My Impact Meter
My Impact Meter operates Pakistan's first digital impact platform, enabling individuals to purchase trackable digital vouchers for groceries, education, and healthcare delivered to specific recipients via CNIC verification, earning transaction fees.
- Company typePrivate
- Founded2021
- HeadquartersLahore, Pakistan
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
What My Impact Meter does
My Impact Meter (MIM) Pvt. Ltd. operates Pakistan's first digital impact platform, enabling individuals (termed "Impactors") to purchase digital service vouchers for groceries, education, and healthcare that are delivered to specific recipients identified by CNIC and phone number. The platform serves four user roles through dedicated applications: Impactors (purchasers), Grocery Suppliers, Education Suppliers, and NGOs. Founded as a private limited company in Pakistan with headquarters in Lahore (4th Floor, CP 63, Defence Raya Golf Resort, DHA Phase 6) and a secondary office in San Ramon, California, the company is led by CEO Shoaib Khan and Director of Operations Rizwan Baig, with a board of advisers that includes the founding member of Akhuwat and the CEO of Corvit Networks.
The platform is built on a MERN stack (Node.js, React.js, MongoDB, Express.js) for web and Flutter for mobile applications, supported by integrations with Google Maps API, Facebook Pixel, and SSL-encrypted payment processing for credit/debit cards and digital wallets. Core technical features include unique tracking IDs for voucher redemption, a MIM Wallet with an Impact Credits accumulation system, a real-time personalized Impact Dashboard, and CNIC-based recipient verification. The company maintains compliance with GDPR, CCPA, and CalOPPA privacy frameworks and is D-U-N-S registered.
Revenue is generated through transaction fees on digital voucher purchases. Distribution follows a product-led growth motion: individual users self-serve through mobile app downloads, while institutional suppliers (educational institutions, NGOs, grocery partners) are onboarded via direct partnership engagement. The EarnTech sub-brand extends the business into workforce development with three IT training pathways (Seekho Aur Kamao, Life Changing Training, E-Learning) delivered across multiple Pakistani cities through training partners including Corvit Networks, Enablers, Hadi E-Learning, and PNY Trainings. The company also produces the "Humans with Purpose" podcast as a top-of-funnel content initiative.
My Impact Meter firmographics
Firmographics- Name
- My Impact Meter
- Legal name
- (MIM) MY IMPACT METER PVT. Ltd.
- Website
- https://myimpactmeter.com
- Company type
- Private
- Founded year
- 2021
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- My Impact Meter operates Pakistan's first digital impact platform, enabling individuals to purchase trackable digital vouchers for groceries, education, and healthcare delivered to specific recipients via CNIC verification, earning transaction fees.
- Ownership category
- akta.pro rank
My Impact Meter industry classification
Industry- Product category
- Digital Impact Platform
- akta.pro primary industry
- Cash & Voucher Assistance (CVA) and Emergency Livelihood Support (BPAGAAAJ)
- akta.pro secondary industries
- Financial Inclusion & Consumer Empowerment (Banking Access, Credit Building) (BPAGALAJ), Prepaid, Gift Cards & Voucher-Based Payments (MPAEALAE)
Keywords
Where My Impact Meter is headquartered
LocationHeadquarters
- HQ city
- Lahore
- HQ country
- Pakistan
- HQ region
- Asia
Offices2 records
Markets served
My Impact Meter business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Voucher Transaction Fees: Platform generates revenue through transaction fees on digital voucher purchases. Users purchase service vouchers (groceries, education, healthcare) through the platform, with the company earning a fee on each transaction processed.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
My Impact Meter product offering
Product offeringCore offering
My Impact Meter operates Pakistan's first digital impact platform that enables individuals to purchase essential service vouchers (groceries, education, healthcare) for specified recipients. Users buy digital vouchers through mobile apps, enter the recipient's CNIC and phone number, and the recipient receives a secure, trackable voucher redeemable at registered supplier outlets nationwide. The platform also includes dedicated apps for grocery suppliers, educational institutions, NGOs, and an EarnTech workforce development program.
