The Floral POS

What The Floral POS does

The Floral POS is a privately held, family-owned software company founded in 2008 and headquartered in Akron, NY, that builds a vertical point-of-sale application designed specifically for independent florists in the United States and Canada. The flagship product is a Windows-based POS (currently v7.8.00) built on the .NET Framework with a MySQL database, offering one-screen order entry for in-store, delivery, pickup, and wire orders, alongside delivery route optimization using Google Maps/Bing/MapQuest, customer and inventory management, reminder services, and multi-language card messaging. The system is differentiated by deep integration into the floral industry's ecosystem, including direct connections to floral website platforms (BoostFloral, Flower Shop Network, BloomNation, 1-800-Flowers), funeral order platforms (Condolences.com, HelloFlowers.com, TributeStore.com), payment processors (PayJunction, TSYS, Square, Authorize.net, Helcim, etc.), delivery tracking (Optimo Route, Boost Floral Delivery App), and accounting (QuickBooks Online).

The company's revenue model combines software licensing (monthly subscription or lifetime purchase), recurring tiered Support Plans ($35-$95/mo, introduced in 2024 for Full Purchase customers), the Floral Ad Group subscription for social media marketing graphics ($20-$80/mo), and indirect payment processing referral revenue. The company employs 1-10 people (six named individuals including founder/lead developer Timothy Bell) and operates on a bootstrapped basis with no external funding rounds disclosed. Go-to-market is direct-to-florist via a 30-day free trial, supplemented by phone sales, partner referrals from floral website providers, a YouTube training channel, and customer testimonials. The platform currently serves 500+ florists across North America.

Name

The Floral POS

Legal name

The Floral POS

Website

https://thefloralpos.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Short description

The Floral POS is a family-owned vertical point-of-sale software company founded in 2008 that builds Windows/.NET-based POS systems purpose-built for independent florists in the US and Canada, serving 500+ customers with order entry, delivery routing, payment processing, and floral-industry integrations.

Ownership category

akta.pro rank

Product category

Floral Point-of-Sale Software

NAICS

Florists (4593)

akta.pro primary industry

Point-of-Sale (POS) & On-Property Commerce (THALACAI)

Keywords

• Floral point of sale
• Florist software
• Delivery management software
• Retail POS systems
• Payment processing integration

Headquarters

HQ city

Akron

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure, Others

Revenue model

1. Software Subscriptions (Monthly/Lifetime): Monthly subscription or lifetime purchase model for The Floral POS software. Full Purchase customers require active Support Plan for updates.
2. Support Plans: Tiered support plans: Essential ($35/mo), Professional ($45/mo), Unlimited ($55/mo), VIP ($95/mo). Monthly subscribers get unlimited support included.
3. Floral Ad Group Subscription: Monthly subscription for professional ad graphics and videos for social media. Tiers from $20/mo (2 ads) to $80/mo (8 ads), with annual discounts.
4. Payment Processing Integration: Revenue from integrated payment processor relationships with PayJunction, TSYS, Square, Authorize.net, and others.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels6 records

Core offering

The Floral POS sells a Windows-based, florist-specific point-of-sale application (currently version v7.8.00) built on the .NET Framework with MySQL, offering one-screen order entry for in-store, delivery, pickup, and wire orders; delivery route optimization; integrated payment processing; and integrations with floral networks and websites. It is offered via monthly subscription or lifetime purchase, supported by tiered support plans and complemented by an adjacent social media ad subscription service, The Floral Ad Group.

Product overview

The Floral POS is a single, unified point-of-sale system specifically designed for florists, currently at version v7.8.00. The core product is The Floral POS itself—a Windows-based POS application that handles order entry, delivery management, customer management, and payment processing. It integrates with multiple website platforms (BoostFloral, Flower Shop Network, BloomNation, etc.) and payment processors (PayJunction, TSYS, Square, Authorize.net, etc.). The ecosystem includes companion services: the Boost Floral Delivery App for live tracking and route optimization, The Floral Ad Group for social media marketing graphics, and various add-on modules like the AI-powered Card Message Generator, Card Message Translation, Click to Pic photo attachments, Modern Email System, Funeral Connector, Reminder Service, Delivery Zones by Distance, QuickBooks Online Integration, and Support Plans tiers. The system also offers FTP/XML integration for custom website connections.

Differentiator

Problem solved

Functional benefit

Products and services

• The Floral POS Windows-based, .NET/MySQL point-of-sale application (currently version v7.8.00) designed for independent florists; offers one-screen order entry for in-store, delivery, pickup, and wire orders, delivery route optimization, payment processing, customer management, inventory, and integrations with floral websites and processors.
• The Floral Ad Group

Quantifiable outcome

• Setup completed in under 20-30 minutes
• +2 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration31 records

AI capability2 records

Feature14 records

Partnerships

21 partnerships are on record, tiered core and secondary.

