OT Sports
OT Sports is a US-based custom sublimated sports uniform manufacturer founded in 1994, serving 400+ professional, collegiate and youth teams across ten sports from its Burlington, North Carolina factory, with exclusive league supplier agreements and licensed entertainment-brand co-branded apparel.
- Company typePrivate
- Founded1994
- HeadquartersBurlington, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What OT Sports does
OT Sports Industries, Inc. is a US-based custom sublimated sports uniform manufacturer founded in 1994 by the Gollnick family and headquartered in Burlington, North Carolina, where it operates a 40,000 sq ft in-house production facility performing all printing, sewing and embellishment under one roof. The company designs and manufactures custom sublimated jerseys, shorts, singlets, socks, hoodies, polos, and accessories across ten sports verticals — baseball, basketball, football, hockey, lacrosse, soccer, track & field, volleyball, wrestling and golf — using digital, screen-print, electrostatic and fluorescent sublimation technologies that dye designs permanently into fabric. Its customer base spans professional minor leagues (Atlantic League of Professional Baseball via a 2021 six-year exclusive, Indoor Football League from 2024, Cape Cod League from 2022, ECHL, AHL, SPHL, USHL, USL), collegiate programs, and youth/amateur teams, totaling more than 400 teams served.
The company monetizes primarily through B2B custom uniform orders sold via dedicated sport-vertical sales representatives and a quote-request model, with unit pricing starting at $12 for sublimated socks, $30 for performance shorts and $37 for sublimated polos. A second revenue stream is built around a co-branded licensed apparel program covering major entertainment IP including Disney, Marvel, Star Wars, Warner Bros., Nickelodeon, Harry Potter, DC Comics, Paramount, Crayola, Mattel, Peanuts, Mossy Oak and Realtree, which enables specialty theme-night jerseys that teams use for fan engagement and fundraising. Distribution is US-domestic only, supported by a team-online-store offering for fan apparel, an active Instagram presence, and earned media including SportsCenter coverage. The company remains privately held, founder/family-controlled with no disclosed institutional investment or funding rounds.
OT Sports firmographics
Firmographics- Name
- OT Sports
- Legal name
- OT Sports Industries
- Website
- https://otsports.com
- Company type
- Private
- Founded year
- 1994
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- OT Sports is a US-based custom sublimated sports uniform manufacturer founded in 1994, serving 400+ professional, collegiate and youth teams across ten sports from its Burlington, North Carolina factory, with exclusive league supplier agreements and licensed entertainment-brand co-branded apparel.
- Ownership category
- akta.pro rank
OT Sports industry classification
Industry- Product category
- Custom Sports Apparel Manufacturing
- NAICS
- Sporting and Athletic Goods Manufacturing (339920), Apparel Manufacturing (315), Sporting Goods Retailers (45911)
- SIC
- Sporting & Athletic Goods, Nec (3949), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300)
- akta.pro primary industry
- Team & School Athletic Uniforms Retail (CRAMACAJ)
- akta.pro secondary industries
- Sportswear Customization & Printing Retail (CRAMACAK), Team Sports Equipment & Uniforms Retail (CRAMABAE), Sports & Outdoor Accessories Manufacturing (Performance Gloves/Headwear) (IMAOAFAI)
Keywords
Where OT Sports is headquartered
LocationHeadquarters
- HQ city
- Burlington
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
OT Sports business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Custom Uniform Manufacturing: Design, manufacture, and sale of custom sublimated sports uniforms and apparel for professional, collegiate, and youth sports teams. Products include jerseys, shorts, singlets, socks, hoodies, polo shirts, and accessories.
- Licensed Brand Apparel: Manufacturing and selling apparel featuring licensed intellectual property from major brands including Disney, Marvel, Star Wars, Harry Potter, Warner Bros., and others.
