Gym Assistant
Gym Assistant is a privately held, on-premise Windows-based gym management software suite (published by Bio-Logic, Inc., founded 1989) that provides membership management, billing, access control, and POS functionality to small and medium-sized fitness facilities, with complementary cloud services via MemberConnect.
- Company typePrivate
- Founded1989
- HeadquartersAlameda, United States
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Gym Assistant does
Gym Assistant is a Windows-installed, on-premise membership management software suite for small and medium-sized gyms, health clubs, and fitness centers, published by Bio-Logic, Inc., a privately held company founded in 1989 by Jon Harlan and headquartered in Alameda, California. The core product is sold as a one-time perpetual license (priced $780-$3,510 across eight capacity-based editions, all with complete feature sets) and is paired with optional annual support subscriptions ($190-$370/year), add-on modules (ProShop POS, TimeClock, PhotoCapture, DoorWatcher), hardware (barcode/proximity/Bluetooth access control equipment and POS devices), and the recently introduced MemberConnect cloud platform offering member portal, SMS, and a mobile app for digital door access. The architecture centers on a desktop database application rather than cloud-native SaaS, distinguishing it from subscription-only competitors and creating switching costs through hardware and data integration.
The company generates revenue through a hybrid model combining one-time license fees, recurring support and cloud subscriptions, and hardware resale. Distribution is exclusively direct: an e-commerce storefront, phone/email sales team, free demo downloads, and content marketing via the company blog and SEO-driven state-specific gym guides. Integration with multiple third-party payment processors (Shift4, Global Payments, IP Pay, Profituity) and a Bluetooth credential partner (VIZPin) extends the platform's functionality. Named customers include government agencies (NASA, US Air Force, US Space Force, City of Miami, City of Cordova, Keweenaw Bay Indian Community, Ridgefield), an academic medical center (UAMS), and independent gyms (Iron Fitness, FitnessPlus), spanning federal, military, municipal, tribal, enterprise, and SMB segments primarily in the United States and Canada. The business remains bootstrapped with no external venture capital or private equity investment, and no M&A activity has been disclosed.
Gym Assistant firmographics
Firmographics- Name
- Gym Assistant
- Legal name
- Bio-Logic, Inc.
- Website
- https://gymassistant.com
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Gym Assistant is a privately held, on-premise Windows-based gym management software suite (published by Bio-Logic, Inc., founded 1989) that provides membership management, billing, access control, and POS functionality to small and medium-sized fitness facilities, with complementary cloud services via MemberConnect.
- Ownership category
- akta.pro rank
Gym Assistant industry classification
Industry- Product category
- Gym Management Software
- NAICS
- Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394)
- SIC
- Services-Membership Sports & Recreation Clubs (7997)
- akta.pro primary industry
- Group Fitness, Personal Training & Wellness Coaching (EDALAIAE)
- akta.pro secondary industry
- General Personal Training (In-Person & Virtual) (HSADAAAA)
Keywords
Where Gym Assistant is headquartered
LocationHeadquarters
- HQ city
- Alameda
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Gym Assistant business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Licenses: One-time perpetual software licenses for Gym Assistant (Windows desktop application) with database capacity tiers ranging from entry-level to large gym capacity. No monthly fees - customers own the software after purchase.
- Annual Support Subscriptions: Annual maintenance subscriptions providing telephone/email support, software updates, access to premium online services (eSignatures, MemberConnect Base, online backup, email/SMS capability), and reduced pricing on upgrades. Silver level $190/year, Gold level $370/year.
- MemberConnect Cloud Services: Cloud-based digital engagement services with three tiers: Base (free), Plus ($100/year or $15/month), and Elite ($250/year or $30/month). Provides online member portal, SMS messaging, and mobile access/check-in capabilities.
- Hardware Sales: Sales of access control equipment (barcode scanners, proximity readers, Bluetooth SmartReaders, Mobile Readers), key tags/cards/fobs, POS equipment (cash drawers, receipt printers, barcode scanners), PhotoCapture cameras, and TimeClock hardware.
- Add-On Software Licenses: ProShop POS software ($420), TimeClock software ($165), PhotoCapture software ($50-$210), network licenses, and database capacity upgrades.
