Inspiration
Inspiration is a master-planned residential community in Douglas County, Colorado, developed by Newland/Brookfield Residential, serving 55+ active adult buyers and multi-generational families through third-party production builders (Pulte, Toll Brothers, American Legend, Heritage by Lennar, David Weekley) with on-site amenities, energy-efficient homes, and 410 acres of parks and trails.
- Company typePrivate
- Founded2015
- HeadquartersAurora, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Inspiration does
Inspiration is a master-planned residential community located in northeast Douglas County near Parker, Colorado, developed and operated by Newland (a subsidiary of Brookfield Residential) through the legal entity NASH Inspiration, LLC. The community was announced in 2015 as an 1,800-home development built on a stewardship-driven model that preserves 30% of land as connected open space and requires all homes to meet a minimum HERS rating of 70 and Energy Star certification, making them approximately 20-30% more energy efficient than standard new construction. The community comprises two neighborhoods: the all-ages section (now sold out) and Hilltop 55+, an age-qualified active adult neighborhood with approximately 30 homes remaining and a dedicated amenity center (Hilltop Club) featuring pickleball and tennis courts, a fitness center, a resort-style pool, social clubs, and event programming.
The business model is land development and community management rather than direct homebuilding. Independent third-party production homebuilders, including Pulte, American Legend, Toll Brothers, Heritage by Lennar, and David Weekley Homes, construct and sell homes directly to homebuyers within the community. The developer captures revenue from land sales to builders, community amenity operations, and HOA oversight, with home pricing ranging from the $500s to over $1.5M depending on builder and floor plan. Go-to-market is sales-led with on-site model homes open daily, virtual tour video walkthroughs, scheduled appointments, and a dedicated broker referral program ('We Heart Brokers'). Marketing channels include an SEO-optimized website with active content marketing (Inspiration Insider newsletter, blog), social media, and community events. The community is supported by the Inspiration Metro District for municipal services and finance, and the Hilltop Club Association for amenity operations.
Customer segments are dominated by 55+ active adult buyers seeking low-maintenance, brand-new homes with resort-style amenities and a built-in social community, complemented by multi-generational families seeking in-law suite floor plans. The community has approximately 410 acres dedicated to parks, trails, open space, and amenities, and is home to roughly 30 resident-run clubs spanning fitness, hobbies, and social pursuits.
Inspiration firmographics
Firmographics- Name
- Inspiration
- Legal name
- NASH Inspiration, LLC
- Website
- https://inspirationcolorado.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Inspiration is a master-planned residential community in Douglas County, Colorado, developed by Newland/Brookfield Residential, serving 55+ active adult buyers and multi-generational families through third-party production builders (Pulte, Toll Brothers, American Legend, Heritage by Lennar, David Weekley) with on-site amenities, energy-efficient homes, and 410 acres of parks and trails.
- Ownership category
- akta.pro rank
Inspiration industry classification
Industry- Product category
- Master-Planned Residential Community
- NAICS
- Land Subdivision (2372)
- SIC
- Land Subdividers & Developers (No Cemeteries) (6552)
- akta.pro primary industry
- Independent Living Community Development & Construction (Senior Housing Developers) (HLADAAAH)
Keywords
Where Inspiration is headquartered
LocationHeadquarters
- HQ city
- Aurora
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Inspiration business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure, Operations, Marketing or Sales, Personnel, Supply Chain, Others
Revenue model
- Home Sales Revenue: Revenue is generated through the sale of new single-family homes built by independent third-party homebuilders (Pulte, American Legend, Heritage by Lennar, Toll Brothers) at the Inspiration master-planned community. Each builder sells directly to homebuyers. The community developer (Brookfield Residential/Newland) derives revenue from land development and community operations.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Multi-year contract | Hilltop 55+ Active Adult Homes — Entry Level (from $600s) |
| One time/ perpetual license | Multi-year contract | Hilltop 55+ Mid-Range ($764K–$857K) |
| One time/ perpetual license | Multi-year contract | Hilltop 55+ Luxury ($1.1M–$1.5M) |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Inspiration product offering
Product offeringCore offering
Inspiration is a master-planned residential community in Parker, Colorado (Douglas County) that develops, programs, and operates a planned neighborhood featuring brand-new single-family homes built by independent third-party homebuilders (Pulte, American Legend, Toll Brothers, Heritage by Lennar, David Weekley). The community offers an age-qualified active-adult neighborhood (Hilltop 55+) and an all-ages neighborhood (sold out), supported by shared amenities such as the Hilltop Club, parks, trails, and approximately 410 acres of preserved open space, with all homes built to Energy Star and minimum HERS 70 energy efficiency standards.
