FemTech Focus

What FemTech Focus does

FemTech Focus is a Houston-based media and research platform that spotlights innovation in women's health, founded in 2019 by Dr. Brittany Barreto, a geneticist and serial entrepreneur. The platform operates a globally distributed podcast with 250+ episodes, 250,000+ downloads, and listeners in 143+ countries, featuring conversations with CEOs of billion-dollar women's health companies, former FDA leadership, and academic researchers. Its core product surface is centered on the flagship podcast, the Amazon #1 New Release and Best Seller book 'Unlocking Women's Health: FemTech and the Quest for Gender Equity,' and two professional service lines — consulting (market landscapes, competitive intelligence, go-to-market, due diligence) and fractional operator support (commercial strategy, partnerships, investor readiness) — targeted at women's health startups, investors, corporate venture teams, international organizations, and consumer audiences.

The business operates on a multi-stream revenue model: podcast sponsorship and brand partnerships monetizing the audio audience, one-time book retail through Amazon, Barnes & Noble, and Bookshop.org, and quote-based professional services engagement with enterprise and government clients. Distribution is omnichannel, combining self-serve podcast platforms (Spotify, Apple Podcasts, YouTube), e-commerce book retail, direct enterprise sales, and a recurring speaking presence at major industry events including HLTH, SXSW, ViVE, MaRS, Tecx, and Viva Technology. The firm is described in firmographic data as a non-profit organization with 1–10 employees, with no disclosed venture funding, parent company, or acquisition activity, and its operating geography is explicitly global with no stated restrictions.

Trusted by counterparty logos include Astellas (pharmaceutical), USAID (international development), Essity (consumer goods/hygiene), PHI / Public Health Institute (public health), Kenvue (consumer health), and Panasonic (electronics/technology), suggesting enterprise and government demand for the platform's category expertise. Dr. Barreto previously founded and exited FemHealth Insights (the largest femtech virtual community, newsletter, and startup database) via acquisition and is also the founder of Pheramor and co-founder of Coyote Ventures, supplying a personal brand and investor network that is tightly bound to the platform's enterprise engagement model.

Name

FemTech Focus

Legal name

FemTech Focus

Website

https://femtechfocus.org

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Women's Health Media & Advisory

NAICS

Other Management Consulting Services (541618)

SIC

Services-Management Consulting Services (8742)

akta.pro primary industry

Healthcare & Life Sciences PR (MPAAADAD)

Keywords

• Women's health media
• Femtech podcast
• Healthcare consulting services
• Market intelligence advisory
• Fractional operator services

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Podcast and Media Content: Podcast content distributed freely to build audience and brand authority, with monetization through sponsorships and brand partnerships implied by the platform's scale and corporate client base.
2. Book Sales: Sales of 'Unlocking Women's Health: FemTech and the Quest for Gender Equity' through Amazon, Barnes & Noble, and Bookshop.org. The book is a #1 New Release and Best Seller.
3. Consulting Services: Market landscapes, competitive intelligence, strategic positioning, go-to-market planning, founder discovery, and due diligence support for investors and corporate venture teams entering or scaling in women's health.
4. Fractional Operator Services: Hands-on strategic support for women's health startups including commercial strategy, narrative positioning, partnerships, business development, investor readiness, and thought leadership.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels6 records

Core offering

FemTech Focus is a media and research platform that produces the FemTech Focus Podcast (250+ episodes reaching listeners in 143+ countries with 250,000+ downloads) and the bestselling book "Unlocking Women's Health: FemTech and the Quest for Gender Equity." It also offers paid consulting and fractional operator services providing market landscapes, competitive intelligence, due diligence, strategic positioning, and go-to-market support to corporations, investors, and startups in the women's health innovation space.

Product overview

FemTech Focus is a media and research platform offering a portfolio of products centered on women’s health innovation: the FemTech Focus Podcast (250+ episodes, 250,000+ downloads globally), the best-selling book “Unlocking Women’s Health: FemTech and the Quest for Gender Equity,” and consulting/fractional operator services providing strategic support for corporations and startups entering or scaling in women’s health.

