Snakes & Lattes
Snakes & Lattes is a North American chain of board game bars and restaurants founded in 2010, operating five locations across Canada and the United States where guests pay a $20 admission for unlimited play from a library of 800–1,000+ games alongside food, drinks, and hosted events for consumers and corporate clients.
- Company typePublic
- Founded2010
- HeadquartersToronto, Canada
- Headcount51–100
- GTM typeB2C
- OfferingServices
What Snakes & Lattes does
Snakes & Lattes is a North American board game bar and restaurant chain founded in 2010 in Toronto, Canada. It operates five physical locations — two in Toronto (Annex and College), one in Chicago, one in Tempe (Arizona), and one in Tucson (Arizona) — each offering a curated library of 800 to over 1,000 board games, full food and beverage service, and a recurring calendar of hosted events such as trivia nights, puzzle competitions, CATAN tournaments, Blood on the Clocktower sessions, and board game designer nights. The core product is a $20 per-guest admission (free for children 12 and under, 50% off with any alcoholic drink) that grants unlimited game play and non-alcoholic drinks, layered on top of per-cover food and beverage spending; the College location can accommodate up to 400 guests and the Annex up to 180. The company makes money through five distinct streams: food and beverage sales, game admission fees, in-store retail of games, merchandise and gift cards, private event bookings, and the mobile 'Snakes On The Go' off-site service for corporate, wedding, and private events. Customers are split between general consumers (date nights, friend groups, families) as the primary segment and corporate clients (team building, client entertainment, group bookings of 9 to 200+ guests) as a secondary segment. The business is incorporated as Snakes & Lattes Inc. (Ontario), is a subsidiary of Amfil Technologies Inc., and trades on OTC Markets under the ticker FUNN; it has expanded through both de novo openings (e.g., Guelph, Ontario in September 2021) and acquisitions (Good Move Café in Provo, Utah in March 2022; a Virginia Beach location in March 2023) and won the 2022 TAGIE 'Most Innovative Retailer of the Year' award, beating Disney, Hasbro, and Barnes & Noble. The leadership team comprises CEO Susan Lawver, Founder and Vice Chairman Ben Castanie, Chairman Roger Mortimer, Treasurer/Secretary Larry Leverton, Director of Operations (Canada) Sava Miljanovic, and Director of Marketing Anaïs Guilbert, with 51–100 total employees.
Snakes & Lattes firmographics
Firmographics- Name
- Snakes & Lattes
- Legal name
- Snakes & Lattes Inc.
- Website
- https://snakesandlattes.com
- Company type
- Public
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Snakes & Lattes is a North American chain of board game bars and restaurants founded in 2010, operating five locations across Canada and the United States where guests pay a $20 admission for unlimited play from a library of 800–1,000+ games alongside food, drinks, and hosted events for consumers and corporate clients.
- Ownership category
- akta.pro rank
Snakes & Lattes industry classification
Industry- Product category
- Board Game Bar & Restaurant
- NAICS
- Hobby, Toy, and Game Retailers (45912), Amusement Parks and Arcades (7131)
- SIC
- Retail-Eating & Drinking Places (5810), Retail-Hobby, Toy & Game Shops (5945)
- akta.pro primary industry
- Party Games & Family Entertainment Games Retail (CRALAFAJ)
- akta.pro secondary industries
- Board Game & Puzzle Specialty Retailers (CRALALAA), Family/Party Board Games Retail (CRALALAB)
Keywords
Where Snakes & Lattes is headquartered
LocationHeadquarters
- HQ city
- Toronto
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Snakes & Lattes business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales
Revenue model
- Food and Beverage Sales: Core revenue from food and beverage sales including specialty coffees, cocktails, beers on tap, and pub-style comfort food.
- Game Admission: $20 game admission fee per guest for unlimited board game access, with discounts when ordering alcoholic drinks. Free admission for kids 12 and under.
- Retail Sales: Sale of board games and merchandise in-store, plus gift cards ranging from $5 to $100.
- Snakes on the Go Mobile Service: Off-site event hosting service bringing board game experiences to corporate events, weddings, and private parties.
- Private Event Booking: Corporate events, team building, birthday parties, and private bookings with food and beverage minimums and package pricing.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | $20 Game Admission - unlimited board games with non-alcoholic drinks |
| Unit Pricing | Pay-as-you-go | Daily Drink Specials - Monday through Friday promotions |
| Other | One time/ perpetual license | Gift Cards - online purchase available |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Snakes & Lattes product offering
Product offeringCore offering
Snakes & Lattes operates a chain of board game bar and restaurant locations across North America where guests pay a $20 game admission fee for unlimited access to a library of 800 to 1,000+ board games while ordering food and beverages. The company also runs a mobile event service (Snakes On The Go) that brings board games and Game Experts to off-site corporate events, weddings, and private parties, and operates an in-store retail shop selling board games, merchandise, and gift cards.