Product overview
Inspiration is a master-planned residential community located in Parker, Colorado (Douglas County), developed by Newland (part of Brookfield Residential). The community features two main neighborhoods: Hilltop 55+ (an age-qualified neighborhood currently selling new homes from the $600s) and the all-ages neighborhood (sold out). Homes are built by independent third-party builders including Pulte, American Legend, Toll Brothers, Heritage by Lennar, and David Weekley Homes. The community offers extensive amenities including Hilltop Club (for 55+ residents), parks, trails, and open space. All homes are built to Energy Star standards with minimum HERS rating of 70 for energy efficiency. The product portfolio includes various home models ranging from approximately 1,700 to 3,300+ sq ft with prices spanning from the $500s to over $1.5 million.
Differentiator
Problem solved
Functional benefit
Brands
- Hilltop 55+: Age-qualified neighborhood within Inspiration community offering homes for active adults 55 and older, with exclusive amenities including Hilltop Club.
- Hilltop Club
Products and services
- Hilltop 55+ Neighborhood Age-qualified (55+) neighborhood within the Inspiration master-planned community featuring exclusive amenities at Hilltop Club and active-adult new homes from the $600s to over $1.5M built by Pulte, American Legend, Heritage by Lennar, and Toll Brothers.
- For Everyone (All-Ages Neighborhood) Single-family homes for all ages located within the Inspiration community in northeast Douglas County, Colorado, originally developed with builders Toll Brothers and CalAtlantic; the neighborhood is currently sold out.
- Hilltop Club Amenity Center Primary amenity hub for Hilltop 55+ residents offering six pickleball courts, two tennis courts, library, fitness center, movement studio, resort-style pool with zero-entry and lap lanes, bocce ball courts, multi-purpose rooms, demonstration kitchen, and event lawn; home to nearly 30 resident-run social clubs.
- Sanctuary by Pulte (Hilltop 55+) Single-story home by Pulte in the Hilltop 55+ neighborhood featuring 2 bedrooms, 2 bathrooms, 2-car garage, and approximately 1,830 sq ft, available from $764,491.
- Virtue by Pulte (Hilltop 55+) Single-story home by Pulte in the Hilltop 55+ neighborhood featuring 2.5 bathrooms and approximately 2,969 sq ft, available from $1,124,167.
- Ferrara by Pulte (Hilltop 55+) Single-story model home by Pulte in the Hilltop 55+ neighborhood featuring 3 bedrooms, 3.5 bathrooms, 2-car garage, and approximately 2,530 sq ft, priced at $1,549,990.
- C555 by American Legend (Hilltop 55+) One-story home by American Legend in the Hilltop 55+ neighborhood featuring 3 bedrooms, 3 bathrooms, 3-car garage, and 2,559 sq ft, starting from the $600s.
- C652 by American Legend (Hilltop 55+) One-story home by American Legend in the Hilltop 55+ neighborhood featuring 3 bedrooms, 2.5 bathrooms, 3-car garage, and 2,333 sq ft, starting from the $600s.
- Carson by Toll Brothers (55+) One-story home by Toll Brothers in the Hilltop 55+ neighborhood featuring 2 bedrooms, 2 bathrooms, 2-car garage, and 1,714 sq ft; award-winning model home.
- Caruso by David Weekley Homes Ranch-style home by David Weekley Homes featuring 4 bedrooms, 3 bathrooms, dedicated study, 3-car garage, and approximately 2,300 sq ft, starting at $534,990, with multi-generational floor plan options including in-law suites and accessible design.
