigns, data analytics, video production, and social media services to enterprise clients.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Annual | Custom agency retainer and project-based engagements |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels6 records
256 Media product offering
Product offeringCore offering
256 Media is a Dublin-based content marketing agency that delivers end-to-end content marketing services to enterprise clients. Its offerings span content strategy, managed content production, content operations, integrated digital campaigns, data and analytics, video production, and social media services, supported by its proprietary SiteSeeer™ content audit tool. The agency is ISO 9001 certified and serves sectors including tourism, financial services, fintech, agriculture, education, SaaS, and HR technology.
Product overview
256 Media is a full-service creative content marketing agency offering a portfolio of services including Content Strategy, Content Managed Service, Content Operations, Campaign 360, Data Analytics, Shine Video Production, Social Media Services, and Internal Communications. The agency differentiates through SiteSeeer™, a proprietary content audit software that informs strategy, proves content ROI, and identifies focus areas. Services encompass digital marketing, automation and personalization, creative services, content and social media marketing, and SEO. The Content Collection serves as a resource showcasing best-in-class content marketing examples.
Differentiator
Problem solved
Functional benefit
Brands
- SiteSeeer: Proprietary content audit software that informs strategy, proves content ROI and shows marketing teams what to do and where to focus first.
- Shine Video Production
Products and services
- Content Strategy
Companies that use 256 Media
Customer profileNamed customers15 records
Segments1 record
Ideal customer profiles1 record
256 Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
256 Media partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Prospect Global Ltd (trading as Sopro)minorSopro is appointed as a digital marketing agent to conduct marketing activity on behalf of 256. They process personal information under data processing agreements and are registered with the ICO (Reg: ZA346877).
Scale indicators6 records
Recent moves5 records
Expansion highlights5 records
256 Media competitors and assessment
Company assessmentBroad incumbents
- Siegel+Gale: Siegel+Gale is a global branding and marketing agency with a brand storytelling practice. It is comparable to 256 in narrative-led brand work but operates at a larger scale and broader service portfolio.
- Hero Digital: Hero Digital is a larger customer experience and digital marketing agency with content strategy, creative, and technology capabilities. It serves many of the same enterprise verticals as 256 but at a broader scope and larger scale.
Direct peers
- Velocity Partners: Velocity Partners is a B2B content marketing agency with a similar journalist-rooted storytelling approach and focus on technology and B2B clients. It is a direct competitor in the strategy-led content marketing services category.
- Animalz: Animalz is a content marketing agency specializing in B2B SaaS and technology content. Like 256, it offers content strategy, creation, and distribution as professional services and competes for similar mid-market to enterprise content budgets.
- Column Five: Column Five is a content marketing agency offering strategy, creation, and distribution services with a strong visual and editorial emphasis. It competes with 256 for mid-market and enterprise content marketing engagements.
- Contently: Contently combines a content marketing platform (freelance talent network, workflow tools) with agency services. Comparable to 256 in offering strategy-to-distribution content services, and additionally relevant because of SiteSeeer™ product ambitions.
- Refine Labs: Refine Labs is a B2B marketing agency focused on demand generation, content, and brand strategy for SaaS and technology clients. It overlaps with 256 in strategy-led content services for enterprise technology and B2B buyers.
- Salted Stone: Salted Stone is a B2B marketing agency offering HubSpot-driven inbound, content, and digital strategy services. It competes with 256 for mid-market and enterprise B2B content marketing mandates, particularly where HubSpot and marketing automation are central.
- Fractl: Fractl is a content marketing agency known for data-driven campaigns and link-building content. It is a direct competitor for content strategy and large-scale content campaign work, particularly in the SEO and earned-media lanes that overlap with 256's offering.
Others
- Content Marketing Institute: Content Marketing Institute is the leading industry body that has awarded 256 multiple times (Best Strategy, Best Use of an EBook, etc.). It is not a direct competitor but shapes the category in which 256 competes, runs training, and influences buyer decisions.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
256 Media social profiles
Digital presence256 Media compliance and trust
Trust signalCompliance1 record
256 Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
256 Media leadership team
Management profileNumber of profiles
Profiles1 record
256 Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
256 Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about 256 Media
What does 256 Media do?
256 Media is a Dublin-based content marketing agency that delivers end-to-end content marketing services to enterprise clients. Its offerings span content strategy, managed content production, content operations, integrated digital campaigns, data and analytics, video production, and social media services, supported by its proprietary SiteSeeer™ content audit tool. The agency is ISO 9001 certified and serves sectors including tourism, financial services, fintech, agriculture, education, SaaS, and HR technology.
Is 256 Media a public or private company?
256 Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was 256 Media founded?
256 Media was founded in 2013. It employs 11 to 50 people.
Where is 256 Media based?
256 Media is headquartered in Dublin, Ireland, in the Europe region.
How does 256 Media make money?
One revenue line is on record: professional Services - Content Marketing Agency.
Who are 256 Media's main competitors?
Broad incumbents on record are Siegel+Gale and Hero Digital. Direct peers are Velocity Partners, Animalz, Column Five, Contently, Refine Labs, Salted Stone and Fractl. Content Marketing Institute is listed as an others.
Does 256 Media have an API?
No public API is recorded for 256 Media.
What industry is 256 Media in?
256 Media's product category is Content Marketing Services. Its primary akta.pro industry code is BPAMAJAN, Content Syndication, Distribution & Rights Management Platforms. Its NAICS code is 516 and its SIC code is 7812.