- Custom Fan Apparel: High-end player, coaches and fan apparel sales including online store setup for teams.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Custom Socks - Starts at $12 |
| Unit Pricing | Pay-as-you-go | Performance Shorts - Starts at $30 |
| Unit Pricing | Pay-as-you-go | Sublimated Polos - Starts at $37 |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
OT Sports product offering
Product offeringCore offering
OT Sports manufactures custom sublimated sports uniforms, apparel, and accessories for professional, collegiate, and youth sports teams across ten sport verticals (baseball, basketball, football, hockey, lacrosse, soccer, track and field, volleyball, wrestling, golf). All design, printing, sewing, and embellishment is performed in-house at the Burlington, NC factory. The company also produces co-branded licensed apparel featuring major entertainment IP such as Disney, Marvel, Star Wars, Warner Bros., and Nickelodeon.
Product overview
OT Sports is a custom sublimated sports uniform manufacturer offering a comprehensive portfolio of sports-specific uniforms and apparel. The core offering consists of sublimated uniforms for 10 sports (baseball, basketball, football, hockey, lacrosse, soccer, track & field, volleyball, wrestling, and golf). The company differentiates through full sublimation printing technology that permanently dyes designs into fabric. Supporting the uniform core are apparel modules including hoodies, t-shirts, polos, performance shorts, and custom socks. OT Sports also operates a licensed brand program offering co-branded merchandise with major entertainment properties including Disney, Marvel, Star Wars, Harry Potter, Warner Bros., Nickelodeon, DC Comics, Paramount, and others. All manufacturing is performed in-house at the Burlington, North Carolina factory using digital sublimation technology.
Differentiator
Problem solved
Functional benefit
Products and services
- Custom Baseball Uniforms Custom sublimated baseball game jerseys, pants, cage jackets, and compression sleeves designed for professional and amateur baseball teams. OT Sports is the exclusive on-field provider to the Atlantic League of Professional Baseball.
- Custom Basketball Uniforms Game and reversible jerseys, shorts, and shooting shirts for basketball teams using 4-way performance stretch fabrics. Used by NBA G-League and Big3 professional leagues.
- Custom Football Uniforms Sublimated football jerseys using 4-way performance stretch and lycra materials, serving professional and youth football teams in Arena Football League, The Spring League, and Pop Warner programs.
- Custom Hockey Jerseys Custom hockey jerseys, pant shells, and practice/camp jerseys for youth, collegiate, junior, and professional teams. Supplier for ECHL, AHL, SPHL, USHL, NAHL, and CHL leagues.
- Custom Lacrosse Uniforms High-end performance lacrosse uniforms including men's and ladies' uniforms, shooter shirts, and reversibles, worn by top D1 programs and MLL teams.
- Custom Soccer Uniforms Custom soccer uniforms, game socks, and shorts for professional and amateur clubs including USL and MASL leagues.
- Custom Track + Field Uniforms Cross country singlets, track compression performance tops and shorts, and team apparel for track and field athletes.
- Custom Volleyball Uniforms Court jerseys in long and short sleeve, beach volleyball bikini tops and bottoms, game shorts, and team apparel with 4-way stretch fabrics.
- Custom Wrestling Uniforms Sublimated wrestling singlets for men and women made from high-performance 4-way stretch compression fabrics with moisture-wicking properties, plus compression shirts, competition shorts, and grapple caps.
- Custom Golf Apparel Custom golf apparel including quarter-zips, pants, and 19th hole leisurewear for golf courses and country clubs.
- Custom Sublimated Socks Fully sublimated, moisture-wicking custom socks available in crew and knee-high styles, starting at $12 per pair. Production lead time 10–15 working days.
- Performance Shorts Fully sublimated performance shorts with elastic waistband and pockets, available in youth and adult sizes with various inseam lengths. Starts at $30, with 4–5 week production lead time.
- Sublimated Polos Fully sublimated moisture-wicking tech fabric polo shirts in men's and ladies cuts, starting at $37.
