ADA Psychiatry

What ADA Psychiatry does

Ada Psychiatry is a privately held outpatient psychiatric wellness practice founded in 2023 by Lakeisha Appleton (also referenced on the site as Lakeisha Love), PMHNP-BC, FNP-C, headquartered in a single physical office at 1820 E Ray Road in Chandler, Arizona. The firm delivers evidence-based psychiatric care to individuals aged 13 to 65, with a clinical focus on depression, anxiety, ADHD, PTSD, bipolar disorder, PMDD, postpartum depression, and other mood disorders, augmented by a Medication-Assisted Treatment program for opioid use disorder (Suboxone/buprenorphine) and a medically supervised weight loss program using GLP-1 medications, lipotropic injections, and diet planning. Services are delivered through a hybrid in-person (Arizona) and telehealth (Arizona, Washington, New Mexico, Colorado, Kansas, with Oregon listed as coming soon) model.

The technical stack is conventional rather than proprietary: AdvancedMD provides HIPAA-compliant EHR, online scheduling, and the patient portal; generic HIPAA-compliant videoconferencing and text-messaging underpin telehealth; and GeneSight, a licensed third-party pharmacogenomic DNA test from Assurex Health, is used off-the-shelf to inform medication selection for psychiatric patients. Product lines include Psychiatric Evaluation, Medication Management, Supportive Psychotherapy, TelePsychiatry, MAT, GeneSight Testing, ADHD Testing, Bariatric Psychiatric Screening, and the Medical Supervised Weight Loss Program, plus a PMHNP Preceptorship training program that doubles as a clinical-talent pipeline.

Revenue is generated predominantly fee-for-service on outpatient psychiatric visits (initial consultations priced at $140 under the membership plan up to $400 standard and $450 for MAT; follow-up visits at $165 standard and $230 extended; weight-loss visits at $390 initial / $370 follow-up), supplemented by a self-pay monthly membership plan starting at $140/month with a 6-month minimum auto-pay commitment, and insurance reimbursement under in-network contracts with Aetna, Blue Cross Blue Shield of Arizona, Cigna/Evernorth, United Healthcare/Optum/Oscar, and UMR. Superbills are provided to out-of-network patients for self-submitted reimbursement (typically 50-80% of fees). Distribution is direct-to-consumer via online self-booking, phone, and text, supported by an inbound content/SEO blog, organic social presence on Facebook/LinkedIn/Instagram, and a 4.9-star Google review profile used as a top-of-funnel trust signal.

Name

ADA Psychiatry

Legal name

Ada Psychiatry

Website

https://adapsychiatry.com

Company type

Private

Founded year

2023

Operating status

Operating

Headcount range

1–10 employees

Short description

Ada Psychiatry is a privately held, Chandler, Arizona-based psychiatric wellness practice founded in 2023 by Lakeisha Appleton (PMHNP-BC, FNP-C), delivering evidence-based outpatient psychiatry, addiction treatment, and medically supervised weight loss to individuals aged 13-65 via in-person and telehealth across six US states.

Ownership category

akta.pro rank

Product category

Outpatient Psychiatric and Mental Health Services

NAICS

Offices of Physicians, Mental Health Specialists (621112), Outpatient Mental Health and Substance Abuse Centers (621420)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Offices & Clinics Of Doctors Of Medicine (8011)

akta.pro primary industry

Psychiatry & Medication Management Platforms (HLALAEAB)

akta.pro secondary industry

Outpatient Substance Use Disorder (SUD) Treatment Programs (HLAFABAD)

Keywords

• Psychiatric care services
• Mental health treatment
• Telepsychiatry services
• Addiction treatment programs
• Medication management services

