Desviantes Turismo

What Desviantes Turismo does

Desviantes Turismo (legal entity STVIAGEM SERVIÇOS TURÍSTICOS ONLINE LTDA, CNPJ 33.286.742/0001-84) is a Brazilian direct-to-consumer online travel agency specializing in adventure and ecotourism packages. Founded in 2014 and headquartered in Vila Mariana/São Paulo, the company operates as a specialized brand within the Belvitur conglomerate (Belvitur Viagens e Turismo S.A., 60+ years in tourism) and is part of the Instaviagem group of agencies. It does not own or operate any tour services; rather, it curates and intermediates between end travelers and a network of specialist third-party tour operators and local guides across more than 100 destinations in Brazil and internationally (including Peru, Bolivia, Chile, Argentina, Ecuador, Colombia, Costa Rica, Cuba, Guatemala, South Africa, and Norway).

The product portfolio is organized into three core lines: Pacotes de Expedição (fixed-departure guided group expeditions), Pacotes Flexíveis (fully customizable packages with any-day-of-year departures), and Pacotes Rodoviários com Saída de São Paulo (group trips with included bus transport from São Paulo). Supplemental offerings include day excursions (Aventuras Avulsas), international destination packages, seasonal promotional packages (Black Friday/Saldão), optional travel insurance referrals via Instaviagem, and optional airfare quotation services. Underlying technology is a standard e-commerce website (desviantes.com.br) with booking inquiry forms, WhatsApp and email hand-off to travel specialists, Telegram newsletter distribution, and secure payment processing via Visa, MasterCard, American Express, Diners, Hipercard, Elo, PIX, and boleto bancário.

The business model is intermediation-based: Desviantes earns a transaction fee or commission on package sales without owning inventory, while offering consumers date-guarantee refunds, price-match guarantees, and curated specialist-operator access. The company is led by Founder & CEO Silas Barbi, holds Cadastur certification from the Brazilian Ministry of Tourism, and maintains a small operating team (1-10 employees).

Name

Desviantes Turismo

Legal name

DESVIANTES (STVIAGEM SERVIÇOS TURÍSTICOS ONLINE LTDA)

Website

https://desviantes.com.br

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

1–10 employees

Short description

Desviantes Turismo is a Brazilian direct-to-consumer online travel agency specializing in adventure and ecotourism packages, intermediating between individual travelers and a network of specialist local operators across 100+ domestic and international destinations.

Ownership category

akta.pro rank

Headquarters

HQ city

Vila Mariana

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Revenue model

1. Tour Package Sales (Intermediation): Desviantes acts as an intermediary between customers and third-party tour operators (prestadores de serviços), earning commission on package sales. The company does not own the tour services but connects travelers with specialized operators and guides for adventure and ecotourism activities.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

No source material was provided about Desviantes Turismo's core offerings.

Product overview

Desviantes is an adventure and ecotourism travel agency operating as part of the Instaviagem/Belvitur group. Its product portfolio consists of three primary offerings: Pacotes de Expedição (pre-structured guided group trips with fixed departure dates and full itineraries operated by specialist local partners), Pacotes Flexíveis (fully personalized packages where travelers customize activities, flights, duration, and accommodation with daily departures available), and Pacotes Rodoviários com Saída de São Paulo (pre-structured group trips including round-trip bus transport from São Paulo). These core products are supplemented by discounted promotional packages (Saldão/Black Friday), international destination packages, standalone day excursions (Aventuras Avulsas), optional travel insurance referrals, and optional airfare quotation services. All bookings are intermediated through Desviantes' website, with payment accepted via major credit cards (Visa, MasterCard, American Express, Diners, Hipercard, Elo), PIX, and boleto bancário.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Secure booking with date guarantee: activities are guaranteed to run on scheduled dates or full refund is provided.
• +1 more outcomes

Named customers1 record

Segments3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Partnerships

Three partnerships are on record, tiered core.

• BelviturcoreOthersDesviantes is a specialized brand of Belvitur, a company with over 60 years of experience in tourism and leader in the segment in Minas Gerais. Belvitur Viagens e Turismo S.A. (CNPJ 17.219.734/0001-69) is the parent company providing corporate backing and brand authority.
• InstaviagemcoreOthersDesviantes and Instaviagem are both agencies of the Belvitur group. Instaviagem is described as part of the same corporate ecosystem, with Desviantes focused specifically on adventure and ecotourism activities.
• Third-Party Tour Operators and GuidescoreChannel Partner/ Reseller/ DistributorAll travel packages are operated by specialized third-party companies and guides who are experts in their specific activities and destinations. Desviantes serves as an intermediary, curating and selling these operators' services to end customers.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• TourRadar: Online marketplace for multi-day guided tours and adventure expeditions globally. Closely comparable in product type (multi-day adventure packages) and intermediation model, though serving more international customers.
• Adventure Life: Specialist adventure tour operator offering small-group trips worldwide including South America. Direct competitor in the curated adventure expedition category that Desviantes targets.
• Hurb (formerly Hotel Urbano): Brazilian online travel agency selling hotel stays, packages, and experience deals direct-to-consumer. Comparable as a digital-first Brazilian OTA selling curated leisure packages through promotional campaigns (Black Friday-style).
• Civitatis: Online marketplace specializing in Spanish/Portuguese-language tours, activities, and excursions, with strong Latin America and Iberia presence. Closest functional peer to Desviantes in language market and adventure/cultural experience focus.

Broad incumbents

• GetYourGuide: Global experiences marketplace offering tours, attractions, and activities booked online. Most direct functional comparable to Desviantes' intermediation model, with broader category and instant-booking technology.
• 123milhas: Brazilian OTA focused on discounted air tickets, hotels, and packaged tours. Comparable to Desviantes as a Brazilian digital travel intermediary with promotional pricing mechanics and package intermediation.
• Klook: Asia-headquartered experiences and activities booking platform expanding into Latin America. Comparable intermediation model in tours, attractions, and outdoor activities with instant-booking technology and mobile-first UX.
• Viator (a Tripadvisor company): Global marketplace for tours, activities, and experiences. Directly comparable business model (intermediating between travelers and tour operators), at much larger scale and with global inventory.
• CVC Turismo: Brazil's largest traditional travel agency operator, offering packaged and customized holidays. Comparable as a multi-channel Brazilian travel seller targeting leisure travelers, though far broader and more mass-market than Desviantes' adventure niche.

Others

• Instaviagem: Sister travel brand within the Belvitur group, operating as an online travel agency. Relevant as a group-affiliated peer that competes for shared marketing, supplier, and customer-pool resources within the same corporate parent.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/desviantes
• YouTubeyoutube.com/user/DesviantesAventuras
• Facebookfacebook.com/desviantesaventuras
• Instagraminstagram.com/desviantes
• Pinterestpinterest.com/desviantes

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Desviantes Turismo