- Virtual Tours Video walkthrough tours of model homes available to prospective buyers online, enabling remote touring of American Legend and Pulte model homes in the Hilltop 55+ neighborhood.
Quantifiable outcome
- Every home meets HERS rating of 70 or better — 30% more energy efficient than a standard new home
- +2 more outcomes
Companies that use Inspiration
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Inspiration technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Inspiration partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered minor and core.
- Meritage HomesminorMeritage Homes joined Inspiration in 2017 as a new builder, adding unique floor plans. The Denver Post called Inspiration 'the best selection of homes for early move-in available in the entire south metro area.'
- Dream Finders HomesminorDream Finders Homes joined Inspiration in 2017 as a new builder alongside Meritage Homes, contributing to the community's reputation for having the best early move-in selection in the south metro Denver area.
- CalAtlantic HomesminorCalAtlantic (formerly Standard Pacific) was one of the first two builders announced for Inspiration in September 2015, building in the Vistas neighborhood with 8 ranch-style plans ranging from 1,750 to 2,700 sq ft starting in the mid $300s.
- Brookfield ResidentialcoreNewland is part of Brookfield Residential, a major North American residential land developer. Brookfield Residential manages the Inspiration community and is responsible for community development, amenity construction, and overall community management. The company has 50+ years of experience developing award-winning master-planned communities.
- NewlandcoreNewland is the master developer of Inspiration, with 50 years of experience creating award-winning neighborhoods across the country. Newland is credited with the vision and development of Inspiration as a master-planned community focusing on community, nature, and enduring, healthy places to live.
- Nash CommunitiescoreNash Communities is a co-developer/partner in the Inspiration community. Inspiration is a trademark of NASH Inspiration, LLC.
- PultecorePulte is one of the primary homebuilders in the Hilltop 55+ neighborhood at Inspiration. They offer ranch-style homes from the $600s to over $1M, including the Sanctuary, Virtue, and Ferrara models. Pulte homes are Energy Star certified and built to high energy efficiency standards.
- American Legend HomescoreAmerican Legend is a homebuilder in the Hilltop 55+ neighborhood offering ranch-style homes starting from the $600s. They provide multiple floor plans ranging from approximately 1,700 to 2,559 sq ft with 2-3 car garages.
- Toll BrotherscoreToll Brothers was the first announced builder for Inspiration (alongside CalAtlantic) in 2015 and builds in the Hilltop 55+ neighborhood. They offer customizable ranch-home plans ranging from the mid-$300,000s to the $800,000s, with award-winning model homes. Toll Brothers won 4 MAME awards from the Denver Home Builders Association in 2016.
- Heritage by LennarminorHeritage by Lennar is a homebuilder in the Hilltop 55+ neighborhood at Inspiration, offering one-story ranch-style homes. Contact: 303-552-2925.
- David Weekley HomesminorDavid Weekley Homes builds in the Hilltop and Inspiration Ranch neighborhoods and is noted for pioneering multi-generational home designs at Inspiration with in-law suites and accessible features. Starting from $534,990 for the Caruso model.
- Real Estate Agents and Brokers (Agent Program)minorRealtors and real estate agents are engaged through the 'We Heart Brokers' program, which provides special events, sneak previews, extended hours, and broker resources including the Hilltop 55+ Guide and community maps. Agents are invited to join the Inspiration Insider list.
- Hilltop Club AssociationminorThe Hilltop Club Association manages the Hilltop 55+ amenity center and its operations for the benefit of residents.
- Inspiration Metro DistrictminorThe Inspiration Metro District provides municipal services and governance for the community, including financing and maintaining public infrastructure and services. The Finance Committee reviews and provides recommendations to the Metro District's board.
Scale indicators5 records
Recent moves6 records
Expansion highlights3 records
Inspiration competitors and assessment
Company assessmentDirect peers
- Shea Homes: Builder-developer with a major active-adult brand (Shea Trilogy) and master-planned community experience in Colorado and other Western markets. Comparable to Inspiration for its active-adult product design and amenity-driven community model.