- Team Online Store Setup for Fan Apparel Service to set up and manage online stores for teams to sell high-end player, coach, and fan apparel, with no extra charge.
- Licensed Co-Branded Apparel Program Manufacturing and sale of co-branded sports apparel featuring licensed intellectual property from Disney, Marvel, Star Wars, Warner Bros., Nickelodeon, Harry Potter, Paramount, DC Comics, Crayola, Mattel, Peanuts, Mossy Oak, Realtree, Margaritaville, and ABC Family.
Quantifiable outcome
- Over 30,000 raised for children's hospital through jersey auction
- +1 more outcomes
Companies that use OT Sports
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles3 records
OT Sports technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
OT Sports partnerships and signals
Strategic signalPartnerships
20 partnerships are on record, tiered core, major and minor.
- Indoor Football LeaguecoreSigned exclusive partnership in 2024 as provider of replicas and theme night jerseys for IFL teams.
- Warner Bros.majorSigned licensed agreement in 2023 as pro sports licensed jersey and apparel partner. Products include Looney Tunes, Scooby-Doo, and other Warner Bros. properties.
- Cape Cod LeaguemajorSigned 4-year deal in 2022 to be supplier of Cape Cod League's First Responders and Military Friday Night Red Game Jerseys.
- Atlantic League of Professional BaseballcoreSigned 6-year exclusive on-field supplier agreement in 2021. OT Sports supplies all game uniforms and apparel for all Atlantic League teams.
- DisneymajorLicensed partner producing Disney-branded sports apparel and jerseys.
- MarvelmajorLicensed partner producing Marvel-branded sports apparel including soccer and basketball items.
- Star WarsmajorLicensed partner producing Star Wars-themed sports apparel and uniforms.
- Harry PottermajorLicensed partner producing Harry Potter-themed holiday and sports apparel.
- NickelodeonmajorFirst co-branded specialty theme jersey licensed partnership program formed in 2015.
- CrayolaminorLicensed partner producing Crayola-branded colorful team apparel.
- PeanutsminorLicensed partner producing Peanuts-themed sports apparel.
- ParamountminorLicensed partner producing Paramount-branded sports apparel.
- DC ComicsminorLicensed partner producing DC Comics-branded sports apparel.
- MargaritavilleminorLicensed partner producing Margaritaville-themed sports apparel.
- Mossy OakminorLicensed partner producing Mossy Oak camouflage-patterned sports apparel.
- RealtreeminorLicensed partner producing Realtree camouflage-patterned sports apparel.
- MattelminorLicensed partner producing Mattel-branded sports apparel.
- New BalancemajorManufactured MLL All-Star Game jerseys for New Balance, followed by five more seasons of MLL game uniforms (2009 onwards).
- United Soccer League (USL)coreBecame preferred supplier to USL in 2017, providing specialty theme night jerseys and game uniforms.
- Big3minorSupplied uniforms to Ice Cube's professional 3-on-3 basketball league starting 2017.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
OT Sports competitors and assessment
Company assessmentDirect peers
- Holloway Sportswear: Custom team apparel and uniform manufacturer focused on decorated performance jerseys and warmups for high school, college, and pro-style programs. Comparable to OT Sports in product range, decoration capability, and direct distribution to teams.
- Badger Sportswear: US manufacturer of custom sublimated and decorated team uniforms and apparel for schools, leagues, and youth sports. A longstanding direct competitor in the same custom-teamwear category, with overlap in apparel-decoration services and team-store fulfillment.
- Augusta Sportswear Brands: US-based custom team apparel and uniform manufacturer with a broad sport-by-sport catalog (game jerseys, performance wear, fanwear). Closest direct peer to OT Sports, sharing custom sublimation, screen print, and embroidery production with direct sales to schools, leagues, and youth programs.