Product overview
My Impact Meter (MIM) is Pakistan's first digital impact platform enabling individuals to purchase essential service vouchers for others. The core platform is complemented by the EarnTech sub-brand offering three workforce development pathways (Seekho Aur Kamao, Life Changing Training, E-Learning), the MIM NGO App for nonprofit organizations, and specialized supplier platforms (MIM Grocery Supplier, MIM Education Supplier). Users interact through roles (Impactor, Supplier, Education Supplier, NGO) with features like MIM Wallet for tracking Impact Credits and Impact Buddies for social connections. The platform also produces the Humans with Purpose podcast series.
Differentiator
Problem solved
Functional benefit
Brands
- EarnTech: A transformative program designed to equip talented youth in Pakistan with high-demand digital skills including freelancing, e-commerce, graphic design, digital marketing, SEO, and web development. Includes three pathways: EarnTech: Seekho Aur Kamao, EarnTech: Life Changing Training, and EarnTech E-Learning.
Products and services
- My Impact Meter (MIM) Platform
- MIM Grocery Supplier Platform
- MIM Education Supplier Platform
- MIM NGO App
- EarnTech: Seekho Aur Kamao
- EarnTech: Life Changing Training (LCT)
- EarnTech E-Learning
Quantifiable outcome
- Digital vouchers are redeemable at trusted outlets nationwide
- +2 more outcomes
Companies that use My Impact Meter
Customer profileNamed customers7 records
Segments4 records
Ideal customer profiles4 records
My Impact Meter technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature5 records
My Impact Meter partnerships and signals
Strategic signalPartnerships
22 partnerships are on record, tiered core and minor.
- EFA SchoolcoreEducation supplier partner listing tuition voucher packs on the My Impact Meter platform, enabling students to enroll using prepaid digital vouchers.
- The EducatorscoreEducation supplier partner listing tuition voucher packs on the My Impact Meter platform.
- Superior CollegecoreEducation supplier partner listing tuition voucher packs on the My Impact Meter platform.
- FAST-NUCES (FAST University)coreUniversity partner listing tuition voucher packs on the My Impact Meter platform.
- Allied SchoolcoreEducation supplier partner listing tuition voucher packs on the My Impact Meter platform.
- Corvit NetworkscoreIT training provider for EarnTech Life Changing Training program, delivering 6-month comprehensive IT training in multiple cities including Lahore, Karachi, Islamabad, Peshawar, Faisalabad, Multan, Bahawalpur, Sahiwal, Gujrat, Sialkot, and Gujar Khan. Board adviser Kashif Ul Haq serves as CEO of Corvit Networks.
- EnablerscoreTraining provider partner for EarnTech program, providing IT training to empower youth in Pakistan with digital skills.
- Hadi E-LearningcoreE-Learning partner providing 3-month online IT training through EarnTech E-Learning initiative.
- PNY TrainingscoreTraining provider partner for EarnTech E-Learning initiative, offering accessible online IT training across Pakistan.
- AlkhidmatcoreNGO partner on MIM NGO platform, showcasing campaigns and receiving support through tech-enabled ecosystem.
- Million SmilecoreNGO partner on MIM NGO platform.
- Allah Walay TrustcoreNGO partner on MIM NGO platform; featured in Humans with Purpose podcast with Chairman Shahid Lone.
- Helping HandcoreNGO partner on MIM NGO platform.
- DastrasminorNGO partner on MIM NGO platform.
- SaharaminorNGO partner on MIM NGO platform.
- JJTminorNGO partner on MIM NGO platform.
- Daily PakistanminorMedia partner visible in the Our Partners section of the platform.
- Punjab Information Technology Board (PITB)coreGovernment technology board partner, indicating institutional endorsement of the platform.
- Game DistrictminorPartner visible in the Our Partners section.
- Brand SpectrumminorPartner visible in the Our Partners section.
- Skills to DominorPartner visible in the Our Partners section.
- Media LogicsminorPartner visible in the Our Partners section.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
My Impact Meter competitors and assessment
Company assessmentDirect peers
- GlobalGiving: Global digital impact and crowdfunding platform connecting donors to vetted, locally-led projects with field reporting and project-level tracking. Directly comparable to MIM's emphasis on transparency, traceability, and verified partner organizations disbursing funds/benefits to recipients.
