Metropolis Creative

What Metropolis Creative does

Metropolis Creative is a Boston-based creative agency founded in 1999 by Michael Flint that designs and builds custom websites, marketing materials, and brand identity assets for a long-tail of small and mid-sized clients. The firm operates across three primary CMS platforms—WordPress, Shopify, and Drupal—and complements its web work with logo design, print, and broader brand-identity services. Core technical delivery is centered on responsive web design, custom theme and template development, and integration with third-party platforms including Mariana Tek, Mindbody, Bamboo HR, Matterport, Klaviyo, and Yotpo, allowing the agency to scope projects into adjacent SaaS, HR, 3D/spatial, and marketing-automation ecosystems.

The business runs as a privately held boutique firm with a small team (4–10 employees, including founder Michael Flint and named staff Matt Reynolds, John Daigneault, and Lizzy Reynolds). Over 25+ years it has delivered 285+ websites and 2,100+ projects for 300+ clients across life sciences (Biolog, Cytonome, 908 Devices, Exodus Bio, Nirrin Technologies), technology, e-commerce (Shopify builds), non-profits (National Celiac Association, MassKids, Rainwater Charitable Foundation), hospitality (Myers + Chang, Rev'd Indoor Cycling, SnapSuites), education (Cambridge Public Health Department, Solanco School District, Winchester Community Music School), and construction (TOCCI, Rubicon Builders).

Revenue mechanics are project-based: clients engage Metropolis Creative on a per-engagement basis for website builds, redesigns, branding, and marketing collateral rather than through retained SaaS or media contracts. There is no disclosed external funding, no investors, and no M&A activity, indicating an owner-operated model reliant on repeat business, referrals, and an award-credentialed portfolio (317 awards across programs such as NYX, Muse, and W3) as the primary demand-generation mechanism.

Name

Metropolis Creative

Legal name

Metropolis Creative

Website

https://metropoliscreative.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Short description

Metropolis Creative is a Boston-based boutique creative agency founded in 1999 that designs custom websites, branding, and marketing materials on WordPress, Shopify, and Drupal for 300+ clients across life sciences, technology, non-profits, hospitality, education, and government.

Ownership category

akta.pro rank

Product category

Creative Web Design Services

NAICS

Graphic Design Services (541430), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Creative Boutique Agencies (MPAAAAAB)

akta.pro secondary industries

Creative & Brand Campaign Development (BPAFAAAB), Creative Concepting & Campaign Development (BPAFAEAD)

Keywords

• Custom website design
• Brand identity design
• Marketing collateral design
• Responsive web development
• E-commerce web design

Headquarters

HQ city

Boston

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Custom Website Design & Development: Project-based custom website design and development services primarily on WordPress and Shopify platforms. Pricing varies based on project scope, complexity, and requirements as indicated by detailed project intake forms.
2. Marketing Materials Design: Design services for marketing collateral including brochures, direct mail, pitch decks, posters, signage, annual reports, and print ads
3. Logo & Brand Identity Design: Brand identity and logo design services to help define and enhance client brands

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Metropolis Creative is a Boston-based creative agency that designs custom websites on WordPress, Shopify, and Drupal platforms, creates marketing collateral (brochures, ads, signage, annual reports), and develops logo and brand identity systems. The firm combines creative design with technical implementation including responsive development, SEO optimization, and third-party API integrations for clients across life sciences, technology, e-commerce, and non-profit sectors.

Product overview

Metropolis Creative is a Boston-based creative agency offering a comprehensive suite of digital design and marketing services. Their core offerings include Custom Website Design (spanning WordPress, Shopify E-commerce, and Drupal platforms), Marketing Materials design (collateral, print, direct mail), and Logo/Brand Identity design. They combine creative design with technical implementation including responsive web development, search engine optimization, and digital marketing services. The company has extensive experience across industries including life sciences, technology, e-commerce, and non-profits, completing over 2,100 projects for more than 300 clients in their 24+ years of operation.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Website Design Custom website design services creating unique responsive designs for any platform including WordPress, Shopify E-commerce, and Drupal, with custom themes, content management systems, and third-party integrations tailored to business clients.
• Marketing Materials Design Design services for marketing collateral including brochures, direct mail, pitch decks, posters, signage, annual reports, trade show booths, and print ads, focused on audience needs and campaign goals.
• Logo & Brand Identity Design Brand identity and logo design services that define a company's visual presence, supporting and enhancing brand messaging across all touchpoints for business clients.
• Search Engine Optimization (SEO) SEO services including keyword research, on-page optimization, content strategy, and technical SEO to improve website visibility in search engines.
• Digital Marketing Services Digital marketing services including paid search, email marketing template design, landing pages, and social media channel co-branding.

Quantifiable outcome

• 317 awards and recognitions received
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

Feature5 records

Partnerships

One partnership is on record.

• Vetrano CommunicationsminorGTM or Marketing PartnerPR and communications partner for Vesper Technologies website project. Vetrano Communications helped with client coordination and project management.

Scale indicators6 records

Recent moves5 records

Expansion highlights3 records

Direct peers

• Big Drop Inc: Full-service digital agency providing custom web design, branding, and digital marketing. Comparable service mix and target customer profile (mid-market brands seeking award-quality work).
• Digital Silk: Custom web design and branding agency serving SMBs and enterprises across multiple industries. Similar project-based pricing model and full-service capabilities spanning websites, branding, and digital marketing.
• Coalition Technologies: Full-service web design and SEO agency with strong e-commerce and Shopify expertise. Comparable in custom website design focus and digital marketing service stack.
• Blue Fountain Media: A digital agency offering custom website design, branding, and digital marketing to mid-market and enterprise clients. Directly comparable in service mix (web + brand + marketing) and platform expertise (WordPress, Shopify, Drupal-style CMS work).
• Ruckus Marketing: NYC-based full-service digital agency offering web design, branding, and marketing. Comparable boutique agency model with focus on custom website builds for growth-stage brands.
• SmartSites: Award-winning web design and digital marketing agency specializing in custom WordPress and Shopify builds with SEO services. Directly competes in the same SMB-to-mid-market website design segment as Metropolis Creative.
• Lounge Lizard: A boutique creative and web design agency with a long track record of custom website builds, branding, and digital marketing — highly comparable to Metropolis on size, service breadth, and award-driven positioning.
• Huemor: B2B web design and branding agency focused on custom website development, UX design, and brand strategy for mid-market companies — overlapping heavily with Metropolis's website + brand identity offering.
• OuterBox: Digital agency specializing in custom website design, e-commerce development (Shopify, Magento), and SEO. Directly comparable in e-commerce website builds and digital marketing services to SMB and mid-market clients.

Broad incumbents

• Hero Digital: Larger independent digital agency offering customer experience, web design, and brand strategy for enterprise clients. Overlaps with Metropolis's enterprise project work (TOCCI, Cytonome) but at materially larger scale.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/metropolistweet
• Facebookfacebook.com/metropoliscreative
• LinkedInlinkedin.com/company/metropolis-creative

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Metropolis Creative