- PulteGroup: Parent of the Del Webb active-adult brand and a direct builder partner at Inspiration (Pulte 55+). Highly comparable due to its major presence in the 55+ active-adult segment with a similar amenity-rich, age-qualified community model.
- KB Home: National homebuilder with deep Denver-metro presence and ENERGY STAR / high-efficiency home programs. Comparable to Inspiration as a builder in planned Colorado communities at overlapping price points.
- Toll Brothers: Luxury homebuilder and direct builder partner at Inspiration (Toll Brothers at Inspiration). Comparable for its presence in premium master-planned communities and active-adult/luxury ranch product lines at similar price points ($600s-$1.5M+).
- Tri Pointe Homes: Homebuilder with a portfolio of premium and active-adult communities in select U.S. markets. Comparable for its focus on differentiated, amenity-rich master-planned developments similar to Inspiration.
- Meritage Homes: Builder partner at Inspiration since 2017 with a strong energy-efficiency focus (ENERGY STAR certified homes). Comparable for its emphasis on entry-level through move-up homes in master-planned settings, including active-adult product.
- Taylor Morrison: National homebuilder with a meaningful active-adult brand (Taylor Morrison Active Adult) and exposure to master-planned communities in the Sun Belt and Mountain West. Comparable to Inspiration for its 55+ amenity-driven community model.
- Lennar: One of the largest U.S. homebuilders, present at Inspiration through Heritage by Lennar. Comparable as a national builder-developer with active-adult offerings (Heritage by Lennar) and exposure to Denver-metro master-planned communities.
Broad incumbents
- D.R. Horton: Largest U.S. homebuilder with active-adult (Freedom Homes) and master-planned community exposure nationwide. Comparable as a broad incumbent builder-developer with national scale, even though it does not focus exclusively on the Colorado 55+ segment that Inspiration's Hilltop 55+ serves.
- Brookfield Residential: Parent of Newland and developer of Inspiration; operates a national portfolio of master-planned communities. Directly comparable as the master developer of Inspiration with comparable community-development playbooks.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Inspiration social profiles
Digital presenceInspiration compliance and trust
Trust signalCompliance2 records
Inspiration financial estimates
Financial estimateRevenue estimate
Valuation estimate
Inspiration leadership team
Management profileNumber of profiles
Inspiration funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Inspiration M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Inspiration
What does Inspiration do?
Inspiration is a master-planned residential community in Parker, Colorado (Douglas County) that develops, programs, and operates a planned neighborhood featuring brand-new single-family homes built by independent third-party homebuilders (Pulte, American Legend, Toll Brothers, Heritage by Lennar, David Weekley). The community offers an age-qualified active-adult neighborhood (Hilltop 55+) and an all-ages neighborhood (sold out), supported by shared amenities such as the Hilltop Club, parks, trails, and approximately 410 acres of preserved open space, with all homes built to Energy Star and minimum HERS 70 energy efficiency standards.
Is Inspiration a public or private company?
Inspiration is a private company. It is classified as corporate owned and is currently operating.
When was Inspiration founded?
Inspiration was founded in 2015. It employs 11 to 50 people.
Where is Inspiration based?
Inspiration is headquartered in Aurora, United States, in the North America region.
How does Inspiration make money?
One revenue line is on record: home Sales Revenue.
Who are Inspiration's main competitors?
Direct peers on record are Shea Homes, PulteGroup, KB Home, Toll Brothers, Tri Pointe Homes, Meritage Homes, Taylor Morrison and Lennar. Broad incumbents are D.R. Horton and Brookfield Residential.
Does Inspiration have an API?
No public API is recorded for Inspiration.
What industry is Inspiration in?
Inspiration's product category is Master-Planned Residential Community. Its primary akta.pro industry code is HLADAAAH, Independent Living Community Development & Construction (Senior Housing Developers). Its NAICS code is 2372 and its SIC code is 6552.