Produzindo Certo

What Produzindo Certo does

Produzindo Certo (legal entity PRODUZINDO CERTO S/A) is a Brazilian agtech that operates a socioenvironmental monitoring platform for rural properties, combining satellite imagery, AI/ML algorithms, geoprocessing, and on-site field technical visits to assess compliance with ESG, EUDR, and certification standards (notably RTRS). The platform, accessible via web dashboard and two mobile applications (Eu Produzo Certo for producers, Eu Coleto Certo for field technicians), maintains a proprietary database spanning 8.6 million hectares and 10,732 active properties across 15 Brazilian states and Argentina. Its multi-protocol architecture accommodates RTRS and other certification schemes, and it operates two branded consortium programs — Reg.IA (Regenerative Agriculture, launched Aug 2024) and Bov.IS (Sustainable Intensive Cattle, launched Sep 2025) — that connect producers with major commodity buyers, input suppliers, financial institutions, and insurers.

The company monetizes through a mix of subscription platform fees, professional services for technical field visits and socioenvironmental diagnostics, certification support (including group certification management and credit commercialization advisory), and consortium membership programs that bundle regenerative insurance, rural credit discounts, and premium payments for soy and corn. Pricing is quote-based and customized by property count, hectares, certification scope, and service level, typically under multi-year contracts with both enterprise clients (commodity traders, food processors, CPG brands, apparel, and financial institutions) and individual producers. Enterprise customer logos include the full ABCD commodity trader set (ADM, Bunge, Cargill, LDC, Amaggi), plus Unilever, BRF, H&M, Bayer, Rabobank, Sicred, and BrasilSeg.

Produzindo Certo was established in 2019 as a spin-off from the NGO Aliança da Terra (which traces its methodology back to 2004), is headquartered in Goiânia with a second office in Santa Cruz do Sul (Rio Grande do Sul), employs 11-50 staff organized into agronomy, engineering, veterinary, and IT functions, and closed its first institutional funding round of R$ 20.7 million in October 2025 led by Arar Capital and SP Ventures, with participation from The Yield Lab, SLC Ventures, and AgroVen. Use of funds is targeted at expanding the monitored farm base, strengthening technology and partnerships in the financial sector, and scaling regenerative agriculture and sustainable livestock programs.

Name

Produzindo Certo

Legal name

PRODUZINDO CERTO S/A

Website

https://produzindocerto.com.br

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

11–50 employees

Short description

Produzindo Certo is a Brazilian agtech operating a socioenvironmental monitoring platform that combines satellite imagery, AI, and on-site field visits to certify and monitor rural properties, serving commodity traders (ADM, Cargill, Bunge, LDC, Amaggi), CPG companies, and producers seeking ESG, EUDR, and RTRS compliance.

Ownership category

akta.pro rank

Product category

Agricultural Supply Chain Monitoring

NAICS

Support Activities for Agriculture and Forestry (115)

SIC

Agricultural Services (700)

akta.pro primary industry

Agriculture & Land-Use MRV (Soil carbon, livestock, forestry/REDD+) (EUAHADAI)

akta.pro secondary industry

Controlled Wood / Due Diligence / Risk Assessment Services (AFAMALAC)

Keywords

• Agricultural supply chain monitoring
• Socioenvironmental property assessment
• Regenerative agriculture programs
• Rural compliance verification
• Agricultural traceability platform

Headquarters

HQ city

Goiânia

HQ country

Brazil

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Platform and Monitoring Services: Subscription or service fees for platform access, property monitoring, and socioenvironmental assessment services for enterprises managing supply chain networks and for producers seeking certification and compliance.
2. Technical Assistance Services: On-site field technical visits, diagnostic services, and action plans provided to producers, generating service revenue.
3. Certification Support Services: Support services for RTRS and other certifications, including eligibility analysis, technical guidance, group certification management, and commercialization advisory for credits generated.
4. Consortium Membership and Premium Services: Reg.IA and Bov.IS consortium programs offering regenerative agriculture and sustainable cattle support with benefits including regenerative insurance, rural credit discounts, and premium payments for soy and corn production.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Produzindo Certo operates a technology platform combining satellite imagery, remote sensing, AI/ML algorithms, and on-site field technical visits to deliver socio-environmental monitoring, certification support, and supply chain traceability for rural properties in Brazil. The platform includes the web-based Plataforma Produzindo Certo, mobile applications (Eu Produzo Certo for producers and Eu Coleto Certo for field technicians), the Produzindo Certo Consulta rapid assessment service, and consortium programs (Reg.IA for regenerative agriculture and Bov.IS for sustainable cattle).

