What MAC Trade Services does

MAC Trade Services (legal entity: MAC Energy Efficiency Group Pty Ltd) is an Australian energy services company founded in 2014 by Merrily Hunter and headquartered in Rose Park, South Australia. The company helps homeowners and businesses across South Australia, Victoria, and New South Wales access government rebates for energy-efficient upgrades — including solar, battery storage, heat pump hot water, air conditioning, EV chargers, commercial lighting, and Virtual Power Plant (VPP) connections — by acting as an accredited provider under multiple state and federal schemes (REPS, ESS, PDRS, VEU) and processing Small-scale Technology Certificates (STCs) and state-based energy efficiency certificates.

The company's core technology is BridgeSelect, a proprietary platform that consolidates more than 20 different state and federal rebate programs into a single workflow for installers, and a VPP Marketplace (launched June 2026) that connects battery installers to approved VPP operators. MAC has created and traded more than 9.5 million certificates since founding and operates a network of more than 1,200 accredited installers. Its product portfolio includes Tesla Powerwall and BYD battery storage systems, Sigenergy SigenStor hybrid systems, Smappee EV charging solutions, and heat pumps from iStore and Reclaim Energy.

The business operates a hybrid direct-to-consumer and channel-partner model. Customers contact MAC via phone (1300 430 917) or website, while installers are onboarded to BridgeSelect for rebate processing and are paid within seven business days. Revenue is generated primarily through transaction fees on energy certificate creation and trading (e.g., $37 per BESS STC paid to installers), margins on managed installation services, and rebate application processing. The company holds ISO 9001, 14001, and 45001 certifications and won the 2024 SA Premier's Awards in Energy & Mining. CEO Matt Csortan was appointed in 2026 after serving as COO since 2023; founder Merrily Hunter remains as Head of Growth and Director.

Name

MAC Trade Services

Legal name

MAC Energy Efficiency Group Pty Ltd

Website

https://mactradeservices.com.au

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

MAC Trade Services is an Australian energy services company that helps homeowners and businesses access government rebates for energy-efficient upgrades including solar, batteries, heat pumps, and EV chargers via its BridgeSelect platform and a 1,200+ installer network across SA, VIC, and NSW.

Ownership category

akta.pro rank

Product category

Energy Efficiency Services

NAICS

Business Support Services (5614)

SIC

Services-Help Supply Services (7363)

akta.pro primary industry

Green Tariff & Renewable Add-On Brokerage (RECs/GoOs Bundled Offers) (EUAGAEAJ)

Keywords

• Energy efficiency rebates
• Government rebate processing
• Residential energy upgrades
• Commercial energy retrofits
• Solar battery installation

Headquarters

HQ city

Adelaide

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Energy Certificate Creation and Trading: MAC Trade Services creates and trades energy efficiency certificates (STCs, ESCs, VEECs) under government schemes like the Small-scale Renewable Energy Scheme (SRES), NSW Energy Savings Scheme (ESS), and Victorian Energy Upgrades (VEU). They have created and traded more than 9.5 million certificates.
2. Installer Network Services: MAC pays installers $37 per BESS STC unregistered, providing fast payments within 7 working days while handling compliance, documentation, policy changes, audits, and financing. Revenue generated through the spread between certificate value and installer payments.
3. Energy Upgrade Installation Services: Full-service energy efficiency upgrades including solar, battery storage, air conditioning, hot water systems, EV charging stations. Revenue from the margin between product/installation costs and government rebate values passed to customers.
4. Rebate Application Processing: The company facilitates rebate applications for households and businesses, managing the compliance and verification process to ensure applications meet scheme requirements. Revenue derived from certificate creation and trading under government energy efficiency schemes.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels9 records

Core offering

MAC Trade Services helps Australian homeowners and businesses access state and federal government rebates for energy-efficient upgrades, providing end-to-end service from installation through to rebate application processing. Core product offerings include solar power systems, battery storage (Tesla Powerwall, BYD), heat pump hot water, air conditioning, EV chargers, and commercial LED lighting. The proprietary BridgeSelect platform consolidates more than 20 rebate programs across REPS, ESS, PDRS and VEU into a single installer portal, and the company has created and traded more than 9.5 million energy efficiency certificates (STCs, ESCs, VEECs).

