What ACTIVATE does

ACTIVATE LLC is a Scottsdale/Glendale, Arizona-based IT solutions and managed services provider that has focused exclusively on the cannabis industry since its 2024 vertical pivot, following an 18-year history solving retail and distribution problems for Fortune 500 clients. The company designs and deploys an integrated technology stack spanning RFID-based plant tracking (using sanitizable Zebra healthcare-grade wristbands repurposed as sterile plant tags), omnichannel analytics and marketing services, next-generation point-of-sale with drive-thru activation, and consolidated CCTV and access-control systems for cannabis cultivators, dispensaries, and edible manufacturers. Its technology architecture integrates partner-provided components — Zebra for RFID, Juniper Networks (with Mist AI) for wireless, Cradlepoint for LTE/5G edge, and T-Mobile for 5G business internet — into a unified seed-to-sale offering augmented by the proprietary SmartLens Gen II inventory visibility platform, integrated RFID portals, and IoT grow sensors.

ACTIVATE generates revenue across five streams: hardware resale (tablets, RFID scanners, printers, CCTV, networking equipment), managed services (ongoing technical support and monitoring), professional services (deployment, integration, staff training at no added cost), print media management (RFID tag and label procurement, printer servicing), and full-service branding and marketing agency work (campaign management, social media, SMS, email, ad-spend, and metaverse activations). The go-to-motion is direct enterprise field sales targeting dispensaries, cultivators, and edible manufacturers in Arizona, supported by a zero-cost 7–15 business day demonstration program that allows prospects to test the technology stack before purchase commitment. Authorized reseller and distribution relationships with Zebra, Juniper, Cradlepoint, T-Mobile, ScanSource, TD SYNNEX, and Ingram Micro provide fulfillment infrastructure and channel economics, while founder-CEO Jonathan Alban leads a team of 11–50 employees with multi-decade Fortune 500 technology backgrounds.

Name

ACTIVATE

Legal name

ACTIVATE LLC

Website

https://activateglobally.com

Company type

Private

Founded year

2005

Operating status

Operating

Headcount range

11–50 employees

Short description

ACTIVATE is an Arizona-based managed services and IT solutions provider serving the cannabis industry with RFID plant tracking, omnichannel analytics, next-generation POS, and CCTV systems for cultivators, dispensaries, and edible manufacturers.

Ownership category

akta.pro rank

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Sales: Sale of tablets, RFID scanners, printers, mobile devices, CCTV cameras, and networking equipment for cannabis operations
2. Managed Services: Ongoing technical support, system monitoring, and maintenance services for deployed technology solutions
3. Technology Integration and Deployment: Professional services for designing, deploying, and supporting technology solutions including staff training at no added cost
4. Print Media Management: Media purchasing consolidation, printer servicing, and print inventory management for RFID tags and labels
5. Branding and Marketing Services: Full-service marketing agency creating campaigns including brand voice, social media, email, SMS, ad-spend management, organic impressions, real-time analytics, and metaverse activations

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

ACTIVATE provides cannabis-industry IT solutions and managed services, including RFID-based plant tracking with sterile healthcare-grade tags, omnichannel analytics with SmartLens Gen II inventory visibility, next-generation point-of-sale systems with drive-thru activation, and consolidated CCTV/access control. The company bundles hardware, integration, and ongoing technical support for dispensaries, cultivators, and edible manufacturers, with authorized-reseller access to Zebra, Juniper, Cradlepoint, and T-Mobile technology.

Product overview

ACTIVATE offers a unified portfolio of cannabis industry technology solutions built around RFID-based plant tracking, omnichannel retail, and integrated point-of-sale systems. The core offering consists of Plant Tracking (RFID plant tags with real-time traceability), Omnichannel Solutions (SmartLens Gen II, RFID portals, integrated martech), Next-Gen POS (with drive-thru activations), and CCTV Services for security. These products are designed to work together across the seed-to-sale supply chain, from cultivation through testing, distribution, and retail, with partner technology integrations from Zebra (scanners/printers), Juniper Networks (wireless/AI), and Cradlepoint (5G connectivity).