Product overview

Produzindo Certo operates as a platform-plus-applications architecture built around its core Plataforma Produzindo Certo. The platform centralizes socio-environmental monitoring of rural properties by combining field technical assistance with satellite technology, serving both companies monitoring supplier networks and producers tracking their farm compliance. Two companion mobile applications extend the platform: Eu Produzo Certo for producers to monitor farm status and Eu Coleto Certo for field technicians to collect data efficiently. The Produzindo Certo Consulta add-on enables rapid remote socio-environmental analysis in under 30 seconds. Two branded consortium programs—Bov.IS for sustainable cattle ranching and Reg.IA for regenerative agriculture—leverage the platform to connect producers with premium markets. Supporting content tools include CalendAgro (agricultural calendar), Dicionagro (terminology guide), Flashcast (video interviews), and Vozes Responsáveis (expert discussions).

Differentiator

Problem solved

Functional benefit

Products and services

• Plataforma Produzindo Certo Central web-based platform that aggregates socio-environmental monitoring of rural properties by combining field technical visits with satellite technology, enabling companies to monitor supplier networks and producers to track their property's socio-environmental status, scores, diagnostics, and certification progress.
• Eu Produzo Certo (Mobile App) Mobile application for rural producers to monitor the socio-environmental status of their farms, track pending environmental and labor issues, follow performance improvements, issue certificates, and access news and business opportunities.
• Eu Coleto Certo (Mobile App) Mobile application for field technicians to collect socio-environmental data in the field with agility and efficiency, enabling creation and updating of diagnostics in a few clicks.
• Produzindo Certo Consulta Digital and remote socio-environmental analysis service that processes property data using CAR (Rural Environmental Registry) numbers or GPS coordinates via WhatsApp and delivers a structured report in under 30 seconds by cross-referencing public databases including Ministry of Environment, Funai, Ibama, and MapBiomas.
• Reg.IA - Consórcio de Agricultura Regenerativa First Regenerative Agriculture Consortium in Latin America. Collaborative initiative that connects producers with large buyers, financial institutions, insurance companies, and technology partners to support regenerative agriculture practices, AI-guided recommendations, premium market access, carbon credit generation, and benefits including regenerative insurance, rural credit discounts, and premium payments for soy and corn production.
• Bov.IS - Consórcio de Pecuária Intensiva Sustentável Sustainable cattle ranching consortium focused on high zootechnical performance and lower environmental footprint. Connects producers to premium markets through technical assistance, traceability, innovative impact financing models, and integration across the cattle supply chain.
• Selo Produzindo Certo Certification seal offered to companies and producers that demonstrates products were manufactured within rigorous socioenvironmental standards, providing an origin guarantee to end consumers.

Quantifiable outcome

• 8.666.680 hectares monitored and 3.621.940 hectares of native vegetation preserved
• +6 more outcomes

Named customers11 records

Segments4 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature6 records

Partnerships

17 partnerships are on record, tiered core and supporting.

• ProforestcoreStrategic or Co-development PartnerInternational organization with global presence and expertise in sustainable agricultural and forest supply chains. Partner in Consórcio Oeste MT, Reg.IA consortium, and Colheita Certa certification program. Also partner for Argentina operations achieving first RTRS certifications.
• BayercoreStrategic or Co-development PartnerFounding member of Reg.IA consortium, the first Regenerative Agriculture Consortium in Latin America. Bayer contributes to sustainable agriculture transformation in Brazil.
• BrasilSeg (BB Seguros)coreStrategic or Co-development PartnerStrategic partner in Reg.IA consortium developing rural insurance products adapted for regenerative agriculture practices, with coverage at COP30 discussions.
• AgrivallecoreStrategic or Co-development PartnerPartner in Reg.IA consortium. Leading company in bioinputs projecting growth and new launches for 2025.
• GAPEScoreStrategic or Co-development PartnerPartner in Reg.IA consortium. Associated Group of Research of Southwest Goiano celebrating 25 years with expansion and productivity above average.
• InPlanetsupportingStrategic or Co-development PartnerBrazilian-German startup partner in Reg.IA bringing rock weathering technology for soil regeneration and carbon capture through soil remineralizers.
• Milhão IngredientssupportingStrategic or Co-development PartnerPartner in Reg.IA consortium focused on regenerative grain production and sustainability strategy.
• Mina MercantilsupportingStrategic or Co-development PartnerEntered Reg.IA consortium in 2025. Company since 1975 evolving towards regenerative agriculture model with ESG commitments until 2030.
• BRFcoreStrategic or Co-development PartnerMajor Brazilian food processing company partner in Reg.IA consortium for sustainable agriculture integration.
• AgriHubsupportingStrategic or Co-development PartnerInnovation hub in Mato Grosso where Produzindo Certo joined to utilize local structure for bringing management technologies to rural areas faster.
• TecnouniscsupportingTechnology or IntegrationScientific and Technological Park of University of Santa Cruz do Sul acting as bridge between university and companies, promoting research and innovation in agriculture.
• Instituto PCIsupportingStrategic or Co-development PartnerPartner in Consórcio Oeste MT project supporting sustainable soybean production in western Mato Grosso municipalities.
• IPAMsupportingStrategic or Co-development PartnerEnvironmental research institute partner in Consórcio Oeste MT and Valorizar para Transformar project in Amazon cattle raising.
• Soft Commodities ForumsupportingStrategic or Co-development PartnerPartnership for Soja no Cerrado project supporting expansion of responsible soybean production in key Cerrado municipalities with up to 240 farms receiving free technical assistance.
• Aliança da TerracoreStrategic or Co-development PartnerOriginal parent NGO from which Produzindo Certo spun off in 2019. Ongoing partnership in Valorizar para Transformar project for sustainable cattle in Amazon.
• Agri3 FundsupportingStrategic or Co-development PartnerPartner in green finance portfolio, working with Rabobank on Renova Pasto 2.0 program for sustainable agricultural financing in Brazil.
• RabobanksupportingStrategic or Co-development PartnerBanking partner in Agri3 Fund partnership launching Renova Pasto 2.0 program for sustainable financing in Cerrado and Amazon regions.