Headquarters

HQ city

Chandler

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Psychiatric Consultation & Treatment (Fee-for-Service): Outpatient psychiatric services billed per visit. Initial psychiatric consultations, follow-up visits, and extended appointments are charged at published self-pay rates ranging from $165 to $400 per session. Insurance is accepted for in-network patients (Aetna, BCBS, Cigna, United/Optum/Oscar, UMR, Evernorth) with co-pays and deductibles based on coverage. A superbill is provided for out-of-network patients to submit for reimbursement. Revenue is generated through per-session fees with no long-term subscription lock-in for self-pay patients.
2. Self-Pay Monthly Membership Plan: A monthly self-pay plan available to self-pay or out-of-network clients who prefer to spread the cost of psychiatric services over time. Includes initial diagnostic evaluation (up to 60 minutes) and monthly follow-up (up to 30 minutes). Auto-payment required for a minimum of 6 months. Not reimbursable by insurance. This creates predictable recurring monthly revenue from price-sensitive patients.
3. Medication-Assisted Treatment (MAT) for Opioid Addiction: Outpatient Suboxone/buprenorphine treatment program. Initial 90-minute consultation at $450, followed by standard follow-up visits with supportive therapy. Bi-weekly monitoring appointments during active treatment phases. Revenue generated per session plus medication prescription revenue.
4. Medically Supervised Weight Loss Program: FDA-approved weight loss medications (GLP-1s, ProNovis), lipotropic fat-burning injections, and diet program. Initial assessment at $390, follow-up visits at $370. Revenue per clinical encounter plus pharmaceutical products.
5. Insurance Reimbursement (In-Network): In-network contracts with major insurers (Aetna, Blue Cross Blue Shield of Arizona, Cigna/Evernorth, United Healthcare/UMR/Oscar/Optum) generate revenue through standard insurance reimbursement rates. Out-of-network patients receive a superbill for potential 50-80% reimbursement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels5 records

Core offering

ADA Psychiatry is an outpatient psychiatric wellness center providing psychiatric evaluations, medication management, supportive psychotherapy, ADHD testing, and bariatric psychiatric screening for patients aged 13–65. It also offers medication-assisted treatment (MAT) for opioid addiction using Suboxone/buprenorphine, GeneSight genetic testing for personalized medication selection, and a medically supervised weight loss program featuring FDA-approved medications and lipotropic injections. Services are delivered in person at its Chandler, Arizona office and via HIPAA-compliant telepsychiatry across multiple U.S. states.

Product overview

Ada Psychiatry is a psychiatric wellness center offering a unified platform of mental health and wellness services. The core offerings include psychiatric evaluations, medication management, supportive therapy, and TelePsychiatry for remote care delivery. Specialized services include MAT Treatment for opioid addiction, GeneSight genetic testing for personalized medication selection, ADHD testing, and bariatric psychiatric screening. The company also operates a Medical Supervised Weight Loss Program using FDA-approved medications and lipotropic injections. All services are delivered through in-person visits (Arizona) and virtual appointments (Arizona, Washington, New Mexico) via their AdvancedMD-powered platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Psychiatric Evaluation Comprehensive 60-minute clinical interview service where providers review medical, psychiatric, social, allergy, and family history to help identify mental health disorders and recommend a treatment plan. Intended for patients aged 13–65 seeking diagnostic clarity.
• Medication Management Ongoing prescription and management of psychotropic medications for patients with mental health conditions, including symptom review and treatment adjustment. Delivered in 20–30 minute follow-up sessions in person or via telehealth.
• Supportive Psychotherapy Talk therapy combined with medication management aimed at relieving symptoms, improving self-esteem, regulating impulses, addressing negative thinking, and reinforcing coping abilities. Designed for patients with depression, anxiety, and related mental health conditions.
• Medication-Assisted Treatment (MAT) for Opioid Addiction Outpatient opioid addiction treatment using FDA-approved buprenorphine (Suboxone) combined with supportive therapy and bi-weekly monitoring appointments during active treatment phases. Aimed at individuals with opioid use disorder seeking structured recovery support.
• GeneSight Genetic Testing Diagnostic DNA test that analyzes genetic variation affecting the body's reactions to medications for depression, anxiety, and other mental health conditions, providing dosing recommendations and identifying drugs likely to be most effective with fewer side effects.
• TelePsychiatry Remote psychiatric care delivered through HIPAA-compliant two-way text messaging and videoconferencing, enabling patients to schedule online consultations and follow-up appointments from home. Available to residents of Arizona, Washington, New Mexico, Colorado, and Kansas.
• ADHD Testing Comprehensive ADHD evaluation and treatment planning service for children and adults, including medication management and behavioral therapy recommendations.
• Bariatric Psychiatric Screening Pre-operative psychiatric evaluation required by bariatric surgery programs as part of surgical clearance. Aimed at patients pursuing bariatric (weight loss) surgery.
• Medically Supervised Weight Loss Program Custom weight loss program using FDA-approved medications (GLP-1s, ProNovis), lipotropic fat-burning injections, and personalized diet plans designed and supervised by board-certified practitioners. Includes an initial assessment ($390) and follow-up visits ($370) with medication refills, weight tracking, and side effect management.

