What Beaver Coach Sales does

Beaver Coach Sales is a privately held, family-owned luxury RV dealership headquartered in Bend, Oregon, with a second location in Boise, Idaho. Operating as Beaver Coach Sales, LLC since February 2012 under owners Ty and Jodie Kelly, the company functions as a multi-brand full-service retailer, selling new Newmar motorhomes and pre-owned/consigned units from Tiffin, Entegra, Thor, Forest River, Grand Design, and Airstream. Its service architecture includes a 14-bay service facility, a collision center, custom paint and electronics shops, an OEM and aftermarket parts department (including obsolete legacy parts), and a wholly-owned rental subsidiary called Happy Campers. The company also owns the Beaver Coach manufacturing rights, acquired from Fleetwood in 2016.

The business model combines one-time vehicle transactions (ranging from approximately $70,000 for pre-owned units to over $1 million for new luxury Class A motorhomes) with recurring revenue from service, parts, F&I finance commissions, protection products, and rentals. Beaver Coach Sales is an authorized dealer and warranty repair center for multiple premium OEMs and partners with several national banks and credit unions for financing. Pricing is value-driven for the luxury segment, with examples of over $110,000 in savings on select inventory. The dealership captures nationwide demand through online inventory browsing and ships parts across North America, while concentrating its physical presence in the Pacific Northwest.

Go-to-market is direct-to-consumer via the two retail showrooms, supported by a content marketing blog (116+ posts), YouTube video, regional RV events and trade shows, and community philanthropy. The company is recognized as Oregon's Largest Newmar Dealer, a Top 5 RV Dealer in North America, and a 2024 RVDA Blue Ribbon Award recipient. With roughly 60 employees across both locations, Beaver Coach Sales serves discerning luxury RV buyers seeking a one-stop-shop purchase and ownership experience.

Name

Beaver Coach Sales

Legal name

Beaver Coach Sales, LLC

Website

https://beavercoachsales.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

51–100 employees

Short description

Beaver Coach Sales is a family-owned luxury RV dealership in Bend, Oregon (plus Boise, Idaho) selling new Newmar motorhomes and pre-owned Tiffin, Entegra, Thor, Forest River, and Grand Design units, with full-service sales, service, parts, financing, and rentals for individual luxury RV buyers.

Ownership category

akta.pro rank

Headquarters

HQ city

Bend

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. RV Sales: Primary revenue stream from selling new and pre-owned luxury RVs including Class A motorhomes, Class B camper vans, Class C motorhomes, fifth wheels, travel trailers, and toy haulers. Revenue is generated through one-time vehicle transactions with varying price points from approximately $70,000 to over $1 million.
2. Service & Repair: Full-service RV repair and maintenance including engine, generator, electrical, plumbing, slide-out, roof, HVAC, and collision repair services. Revenue from labor and parts markup.
3. Parts Sales: Parts department selling OEM and aftermarket parts and accessories for all makes and models of RVs. Revenue from parts markup and special orders.
4. Consignment: RV consignment services where the dealership sells RVs on behalf of owners for a commission. Company states $7M+ annual consignments.
5. Finance & F&I Products: Finance department earns revenue from financing arrangements with partnered banks and credit unions, plus protection products including extended service contracts, GAP coverage, tire protection, and roadside assistance programs.
6. Rentals: RV rentals through Happy Campers division, allowing consumers to experience the RV lifestyle before purchasing.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

Beaver Coach Sales is a luxury RV dealership that retails new and pre-owned Class A, Class B, and Class C motorhomes, fifth wheels, travel trailers, and toy haulers from premium brands including Newmar (Oregon's largest Newmar dealer), Tiffin, Entegra, Thor Motor Coach, Forest River Riverstone, Grand Design, and Airstream. The dealership operates as a one-stop shop, combining retail vehicle sales with on-site RV financing through multiple bank partners, consignment services, a 14-bay service and collision center, custom paint and electronics, OEM and aftermarket parts (including obsolete Beaver parts), and rentals through its Happy Campers division.

Product overview

Beaver Coach Sales is a luxury RV dealership operating a multi-brand, full-service business model. As Oregon's largest Newmar dealer (now also with Idaho locations), the company retails new Newmar coaches and pre-owned/consigned Tiffin, Entegra, Thor, Forest River, Grand Design, Airstream, and other luxury RV brands. The business functions as a one-stop-shop with integrated sales, rental (via Happy Campers division), finance (multiple lender partnerships), parts (OEM and aftermarket with obsolete Beaver parts expertise), and service departments (14-bay facility with collision center and custom paint/electronics). Products are organized as: luxury motorhome brands (Newmar as flagship new product; Tiffin and Entegra as pre-owned/consigned), towable brands (Forest River Riverstone, Grand Design Lineage, Airstream), and comprehensive service offerings (maintenance, repair, collision, custom paint, electronics, parts, financing, and consignment).