Scale indicators13 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Indigo Ag: Indigo Ag is a larger, venture-backed agricultural sustainability platform offering carbon credit programs, biological inputs, and grain market access. While broader in scope and US-centric, it competes in the same sustainability-and-carbon-for-agriculture space that Produzindo Certo is entering through Reg.IA and Bov.IS consortia.

Emerging players

• EarthOptics: EarthOptics is an agricultural soil intelligence platform that uses sensing technology and data analytics to measure soil health, carbon, and structure. It overlaps with Produzindo Certo's soil carbon and regenerative agriculture measurement capabilities, particularly relevant as carbon MRV becomes central to agribusiness sustainability.
• Regrow Ag: Regrow is a crop modeling and agricultural sustainability MRV platform used by major food and agriculture companies to measure Scope 3 emissions and verify regenerative practices. It overlaps directly with Produzindo Certo's measurement, reporting, and verification offerings for enterprise customers and regenerative agriculture programs.
• CIBO Technologies: CIBO Technologies combines satellite imagery, AI, and agronomic modeling to deliver agricultural sustainability and regenerative practice verification at scale. It is comparable to Produzindo Certo's Reg.IA consortium approach, with similar focus on quantifying sustainability outcomes for enterprise buyers.

Direct peers

• Taranis: Taranis is an AI-powered crop intelligence platform that uses aerial imaging, satellite data, and field-level analytics to monitor agricultural operations. Like Produzindo Certo, it combines remote sensing with ground-truth data to deliver actionable insights to enterprises and producers, though it focuses more broadly on agronomic performance across global markets.
• Solidaridad Network: Solidaridad is an international civil society organization that supports sustainable production and supply chains across commodities including soy, beef, and cotton. It engages producers directly with technical assistance and connects them to international buyers, mirroring Produzindo Certo's enterprise-to-producer sustainability linkage model in Latin America.
• Aliança da Terra: Aliança da Terra is the parent NGO from which Produzindo Certo was spun off in 2019. It continues to operate in adjacent areas of rural sustainability, socio-environmental property assessment, and supply chain compliance in Brazil, sharing substantial protocol and methodology overlap with Produzindo Certo.
• Agrosatélite: Agrosatélite is a Brazilian geomatics company specializing in satellite-based agricultural monitoring, land-use change detection, and crop mapping. It serves similar enterprise customers in the Brazilian agribusiness sector for sustainability monitoring and compliance verification, with strong overlap in CAR and biome-level analysis.
• IDH - The Sustainable Trade Initiative: IDH convenes companies, governments, and producers to mainstream sustainable production and trade, particularly in commodities. It runs landscape-level programs and convening platforms that overlap with Produzindo Certo's consortium model and enterprise-driven sustainable supply chain approach.
• Proforest: Proforest is an international organization focused on sustainable agricultural and forest commodity supply chains, working with companies and producers on responsible sourcing programs. It is both a competitor and partner of Produzindo Certo in RTRS certification and Latin America expansion, with overlapping service offerings around certification and supply chain traceability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/watch?v=gVRmP3J41Yc
• Instagraminstagram.com/p/DaP-x4EFqbb
• Facebookfacebook.com/produzindocerto
• LinkedInlinkedin.com/company/produzindocerto

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds1 record

Investors5 records

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Produzindo Certo