Bohemian Coding
Sketch (Bohemian Coding) is a privately held software company that builds Sketch, a macOS-native design, prototyping, collaboration, and developer handoff toolkit sold on a per-seat subscription to a horizontal base of individual designers, freelancers, and small product teams.
- Company typePrivate
- Founded2008
- HeadquartersLondon, United Kingdom
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Bohemian Coding does
Bohemian Coding, doing business as Sketch, is a privately held software company that develops Sketch, a macOS-native design toolkit targeted at professional UI/UX, product, and app designers as well as small design teams. The product is a single application that unifies vector design, prototyping, real-time collaboration, and developer handoff, with an architectural base of native macOS code (requiring macOS Sonoma 14.0.0 or newer) supplemented by integrated modules for Design, Prototyping, Collaboration, Developer Handoff, and AI client connectivity, an iOS companion app for viewing and mirroring prototypes, and an extensible plugin and integrations ecosystem backed by a public Developer Platform.
The platform is built around proprietary features such as an infinite canvas, stack layouts, nestable frames, a vector editor, Smart Animate for prototyping, Oklab and Oklch perceptual gradient support, shared component libraries with access control, real-time co-editing, and a free developer handoff toolchain that inspects files and exports design tokens. The company is incorporated in the Netherlands as Sketch B.V., operates with a lean team of 1-10 employees, and has been independently run since founding in 2008, with no disclosed external funding.
Commercially, Sketch is a product-led growth company distributing through direct download from its own website with a free trial. Monetization is a per-seat software subscription with annual billing, and the company self-describes a "no shady pricing" stance toward guest editors. The customer base is a horizontal long tail of individual designers, freelancers, and small teams, with prominent indie developer and Apple Design Award-winning app testimonials. The company has been recognized with Apple Design Awards in 2020, 2022, and 2024.
Bohemian Coding firmographics
Firmographics- Name
- Bohemian Coding
- Legal name
- Sketch B.V.
- Website
- https://bohemiancoding.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Sketch (Bohemian Coding) is a privately held software company that builds Sketch, a macOS-native design, prototyping, collaboration, and developer handoff toolkit sold on a per-seat subscription to a horizontal base of individual designers, freelancers, and small product teams.
- Ownership category
- akta.pro rank
Bohemian Coding industry classification
Industry- Product category
- UI/UX Design Software
- NAICS
- Industrial Design Services (54142), Graphic Design Services (541430)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Whiteboards, Annotation & Collaborative Canvas Tools (EDAFAGAD)
- akta.pro secondary industry
- Visual/Presentation Models & Appearance Prototypes (IMAAAFAF)
Keywords
Where Bohemian Coding is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Markets served
Bohemian Coding business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Infrastructure, Operations
Revenue model
- Software License Subscription: Sketch operates on a subscription model with per-seat pricing. Users pay for access to the full application with team collaboration features. The platform mentions 'No shady pricing' for guest editors who pay for Sketch, indicating a per-user billing structure.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Subscription pricing with per-seat billing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels7 records
Bohemian Coding product offering
Product offeringCore offering
Sketch is a macOS-native design toolkit that enables professional designers to create vector-based interfaces, build interactive prototypes, collaborate in real time, and hand off designs to developers within a single application. The platform combines a focused design editor with prototyping (Smart Animate), shared workspaces, and free developer inspection/asset-export tools. A companion iOS app (View & Mirror) allows prototype testing on iPhone and iPad.
Product overview
Sketch is a single unified design platform by Bohemian Coding — a macOS-native toolkit that combines design, prototyping, collaboration, and developer handoff capabilities in one application. The product architecture consists of the core Sketch application (requiring macOS Sonoma 14.0.0+) supplemented by integrated modules for Design (vector editing with flexible layouts and component libraries), Prototyping (Smart Animate, overlays, scroll areas), Collaboration (real-time co-editing, shared workspaces), Developer Handoff (free inspection and export tools), and AI connectivity. A companion iOS app (View & Mirror) enables prototype testing on mobile devices. The platform supports an extensible plugin ecosystem and offers a Beta program for early feature access.
Differentiator
Problem solved
Functional benefit
Products and services
- Sketch (Core Application) A macOS-native design toolkit for creating, prototyping, collaborating, and handing off designs. Requires macOS Sonoma (14.0.0) or newer. Sold as a per-seat subscription with team/workspace features for collaboration.
- Sketch View & Mirror (iOS) iOS companion app for viewing Sketch designs and mirroring prototypes to iPhone or iPad for testing and stakeholder review.
- Sketch Developer Handoff Free developer-facing tools for inspecting Sketch design files, downloading assets, and exporting design tokens for code implementation. Targets engineers who consume designs produced in Sketch.