• BoostFloralcoreTechnology or Integration · 1 January 2024BoostFloral is a family-owned floral website platform that provides order synchronization with The Floral POS. Also powers the Delivery App integration for live driver tracking, proof-of-delivery, and route optimization. Free Boost Floral account required for delivery app functionality.
• Flower Shop Network (FSN)coreTechnology or IntegrationFamily-owned floral network and website provider. Provides order import, automatic inventory sync, separate item imports, and tipping support integration with The Floral POS. Enables florists to send and receive orders nationwide.
• 1-800-FlowerscoreTechnology or IntegrationNational floral delivery leader compatible with The Floral POS, allowing orders to flow into the system.
• BloomNationcoreTechnology or IntegrationMarketplace for handcrafted bouquets from trusted local florists. Compatible with The Floral POS for order management.
• PayJunctioncoreTechnology or IntegrationRecommended credit card processor providing the PayJunction Smart Terminal. Accepts chip & PIN (EMV), tap to pay, Apple Pay, Android Pay, and traditional swipe transactions.
• TSYS / Genius PlatformcoreTechnology or IntegrationModern payment solution formerly Cayan & Merchant Warehouse. The TSYS Genius Device is integrated for omnichannel transactions.
• Square TerminalsecondaryTechnology or IntegrationWireless payment terminal integrated with The Floral POS for Apple Pay, Google Pay, and other payment methods.
• Authorize.netsecondaryTechnology or IntegrationTrusted payment gateway connecting florists' chosen credit card processors with The Floral POS.
• HelcimsecondaryTechnology or IntegrationAffordable card acceptance for US and Canadian florist businesses across retail and online channels.
• QuickBooks OnlinecoreTechnology or IntegrationAccounting integration syncing Sales Receipts, Invoices, Payments, Refunds, and Journal Entries between The Floral POS and QuickBooks Online.
• Optimo RoutecoreTechnology or IntegrationDelivery tracking application integrated with The Floral POS for real-time driver tracking and proof-of-delivery with pictures and signatures.
• Mojo HelpdesksecondaryTechnology or IntegrationHelp desk software used by The Floral POS to track support tickets and organize customer requests.
• Highrise CRMsecondaryTechnology or IntegrationLightweight CRM used to share tasks, notes, deals, and email history across The Floral POS team.
• Zoho AssistsecondaryTechnology or IntegrationRemote access software used by The Floral POS support team to provide Windows and Mac assistance from anywhere.
• SmartyStreetssecondaryTechnology or IntegrationUSPS and international address verification integrated for delivery validation in The Floral POS.
• eCard SystemssecondaryTechnology or IntegrationCertified gift card production and standalone apps for gift, prepaid, and loyalty programs integrated with The Floral POS.
• Condolences.comcoreTechnology or IntegrationFuneral platform integrated via Funeral Connector to automatically import funeral orders into The Floral POS.
• HelloFlowers.com (Sympathy Store)coreTechnology or IntegrationFuneral platform integrated via Funeral Connector to automatically import funeral orders.
• TributeStore.comcoreTechnology or IntegrationFuneral platform integrated via Funeral Connector to automatically import funeral orders.
• Microsoft Windows & .NET FrameworkcoreTechnology or IntegrationOperating system and developer framework platform for The Floral POS software. Runs on Windows 7 and above, Windows 11 preferred.
• MySQLcoreTechnology or IntegrationOpen-source database used for The Floral POS data storage and business-critical systems.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Floranext: Floranext is a direct competitor offering a floral-specific POS, e-commerce, and florist website solution. It targets the same independent florist segment with overlapping features such as wire orders, delivery routing, and website integration, making it the most direct head-to-head comparison.
• BloomNet: BloomNet is a floral-industry technology provider (under FTD/1-800-Flowers) that supplies POS and wire-order services to florists. It overlaps directly with The Floral POS on florist order management and nationwide delivery routing.

Others

• Flower Shop Network: Flower Shop Network is a floral directory and website provider that integrates with The Floral POS for order flow and wire services. It is a strategic partner and ecosystem participant whose evolution could shape demand for The Floral POS.
• BloomNation: BloomNation operates a floral marketplace and e-commerce platform that integrates with The Floral POS. While not a direct POS competitor, it is a key partner whose product strategy (or shift to in-house POS) would meaningfully affect The Floral POS.

Broad incumbents

• Clover: Clover is a broad SMB POS and payments platform from Fiserv used by independent retailers including florists. It competes for the same SMB segment with a more generalist feature set and hardware-led approach.
• Teleflora: Teleflora operates a large florist network with technology and POS offerings for member shops. It is a broader incumbent that competes for the same florist technology budget while also controlling a major wire-order network.
• Shopify POS: Shopify POS is an omnichannel retail POS used by many small floral and gift merchants. It competes indirectly through its strong e-commerce and payments ecosystem rather than floral-specific operational features.
• Square: Square offers a widely used general-purpose POS and payment processing platform that some small florists adopt instead of a vertical solution. It competes indirectly by offering simpler, lower-cost tools, though it lacks floral-specific features such as wire orders and delivery routing.
• Lightspeed Retail: Lightspeed provides cloud-based POS for retail and restaurant SMBs, including floral and gift retailers. It competes for the same buyer but as a generalist platform without deep floral workflow specialization.

Emerging players

• POS Nation: POS Nation sells POS systems to small specialty retailers including floral shops. It targets a similar SMB customer with comparable pricing and onboarding, though its product is not florist-specific, making it a partial overlap rather than direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/thefloralpos
• Facebookfacebook.com/media/set/?set=a.10152499920851788.1073741831.128963396787
• LinkedInlinkedin.com/company/the-floral-pos

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Floral POS