- Per-Incident Support: Single support tickets available at $125 per 30-minute standard support incident or $180 per 30-minute access control support incident for customers without active subscriptions or requiring additional assistance.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Gym Assistant Software (8 capacity editions) |
| One time/ perpetual license | Multi-year contract | ProShop POS Add-On |
| One time/ perpetual license | Multi-year contract | PhotoCapture |
| One time/ perpetual license | Multi-year contract | TimeClock Software |
| Subscription | Annual | Silver Support Level |
| Subscription | Annual | Gold Support Level |
| Freemium | Monthly | MemberConnect Base (Free) |
| Subscription | Annual | MemberConnect Plus |
| Subscription | Annual | MemberConnect Elite |
| Unit Pricing | Pay-as-you-go | Mobile Credentials (MemberConnect Elite) |
| Unit Pricing | Pay-as-you-go | Access Control Standalone Barcode Package |
| Unit Pricing | Pay-as-you-go | Barcode Key Tags (Gym Assistant Logo) |
| Unit Pricing | Pay-as-you-go | Custom Logo Barcode Key Tags |
| Unit Pricing | Pay-as-you-go | Bluetooth Digital SmartKeys |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
Gym Assistant product offering
Product offeringCore offering
Gym Assistant, published by Bio-Logic, Inc., is a Windows-installed, on-premise membership management software suite for small and medium-sized gyms, health clubs, and fitness centers. It automates member check-in, recurring billing, payment processing, access control, and reporting, sold as a one-time perpetual license with optional paid annual support, and complemented by add-on modules (ProShop POS, TimeClock, PhotoCapture, MemberConnect cloud portal) and hardware (barcode/proximity/Bluetooth/mobile credential systems, POS equipment).
Product overview
Gym Assistant is a Windows-installed, on-premise gym management software suite marketed and operated by Bio-Logic, Inc., a privately held company founded in 1989 and based in Alameda, California. The core product is Gym Assistant Software — a membership database program for small to medium-sized gyms, health clubs, and fitness centers. The software is offered in eight capacity Editions (all complete programs with no feature limitations) and is notable for its no-monthly-fee model: customers purchase the software once and own it outright, with optional paid annual support. The product portfolio is a platform-plus-modules architecture centered on Gym Assistant Software, extended by several add-on modules and complementary hardware product lines. Add-on modules include ProShop (POS add-on for retail merchandise sales), TimeClock (employee time tracking), PhotoCapture (member photo ID), and MemberConnect (cloud-based online member portal, SMS, and mobile app). MemberConnect is available in three tiers — Base (free), Plus ($100/year), and Elite ($250/year) — with the Elite plan adding mobile access and check-in via a dedicated mobile app. Hardware products span access control systems (barcode, proximity, Bluetooth SmartKeys, mobile QR code), automated check-in stations, and point-of-sale equipment (cash drawers, receipt printers, barcode scanners, card readers). Multi-location services (DataSync and MemberShare) enable shared data and cross-location membership. The platform integrates with third-party payment processors (Shift4, Global Payments, IP Pay) and ACH processors (Profituity) for billing and payment processing.
Differentiator
Problem solved
Functional benefit
Brands
- ProShop: Point-of-sale add-on software for Gym Assistant that provides retail merchandise sales tracking, inventory control, and integrated sales reporting.
- MemberConnect
- TimeClock
- DoorWatcher
Products and services
- Gym Assistant Software Windows-installed, on-premise membership management software for small to medium-sized gyms, health clubs, and fitness centers. Automates member check-in, billing, payment processing, access control, and reporting. Offered in eight capacity editions, all complete programs with no feature limitations, sold as one-time perpetual licenses including one year of technical support and updates.
- ProShop POS Add-On Point-of-sale add-on software for Gym Assistant that provides retail inventory tracking, sales reporting, and integrated cash register functions for selling physical merchandise. Runs concurrently with Gym Assistant on the same workstation.
- TimeClock for Gym Assistant Employee time-tracking software add-on for Gym Assistant that records clock-in/clock-out events and generates employee hours summary, detail, and Who's Here reports.
- PhotoCapture Photo capture add-on using a Logitech USB webcam that integrates with Gym Assistant to add member photos to their records, displayed onscreen and printable on membership cards.
- MemberConnect Cloud-based digital engagement add-on integrated with Gym Assistant, providing online member portal, SMS messaging, member mobile app, and digital member management. Available in three tiers: Base (free), Plus ($100/year), and Elite ($250/year), with Elite adding mobile access and check-in.
- Access Control Systems Door and turnstile access control hardware and software integrated with Gym Assistant, supporting barcode key tags, proximity key cards/fobs, Bluetooth SmartKeys, and mobile QR code credentials. Controls member entry based on membership status and automates check-in with timestamp.
- Point of Sale Equipment Retail POS hardware including cash drawers, receipt printers, barcode scanners, credit card readers, and POS keyboards compatible with ProShop and Gym Assistant for merchandise sales operations.
- Barcode Check-In with Key Tags Barcode-based member identification system using pre-printed or custom logo barcode key tags paired with barcode scanners for automated member check-in and door access.
- Proximity Check-In with Key Cards or Key Fobs Touchless proximity-based member check-in using key cards or key fobs presented near a reader, offering higher durability and security than barcode systems.
- DataSync Multi-location synchronization service allowing multiple Gym Assistant installations to share and consolidate member and operational data across gym locations.
- MemberShare Multi-location service enabling shared membership across multiple Gym Assistant-equipped facilities, allowing members to access any location within a gym network.
Quantifiable outcome
- Staff training takes less than 10 minutes
- +2 more outcomes
Companies that use Gym Assistant
Customer profileNamed customers10 records
Segments2 records
Ideal customer profiles2 records
Gym Assistant technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Feature6 records
Gym Assistant partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core.
