Diversified Business Solutions
Diversified Business Solutions is an independent, woman-owned office technology dealer serving San Diego County since 1973, selling and servicing multi-brand copiers, MFPs, printers, and scanners alongside Square 9 and Laserfiche document management software and managed print services for government, education, healthcare, and enterprise clients.
- Company typePrivate
- Founded1973
- HeadquartersEscondido, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Diversified Business Solutions does
Diversified Business Solutions (DBS) is an independent office technology dealer headquartered in Escondido, California, serving organizations throughout San Diego County. Founded in 1973 as Diversified Copier Products, the company has operated for over 40 years and was acquired by Rachel and Jeff Theilacker in 2006; it is now WBENC-certified woman-owned with Rachel as CEO and Jeff as President. DBS sells, leases, and services copiers, multifunction peripherals (MFPs), printers, document scanners, and barcode printers from multiple brands including Toshiba, Lexmark, OKI, HP, Fujitsu, Kodak Alaris, and Zebra, positioning itself as a brand-neutral alternative to factory-owned dealers.
The company's core technology stack combines multi-vendor hardware with an integrated software layer centered on Square 9's document management suite (SmartSearch, GlobalCapture eBX and sXP, GlobalAction workflow automation, GlobalSync cloud storage, and KeyFree OCR-assisted indexing), Laserfiche Rio enterprise content management, and PaperCut MF embedded in Toshiba devices for print accounting and secure release. Managed print services form a recurring-revenue layer, with documented cost reductions of 30–50% via fleet optimization. Supporting capabilities include Toshiba e-BRIDGE Open Platform integration with Microsoft SharePoint and Exchange, Mopria/AirPrint mobile printing, Toshiba self-encrypting drives with Wipe Technology, and a PrintReleaf sustainability integration that measures paper consumption and funds SGS-verified reforestation.
DBS generates revenue through five streams: equipment sales and leasing, managed print services contracts, Square 9/Laserfiche software licensing and implementation, professional services (workflow consulting and training), and recurring parts and consumables supply. Go-to-market is enterprise field sales with direct ownership access, supported by a client portal (e-info) for service requests and supply ordering. The customer base spans government (San Diego Superior Court, US Marine Corps 1st Battalion), education (Poway Unified School District), healthcare (Hospice of the North Coast), financial services (AIG, Cabrillo Credit Union, Midland/Encore Capital), retail (Bed Bath & Beyond), aerospace (Continental Data Graphics/Boeing), and SMBs across San Diego County. Operational metrics cited include 92% first-call effectiveness, ~2 hour average service response time versus a 4-hour industry benchmark, and BEI Services Platinum Award recognition as the only San Diego dealer to hold that distinction.
Diversified Business Solutions firmographics
Firmographics- Name
- Diversified Business Solutions
- Legal name
- Diversified Business Solutions
- Website
- https://dbsconnected.com
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Diversified Business Solutions is an independent, woman-owned office technology dealer serving San Diego County since 1973, selling and servicing multi-brand copiers, MFPs, printers, and scanners alongside Square 9 and Laserfiche document management software and managed print services for government, education, healthcare, and enterprise clients.
- Ownership category
- akta.pro rank
Diversified Business Solutions industry classification
Industry- Product category
- Office Equipment & Managed Print Services
- NAICS
- Office Equipment Merchant Wholesalers (42342), Office Equipment Merchant Wholesalers (423420), Office Machinery and Equipment Rental and Leasing (532420)
- SIC
- Wholesale-Professional & Commercial Equipment & Supplies (5040), Services-Miscellaneous Equipment Rental & Leasing (7350)
- akta.pro primary industry
- Office Supplies, IT & Workplace Procurement Marketplaces (CRAFAHAF)
- akta.pro secondary industries
- Vendor Master Data Management & Onboarding (BPAAAJAB), Software License Resale & Optimization (Perpetual/Subscription) (BPAEAOAC)
Keywords
Where Diversified Business Solutions is headquartered
LocationHeadquarters
- HQ city
- Escondido
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Diversified Business Solutions business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Office Equipment Sales & Leasing: DBS sells and leases copiers, multifunction peripherals (MFPs), printers, document scanners, and barcode printers from brands including Toshiba, Lexmark, OKI, HP, Fujitsu, and Kodak Alaris. Revenue is generated through one-time equipment sales, leasing arrangements, and ongoing supply contracts.
- Managed Print Services: Ongoing managed print services program that assesses, manages, and optimizes a customer's print fleet. Aims to cut equipment and supply costs by 30-50%. Revenue likely derived from ongoing service contracts and cost-per-page arrangements.
- Document Management Software: Integration and resale of Square 9 (SmartSearch, GlobalSync, GlobalCapture, GlobalAction) and Laserfiche document management software. Revenue from software licensing, implementation, and ongoing support services.
- Professional Services: Services including document assessment, workflow automation implementation, training, and consulting. Delivered by experienced technicians and document solutions experts.