Differentiator

Problem solved

Functional benefit

Products and services

• Plant Tracking RFID-based plant tagging and traceability solution for cannabis cultivators using healthcare-grade sterile tags that provide real-time tracking from grow through transportation and point of sale, with IoT sensor integration for cultivation insights.
• Omnichannel Solutions Analytics and location-based data platform for cannabis operators spanning cultivation through testing and supply chain, featuring SmartLens Gen II inventory visibility, integrated RFID portals, and integrated marketing technology for brand engagement.
• Next-Gen POS Point-of-sale system for cannabis dispensaries with drive-thru activation capabilities and integrated POS activations, featuring location-based services, data collection at entry/exit points, and curated content throughout the plant lifecycle.
• CCTV Services System consolidation service integrating door access control and CCTV into a unified platform with motion detection alerts via SMS, email, and voice/video calls, plus mobile and desk monitoring designed for high availability.
• Branding and Marketing Services Full-service marketing agency for cannabis brands creating campaigns including brand voice, social media, email, SMS, ad-spend management, organic impressions, real-time analytics, and metaverse activations.
• Print Media Management Media consolidation and management service for cannabis operators covering RFID tags and dispensary labels, including printer servicing and inventory management to lower media purchase costs.

Quantifiable outcome

• Zero technical issues and reduced network problems
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Feature8 records

Partnerships

Six partnerships are on record, tiered core.

• Zebra TechnologiescoreTechnology or IntegrationZebra Technologies provides RFID solutions, barcode scanners, printers, and location technologies that ACTIVATE integrates into cannabis supply chain management. ACTIVATE uses Zebra's healthcare-grade wristband technology repurposed for sterile plant tagging in cannabis operations.
• ScanSourcecoreChannel Partner/ Reseller/ DistributorScanSource is a leading hybrid distributor connecting businesses with cutting-edge technology solutions, serving as a primary distribution partner for ACTIVATE's technology offerings including enterprise mobile computing, data capture, POS, and networking solutions.
• CradlepointcoreTechnology or IntegrationCradlepoint provides LTE and 5G edge solutions enabling wireless WAN for retail stores, IoT, and vehicles. Their NetCloud Service and wireless edge routers provide cellular connectivity for ACTIVATE's cannabis retail technology deployments.
• Juniper NetworkscoreTechnology or IntegrationJuniper Networks provides AI-driven wireless access solutions and Mist AI-powered networking technology that ACTIVATE leverages for retail wireless infrastructure. Their solutions enable simplified network operations and IoT connectivity for cannabis operations.
• TD SYNNEXcoreChannel Partner/ Reseller/ DistributorTD SYNNEX operates as a solutions aggregator and technology distributor, sitting at the center of the technology partner ecosystem. They provide distribution and fulfillment capabilities for ACTIVATE's technology solutions.
• Ingram MicrocoreChannel Partner/ Reseller/ DistributorIngram Micro accelerates growth for technology channel partners, reaching nearly 90% of the world's population. They provide flexible cash flow solutions, technology services, and resources for ACTIVATE's distribution needs.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Dutchie: Dutchie is a cannabis e-commerce and POS platform connecting consumers with dispensaries. Comparable to ACTIVATE in providing dispensary-facing technology, particularly online ordering and POS integrations.
• Flowhub: Flowhub is a cannabis point-of-sale and inventory management platform serving dispensaries across multiple states. Like ACTIVATE, it provides dispensary-facing technology for retail operations and inventory tracking, making it a direct competitor in cannabis retail software.
• Akerna: Akerna provides cannabis enterprise software for seed-to-sale tracking, compliance, and inventory. Comparable to ACTIVATE's RFID plant tracking and supply-chain visibility offerings, especially for compliance-driven operators.
• Canix: Canix is a cannabis cultivation and manufacturing ERP platform that supports plant tracking, inventory, and METRC compliance. Comparable to ACTIVATE's cultivation-focused technology offerings for grow operations and edible manufacturers.
• SpringBig: SpringBig is a cannabis customer loyalty, marketing automation, and SMS marketing platform. Comparable to ACTIVATE's bundled marketing services and MarTech capabilities for cannabis retailers.
• Cova: Cova provides cannabis point-of-sale and dispensary management software with digital menus and online ordering. Directly comparable to ACTIVATE's POS and omnichannel offerings for cannabis retailers.
• Distru: Distru is a cannabis ERP and inventory management platform for operators across the supply chain, including distributors, manufacturers, and retailers. Comparable to ACTIVATE's cultivation- and manufacturing-focused RFID tracking and inventory capabilities.
• Treez: Treez is an enterprise cannabis software platform providing POS, e-commerce, and inventory management for dispensaries. Comparable to ACTIVATE's dispensary technology offerings, including POS and omnichannel capabilities.
• LeafLogix: LeafLogix offers a cannabis seed-to-sale ERP and POS platform for cultivators, manufacturers, and retailers. Directly comparable to ACTIVATE's end-to-end cannabis operations technology stack spanning cultivation through retail.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@activate_itall
• LinkedInlinkedin.com/company/activate-llc
• Instagraminstagram.com/activate_itall

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about ACTIVATE