Quantifiable outcome

• 93% of patients seen within 7 days
• +4 more outcomes

Named customers6 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• AdvancedMDcoreTechnology or IntegrationAdvancedMD is the HIPAA-compliant Electronic Health Record (EHR) platform used by Ada Psychiatry to manage patient appointments, health records, and secure communications. Patients schedule via the AdvancedMD online scheduling portal embedded on the Ada Psychiatry website. AdvancedMD handles the patient portal and intake workflows. This is a foundational technology partnership for the practice's telehealth and administrative operations.
• United Healthcare / Optum / Oscar HealthcoreChannel Partner/ Reseller/ DistributorUnited Healthcare, Optum, and Oscar Health are major commercial health insurers with which Ada Psychiatry is in-network. These partnerships allow patients with UHC-family plan coverage to access Ada's psychiatric services with in-network co-pays and deductibles, broadening the practice's reachable patient base.
• Cigna / EvernorthcoreChannel Partner/ Reseller/ DistributorCigna and its pharmacy benefit management arm Evernorth are in-network insurers for Ada Psychiatry, enabling in-network billing for Cigna-covered patients.
• AetnacoreChannel Partner/ Reseller/ DistributorAetna is an in-network commercial insurer for Ada Psychiatry, providing coverage access for Aetna members seeking mental health services.
• Blue Cross Blue Shield of Arizona (Anthem)coreChannel Partner/ Reseller/ DistributorAnthem Blue Cross of Arizona and BlueCard PPO / out-of-state BlueCard plans are in-network with Ada Psychiatry, with coverage specifically in Arizona.
• UMRminorChannel Partner/ Reseller/ DistributorUMR is a United Health Group company and third-party administrator that is in-network with Ada Psychiatry, serving as a benefit administrator for employer-sponsored health plans.

Scale indicators7 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Two Chairs: Outpatient mental health practice combining in-person and virtual therapy with an outcomes-measurement focus, marketed on quality of care and provider matching. Comparable concierge-style private practice model with measurable patient outcomes.
• Brightside Health: Tech-enabled telepsychiatry platform offering medication management, therapy, and outcomes tracking across multiple U.S. states. Directly comparable to Ada Psychiatry's telehealth psychiatry, outcomes-driven positioning (improvement metrics), and broad in-network insurance approach.
• Cerebral: Subscription-based telehealth psychiatry and mental health platform offering medication management for anxiety, depression, ADHD, and related conditions. Overlaps with Ada's online scheduling, prescription-led model, and direct-to-consumer acquisition.
• Done (done.first): ADHD-focused telehealth platform offering online evaluation, medication management, and ongoing follow-up. Directly comparable on the ADHD testing and medication management service line within Ada Psychiatry's offering.
• Octave Health: Outpatient mental health clinic operator offering therapy, psychiatry, and coaching with an outcomes-driven and measurement-based model. Comparable as a multi-state outpatient behavioral health practice.

Broad incumbents

• Talkspace: Public telehealth therapy and psychiatry company with B2B employer contracts and a direct-to-consumer channel. Competes in the same online psychiatry/therapy category but at significantly greater scale, with broader service lines (couples therapy, teens, etc.).
• Lyra Health: B2B mental health benefits platform delivering therapy, psychiatry, and coaching through employer contracts. Comparable because it undercuts the same self-pay / in-network access problem Ada markets against, just via employer-sponsored channels rather than direct-to-consumer.

Others

• Grow Therapy: Therapist and psychiatry directory with insurance billing infrastructure for independent providers. Functions as a distribution alternative to Ada's self-built in-network panel and telehealth platform.
• Headway: Marketplace and credentialing platform that connects patients with in-network therapists and psychiatrists and handles insurance billing. Not a direct clinical competitor, but a structural alternative for any patient that Ada Psychiatry serves.

Emerging players

• Charlie Health: Virtual intensive outpatient (IOP) and outpatient mental health provider for adolescents and young adults. Adjacent in the broader outpatient psychiatry ecosystem with overlapping conditions (depression, anxiety, trauma) but higher-acuity programming.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/profile.php
• LinkedInlinkedin.com/company/ada-psychiatry
• Instagraminstagram.com/adapsychiatry/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ADA Psychiatry