e3 Gordon Stowe
e3 Gordon Stowe (operating as e3 Diagnostics) is the largest U.S. distributor and service provider of audiometric, vestibular, and VR-rehabilitation diagnostic equipment, serving audiology clinics, ENT practices, hospitals, schools, physical therapists, and occupational-health providers through 21 regional offices. The Demant subsidiary combines multi-brand equipment resale from 12+ manufacturers with NASED-certified calibration, repair, supplies (Mye3Shop), and financing (Ascentium Capital).
- Company typePrivate
- Founded1956
- HeadquartersArlington Heights, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What e3 Gordon Stowe does
e3 Gordon Stowe operates the largest U.S. distribution and service network for audiometric and vestibular diagnostic equipment, branded as e3 Diagnostics with Gordon N. Stowe and Associates as a flagship regional subsidiary. The company sells 149+ products sourced from a dozen-plus manufacturers — Interacoustics, MAICO, Grason-Stadler, Vivosonic, Virtualis, MedRx, Audioscan, PlusoptiX, 3Shape, Otodynamics, Eckel, Depisteo, and Tremetrics — spanning audiometers, tympanometers, OAE/ABR systems, VNG/vHIT platforms, real-ear measurement and hearing-instrument test chambers, rotary chairs, caloric irrigators, 3D ear impression scanners, and Virtualis VR rehabilitation systems (MotionVR, StaticVR, BalanceVR, PhysioVR). Service revenue (calibration, repair, preventative maintenance, sound-booth installation) and consumables revenue (Mye3Shop e-commerce) layer on top of equipment resale, while an Ascentium Capital financing partnership supports leases up to $2 million.
The business is a multi-brand, multi-vertical distribution and service platform serving audiology clinics, ENT/balance centers, hospital audiology departments, school health programs, physical-therapy practices, and occupational-health providers across 21 wholly-owned regional offices throughout the United States. The operating model combines direct enterprise field sales at the regional level with an e-commerce channel for consumables, technical-support infrastructure staffed by NASED-certified technicians, and integration partnerships with clinical data systems (Noah 4, OtoAccess 2, HiTrack, HL7). Proprietary technology assets distributed include the ACT (Audible Contrast Threshold) speech-in-noise test, patented SOAP Kalman noise handling, and the world's first 360-degree moving dynamic VR force plate.
e3 Gordon Stowe is a subsidiary of Demant, the publicly traded Danish hearing-healthcare conglomerate, and was founded in 1956. Revenue mechanics combine one-time equipment sales, recurring service and consumables revenue, financing-brokerage economics, and educational/training fees. The pricing model is quote-based for equipment with promotional trade-in rebates, plus financing and Section 179 tax-advantaged leases through the Ascentium partnership; no public pricing is disclosed.
e3 Gordon Stowe firmographics
Firmographics- Name
- e3 Gordon Stowe
- Legal name
- e3 Diagnostics
- Website
- https://gordonstowe.com
- Company type
- Private
- Founded year
- 1956
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- e3 Gordon Stowe (operating as e3 Diagnostics) is the largest U.S. distributor and service provider of audiometric, vestibular, and VR-rehabilitation diagnostic equipment, serving audiology clinics, ENT practices, hospitals, schools, physical therapists, and occupational-health providers through 21 regional offices. The Demant subsidiary combines multi-brand equipment resale from 12+ manufacturers with NASED-certified calibration, repair, supplies (Mye3Shop), and financing (Ascentium Capital).
- Ownership category
- akta.pro rank
e3 Gordon Stowe industry classification
Industry- Product category
- Audiology and Vestibular Diagnostic Equipment
- NAICS
- Electronic and Precision Equipment Repair and Maintenance (8112)
- SIC
- Surgical & Medical Instruments & Apparatus (3841)
- akta.pro primary industry
- Audiology & Hearing Diagnostic Centers (HLAFAKAH)
Keywords
Where e3 Gordon Stowe is headquartered
LocationHeadquarters
- HQ city
- Arlington Heights
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
e3 Gordon Stowe business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Diagnostic Equipment Sales: Sale of audiometric equipment including audiometers, tympanometers, OAE systems, ABR/AEP systems, VNG/balance systems, hearing instrument test chambers, and real ear measurement systems. Products sold from manufacturers including Interacoustics, MAICO, Grason-Stadler, Vivosonic, Virtualis, Otometrics, and others.