Differentiator

Problem solved

Functional benefit

Products and services

• FemTech Focus Podcast A globally recognized, award-winning podcast examining women's health innovation, featuring conversations with CEOs of billion-dollar women's health companies, former FDA leadership, and researchers. Distributed via Spotify, Apple Podcasts, and YouTube, targeting founders, investors, researchers, policymakers, and consumers interested in women's health.
• Unlocking Women's Health: FemTech and the Quest for Gender Equity (Book) A bestselling book by Dr. Brittany Barreto exploring the past, present, and future of women's health innovation through interviews with founders, investors, researchers, and policymakers. Sold via Amazon, Barnes & Noble, and Bookshop.org for individual consumers and FemTech ecosystem readers.
• Consulting Services Strategy, market landscapes, opportunity sizing, competitive intelligence, trend synthesis, strategic positioning, go-to-market planning, founder discovery, and due diligence support for investors and corporate venture teams entering or scaling in women's health.
• Fractional Operator Services Hands-on support for women's health startups including early commercial strategy, narrative positioning, partnerships, business development, investor readiness, fundraising materials, and thought leadership and visibility strategy.

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• HLTHcoreGTM or Marketing PartnerParticipating on the largest stages including HLTH, a major healthcare innovation conference where FemTech Focus builds visibility and connects with the broader healthcare ecosystem.
• SXSWcoreGTM or Marketing PartnerFeatured speaker and participant at SXSW festival, leveraging the platform to reach technology and innovation audiences.
• ViVEcoreGTM or Marketing PartnerParticipating at ViVE, a healthcare technology conference, to build brand presence and network with industry leaders.
• MaRScoreGTM or Marketing PartnerFeatured at MaRS, a Canadian innovation hub, to expand reach into Canadian and international health innovation ecosystems.
• TecxminorGTM or Marketing PartnerParticipating at Tecx conferences to build visibility in the women's health space.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Others

• MobiHealthNews: Digital health media outlet covering health technology news, research, and analysis. Comparable as a health-tech content and research platform, though broader than women's health.
• Coyote Ventures: Early-stage venture fund investing in women's health and consumer startups, co-founded by Dr. Brittany Barreto. Comparable as an ecosystem player in women's health, though an investment vehicle rather than a media platform.

Broad incumbents

• Rock Health: Venture fund and digital health research/advisory firm producing widely cited reports and serving investors and corporates. Comparable as a research-and-thought-leadership platform monetizing market intelligence, though broader than women's health.
• Maven Clinic: Large women's and family health digital health platform serving enterprises and consumers. Comparable as a leading women's health brand, though product-led rather than media-led.

Direct peers

• Women of Wearables: Global community and media platform spotlighting women in health, wearable tech, and emerging technology. Comparable as a content and community-driven platform with a similar founder-hosted, education-and-thought-leadership format.
• FemTech Insider: Media and intelligence platform covering the women's health technology ecosystem through news, reports, and newsletters. Directly comparable to FemTech Focus as a content-led platform serving FemTech founders, investors, and corporates.
• The Female Quotient: Women's leadership media and consulting platform producing content, events, and advisory work for enterprises. Comparable mix of content engine plus enterprise consulting in the women's space.
• Girlboss: Media and community platform for women, with content, events, and commercial partnerships. Comparable as a women-focused media brand monetizing through partnerships and content, though not healthcare-specific.

Emerging players

• Elektra Health: Women's health platform focused on menopause care, combining telehealth, content, and community. Comparable as a women's health brand blending content with services, though operating in a narrower vertical.
• Tia: Women's health primary care platform combining in-person and virtual care with content and community. Comparable as a women's health brand blending content with services for women across life stages.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@femtechfocus
• Instagraminstagram.com/drbrittanybarreto
• Xx.com/femtech_focus
• Facebookfacebook.com/femtechfocus

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FemTech Focus