- Shift4 (formerly Worldline)coreShift4 provides fully integrated payment processing for credit cards and ACH transactions directly within Gym Assistant software. Gym Assistant submits charges in real-time through Shift4's payment gateway. This partnership enables the online Member Portal feature and MemberConnect services.
- Global PaymentscoreGlobal Payments provides credit card processing integration for Gym Assistant through their MerchantWARE 4.6 gateway for Genius devices. Supports ApplePay, GooglePay, and SamsungPay digital wallets. Required for online Member Portal feature.
Scale indicators1 record
Recent moves6 records
Expansion highlights5 records
Gym Assistant competitors and assessment
Company assessmentDirect peers
- ClubReady: Club management software built specifically for fitness clubs, with member management, billing, scheduling, and access control. Closest direct competitor to Gym Assistant in the traditional health club / fitness center segment, often serving multi-location chains.
- Glofox: Mobile-first gym and fitness studio management platform with member management, billing, scheduling, and branded apps. Directly comparable to Gym Assistant's core functionality but delivered as a cloud/mobile-native SaaS rather than on-premise software.
- WellnessLiving: All-in-one business management platform for fitness studios, gyms, yoga, and wellness businesses with member management, scheduling, billing, and marketing. Direct competitor to Gym Assistant serving the SMB fitness market with a modern cloud platform.
- Perfect Gym: Cloud-based club management software for fitness clubs, gyms, and studios with member management, billing, access control, and member engagement. Direct competitor to Gym Assistant in the SMB-to-mid-market fitness facility segment.
- TeamUp: Fitness studio and gym management software providing member management, class scheduling, and billing for boutique fitness and martial arts studios. Closely comparable in target customer (small/medium fitness businesses) and core feature set.
- PushPress: Gym management software for CrossFit boxes, strength gyms, and boutique fitness studios, providing member management, billing, and integrated access control. Modern cloud-native competitor to Gym Assistant in the small/medium gym segment.
- Pike13: Cloud-based management software for fitness studios, gyms, and wellness businesses with scheduling, billing, and client management. Directly comparable to Gym Assistant in target customer and core functionality, delivered as a SaaS platform.
- Mindbody: Cloud-based business management software for fitness studios, gyms, and wellness businesses, offering member management, scheduling, billing, and access control. Most well-known direct competitor to Gym Assistant in the gym/fitness studio management category, though Mindbody targets a broader and more enterprise-leaning segment.
Emerging players
- Wodify: Gym management software specializing in CrossFit and functional fitness boxes, with member management, billing, performance tracking, and class scheduling. Overlaps with Gym Assistant in the small/medium gym segment but focuses specifically on the CrossFit/affiliate niche.
Broad incumbents
- ABC Fitness Solutions (formerly ABC Financial): One of the largest providers of fitness club management software, billing, and payment processing, serving enterprise and chain gym operators. Broad incumbent with overlapping membership management, billing, and access control capabilities, though typically targeting larger chains than Gym Assistant's SMB focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Gym Assistant social profiles
Digital presenceGym Assistant financial estimates
Financial estimateRevenue estimate
Valuation estimate
Gym Assistant leadership team
Management profileNumber of profiles
Profiles1 record
Gym Assistant funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Gym Assistant M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Gym Assistant
What does Gym Assistant do?
Gym Assistant, published by Bio-Logic, Inc., is a Windows-installed, on-premise membership management software suite for small and medium-sized gyms, health clubs, and fitness centers. It automates member check-in, recurring billing, payment processing, access control, and reporting, sold as a one-time perpetual license with optional paid annual support, and complemented by add-on modules (ProShop POS, TimeClock, PhotoCapture, MemberConnect cloud portal) and hardware (barcode/proximity/Bluetooth/mobile credential systems, POS equipment).
Is Gym Assistant a public or private company?
Gym Assistant is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Gym Assistant founded?
Gym Assistant was founded in 1989. It employs 101 to 250 people.
Where is Gym Assistant based?
Gym Assistant is headquartered in Alameda, United States, in the North America region.
How does Gym Assistant make money?
Six revenue lines are on record. Software Licenses are the primary driver. The others are annual Support Subscriptions, memberConnect Cloud Services, hardware Sales, add-On Software Licenses and per-Incident Support.
Who are Gym Assistant's main competitors?
Direct peers on record are ClubReady, Glofox, WellnessLiving, Perfect Gym, TeamUp, PushPress, Pike13 and Mindbody. Wodify is listed as an emerging player. ABC Fitness Solutions (formerly ABC Financial) is listed as a broad incumbent.
Does Gym Assistant have an API?
No public API is recorded for Gym Assistant.
What industry is Gym Assistant in?
Gym Assistant's product category is Gym Management Software. Its primary akta.pro industry code is EDALAIAE, Group Fitness, Personal Training & Wellness Coaching, with a secondary code of HSADAAAA, General Personal Training (In-Person & Virtual). Its NAICS code is 713940 and its SIC code is 7997.