easescreen
easescreen is an Austrian digital signage software company (founded 1996/1999, headquartered in Graz) offering a modular CMS with both client-based and cloud-based options for enterprise customers across retail, finance, healthcare, education, and transportation in 100+ countries, sold through certified partners and a US subsidiary.
- Company typePrivate
- Founded1996
- HeadquartersGraz, Austria
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What easescreen does
Pichler Medientechnik eU, doing business as easescreen, is an Austrian digital signage software provider headquartered in Graz, Austria, with the legal entity founded in 1996 and the easescreen software brand established as a digital signage platform by 1999. The company develops in-house a modular content management system (CMS) offered in two delivery modes: a client-based Screenmanager desktop application and a browser-based Webinterface (cloud) deployment. The platform supports over 170 input formats and is licensed in three tiers (Simple Signage, Business Signage, Enterprise Signage) on either perpetual lifetime licenses or monthly subscriptions, with an optional Software Assurance Plus maintenance contract and additional revenue from hardware resales (players, displays, accessories) and professional services for AV system planning, installation, and training.
The product portfolio extends beyond core CMS into specialized modules for meeting room and desk booking (eSign, Desksharing), interactive retail experiences (Lift & Learn / Place & Learn), crowd control, queue management, and broadcast to mobile/tablet endpoints, plus a Programmatic & Sales Module developed with Adtrac for dynamic advertising. easescreen serves customers in 100+ countries across nine primary verticals — corporate communication, retail, finance, education, healthcare, hospitality, gastronomy, entertainment/museums, trade/industry, and transportation — with named deployments at organizations including Porsche, Siemens, Hilton, L'Oréal, Volkswagen, ČSOB bank, Erste Bank, ADAC, Deutsche Rentenversicherung, Austrian Pharmacies (in 200+ locations), BENU Slovakia (180+ screens), and FC Südtirol.
Go-to-market is channel-centric: easescreen sells exclusively through a global network of certified sales partners (with formal certification) and regional systems integrators (Kilchenmann, Cancom, Big Screen, QEXcz, Signnet, Novon, EDS Solutions, Amonn, mediaCon), supplemented by a wholly-owned US subsidiary, easescreen AMERICA LLC in Coral Gables, Florida, which runs an enterprise field-sales motion targeting transport and education tenders. Distribution partnerships with display and media-player OEMs (Vestel SoC, Sharp NEC, Brightsign XC5, Hikvision) embed or pre-install the software directly on hardware platforms, while complementary technology partnerships (Crestron, ProDVX, Nexmosphere, Visionect e-paper, BenQ, Novastar, Giada, DynaScan) extend ecosystem reach into sustainability, retail-media, and AI-driven audience analytics via the Advertima partnership. The company is privately held by founder DI Gerhard Pichler with no external funding rounds disclosed.
easescreen firmographics
Firmographics- Name
- easescreen
- Legal name
- Pichler Medientechnik eU
- Website
- https://easescreen.com
- Company type
- Private
- Founded year
- 1996
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- easescreen is an Austrian digital signage software company (founded 1996/1999, headquartered in Graz) offering a modular CMS with both client-based and cloud-based options for enterprise customers across retail, finance, healthcare, education, and transportation in 100+ countries, sold through certified partners and a US subsidiary.
- Ownership category
- akta.pro rank
easescreen industry classification
Industry- Product category
- Digital Signage Software
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (5182), Computer Terminal and Other Computer Peripheral Equipment Manufacturing (334118)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Integrated Systems Design (7373)
- akta.pro primary industry
- Digital Signage & Commercial Displays (HDACADAL)
- akta.pro secondary industries
- Digital Signage & Campus Communication Displays (EDAEAHAM), Interactive Whiteboards, Digital Annotation & Screen Sharing Tools (EDAFABAE)
Keywords
Where easescreen is headquartered
LocationHeadquarters
- HQ city
- Graz
- HQ country
- Austria
- HQ region
- Europe
Offices4 records
Markets served
easescreen business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Software Licenses: Perpetual lifetime licenses or monthly subscription-based licenses with three tiers: Simple Signage, Business Signage, and Enterprise Signage. Customers choose based on their needs and pay accordingly.