Differentiator

Problem solved

Functional benefit

Products and services

• Newmar Motorhomes Flagship luxury Class A motorhome brand carried new at Beaver Coach Sales, including Mountain Aire, Essex, King Aire, New Aire, Dutch Star, Ventana, Bay Star, London Aire, Northern Star, Bay Star Sport, Freedom Aire, Canyon Star, and Super Star models. Sold to individual retail customers seeking premium fit, finish, and craftsmanship.
• Tiffin Motorhomes Luxury Class A motorhome brand including Allegro Red, Allegro Bay, Wayfarer, Phaeton, Allegro Bus, and Open Road models, carried at Beaver Coach Sales primarily as pre-owned units and consignment.
• Entegra Coaches Luxury Class A motorhome brand including Anthem, Aspire, and Cornerstone models, carried as pre-owned and consignment units and supported by Beaver Coach Sales' authorized Entegra warranty repair center.
• Thor Motor Coach Motorhome brand featuring Indigo, Aria, Miramar, Inception, Gemini, Venetian, Tranquility, and Omni models, including Class A, Class B, and Class C configurations. Beaver Coach Sales is an authorized warranty repair center.
• Forest River Riverstone Luxury fifth wheel brand including RSF38BMB, 43BFC, 42FSKG, 421FK, and 45BATH Toy Hauler models.
• Grand Design Lineage Luxury Class B and Class C motorhomes including Lineage Series VT LVT1, Lineage Series M 25TK, Lineage M 25FW, and Lineage LVT2 models.
• Airstream Flying Cloud Luxury travel trailer brand known for iconic aluminum exterior construction and timeless design, including the 25FBQ Flying Cloud model.
• Happy Campers RV Rentals RV rental service operated as a wholly-owned subsidiary of Beaver Coach Sales, offering pet-friendly luxury RV rentals with amenities including a Keurig coffee maker, fresh linens, heated shower, and an RV starter kit for consumers wanting to experience the RV lifestyle.
• RV Service & Repair Full-service RV repair and maintenance with 14 service bays handling engine, generator, drivetrain, electrical diagnostics, plumbing, slide-out repair, roof work, HVAC, pre-trip inspections, and authorized warranty repair for Newmar, Tiffin, Entegra, Thor, Forest River, and Grand Design.
• RV Collision Center Paint and body repair solutions for all makes and models of motorized and towable RVs, working with most insurance companies for collision damage restoration.
• Custom RV Paint Custom paint services using eco-friendly PPG Envirobase water-based paint in a 60-foot downdraft paint booth, accommodating RVs and commercial trucks of any size for owners wanting a distinctive finish or color change.
• Custom RV Electronics Custom RV electronics installations and repair, including universal remote control systems, satellite dish installations, WiFi antennas, security and backup camera repairs, in-dash monitor repair, television upgrades and repair, and dash radio upgrades.
• RV Parts Department Retail parts department selling OEM and aftermarket parts and accessories for all makes and models of RVs, with staff having original Beaver factory production experience and the ability to source legacy parts nationwide for normal shipping charges.
• Obsolete RV Parts Sourcing Service Specialized hard-to-find and discontinued RV components sourcing service for Beaver Motorcoach, Monaco Coach, Safari Motorcoach, Holiday Rambler, and other legacy manufacturers, backed by over 50 years of combined Beaver parts procurement experience.
• RV Financing (F&I) RV financing arranged through a panel of partnered banks and credit unions (US Bank, Bank of America, Bank of the West, Huntington Bank, Ally Bank, and credit unions), with terms up to 240 months (20 years) and a minimum 10% down payment, including online pre-qualification via 700dealer.com.
• RV Protection Programs Protection plans covering extended service contracts (DAS, National RV Care / National Auto Care), 24/7 roadside assistance (SafeRide RV Motor Club), tire and wheel road hazard coverage (Tire Shield), ceramic coating (Diamond Ceramic), tire safety bands (Tyron), tire sealant (Multi Seal), and GAP protection (National Auto Care GAP).
• RV Consignment Service Hassle-free RV consignment and selling service including cleaning, professional photography, video walkthroughs, and listings across RVTrader, Craigslist, and other marketplaces for owners wanting to sell their RVs without incurring upfront costs (90-day storage fee waiver included).
• Trade-In Valuation Service Trade-in appraisal service providing fair market value assessments for customers trading in or upgrading their existing motorhomes.
• Beaver Coach Sales – Idaho Dealership Location Second physical dealership location in Boise, Idaho at 4911 W Chinden Blvd, serving the greater Boise area and Treasure Valley with luxury RV sales and support.

Quantifiable outcome

• Over $110,000 in savings on select inventory units
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered flagship, core and minor.