Product overview
Snakes & Lattes operates a chain of board game bar and restaurant establishments across North America, combining dining services with access to an extensive library of over 1,000 board games. The core offering centers on the Board Game Bar & Restaurant experience where guests enjoy food, drinks, and unlimited game play. Additional products include the mobile Snakes On The Go service for off-site events, a Retail Shop for board games and merchandise, and an Indie Game Submission Program for independent designers. The company also offers various recurring events including trivia nights, puzzle competitions, themed events, and the signature Blood on the Clocktower experience. Private and corporate event hosting extends the brand experience for group bookings.
Differentiator
Problem solved
Functional benefit
Brands
- Snakes On The Go: A mobile offshoot of Snakes & Lattes that brings board games to events, corporate team building, client appreciation, weddings, or private parties.
Products and services
- Board Game Bar & Restaurant Experience The core offering combining a bar and restaurant with access to a library of 800 to 1,000+ board games per location. Guests can play unlimited games while ordering food and drinks. Available at five locations in Toronto (Annex and College), Chicago, Tempe, and Tucson.
- Snakes On The Go Mobile Service Mobile board game rental and hosting service that brings games, Game Experts, and entertainment to off-site venues for corporate team building, weddings, and private parties.
- Retail Shop
- Gift Cards
- Private Events
- Corporate Events Corporate event hosting for team building and employee rewards, including full Snakes & Lattes experience with games, food, and drinks at Toronto locations.
- Team Building Events Curated team building experiences using board games to enhance collaboration, communication, and problem-solving skills, available at US locations.
- Blood on the Clocktower Events Monthly hosted events featuring the social deduction game Blood on the Clocktower, led by Game Masters in an immersive 2-3 hour experience.
- Puzzle Competitions Competitive puzzle events held multiple times monthly in partnership with Ravensburger, where teams race to complete 500-piece puzzles for prizes.
- Trivia Nights Bi-weekly general knowledge trivia competitions and themed trivia nights (Disney, Taylor Swift, Toy Story, The Office) covering music, movies, TV, celebrities, sports, food, and games, with prizes and themed cocktails.
- CATAN Tournaments Fun-format CATAN tournaments with preliminary rounds and finals, awarding prizes to top players including FanRoll merchandise.
- Indie Game Submission Program Program allowing indie board game designers and publishers to submit games for consideration in the Snakes & Lattes library, with 60-day New Arrivals spotlight.
Quantifiable outcome
- 65% year-over-year revenue growth in Q1 FY2023
Companies that use Snakes & Lattes
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Snakes & Lattes technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Snakes & Lattes partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered minor and core.
- TAGIE AwardsminorSnakes & Lattes was nominated alongside Disney, Hasbro, and Barnes & Noble for the prestigious TAGIE Awards, an industry-leading retail innovation award.
- Junction Craft BreweryminorLocal brewery partner providing beer prizes for trivia nights and events at Toronto Annex location.
- Woodhouse Brewing CominorBrewery partner providing beer prizes for General Trivia nights.
- Side Launch Brewing CompanyminorLocal brewery partner providing beer prizes for The Office Trivia Night at College location.
- Triple Bogey Brewing CominorBrewery partner providing beer prizes for Toy Story Trivia Night.
- RavensburgercoreOngoing partnership for puzzle competitions at multiple locations. Ravensburger provides puzzle products for weekly/bi-weekly competitions.
- FanRollminorPrize sponsor for CATAN Tournament, providing CATAN Premium Robber & Metal Dice Set for finals winner.
- Get REAL MovementminorPartnership for Queer Game Night events. Get REAL is an organization combating 2SLGBTQ+ discrimination in schools and workplaces. A portion of ticket proceeds supports their mission.
- Tre AmiciminorEspresso supplier for Espresso Martini Thursday specials.
- Catan PiscominorSponsor of Drag Bingo Brunch event in Chicago, providing complimentary Catan Pisco cocktails for attendees.