- Software Licenses (Perpetual): One-time lifetime license purchase option available for customers who prefer upfront payment over recurring subscriptions.
- Software Assurance Plus: Optional maintenance contract providing real-time access to the latest software updates and features.
- Hardware Sales: Sale of hardware components including players, displays, and accessories as part of complete digital signage solutions.
- Professional Services: Planning, installation, and service for audiovisual systems provided by the company. Training for products is also charged separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Hybrid | Monthly | Simple Signage - Basic digital signage package |
| Hybrid | Monthly | Business Signage - Mid-tier package for business requirements |
| Hybrid | Monthly | Enterprise Signage - Comprehensive package for large-scale deployments |
| Subscription | Annual | Software Assurance Plus - Optional maintenance and update access |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels7 records
easescreen product offering
Product offeringCore offering
easescreen develops and sells a modular digital signage software platform that lets organizations centrally create, schedule and distribute multimedia content to displays, video walls and mobile endpoints. The platform is offered in two deployment variants — the client-based Screenmanager for on-premise installations and the Webinterface for cloud-based management — and is extendable through industry-specific modules such as room booking, desk sharing, queuing, crowd control and interactive retail Place & Learn.
Product overview
easescreen is a modular digital signage software platform offering both client-based (Screenmanager) and cloud-based (Webinterface) CMS options. The core platform supports over 170 input formats and is sold through three license tiers: Simple Signage, Business Signage, and Enterprise Signage. The product portfolio includes specialized modules for various use cases: Desksharing for workspace management, eSign Roombooking for meeting room and door sign management, Lift & Learn/Place & Learn for interactive retail product displays, Mobile/Tablet/Laptop Signage (Broadcast) for content distribution to portable devices, Smart Crowd Control for crowd management, and Queuing for queue management. Additional offerings include Software Assurance Plus for maintenance and updates, the POV Player hardware for content playback, and Programmatic & Sales Module for advertising applications.
Differentiator
Problem solved
Functional benefit
Products and services
- easescreen Digital Signage Solution (Screenmanager + Webinterface) Modular digital signage content management system (CMS) that lets organizations create, schedule and distribute multimedia content across networks of screens; available as an on-premise client (Screenmanager) or cloud-based Webinterface for businesses and public-sector buyers.
- easescreen Desksharing Module Add-on module that visualizes desk and workspace availability on digital signage screens, enabling real-time desk-sharing and hot-desking communication in offices and coworking environments.
- easescreen eSign Roombooking Add-on module that displays room booking information outside meeting rooms and integrates with calendar systems, providing at-a-glance room availability and booking status on digital signage screens.
- Lift & Learn / Place & Learn (Nexmosphere integration) Interactive retail module that combines Nexmosphere sensors with easescreen to trigger product-related video or content playback when an item is picked up or interacted with on a retail display.
- Mobile / Tablet / Laptop Signage (Broadcast) Capability packaged as a module that distributes the same signage content to mobile devices, tablets and laptops in addition to fixed displays, extending the signage network to employee and visitor endpoints.
- easescreen Smart Crowd Control Module for displaying real-time crowd-flow and occupancy information on signage screens, supporting visitor flow management in public venues, retail and transit environments.
- easescreen Queuing System Module that turns displays into queue-management screens, calling ticket numbers and informing visitors of waiting times in branches, clinics and public offices.
- easescreen POV Player Dedicated hardware media player sold by easescreen to run the digital signage software on connected displays, provided as a turnkey signage endpoint.