- Service and Maintenance: Expert calibration, repair, and preventative maintenance services for diagnostic equipment. On-site and remote services provided by NASED-certified technicians to ensure equipment accuracy, reliability, and compliance.
- Supplies and Consumables: E-commerce platform (Mye3Shop) selling consumables including eartips, electrodes, printer paper, and supplies from industry-leading manufacturers. Free standard shipping on orders over $150.
- Equipment Financing: Partnership with Ascentium Capital provides financing and leasing up to $2 million, application-only financing up to $400,000, with potential tax savings through Section 179. 100% financing program bundles shipping, tax, and other expenses.
- Education and Training: In-person and online courses designed for hearing professionals, physical therapists, and occupational health experts. Educational blogs and company news updates.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Financing up to $2 million |
| One time/ perpetual license | Pay-as-you-go | Promotional pricing on select equipment |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels5 records
e3 Gordon Stowe product offering
Product offeringCore offering
e3 Gordon Stowe (operating as e3 Diagnostics) distributes and services audiometric, vestibular, and rehabilitation diagnostic equipment from leading manufacturers such as Interacoustics, MAICO, Grason-Stadler, Vivosonic, MedRx, Audioscan, and Virtualis. The company supplies audiometers, tympanometers, OAE/ABR systems, VNG/balance systems, hearing instrument test chambers, real ear measurement systems, and VR rehabilitation systems to audiology clinics, hospitals, ENT practices, physical therapy centers, and occupational health providers across the United States. It also offers expert calibration, repair, preventative maintenance, and financing services through a nationwide network of regional offices and 21 wholly-owned regional brand entities including Gordon N. Stowe and Associates.
Product overview
e3 Diagnostics operates as a national distributor and service provider of audiometric, vestibular, and rehabilitation diagnostic equipment under multiple regional brands including Gordon N. Stowe and Associates (Gordon Stowe). The product portfolio centers on hearing assessment instruments (audiometers from MAICO, Grason-Stadler, Interacoustics, MedRx, Tremetrics), vestibular testing systems (VNG/VHIT from Interacoustics VisualEyes and Vivosonic), OAE/tympanometry devices (Titan, Corti, easyTymp), evoked potential systems (Eclipse, Integrity V500), real ear measurement systems (Verifit2, Affinity Compact, MedRx AWRC/ARC), and hearing instrument test chambers (AVANT HIT+). Supporting products include plusoptiX vision screeners, 3Shape ear impression scanners, Eckel sound rooms, Depisteo spirometers, and Virtualis VR rehabilitation systems (MotionVR, StaticVR, BalanceVR, PhysioVR). The company also offers ACT (Audible Contrast Threshold) diagnostic testing as a software-based capability across multiple audiometer platforms. Services include calibration, repair, preventative maintenance, equipment financing, and consumable supplies through Mye3Shop.
Differentiator
Problem solved
Functional benefit
Brands
- OccHealth: Occupational Health Compliance Testing division providing testing services for workplace health compliance.
- School Nurses
- Virtualis
- Mye3Shop
Products and services
- Interacoustics Equinox Evo Modular 2-channel clinical audiometer providing comprehensive audiometry testing for all ages, combining PC-based and standalone capabilities with advanced pediatric VRA features. For audiology clinics and hospitals.
- plusoptiX Vision Screener S20 Fast, lightweight, and portable vision screener for individuals from 5 months to adults, featuring binocular infrared photo retinoscopy with 54 LED illumination for amblyogenic risk assessment. For pediatric and school health screening programs.
- MAICO MA 42 Lightweight two-channel portable audiometer with master hearing aid capabilities, supporting air, bone, speech and free field audiometric testing with high-resolution color LCD display. For audiology clinics and mobile screening.
