Hillendale Home Care

What Hillendale Home Care does

Hillendale Home Care, Inc. is a privately held, non-medical in-home care agency headquartered in Walnut Creek, California, founded in 2002 and operating across six San Francisco Bay Area counties (Alameda, Contra Costa, Marin, San Mateo, Santa Clara, and Sonoma). The company provides private-pay personal and supportive care services to seniors and individuals with chronic or post-acute conditions, with offerings spanning hourly home care, 24-hour care, and condition-specific lines for Alzheimer's and dementia, post-hospital recovery, heart disease, stroke recovery, Parkinson's, hospice support, and respite for family caregivers. Caregivers assist with personal care, medication reminders, meal preparation, transportation, light housekeeping, mobility, and companionship, and are described as licensed, bonded, insured, and fingerprint-screened. The agency holds California HCO License #074700161 and operates staffed offices in Walnut Creek (HQ), Novato (Marin County), and Santa Rosa (Sonoma County, opened Fall 2024), with additional Santa Rosa coverage in Glen Ellen.

The business model is overwhelmingly direct-to-consumer private pay, billed as recurring service engagements ranging from a few hours per day through continuous 24-hour coverage; some clients pay through long-term care insurance policies, but the company explicitly notes that nonmedical in-home care is not covered by Medicare. Pricing is quote-based rather than publicly listed. Customer acquisition is sales-led (free in-home assessments, multi-line regional phone numbers, website contact forms) combined with community-led demand generation (testimonials, local awards, CommunityVotes grassroots recognition). The company sells through service-area pages covering more than 60 Bay Area cities, supported by content marketing, press, and award-based social proof. There is no disclosed technology platform, mobile app, or proprietary software; service delivery is human-caregiver-centric. A strategic partnership with One Health Home Health and Hospice creates a referral pathway between clinical hospice care and Hillendale's nonmedical support, and the firm has been recognized on the Inc. 5000 and by Activated Insights' Best of Home Care - Provider of Choice program, alongside multiple regional 2025-2026 best-in-class awards.

Name

Hillendale Home Care

Legal name

Hillendale Home Care, Inc.

Website

https://hillendalehomecare.com

Company type

Private

Founded year

2002

Operating status

Operating

Headcount range

101–250 employees

Short description

Hillendale Home Care is a private, Walnut Creek-based non-medical in-home care agency founded in 2002, providing hourly and 24-hour personal care, dementia, post-hospital, hospice, and condition-specific support to seniors and families across six San Francisco Bay Area counties on a private-pay basis.

Ownership category

akta.pro rank

Product category

Senior In-Home Care Services

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Dementia Personal Care (ADLs) Support (HSABAEAB)

akta.pro secondary industries

Light Housekeeping & Home Upkeep (Non-Medical) (HSABAAAD), Recurring Housekeeping for Seniors/In-Home Support (HSAEAAAL), In-Home Dementia Care Services (Specialized Personal Care) (HLADACAI)

Keywords

• Senior home care
• In-home care services
• Dementia care
• Post-hospital recovery
• Respite care services

Headquarters

HQ city

Walnut Creek

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Private Pay Home Care Services: Primary revenue from private pay hourly and 24-hour in-home care services. Services include hourly home care, 24-hour care, Alzheimer's/dementia care, post-hospital care, and specialized care services. Flexible scheduling from a few hours to round-the-clock care.
2. Long-Term Care Insurance: Some clients pay through long-term care insurance policies depending on specific plan coverage.
3. Hospice Complement Services: Nonmedical home care hospice support services. Medicare covers hospice medical services but not nonmedical caregiving; families pay privately or through LTC insurance for companion care during hospice.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Hillendale Home Care is a privately held, non-medical in-home care agency that provides personalized caregiver support to seniors and other individuals across six San Francisco Bay Area counties. Core services include flexible hourly home care, 24-hour continuous care, and specialized programs for Alzheimer's/dementia, post-hospital recovery, Parkinson's, stroke recovery, heart disease, hospice support, and respite care. Caregivers assist with personal care, medication reminders, meal preparation, transportation, companionship, light housekeeping, and mobility support under California HCO license #074700161.

Product overview

Hillendale Home Care is a non-medical in-home care agency offering a unified portfolio of services centered on 'Home Care with Humanity.' The core service offerings include Hourly Home Care (flexible part-time support) and 24-Hour Care (continuous around-the-clock supervision). Specialized care services build on the core offerings to address specific conditions: Alzheimer's & Dementia Care, Post-Hospital Care, Heart Care, Hospice Care, Post-Stroke Recovery, Parkinson's Care, and Respite Care. Caregivers assist with personal care, medication reminders, meal preparation, transportation, companionship, light housekeeping, and mobility support. The company operates across six Bay Area counties (Alameda, Contra Costa, Marin, San Mateo, Santa Clara, and Sonoma) with local office locations.