Quantifiable outcome
- Over 10,000 realized projects worldwide
- +3 more outcomes
Companies that use easescreen
Customer profileNamed customers19 records
Segments9 records
Ideal customer profiles3 records
easescreen technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature10 records
easescreen partnerships and signals
Strategic signalPartnerships
26 partnerships are on record, tiered core and regional.
- BenQcoreeasescreen and BenQ announced partnership to offer companies a coordinated digital signage solution with innovative display experiences. Joint go-to-market for combined hardware-software offerings.
- AdvertimacoreStrategic partnership between Advertima (AI-powered in-store and retail media technology provider) and easescreen for targeted digital signage solutions. Combines Advertima's AI audience intelligence with easescreen's digital signage platform.
- VisionectcoreStrategic partnership with Visionect, market leader for energy-efficient e-paper displays, to provide sustainable and wireless digital signage solutions for various industries and applications.
- AdtraccoreJoint development of Programmatic & Sales Module that extends easescreen digital signage with advanced advertising capabilities for dynamic advertising spaces.
- Naizak Global Engineering SystemsregionalPartnership announced at IPTC (International Petroleum Technology Conference) hosted by Aramco for digital signage deployments in Middle East energy sector.
- Sharp NECcoreFirst Sharp NEC CMS Partner compatible with the new Android platform of the MultiSync ME Series 2nd Generation. Showcases ecosystem integration capabilities.
- HikvisioncoreHikvision officially integrated into the easescreen ecosystem with software release X.2306, expanding hardware compatibility.
- Vestelcoreeasescreen pre-installed on Vestel's Prime series System-on-Chip (SoC) displays, enabling content playback without external media player using built-in SoC platform.
- BrightsigncoreFirst digital signage solution to receive, test, and confirm compatibility with Brightsign XC5 media player model. Long-standing compatibility with Brightsign players.
- DiCube Media GmbHcoreDiCube Media responsible for concept, design, and realization of the easescreen website and branding materials.
- Kilchenmann AGregionalSwiss systems integrator partner handling concept, planning, installation, and maintenance of digital signage solutions including Berner Generationenhaus and Schwimmhalle Neufeld projects.
- Cancom Austria AGregionalAustrian systems integrator responsible for concept, planning, installation, and maintenance of digital totems and displays including Millennium City shopping center project.
- QEXczregionalCzech partner responsible for hardware solutions and easescreen software integration, supporting projects like ČSOB bank and BENU pharmacy chain.
- EDS SolutionsregionalUS-based partner for digital signage projects including Little Elm, Texas community information system.
- SignnetregionalAustrian partner responsible for PVZ Melk healthcare communication project implementation.
- NovonregionalItalian partner handling AV-over-IP system implementation for FC Südtirol stadium digital signage.
- AmonnregionalItalian partner collaborating on Innerhofer tile showroom Place & Learn interactive project.
- Big ScreenregionalAustrian partner responsible for implementing interactive patient information system at Orthopädisches Spital Speising.
- Pichler MedientechnikregionalParent company handling installation of LED installations including Orient Marketingservice and Genusspoint projects.
- LEDECAregionalLED installation specialist for retail projects including SuperStep, Orient Marketingservice, and Genusspoint LED walls.
- NovastarcoreLED controller manufacturer for digital signage deployments with Novastar controllers enabling high-resolution LED content.
- GiadacoreMedia player manufacturer providing D68 and D612 players for digital signage content playback.
- DynaScancoreProfessional LCD display manufacturer supplying DI551ST2 displays for digital signage installations.
- NexmospherecoreAccessories manufacturer for Place & Learn and Lift & Learn interactive digital signage features.
- CrestroncoreMedia control system for seamless AV integration in enterprise deployments like ADAC headquarters.
- mediaConregionalAustrian agency handling content management and monitoring of entire signage networks.
Scale indicators5 records
Recent moves7 records
Expansion highlights6 records
easescreen competitors and assessment
Company assessmentDirect peers
- BrightSign: Media-player platform with overlapping BrightSignXC5 integration that easescreen natively supports. Comparable as both a media player ecosystem participant and increasingly as a software/CMS competitor via BrightSign Cloud.