- LaunchGood: The leading Muslim-focused crowdfunding and cause-based giving platform, serving a donor base that overlaps with MIM's Pakistani diaspora-targeted Impactor persona. Both platforms enable category-specific (education, healthcare, food) goal-based giving rather than general donations.
- DonorsChoose: Digital platform letting individual donors fund specific classroom projects (supplies, food, tuition) at verified schools with per-project reporting. Directly mirrors MIM's prepaid tuition voucher packs redeemed at named, registered Education Suppliers.
- GiveDirectly: Sends cash (and increasingly vouchers) directly to recipients in low-income countries with end-to-end tracking and identity verification. Closest comp in product thesis to MIM's CNIC-bound, trackable digital voucher model, though at much larger scale and with cash rather than service vouchers.
- Kiva: Crowdfunds microloans to underbanked recipients in developing economies with field-partner distribution and per-loan tracking. Comparable to MIM in being a marketplace between remote donors and on-the-ground beneficiaries, with a transparent, project-level ledger.
- Penny Appeal: UK/US-based Muslim humanitarian charity that runs productized giving campaigns (Qurbani, food packs, education, water) with end-to-end reporting. Already a named MIM partner, and the closest organizational comp in terms of category-structured, outcome-tracked donation campaigns.
Broad incumbents
- GoFundMe: Largest consumer crowdfunding platform for personal, medical, and charitable causes. Competes for the same Impactor wallet share but offers general-purpose giving rather than MIM's structured, vendor-locked, identity-verified service vouchers.
- Tango Card: B2B digital gift card and prepaid voucher delivery platform used by enterprises for rewards, incentives, and disbursements. Comparable in delivering traceable digital vouchers to recipients at scale, though B2B-focused rather than the donor-to-recipient model MIM uses.
Regional players
- JazzCash: Pakistan's largest mobile wallet, operated by Jazz/Mobilink. Already used for government-to-person disbursements (e.g., Ehsaas) and represents a potential institutional partner — or substitute — for MIM's voucher disbursement rails.
- SadaPay: Pakistan-based digital wallet and payments platform with millions of users. Competes at the payment-rail layer and could trivially add tagged voucher or donation products, making it the most likely domestic future competitor to MIM's transaction-fee model.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
My Impact Meter social profiles
Digital presenceMy Impact Meter compliance and trust
Trust signalCompliance4 records
My Impact Meter financial estimates
Financial estimateRevenue estimate
Valuation estimate
My Impact Meter leadership team
Management profileNumber of profiles
Profiles6 records
My Impact Meter funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
My Impact Meter M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about My Impact Meter
What does My Impact Meter do?
My Impact Meter operates Pakistan's first digital impact platform that enables individuals to purchase essential service vouchers (groceries, education, healthcare) for specified recipients. Users buy digital vouchers through mobile apps, enter the recipient's CNIC and phone number, and the recipient receives a secure, trackable voucher redeemable at registered supplier outlets nationwide. The platform also includes dedicated apps for grocery suppliers, educational institutions, NGOs, and an EarnTech workforce development program.
Is My Impact Meter a public or private company?
My Impact Meter is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was My Impact Meter founded?
My Impact Meter was founded in 2021. It employs 11 to 50 people.
Where is My Impact Meter based?
My Impact Meter is headquartered in Lahore, Pakistan, in the Asia region.
How does My Impact Meter make money?
One revenue line is on record: voucher Transaction Fees.
Who are My Impact Meter's main competitors?
Direct peers on record are GlobalGiving, LaunchGood, DonorsChoose, GiveDirectly, Kiva and Penny Appeal. Broad incumbents are GoFundMe and Tango Card. Regional players are JazzCash and SadaPay.
Does My Impact Meter have an API?
No public API is recorded for My Impact Meter.
What industry is My Impact Meter in?
My Impact Meter's product category is Digital Impact Platform. Its primary akta.pro industry code is BPAGAAAJ, Cash & Voucher Assistance (CVA) and Emergency Livelihood Support, with a secondary code of BPAGALAJ, Financial Inclusion & Consumer Empowerment (Banking Access, Credit Building).