Scale indicators7 records
Recent moves9 records
Expansion highlights6 records
Snakes & Lattes competitors and assessment
Company assessmentBroad incumbents
- Asmodee: Global leader in hobby board game publishing (Catan, Ticket to Ride, Pandemic, etc.). Comparable as the dominant supplier in the hobby gaming ecosystem that Snakes & Lattes operates within — relevant for understanding content licensing economics and publisher-retailer dynamics, though Asmodee is upstream (publisher) rather than a direct retail competitor.
- Dave & Buster's: National family entertainment and dining chain combining food, beverages, and games (arcade). Broader incumbent in the eatertainment category where Snakes & Lattes competes for discretionary group-outing spend; not a direct competitor in board games but a useful comparable on unit economics and consumer behavior in pay-to-play entertainment venues.
Direct peers
- Knight & Day Games: Board game bar and cafe in Nashville combining a curated game library with bar service and food. Comparable concept offering unlimited game play plus F&B, serving a similar social/entertainment customer segment as Snakes & Lattes.
- The Rook Room: Board game bar with multiple locations across Ontario, Canada, offering food, drinks, and a curated game library. Most direct conceptual competitor to Snakes & Lattes, operating in overlapping Canadian markets with a similar cover-charge-plus-F&B model.
- Mox Boarding House: Board game cafe and retail hybrid in the Seattle/Bellevue area with hundreds of titles, full bar, and food service. Closest US-based concept peer — combines game library, food & beverage, and retail under one roof, mirroring Snakes & Lattes' multi-revenue-stream model.
- Just Games Rhode Island: Rhode Island-based board game cafe with food, beverages, and a large game library alongside retail. Comparable independent US board game cafe with similar event programming and customer demographic to Snakes & Lattes.
- Common Room Games: Baton Rouge board game cafe offering food, drinks, and a large game library with private event hosting. Comparable mid-market US board game cafe concept with similar F&B-plus-game mix and group/party programming.
- The Brooklyn Strategist: Brooklyn-based board game cafe offering a large game library, food, drinks, and event programming including tournaments and private parties. Directly comparable to Snakes & Lattes on venue format, event-driven GTM, and urban millennial/date-night customer base.
- Pairings: Boston-area board game bar pairing craft beverages with curated game play. Direct peer in concept — adult-focused board game venue with bar-led monetization, similar target customer (dates, friend groups, casual gamers).
Regional players
- Tabletop Board Game Cafe: Established board game cafe chain based in the UK operating multiple locations across London and beyond. Same core venue format as Snakes & Lattes (library + F&B + cover charge) but operates in a different geography, making it a useful international comparable for unit economics and programming.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Snakes & Lattes social profiles
Digital presenceSnakes & Lattes financial estimates
Financial estimateRevenue estimate
Valuation estimate
Snakes & Lattes leadership team
Management profileNumber of profiles
Profiles6 records
Snakes & Lattes subsidiaries and ownership
Company hierarchySubsidiaries3 records
Snakes & Lattes funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Snakes & Lattes M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Snakes & Lattes
What does Snakes & Lattes do?
Snakes & Lattes operates a chain of board game bar and restaurant locations across North America where guests pay a $20 game admission fee for unlimited access to a library of 800 to 1,000+ board games while ordering food and beverages. The company also runs a mobile event service (Snakes On The Go) that brings board games and Game Experts to off-site corporate events, weddings, and private parties, and operates an in-store retail shop selling board games, merchandise, and gift cards.
Is Snakes & Lattes a public or private company?
Snakes & Lattes is a public company. It is classified as public and is currently operating.
When was Snakes & Lattes founded?
Snakes & Lattes was founded in 2010. It employs 51 to 100 people.
Where is Snakes & Lattes based?
Snakes & Lattes is headquartered in Toronto, Canada, in the North America region.
How does Snakes & Lattes make money?
Five revenue lines are on record. Food and Beverage Sales are the primary driver. The others are game Admission, retail Sales, snakes on the Go Mobile Service and private Event Booking.
Who are Snakes & Lattes's main competitors?
Broad incumbents on record are Asmodee and Dave & Buster's. Direct peers are Knight & Day Games, The Rook Room, Mox Boarding House, Just Games Rhode Island, Common Room Games, The Brooklyn Strategist and Pairings. Tabletop Board Game Cafe is listed as a regional player.
Does Snakes & Lattes have an API?
No public API is recorded for Snakes & Lattes.
What industry is Snakes & Lattes in?
Snakes & Lattes's product category is Board Game Bar & Restaurant. Its primary akta.pro industry code is CRALAFAJ, Party Games & Family Entertainment Games Retail, with a secondary code of CRALALAA, Board Game & Puzzle Specialty Retailers. Its NAICS code is 45912 and its SIC code is 5810.