Differentiator

Problem solved

Functional benefit

Products and services

• Hourly Home Care Flexible, part-time in-home senior care providing reliable support for a few hours a day or occasional check-ins, tailored to the client's daily routines and changing needs. Caregivers assist with personal care, medication reminders, meal preparation, transportation, companionship, and light housekeeping.
• 24-Hour Care Continuous, around-the-clock in-home care providing dependable assistance and supervision to support safety, comfort, and continuity for seniors at home. Designed for clients requiring full-time support rather than part-time or hourly visits.
• Alzheimer's & Dementia Care Specialized in-home care for seniors living with Alzheimer's or other forms of dementia, delivered with consistency, structure, and dignity in the comfort of the client's home. Includes cognitive support, safety supervision, routine maintenance, and behavior management.
• Post-Hospital Care Hospital-to-home in-home care service that eases the transition after hospitalization, supporting recovery, safety, medication routines, and daily activities as clients leave a clinical setting.
• Heart Care Nonmedical in-home care for heart failure patients and individuals managing heart disease, supporting medication routines, daily activities, dietary adherence, and recovery after cardiac events such as heart attacks.
• Hospice Care Nonmedical supportive care provided alongside hospice services, focusing on comfort, dignity, personal care, and companionship during end-of-life transitions. Coordinates with hospice clinical providers between visits.
• Post-Stroke Recovery Nonmedical home care supporting stroke survivors with mobility, daily activities, medication reminders, and emotional reassurance during the post-stroke rehabilitation period at home.
• Parkinson's Care In-home care for Parkinson's patients supporting daily routines, mobility, tremor management, fall prevention, medication timing, and quality of life with dignity and consistency as symptoms evolve.
• Respite Care Temporary in-home care providing relief for family caregivers, allowing them to rest or attend to other responsibilities while their loved one continues receiving attentive support. Often paid for privately or via long-term care insurance.

Named customers2 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• One Health Home Health and HospiceminorStrategic or Co-development PartnerHome health and hospice provider partnership for coordinated patient care. Alex I. from One Health Home Health and Hospice provided testimonial praising Hillendale's reliability, quality of care, and longevity in the industry. Francesca, now at Hillendale, previously worked with One Health for many years. Partnership enables seamless coordination for hospice patients needing nonmedical support between clinical visits.

Scale indicators3 records

Recent moves7 records

Expansion highlights6 records

Regional players

• 24 Hour Home Care: California-based non-medical and home health provider with significant Los Angeles/Southern California presence. Same private-pay in-home care model with overlapping dementia and post-hospital care offerings; competes regionally rather than overlapping the Bay Area directly.
• Family Resource Home Care: Pacific Northwest-focused in-home personal care agency serving Oregon, Idaho, and Washington. Closely comparable non-medical service model; competes in adjacent rather than overlapping geography to Hillendale.

Direct peers

• FirstLight Home Care: Non-medical in-home care franchise offering companion, personal, dementia, and respite care. Competes in the same private-pay segment and care categories as Hillendale.
• Home Instead Senior Care: Global franchise leader in private-pay, non-medical in-home care for seniors. Operates an identical service model (personal care, companionship, dementia support, respite) to Hillendale, competing for the same family buyer across geographies including Northern California.
• Right at Home: International franchise operating in-home senior care with services including companionship, personal care, specialty care for dementia/Alzheimer's, and respite. Closely matches Hillendale's recurring and specialized care model.
• BrightStar Care: National franchise providing both non-medical home care and skilled home health, including dementia care, post-hospital support, and 24-hour care. Broader scope (medical + non-medical) than Hillendale, but overlapping customer base and service lines.
• Senior Helpers: Senior in-home care franchise with proprietary programs for Alzheimer's/dementia and Parkinson's care. Direct service overlap with Hillendale's specialized care verticals.
• Comfort Keepers: Senior in-home care franchise offering personal care, companionship, specialized dementia care, and 24-hour support. Closely comparable service mix and private-pay positioning to Hillendale.
• Assisting Hands Home Care: Franchise network providing non-medical in-home care with specialty programs for Alzheimer's, Parkinson's, and stroke recovery. Comparable specialty positioning and recurring private-pay service model.
• Visiting Angels: Large franchise network providing non-medical in-home elder care, including Alzheimer's/dementia care, hourly and live-in care, and respite. Directly overlaps Hillendale's service portfolio and Bay Area presence.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hillendalecare
• LinkedInlinkedin.com/company/hillendalehomecare

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hillendale Home Care