Product overview

MAC Trade Services operates as a diversified energy services company offering a portfolio of residential and commercial energy products, centered around their BridgeSelect rebate management platform. The core product suite includes solar systems, battery storage solutions (Tesla Powerwall and BYD Battery), EV charging infrastructure with Smappee management, heat pump hot water systems, and commercial LED lighting. A key differentiator is the BridgeSelect platform, which serves as a unified portal for managing rebates across all product categories, and the VPP Marketplace enabling battery owners to connect to grid services. Recent expansion includes the Sigenergy SigenStor product line through partnership, bringing AI-optimised hybrid energy storage to the portfolio.

Differentiator

Problem solved

Functional benefit

Brands

• BridgeSelect: A digital one-stop rebate platform offering more than 20 different state and federal rebates across solar, batteries, air conditioners, hot water systems, EV chargers, VPP connections, and commercial upgrades.

Products and services

• BridgeSelect Platform One-stop rebate management platform that consolidates more than 20 Australian state and federal rebate programs across solar, batteries, air conditioners, hot water systems, EV chargers, VPP connections and commercial upgrades into a single installer portal for certificate processing, claim tracking and rebate payments.
• Residential Solar Systems Residential rooftop solar panel installations delivered as part of government-backed energy upgrade schemes across South Australia, Victoria and New South Wales, with MAC managing the rebate application end-to-end.
• Battery Storage Solutions (Tesla Powerwall & BYD) Home battery storage solutions including Tesla Powerwall and BYD Battery Box Premium HV, enabling households to store solar energy and participate in Virtual Power Plant programs.
• EV Charging Solutions Commercial and residential EV charging stations with cloud-connected management via Smappee platform; features include OCPP 1.6 compatibility, load balancing, auto-greening, and integration with multiple Charge Point Operator networks.
• Heat Pump Hot Water Systems Energy-efficient heat pump hot water systems (including iStore and Reclaim Energy ranges) replacing traditional electric storage systems, eligible for government rebates under REPS, ESS and VEU energy upgrade programs.
• Commercial LED Lighting Upgrades Commercial LED lighting upgrades for businesses as part of energy efficiency programs, including refrigerated display cabinet lighting solutions under NSW and Victorian energy upgrade schemes.

Quantifiable outcome

• Save households thousands on energy-efficient upgrades through government rebates
• +5 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Feature3 records

Partnerships

15 partnerships are on record, tiered core and minor.