- Parts, Supplies & Consumables: Ongoing supply of toner, parts, and consumables for all office equipment sold and serviced. Revenue generated through supply orders placed via the client portal or direct contact.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Toshiba e-STUDIO entry-level MFPs |
| Unit Pricing | Pay-as-you-go | Toshiba e-STUDIO SMB monochrome MFPs |
| Unit Pricing | Pay-as-you-go | OKI ES8473 A3 Color MFP |
| Subscription | Annual | Square 9 Software Suites (document management) |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels7 records
Diversified Business Solutions product offering
Product offeringCore offering
Diversified Business Solutions (DBS) is San Diego's oldest independent copier dealer, selling, leasing, and servicing office equipment (copiers, multifunction peripherals, printers, and document scanners) from brands such as Toshiba, Lexmark, OKI, HP, Fujitsu, and Kodak Alaris. The company also resells and integrates document management software (Square 9 and Laserfiche) and provides managed print services designed to reduce customer printing and supply costs by 30-50%.
Product overview
Diversified Business Solutions (DBS) is a technology solutions provider offering an integrated portfolio of office equipment hardware, document management software, and managed services. The core hardware offering includes copiers and multifunction peripherals (MFPs) from Toshiba, Lexmark, OKI, and HP, plus document scanners from Fujitsu and Kodak Alaris. These hardware products integrate with a software stack centered around Square 9's document management suite (SmartSearch, GlobalSync, GlobalCapture, GlobalAction, KeyFree Indexing) and Laserfiche Rio ECM. PaperCut MF provides embedded print management for Toshiba devices. DBS complements hardware and software with managed print services that can reduce costs by 30-50%, plus environmental services through PrintReleaf. Mobile printing is enabled via e-BRIDGE Print & Capture, Mopria, and AirPrint. Security features include Toshiba's self-encrypting drives with Wipe Technology. The company serves San Diego organizations including schools, government agencies, healthcare facilities, and businesses across various industries.
Differentiator
Problem solved
Functional benefit
Products and services
- Toshiba Copiers & MFPs
Quantifiable outcome
- Managed print services reduce equipment and supply costs by 30-50%
- +6 more outcomes
Companies that use Diversified Business Solutions
Customer profileNamed customers15 records
Segments5 records
Ideal customer profiles5 records
Diversified Business Solutions technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration14 records
AI capability9 records
Feature7 records
Diversified Business Solutions partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered supporting and core.
- Square 9 Softworks (GlobalCapture sXP for OKI)supportingSquare 9 announced GlobalCapture sXP connector enabling direct document scanning and capture workflow from OKI sXP-enabled MFPs to Square 9 SmartSearch, simplifying the document scanning process and enabling direct document printing from search results.
- Spiral Binding CompanysupportingToshiba (with DBS as reseller) announced partnership with Spiral Binding Company for offline finishing solutions on e-STUDIO 1207 series copiers and MFPs. Provides options for offline punching, lamination, booklet making, and spiral binding — capabilities not previously available from copiers.
- PrintReleafsupportingDBS partnered with PrintReleaf to offer an environmental sustainability service that measures paper consumption, calculates deforestation footprint, and automatically plants trees at verified global reforestation projects via the PrintReleaf Exchange platform.
- Toshiba America Business Solutions (ECM Integration with Square 9)coreToshiba announced a partnership with Square 9 Softworks to integrate Square 9's SmartSearch ECM solutions with Toshiba's e-STUDIO MFP product line. The alliance enables customers to streamline business processes, reduce paper consumption, and optimize workflow applications for enterprise and SMB users.
- Toshiba America Business SolutionscoreToshiba is DBS's primary technology partner for copiers and MFPs. DBS is a certified Toshiba reseller and integration partner, offering the full e-STUDIO lineup including e-BRIDGE Open Platform. DBS integrates Toshiba's e-STUDIO MFPs with Square 9 GlobalCapture eBX for document capture workflows.
- Lexmark InternationalcoreLexmark is a key printer and MFP brand partner for DBS. Lexmark products are highlighted for superior printing quality, industry-leading app ecosystem, 11" x 17" (A3) models, and legacy print language compatibility from IBM heritage.
- OKI Printing SolutionscoreOKI is a key partner for color copiers, MFPs, and printers. DBS highlights OKI's superior graphic art quality color printing, 11" x 17" (A3) models, and ability to print on alternate media. GlobalCapture sXP integration enables OKI MFPs to connect with Square 9 SmartSearch.
- Hewlett-Packard (HP)coreHP is represented as a copier, MFP, and printer brand. HP products are noted for brand recognition and integral role in DBS's managed print services program.
- Fujitsu Ltd.supportingFujitsu is a technology partner for document scanners. DBS recommends Fujitsu scanners for volumes up to 5,000 documents per day as the most economical standalone scanning option.