- Virtualis MotionVR 360-degree moving dynamic force plate with integrated virtual reality for Computerized Dynamic Posturography (CDP) assessment and rehabilitation, featuring dual XL force plates with 8 sensors and immersive VR rehabilitation modules. For physical therapy and vestibular rehabilitation centers.
- Interacoustics VisualEyes 525 VNG System Advanced videonystagmography (VNG) system for assessing peripheral and central vestibular pathways, supporting VNG, vHIT, DVA, AHR, GST, positional/Dix-Hallpike testing, rotary chair, and oculomotor assessments. For ENT practices and balance centers.
- Interacoustics Orion Rotary Chairs Rotary chair systems for objective vestibular function assessment available in Auto-Traverse, Comprehensive, and Reclining models, integrated with VisualEyes platform for advanced vestibular evaluations. For hospitals and ENT/balance centers.
- Interacoustics Eclipse EP25 High-performance auditory evoked potential (AEP) and OAE testing system supporting ABR, ASSR, OAE, ECochG, VEMP, P300, and ML/LL tests with CE-Chirp stimulus technology. For hospital audiology departments and clinical research.
- Interacoustics Titan DPOAE440 Handheld OAE device with DPOAE testing module offering test frequency ranges from 500 Hz to 10 kHz with customizable protocols, Bayesian weighted averaging, and pressurized OAE capability. For newborn hearing screening and clinical audiology.
- Interacoustics Titan IMP440 Tympanometer Portable tympanometer performing standard tympanometry, acoustic reflex, reflex decay and latency tests with optional high-frequency probe tones and eSRT measurement for cochlear implant programming. For audiology clinics and ENT practices.
- Interacoustics Affinity Compact Modular all-in-one system offering audiometry, real ear measurements, visible speech mapping, and hearing instrument testing in four flexible configurations, with ACT test capability and wall-mount option. For audiology clinics.
- Interacoustics Callisto / AC440 Portable audiometer bringing audiometry, real ear measurement and visible speech mapping to the patient; software-upgradeable via AC440 module, weighing 565g and powered via USB. For audiology clinics and home visit services.
- Vivosonic Integrity V500 ABR/AEP System Wireless ABR/AEP system with patented SOAP Kalman Noise Handling algorithm for superior performance in electrically noisy environments; supports ABR diagnostic, screening, Cortical AEP, ASSR, DPOAE, and TEOAE testing. For hospital audiology and NICU environments.
- Vivosonic Integrity V500 Newborn Screener Portable battery-operated newborn hearing screening system designed for placement near infant in bassinet/incubator with wireless data transmission up to 30 feet to laptop computer. For hospital newborn screening programs.
- MedRx AVANT HIT+ Hearing Instrument Test Chamber Advanced programmable PC-based hearing instrument test chamber offering ANI and IEC test protocols with automatic NOAH data storage, USB connection, and compact design under 7 lbs. For hearing aid dispensing practices.
- MedRx AWRC Audiometer & Wireless REM System Dual-channel audiometer combined with high-frequency wireless REM/LSM system powered by USB-C; supports audiometry up to 20,000 Hz with Bluetooth probe microphones and ACT test capability. For audiology clinics.
- MedRx AVANT ARC Audiometry/REM Combination Combined audiometry and real ear measurement device with speech mapping, hearing loss simulator, and ACT test capability in a compact USB-powered form factor. For audiology clinics and hearing aid dispensers.
- Audioscan Verifit2 Hearing instrument verification system with binaural test box, Speechmap guided workflow, ProbeGUIDE software for probe tube placement, and VerifitLINK for direct manufacturer software interface. For hearing aid verification and fitting.
- Grason-Stadler AudioSol PC-Based Audiometer PC-based two-channel clinical audiometer powered by GSI Acuity software supporting consistent audiometric testing across patient ages with 150+ word lists, pediatric tools, and teleaudiology interface. For audiology clinics.
- Grason-Stadler AudioStar Pro Two-channel clinical audiometer for comprehensive evaluations of all ages featuring ACT test, high-resolution screen, VRA centering option, independent store buttons, and masking level indicators. For audiology clinics and hospitals.
