Crooked Goat Brewing

What Crooked Goat Brewing does

Crooked Goat Brewing is an independent craft brewery and taproom operator founded in 2015 and headquartered in Sebastopol, California. The company operates two taproom locations — an original site at 120 Morris Street in the Sebastopol Barlow Market District that houses both the brewery and taproom, and a second taproom opened in 2022 at 110 Howard Street in Petaluma — with all beer brewed centrally in Sebastopol and shipped to the Petaluma location. The business sells exclusively direct-to-consumer on-premise, with no retail distribution, no keg distribution, and no cans or bottles, anchoring its value proposition on a taproom experience rather than packaged goods shelf-share.

The product lineup consists of eight core beers (including BEE BEARD honey ale, GARAGE BEER pilsner, FIRST CRUSH raspberry ale, BRAMBLE blackberry ale, SILVER LINING vanilla bean stout, IBEX IPA, MOUNTAIN GOAT IPA, and GRAIN & BLOOD blood orange DIPA) complemented by a rotating selection of experimental and seasonal styles such as hard seltzer, lager, sour ale, and collaboration releases. Each location runs 16+ taps and offers a curated menu sourced from neighboring restaurants through an integrated ordering system, replacing the need for an on-site kitchen. The company also rents private event space at both locations and operates a weekly-to-monthly community events calendar including trivia, comedy, line dancing, and seasonal celebrations, with both locations explicitly dog-friendly.

The go-to-market is direct-to-consumer with no disclosed pricing, no enterprise accounts, and no wholesale channel. Revenue mechanics are taproom draft beer sales supplemented by event-driven foot traffic, with three named operational staff (General Manager, Assistant Manager, Private Events Coordinator) and an 11–50 employee range. The company is privately held with no disclosed funding rounds, parent company, or institutional ownership, and is preparing for its 10th anniversary in August 2025.

Name

Crooked Goat Brewing

Legal name

Crooked Goat Brewing

Website

https://crookedgoatbrewing.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Independent craft brewery and taproom operator founded in 2015 in Sebastopol, California, selling draft beer exclusively on-premise at two Sonoma County taprooms (Sebastopol and Petaluma) to local craft beer enthusiasts and private event hosts, with no retail or wholesale distribution.

Ownership category

akta.pro rank

Product category

Craft Beer

NAICS

Breweries (312120), Drinking Places (Alcoholic Beverages) (72241)

SIC

Malt Beverages (2082)

akta.pro primary industry

Brewpubs & Taprooms (On-site Beer Service) (THAFALAA)

akta.pro secondary industry

Taprooms & Brewpubs (CRANACAF)

Keywords

• Craft beer brewing
• Taproom operations
• On-premise beer sales
• Craft brewery products
• Private event hosting

Headquarters

HQ city

Sebastopol

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Taproom Beer Sales: Direct sales of craft beer to consumers at two taproom locations. Beer is brewed at Sebastopol and shipped to Petaluma. Revenue generated from on-site draft beer sales with no retail distribution.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Crooked Goat Brewing is a craft brewery that produces and serves its own beer on-premise at two taproom locations in Sebastopol and Petaluma, California. The brewery operates a direct-to-consumer model with no retail distribution, no cans or bottles, and no keg distribution, focusing instead on 16+ draft taps per location across core and rotating beer styles. Food service is delivered via partnerships with neighboring restaurants, and the taprooms host private events and recurring community programming.

Product overview

Crooked Goat Brewing is a craft brewery and taproom operator offering a portfolio of beers through two physical locations. The product line consists of 8 core beers (BEE BEARD, GARAGE BEER, FIRST CRUSH, BRAMBLE, SILVER LINING, IBEX, MOUNTAIN GOAT, GRAIN & BLOOD) that are consistently available on tap, complemented by rotational beers that change regularly including seasonal and collaboration offerings (OASIS, EASY VIBES, EMOTIONAL SUPPORT BEER, POP ART, SECRET HIDEOUT, PURPOSE, BIG BANG). The company operates two taprooms—one in Sebastopol (which houses the brewery) and one in Petaluma (opened 2022)—and offers private event space rental at both locations. Beer is brewed at the Sebastopol location and shipped to Petaluma. Food service is provided through partnerships with neighboring restaurants rather than an on-site kitchen.