Emerging players
- Boombah: Direct-to-consumer custom team apparel and athletic gear brand covering baseball, softball, fastpitch, and other field sports. Emerging player with overlapping custom-teamwear product lines and a youth-program customer base, but differentiated by a stronger DTC e-commerce model than OT Sports.
Broad incumbents
- Adidas Team Sports (Three Stripes / Adidas Branded): Global sportswear major serving soccer, hockey, baseball, basketball, and other team categories through branded licensed apparel. Competes with OT Sports for professional-league on-field supply (e.g., MLS, some NHL supply chains) and also serves collegiate and youth-team markets.
- Fanatics: Largest US licensed sports merchandise and apparel retailer/manufacturer with deep relationships across all major pro leagues, entertainment brands, and NCAA. Major incumbent whose licensed apparel verticals (jerseys, fan gear) overlap with OT Sports' entertainment-licensed and theme-night jersey business, especially via Fanatics' direct league contracts.
- Rawlings Sporting Goods: Major baseball/softball equipment and apparel manufacturer with deep MiLB, NCAA, and high school relationships. Highly relevant peer in OT Sports' core baseball vertical, particularly in MiLB uniform supply, where both firms compete for league-level agreements.
- Champion Teamwear: Broader teamwear line from the Champion brand (Hanesbrands) covering custom uniforms for schools, leagues, and athletic programs. Larger incumbent with broader brand reach than OT Sports, but offers overlapping custom uniform products and league/school customers.
- Russell Athletic (Russell Brands): Heritage team uniform and sportswear brand long associated with collegiate and pro team apparel (e.g., NFL Pro Line legacy). Broad incumbent competing with OT Sports across team apparel, particularly in custom football, baseball, and basketball uniform supply.
- Under Armour Team Sports: Global athletic apparel incumbent with team uniform and performance apparel offerings across baseball, basketball, football, hockey, and lacrosse. Competes at the higher end of the collegiate/pro team uniform market with branded team apparel and licensing deals that overlap with OT Sports' league-supplier model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
OT Sports social profiles
Digital presenceOT Sports financial estimates
Financial estimateRevenue estimate
Valuation estimate
OT Sports leadership team
Management profileNumber of profiles
Profiles10 records
OT Sports funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OT Sports M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OT Sports
What does OT Sports do?
OT Sports manufactures custom sublimated sports uniforms, apparel, and accessories for professional, collegiate, and youth sports teams across ten sport verticals (baseball, basketball, football, hockey, lacrosse, soccer, track and field, volleyball, wrestling, golf). All design, printing, sewing, and embellishment is performed in-house at the Burlington, NC factory. The company also produces co-branded licensed apparel featuring major entertainment IP such as Disney, Marvel, Star Wars, Warner Bros., and Nickelodeon.
Is OT Sports a public or private company?
OT Sports is a private company. It is classified as family owned and is currently operating.
When was OT Sports founded?
OT Sports was founded in 1994. It employs 101 to 250 people.
Where is OT Sports based?
OT Sports is headquartered in Burlington, United States, in the North America region.
How does OT Sports make money?
Three revenue lines are on record. Custom Uniform Manufacturing is the primary driver. The others are licensed Brand Apparel and custom Fan Apparel.
Who are OT Sports's main competitors?
Direct peers on record are Holloway Sportswear, Badger Sportswear and Augusta Sportswear Brands. Boombah is listed as an emerging player. Broad incumbents are Adidas Team Sports (Three Stripes / Adidas Branded), Fanatics, Rawlings Sporting Goods, Champion Teamwear, Russell Athletic (Russell Brands) and Under Armour Team Sports.
Does OT Sports have an API?
No public API is recorded for OT Sports.
What industry is OT Sports in?
OT Sports's product category is Custom Sports Apparel Manufacturing. Its primary akta.pro industry code is CRAMACAJ, Team & School Athletic Uniforms Retail, with a secondary code of CRAMACAK, Sportswear Customization & Printing Retail. Its NAICS code is 339920 and its SIC code is 3949.