- Grason-Stadler Pello Audiometer 1.5-channel mid-level audiometer for basic diagnostic evaluations with integrated wordlists; upgradable with licenses for TEN Test, QuickSIN, and high-frequency audiometry; portable, stand-alone and PC-enabled. For audiology clinics.
- Grason-Stadler Corti OAE Screener Portable battery-operated DPOAE and TEOAE screener with patented noise management technology, single-button operation, and innovative ear tip tubes requiring no probe cleaning. For newborn hearing screening and clinical audiology.
- Tremetrics RA660 Audiometer
Quantifiable outcome
- Reduce lead time by up to 33% with 3Shape A3 ear scanner by eliminating physical impression shipping
- +2 more outcomes
Companies that use e3 Gordon Stowe
Customer profileNamed customers6 records
Segments6 records
Ideal customer profiles4 records
e3 Gordon Stowe technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability3 records
Feature4 records
e3 Gordon Stowe partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core, flagship and minor.
- NoahcoreIntegration with Noah patient database system across multiple products including Interacoustics, MAICO, MedRx, Vivosonic, Grason-Stadler, and Audioscan devices. Enables audiometric data management and EMR integration.
- OtoAccesscoreIntegration with OtoAccess database for patient data management across Interacoustics and other compatible products. Enables data consolidation and EMR connectivity.
- InteracousticsflagshipAuthorized distributor for Interacoustics audiometers, tympanometers, OAE systems, ABR systems, VNG systems, caloric irrigators, and balance equipment including Eclipse, Equinox, Titan, Affinity, Callisto, VisualEyes, Orion, and Aqua Stim products.
- MAICOflagshipAuthorized distributor for MAICO audiometers and tympanometers including MA 42, MA 25, and easyTymp product lines.
- Grason-Stadler (GSI)flagshipAuthorized distributor for GSI products including AudioSol, AudioStar Pro, Corti, and Pello audiometers and OAE screening devices.
- VivosoniccoreAuthorized distributor for Vivosonic Integrity V500 ABR/AEP systems and newborn hearing screening equipment with wireless patient module technology.
- VirtualiscoreAuthorized distributor and service provider for Virtualis VR rehabilitation and assessment systems including MotionVR, StaticVR, PhysioVR, and BalanceVR for vestibular and physical therapy applications.
- PlusoptiXcoreAuthorized distributor for PlusoptiX vision screeners including S20 and other models for pediatric and adult vision screening applications.
- MedRxcoreAuthorized distributor for MedRx products including AVANT HIT+ hearing instrument test chamber, AWRC audiometer/REM combination, AVANT ARC, and A2D+ audiometer.
- 3ShapeminorAuthorized distributor for 3Shape A3 ear impression scanner for custom earpieces, earmolds, and ITE hearing aids with 16-second binaural scan speed.
- OtodynamicsminorAuthorized distributor for Otodynamics OAE and AABR systems with promotional trade-in offers for Otoport devices.
- AudioscancoreAuthorized distributor for Audioscan Verifit2 hearing instrument verification system with Speechmap and binaural test box capabilities.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
e3 Gordon Stowe competitors and assessment
Company assessmentDirect peers
- Auditdata: Audiology software and equipment provider selling clinic management systems and diagnostic hardware to hearing care professionals. Comparable because it competes for the same audiology clinic budget and is moving into equipment categories adjacent to e3's portfolio.
- MedRx: Manufacturer of audiometry and real-ear measurement systems distributed by e3. Comparable because it also sells direct to clinics in the US, partially overlapping with e3's distribution mandate on the same product lines.
- Oaktree Products: US distributor of audiology supplies, accessories, and equipment. Comparable because it targets the same audiology and hearing-care professional customer base with a parallel distribution and supplies model (similar to e3's Mye3Shop).
- Benson Medical Instruments: Specialized US distributor and service provider of audiometric and occupational health equipment. Comparable because it overlaps directly with e3's occupational health and school screening go-to-market, often competing on the same RFPs.