- Yodeck: Cloud-based digital signage CMS known for ease of use and SMB / mid-market focus. Directly comparable on 'ease of use' positioning, screen management, and tiered subscription pricing.
- ScreenCloud: Cloud CMS digital signage platform with strong enterprise and SMB focus. Comparable on hybrid SaaS licensing and partner channel model serving multi-site retail and corporate communications buyers.
- DISE: Swedish digital signage software vendor with comparable focus on retail and enterprise CMS with centralized content distribution and device monitoring — overlapping target buyer and use cases with easescreen.
- Broadsign: Independent digital signage CMS / DOOH platform serving enterprise and retail networks globally. Closest direct peer to easescreen — comparable horizontal product (cloud CMS, programmatic advertising, multi-screen network management) across retail, transit, and corporate use cases.
- Signagelive: Cloud-native digital signage CMS targeting enterprise retail and corporate communications. Comparable on browser-based architecture, tiered SaaS licensing, and partner-led deployment model serving similar buyer personas.
- Poppulo (formerly Four Winds Interactive): Workplace digital signage + employee communications platform with room booking and desk-sharing modules. Highly comparable on easing into workplace-experience workflows (eSign, Desksharing) that overlap directly with easescreen's module portfolio.
- Scala (now STRATACACHE): Long-standing enterprise digital signage CMS vendor with strong retail and QSR footprint. Directly comparable on multi-site content distribution and module breadth (room booking, queue management, interactive displays).
Emerging players
- Kitcast: Apple TV / iOS-focused digital signage CMS targeting retail and SMB. Comparable niche CMS positioning and ease-of-use differentiation though with a narrower hardware footprint than easescreen.
Broad incumbents
- Samsung MagicINFO: Display-vendor-owned CMS bundled with Samsung commercial screens — the dominant 'hardware-plus-software' competitor. Comparable as an alternative CMS in the same display ecosystems where easescreen has SoC partnerships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
easescreen social profiles
Digital presenceeasescreen financial estimates
Financial estimateRevenue estimate
Valuation estimate
easescreen leadership team
Management profileNumber of profiles
Profiles7 records
easescreen subsidiaries and ownership
Company hierarchySubsidiaries1 record
easescreen funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
easescreen M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about easescreen
What does easescreen do?
easescreen develops and sells a modular digital signage software platform that lets organizations centrally create, schedule and distribute multimedia content to displays, video walls and mobile endpoints. The platform is offered in two deployment variants — the client-based Screenmanager for on-premise installations and the Webinterface for cloud-based management — and is extendable through industry-specific modules such as room booking, desk sharing, queuing, crowd control and interactive retail Place & Learn.
Is easescreen a public or private company?
easescreen is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was easescreen founded?
easescreen was founded in 1996. It employs 11 to 50 people.
Where is easescreen based?
easescreen is headquartered in Graz, Austria, in the Europe region.
How does easescreen make money?
Five revenue lines are on record. Software Licenses are the primary driver. The others are software Licenses (Perpetual), software Assurance Plus, hardware Sales and professional Services.
Who are easescreen's main competitors?
Direct peers on record are BrightSign, Yodeck, ScreenCloud, DISE, Broadsign, Signagelive, Poppulo (formerly Four Winds Interactive) and Scala (now STRATACACHE). Kitcast is listed as an emerging player. Samsung MagicINFO is listed as a broad incumbent.
Does easescreen have an API?
No public API is recorded for easescreen.
What industry is easescreen in?
easescreen's product category is Digital Signage Software. Its primary akta.pro industry code is HDACADAL, Digital Signage & Commercial Displays, with a secondary code of EDAEAHAM, Digital Signage & Campus Communication Displays. Its NAICS code is 5182 and its SIC code is 7372.