• NewmarflagshipChannel Partner/ Reseller/ DistributorNewmar is Beaver Coach Sales' flagship brand partnership. The dealership is Oregon's Largest Newmar Dealer and #1 Newmar Dealer in Oregon. They carry all Newmar models from Bay Star through King Aire. The company is an authorized Newmar dealer and authorized warranty repair center.
• Tiffin MotorhomescoreChannel Partner/ Reseller/ DistributorTiffin Motorhomes is carried as pre-owned and consignment units at Beaver Coach Sales. The company has built a relationship with Bob Tiffin over many years. Tiffin is described as the #1 selling Class A diesel in the industry.
• Entegra CoachcoreChannel Partner/ Reseller/ DistributorEntegra Coach is offered as pre-owned and consignment at Beaver Coach Sales. The dealership is an authorized warranty repair center for Entegra.
• Thor Motor CoachcoreChannel Partner/ Reseller/ DistributorThor Motor Coach products are carried at the dealership. The company is an authorized warranty repair center for Thor Motor Coach.
• Forest RivercoreChannel Partner/ Reseller/ DistributorForest River products including Riverstone brand are carried at the dealership. The company is an authorized warranty repair center for Forest River.
• Grand DesigncoreChannel Partner/ Reseller/ DistributorGrand Design RVs are offered at the dealership. The company is an authorized warranty repair center for Grand Design.
• DAS (Dealer Administrative Services)coreStrategic or Co-development PartnerExtended service contracts provider offering protection for mechanical and electrical systems. DAS offers flexible contract terms, multiple deductible options, nationwide repair facility network, and transferable coverage.
• National RV Care (National Auto Care)coreStrategic or Co-development PartnerComprehensive vehicle service agreements provider bundling mechanical breakdown coverage with tire/wheel protection, windshield coverage, and key replacement. GAP coverage also offered through National Auto Care.
• SafeRide RV Motor ClubminorStrategic or Co-development Partner24/7 roadside assistance program offering unlimited towing to qualified repair facilities, technical support from RVIA/RVDA and ASE certified technicians, trip interruption, lockout, and concierge services.
• Tire ShieldminorStrategic or Co-development PartnerRoad hazard protection program covering tire repair or replacement for covered road hazards, mounting, balancing, and valve stem coverage with nationwide claims administration.
• Family Motor Coach Association (FMCA)minorStrategic or Co-development PartnerFMCA membership provides access to the Michelin Advantage Program for discounted Michelin tires. Beaver Coach Sales is a proud member of FMCA.

Scale indicators10 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• El Monte RV: RV rental and sales company with multiple locations nationally. Comparable in combining rentals with new and pre-owned retail and in maintaining a multi-state service footprint.
• General RV Center: One of the largest family-owned RV dealer groups in the U.S., operating superstores across multiple states with new, used, service, and parts. Comparable in family ownership structure and multi-brand luxury positioning.
• Jeff Couch's Nationwide RV: Large luxury RV dealer with a flagship superstore, full service operations, and a focus on premium Class A diesel motorhomes. Operates a similar attention-to-detail sales culture and high-touch customer experience.
• Blue Compass RV: Rapidly growing RV dealer platform with 100+ locations across the U.S. Direct competitor for premium brand allocations and a comparable full-service sales-service-parts model.
• Motor Home Specialist: Texas-based mega-dealer of new motorhomes and RVs, including premium Class A diesels. Comparable in carrying luxury manufacturers and in leveraging high-volume inventory for aggressive pricing.
• National Indoor RV Centers: Multi-location luxury RV dealer network with indoor showrooms, full-service bays, and parts operations across several states. Closest comparable corporate model to Beaver Coach Sales, including the indoor-showroom premium positioning and multi-brand luxury mix.
• Holiday World RV: Multi-location RV dealer group with large superstores, full service, and parts. Comparable scale and product breadth, including substantial new-motorhome inventory across multiple premium brands.
• Lazydays RV: Large multi-state luxury RV dealer with flagship stores, full service, and parts. Direct competitor in the premium Class A motorhome segment and a useful benchmark for scaled retailer unit economics.

Broad incumbents

• Camping World Holdings: Largest publicly traded RV retailer in the U.S. with hundreds of locations spanning entry-level to premium segments. Overlaps with Beaver Coach Sales on luxury new units and service, but largely serves a broader, more value-oriented customer base.

Regional players

• Giant RV: Regional multi-location RV dealer in the Western U.S. with a focus on new and pre-owned motorhomes and towables. Comparable in product mix but smaller and more geographically concentrated than Beaver Coach Sales.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/BeaverCoachSale
• Facebookfacebook.com/Beavercoachsalesandservice
• LinkedInlinkedin.com/company/beaver-coach-sales-of-oregon

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beaver Coach Sales