- Tremetrics: Manufacturer of occupational health audiometry equipment (including the RA660 group audiometer distributed by e3). Comparable because it directly competes in the OSHA hearing-conservation space that e3's OccHealth division serves.
Broad incumbents
- Natus Medical: Manufacturer and distributor of audiology, vestibular, and neurology diagnostic equipment. Comparable because it competes for the same clinical equipment budgets as e3, particularly in audiology and balance categories, and sells some products direct that e3 also distributes (e.g., Otometrics).
- Interacoustics: Manufacturer of audiometers, tympanometers, OAE/ABR, and vestibular systems — and Demant subsidiary. Comparable as both a flagship supplier to e3 and a direct competitor in the US market where Interacoustics also operates its own sales force.
- Welch Allyn (Hillrom / Baxter): Major medical equipment manufacturer whose physical assessment and screening product lines (including vision screening and spirometry) overlap with e3's plusoptiX and Depisteo offerings. Comparable as a broader incumbent competing for clinic screening budgets.
- Grason-Stadler (GSI): Manufacturer of clinical audiometers and OAE screeners distributed by e3. Comparable because it competes directly in equipment sales to the same audiology clinic customers and runs its own US direct-sales operation in parallel with e3's distribution.
Emerging players
- Inventis: European-based manufacturer of audiology and vestibular diagnostic equipment expanding into the US. Comparable as an emerging alternative supplier competing for the same clinical equipment budgets that e3 services.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
e3 Gordon Stowe social profiles
Digital presencee3 Gordon Stowe compliance and trust
Trust signalCompliance19 records
e3 Gordon Stowe financial estimates
Financial estimateRevenue estimate
Valuation estimate
e3 Gordon Stowe leadership team
Management profileNumber of profiles
Profiles1 record
e3 Gordon Stowe subsidiaries and ownership
Company hierarchySubsidiaries19 records
e3 Gordon Stowe funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
e3 Gordon Stowe M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about e3 Gordon Stowe
What does e3 Gordon Stowe do?
e3 Gordon Stowe (operating as e3 Diagnostics) distributes and services audiometric, vestibular, and rehabilitation diagnostic equipment from leading manufacturers such as Interacoustics, MAICO, Grason-Stadler, Vivosonic, MedRx, Audioscan, and Virtualis. The company supplies audiometers, tympanometers, OAE/ABR systems, VNG/balance systems, hearing instrument test chambers, real ear measurement systems, and VR rehabilitation systems to audiology clinics, hospitals, ENT practices, physical therapy centers, and occupational health providers across the United States. It also offers expert calibration, repair, preventative maintenance, and financing services through a nationwide network of regional offices and 21 wholly-owned regional brand entities including Gordon N. Stowe and Associates.
Is e3 Gordon Stowe a public or private company?
e3 Gordon Stowe is a private company. It is classified as corporate owned and is currently operating.
When was e3 Gordon Stowe founded?
e3 Gordon Stowe was founded in 1956. It employs 101 to 250 people.
Where is e3 Gordon Stowe based?
e3 Gordon Stowe is headquartered in Arlington Heights, United States, in the North America region.
How does e3 Gordon Stowe make money?
Five revenue lines are on record. Diagnostic Equipment Sales are the primary driver. The others are service and Maintenance, supplies and Consumables, equipment Financing and education and Training.
Who are e3 Gordon Stowe's main competitors?
Direct peers on record are Auditdata, MedRx, Oaktree Products, Benson Medical Instruments and Tremetrics. Broad incumbents are Natus Medical, Interacoustics, Welch Allyn (Hillrom / Baxter) and Grason-Stadler (GSI). Inventis is listed as an emerging player.
Does e3 Gordon Stowe have an API?
No public API is recorded for e3 Gordon Stowe.
What industry is e3 Gordon Stowe in?
e3 Gordon Stowe's product category is Audiology and Vestibular Diagnostic Equipment. Its primary akta.pro industry code is HLAFAKAH, Audiology & Hearing Diagnostic Centers. Its NAICS code is 8112 and its SIC code is 3841.