Quantifiable outcome
- Create a working prototype in less than 10 clicks
Companies that use Bohemian Coding
Customer profileNamed customers6 records
Segments1 record
Ideal customer profiles1 record
Bohemian Coding technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Feature9 records
Bohemian Coding partnerships and signals
Strategic signalRecent moves6 records
Expansion highlights6 records
Bohemian Coding competitors and assessment
Company assessmentDirect peers
- Figma: Browser-native UI/UX design and prototyping tool with real-time collaboration — the closest direct competitor to Sketch and the dominant force in the same product category serving overlapping designer and product team customers.
- Framer: Design + prototyping + publishing platform for the web, targeting the same product/UI designer audience as Sketch. Overlaps in canvas-based design and prototyping, with a more web-publishing-oriented delivery model.
- InVision: Design collaboration and prototyping platform historically a direct Sketch competitor. Targets product designers and design teams with cloud collaboration and prototyping tools, now operating in a more narrow prototyping/collaboration focus.
- Affinity Designer: Vector and raster design tool (Serif) now owned by Canva, cross-platform (macOS/Windows/iPad). Competes directly with Sketch for professional vector UI/UX design work but with broader OS support and one-time-purchase pricing as an alternative to subscriptions.
Broad incumbents
- Canva: Mass-market graphic and visual design platform with a freemium model. Competes for the design tool dollar with a much broader user base, including non-designer audiences; overlaps with Sketch in vector design but targets a wider, less-specialized market.
- Adobe (XD / Creative Cloud): Adobe offers a broad creative software suite including Adobe XD (a direct Sketch competitor for UI design/prototyping), Illustrator, and Photoshop. It bundles individual design tools into enterprise subscriptions, competing for the same designer customers with a much wider portfolio.
Emerging players
- Marvel App: Browser-based design and prototyping platform with handoff tools. Competes for the same UI/UX designer customer base with a more lightweight, web-native approach to screen design and prototyping.
- ProtoPie: High-fidelity prototyping tool specializing in interactive micro-interactions. Overlaps with Sketch's Smart Animate and prototyping modules, often used as a complement to or substitute for design tools targeting prototyping-heavy workflows.
- Webflow: Visual web design and publishing platform. Overlaps with Sketch in designer customer base and prototyping/handoff, with a stronger orientation toward shipping live websites — adjacent in target market and overlapping on visual design tooling.
- Penpot: Open-source, browser-based design and prototyping tool. Targets the same UI/UX designer audience with a free, self-hostable alternative — a potential pricing-tier competitor to Sketch, particularly for cost-sensitive teams.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Bohemian Coding social profiles
Digital presenceBohemian Coding financial estimates
Financial estimateRevenue estimate
Valuation estimate
Bohemian Coding leadership team
Management profileNumber of profiles
Profiles1 record
Bohemian Coding funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Bohemian Coding M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Bohemian Coding
What does Bohemian Coding do?
Sketch is a macOS-native design toolkit that enables professional designers to create vector-based interfaces, build interactive prototypes, collaborate in real time, and hand off designs to developers within a single application. The platform combines a focused design editor with prototyping (Smart Animate), shared workspaces, and free developer inspection/asset-export tools. A companion iOS app (View & Mirror) allows prototype testing on iPhone and iPad.
Is Bohemian Coding a public or private company?
Bohemian Coding is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Bohemian Coding founded?
Bohemian Coding was founded in 2008. It employs 1 to 10 people.
Where is Bohemian Coding based?
Bohemian Coding is headquartered in London, United Kingdom, in the Europe region.
How does Bohemian Coding make money?
One revenue line is on record: software License Subscription.
Who are Bohemian Coding's main competitors?
Direct peers on record are Figma, Framer, InVision and Affinity Designer. Broad incumbents are Canva and Adobe (XD / Creative Cloud). Emerging players are Marvel App, ProtoPie, Webflow and Penpot.
Does Bohemian Coding have an API?
Yes. Sketch offers a Developer Platform at developer.sketch.com for building plugins and integrations. The platform enables developers to inspect files, download assets, and export tokens. Additionally, Sketch provides free handoff tools allowing developers to inspect designs, download assets, and export design tokens. Developer documentation is at developer.sketch.com.
What industry is Bohemian Coding in?
Bohemian Coding's product category is UI/UX Design Software. Its primary akta.pro industry code is EDAFAGAD, Digital Whiteboards, Annotation & Collaborative Canvas Tools, with a secondary code of IMAAAFAF, Visual/Presentation Models & Appearance Prototypes. Its NAICS code is 54142 and its SIC code is 7330.