Differentiator

Problem solved

Functional benefit

Products and services

• Bee Beard (Honey Ale) Core draft beer fermented with orange blossom honey, super smooth and balanced with little to no bitterness; 5.0% ABV; sold by the pint at both taprooms.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• Acre PizzacoreOthersSebastopol food partner providing pizza to the taproom. Customers can order through Crooked Goat's clever ordering system when purchasing beer. Serves the restaurant's biggest hits.
• BarriocoreOthersSebastopol food partner providing Mexican dishes to the taproom. Integrated into Crooked Goat's ordering system for seamless food and beer ordering experience.
• ChippycoreOthersSebastopol food partner providing sandwiches and fish and chips. Customers can order from Chippy when getting their beer at the taproom.
• Salt & SeacoreOthersSebastopol food partner providing poke and casual Japanese fare. Available through the integrated ordering system at the Sebastopol taproom.
• Acme BurgercoreOthersPetaluma food partner providing burgers, fries, shakes and more. Serves as the primary food option at the Petaluma taproom location.
• Stefano's PizzacoreOthersPetaluma food partner delivering hot pizzas from just up the street. Provides pizza options alongside Acme Burger at the Petaluma taproom.
• Montanez FoundationminorStrategic or Co-development PartnerCollaborative partnership for the Purpose West Coast IPA. Brewed Purpose for the Montanez Foundation's launch party and fundraiser events. Classic West Coast combination of Simcoe, Citra and Mosaic hops.
• North Bay TriviaminorOthersHosts weekly free trivia nights every Tuesday at 6:30 PM at the Sebastopol location.
• Speakeasy TriviaminorOthersHosts weekly trivia nights every Wednesday at the Petaluma location.
• Grapevine DanceminorOthersHosts line dancing events at Crooked Goat taproom. Events are all-levels welcome with tickets available through the host, Eventbrite, and at the door.
• Stupid Cupid EventzminorOthersHosts singles mixer events featuring bingo and beer at the Petaluma taproom.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Fogbelt Brewing Company: Santa Rosa craft brewery with a taproom. Comparable small craft brewer operating in the same Sonoma County region with a similar taproom-centric business model.
• Bear Republic Brewing Company: Sonoma County craft brewery (Healdsburg/Cloverdale) with taproom presence and broader distribution. Comparable craft brewer with multiple locations in the same county.
• HenHouse Brewing Company: Petaluma-based craft brewery with a taproom in the same town as Crooked Goat's second location. Comparable as a competing small-format craft taproom operator in the same Sonoma County micro-market.
• Moonlight Brewing Company: Sonoma County craft brewery (Santa Rosa) with a small-batch, taproom-focused ethos. Comparable in scale and craft positioning within the same regional market.
• Russian River Brewing Company: Sonoma County craft brewery (Santa Rosa/Forestville) operating brewpub locations with a similar rotating-tap, experience-driven model. Comparable in geography, scale mindset, and direct-to-consumer focus.
• Woodfour Brewing Company: Sebastopol-based craft brewery and taproom operating in the same town as Crooked Goat's flagship location. Directly comparable on geography, size, and small-batch taproom model.
• Third Street Aleworks: Santa Rosa brewpub combining on-site brewing with a full food menu. Comparable brewpub model in the same Sonoma County region, though with in-house kitchen rather than partner restaurants.
• Stumptown Brewery: Russian River/Guerneville craft brewery and taproom in Sonoma County. Comparable small craft brewer with a taproom-first model in the same regional market.
• Cooperage Brewing Company: Santa Rosa craft brewery and taproom. Comparable small-scale craft brewery operating a single taproom in the same Sonoma County region.

Broad incumbents

• Lagunitas Brewing Company: Large craft brewery headquartered in Petaluma (same town as Crooked Goat's second taproom). Comparable as a craft beer producer with taproom presence in the same geography, but materially larger and nationally distributed.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/crookedgoatbrewing/?hl=en
• LinkedInlinkedin.com/company/crooked-goat-brewing

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Crooked Goat Brewing