• Energy MasterscoreStrategic or Co-development PartnerPartnership with Energy Masters, a South Australian Government project empowering 500 households with smart appliances, tools and know-how. MAC Trade Services serves as the exclusive installation partner for smart appliances including air conditioning (ActronAir), hot water (iStore), EV charging (Schneider Charge), solar systems, and home battery systems.
• BrightecoreGTM or Marketing PartnerPartnership with Brighte, a green finance company, to provide financing options for customers upgrading to solar, battery storage, and energy-efficient appliances. MAC offers Brighte payment plans to help customers access upgrades without steep upfront costs.
• SmappeecoreTechnology or IntegrationPartnership with Smappee for EV charging solutions. Smappee provides charging management dashboard for monitoring power consumption, customizable settings, and split billing for employee reimbursements. MAC offers Smappee EV chargers for commercial and residential installations.
• New Energy Tech Consumer CodeminorStrategic or Co-development PartnerMAC Trade Services is an Approved Seller under the New Energy Tech Consumer Code, demonstrating commitment to consumer protection standards and ethical business practices.
• Smart Energy CouncilminorStrategic or Co-development PartnerGold member of the Smart Energy Council, demonstrating commitment to sustainable energy industry standards and participation in industry advocacy.
• ShinehubcoreChannel Partner/ Reseller/ DistributorVPP provider partner for South Australian VPP rebate program. Shinehub customers can claim VPP rebates through MAC Trade Services when connecting batteries to approved VPP networks.
• Amber ElectriccoreChannel Partner/ Reseller/ DistributorVPP provider partner for SA EV charger rebates and VPP connections. Amber provides smart EV charging and VPP aggregation services enabling customers to access rebates through MAC.
• ENGIEcoreChannel Partner/ Reseller/ DistributorVPP provider partner for South Australian market. ENGIE offers energy solutions that integrate with MAC's rebate processing for eligible customers.
• Origin EnergycoreChannel Partner/ Reseller/ DistributorMajor energy retailer and VPP provider partner for SA VPP rebate program. Origin customers can access VPP rebates through MAC's platform.
• CovaU EnergycoreChannel Partner/ Reseller/ DistributorNSW VPP operator partner. CovaU offers virtual power plant connections for battery storage systems, enabling NSW customers to claim PDRS rebates through MAC Trade Services.
• EnergyAustraliacoreChannel Partner/ Reseller/ DistributorNSW VPP operator partner. EnergyAustralia provides VPP aggregation services for battery systems, allowing MAC customers to access NSW PDRS battery rebates.
• Voltello (Village Energy)coreChannel Partner/ Reseller/ DistributorNSW VPP operator partner. Voltello by Village Energy offers virtual power plant connections for eligible battery installations in NSW.
• HeartbeatcoreChannel Partner/ Reseller/ DistributorNSW VPP operator partner providing virtual power plant connections for battery systems, enabling customers to access PDRS rebates through MAC Trade Services.
• ESCOSA (Essential Services Commission of South Australia)coreStrategic or Co-development PartnerESCOSA administers the Retailer Energy Productivity Scheme (REPS) in South Australia. MAC Trade Services is an accredited provider operating under REPS to deliver energy efficiency upgrades and rebates to SA households and businesses.
• AGL EnergycoreChannel Partner/ Reseller/ DistributorEnergy retailer partner for SA EV charger rebates. AGL is an approved demand aggregator under REPS, working with MAC Trade Services to process EV charger rebate applications.

Scale indicators9 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Origin Energy: Major Australian energy retailer and MAC VPP partner in South Australia. Origin also creates and trades energy efficiency certificates to meet scheme obligations, making it a broad incumbent competing in the same certificate and rebate processing space as MAC.
• EnergyAustralia: One of Australia's Big 3 energy retailers, an accredited certificate creator across NSW and other state schemes, and a MAC partner for NSW PDRS VPP rebates. Comparable as both a competing certificate creator and an adjacent VPP/ratepayer in the same value chain.
• AGL Energy: One of Australia's largest energy retailers and a MAC channel partner for VPP and EV charger rebates. AGL is also an accredited certificate creator under multiple state schemes, overlapping directly with MAC's core certificate creation business at much greater scale.

Direct peers

• Solargain: National residential solar installer that also helps customers access government rebates. Operates in overlapping states and customer segments, competing with MAC for the same homeowner upgrade wallet share.
• Natural Solar: Australian residential solar and battery installer that facilitates government rebate access for customers. Directly comparable business model focused on solar/battery upgrades with rebate processing across multiple states.

Emerging players

• Reposit Power: Australian VPP operator aggregating residential batteries and solar. Directly comparable to MAC's VPP Marketplace business and overlapping with Shinehub/Amber, the VPP providers MAC connects installers to through BridgeSelect.
• Amber Electric: Australian smart energy retailer and VPP aggregator. Partner of MAC for VPP rebates in SA and an emerging direct competitor in the residential battery dispatch and rebate processing market.
• ShineHub: South Australian VPP provider and a MAC channel partner. Operates in the same distributed energy aggregation space that MAC's VPP Marketplace is built to serve, with overlapping customer and installer audiences.
• Solar Choice: Solar comparison and installer marketplace platform in Australia. Comparable to MAC as a customer-acquisition layer for residential solar/battery upgrades, though Solar Choice does not process certificates itself.

Regional players

• Powershop: Australian energy retailer (owned by Shell) with a residential customer base and obligations under state energy efficiency schemes. Comparable as another certificate-obligated retailer participating in the same VEU/ESS markets MAC serves.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mactradeservices
• LinkedInlinkedin.com/company/mactradeservices
• Instagraminstagram.com/mactradeservices
• TikToktiktok.com/@mactradeservices

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MAC Trade Services