- Kodak AlarissupportingKodak Alaris is a document scanner partner, offering the highest reliability and speed for mid-to-high-volume scanning needs, leading to the lowest cost of ownership.
- LaserfichesupportingLaserfiche is an enterprise content management (ECM) software partner. DBS integrates Laserfiche Rio for organizations seeking comprehensive ECM with business process management, security, and auditing tools.
- Square 9 SoftworkscoreSquare 9 is DBS's primary document management software partner, with DBS being the leading Square 9 integrator in San Diego and Southern California. Products include SmartSearch (document management), GlobalSync (cloud storage), GlobalCapture (scanning), GlobalAction (workflow automation), and GlobalForms (web forms).
- BEI ServicessupportingDBS uses BEI Services as a third-party performance benchmarking company to consistently monitor service performance and ensure service excellence benchmarks are met and exceeded. BEI also awards the Office Technology Service of Excellence Platinum Award.
Scale indicators9 records
Recent moves5 records
Expansion highlights5 records
Diversified Business Solutions competitors and assessment
Company assessmentDirect peers
- DEX Imaging: Independent office equipment dealer with a multi-state footprint offering copiers, MFPs, managed print, and document workflow solutions, similar in go-to-market to DBS.
- Gordon Flesch Company: Large, family-owned independent office equipment dealer serving the Midwest with copiers, MFPs, managed print services, and document management — the closest analog to DBS as a multi-brand independent dealer with regional focus.
- Pacific Office Automation: West Coast independent office equipment dealer offering copiers, managed print, and document management — directly comparable regional peer with similar multi-OEM and software reseller model.
- Copiers Northwest: Pacific Northwest independent copier and document management dealer — closely comparable business model as a regional, multi-brand office technology provider.
- RJ Young: Independent office technology dealer in the Southeast offering copier/MFP sales, managed print, and document management software with similar vendor-neutral positioning to DBS.
Broad incumbents
- Xerox: Legacy MFP/printer OEM and managed print services provider competing for the same mid-market and enterprise accounts DBS targets.
- Ricoh USA: Major MFP/printer OEM with direct sales and managed print services — competes with DBS for enterprise accounts and represents the factory-direct channel DBS is positioned against.
- Sharp Electronics (Sharp Imaging and Information Company of America): Major MFP/printer OEM with direct dealer and managed print channels — relevant as a direct competitor and as the acquirer of Toshiba's printing business, which impacts DBS's primary partner relationship.
- Konica Minolta Business Solutions: Global MFP/printer OEM with extensive direct and dealer channels in managed print and document management — a broad incumbent competing across DBS's verticals.
Regional players
- Standley Systems: Oklahoma-based independent office technology dealer offering managed print and document management — comparable in size and model though operating in a different region.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Diversified Business Solutions social profiles
Digital presenceDiversified Business Solutions compliance and trust
Trust signalCompliance5 records
Diversified Business Solutions financial estimates
Financial estimateRevenue estimate
Valuation estimate
Diversified Business Solutions leadership team
Management profileNumber of profiles
Profiles3 records
Diversified Business Solutions funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Diversified Business Solutions M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Diversified Business Solutions
What does Diversified Business Solutions do?
Diversified Business Solutions (DBS) is San Diego's oldest independent copier dealer, selling, leasing, and servicing office equipment (copiers, multifunction peripherals, printers, and document scanners) from brands such as Toshiba, Lexmark, OKI, HP, Fujitsu, and Kodak Alaris. The company also resells and integrates document management software (Square 9 and Laserfiche) and provides managed print services designed to reduce customer printing and supply costs by 30-50%.
Is Diversified Business Solutions a public or private company?
Diversified Business Solutions is a private company. It is classified as family owned and is currently operating.
When was Diversified Business Solutions founded?
Diversified Business Solutions was founded in 1973. It employs 11 to 50 people.
Where is Diversified Business Solutions based?
Diversified Business Solutions is headquartered in Escondido, United States, in the North America region.
How does Diversified Business Solutions make money?
Five revenue lines are on record. Office Equipment Sales & Leasing is the primary driver. The others are managed Print Services, document Management Software, professional Services and parts, Supplies & Consumables.
Who are Diversified Business Solutions's main competitors?
Direct peers on record are DEX Imaging, Gordon Flesch Company, Pacific Office Automation, Copiers Northwest and RJ Young. Broad incumbents are Xerox, Ricoh USA, Sharp Electronics (Sharp Imaging and Information Company of America) and Konica Minolta Business Solutions. Standley Systems is listed as a regional player.
Does Diversified Business Solutions have an API?
No public API is recorded for Diversified Business Solutions.
What industry is Diversified Business Solutions in?
Diversified Business Solutions's product category is Office Equipment & Managed Print Services. Its primary akta.pro industry code is CRAFAHAF, Office Supplies, IT & Workplace Procurement Marketplaces, with a secondary code of BPAAAJAB, Vendor Master Data Management & Onboarding. Its NAICS code is 42342 and its SIC code is 5040.