EnergyHelpLine
EnergyHelpLine is a UK-based independent price comparison and switching service (trading brand of Love Business Group Limited) that lets households and businesses compare and switch gas, electricity, water, and telecoms tariffs from a panel of 12 UK suppliers via a self-serve website and call centre, monetising through supplier commissions.
- Company typePrivate
- Founded2002
- HeadquartersKent, United Kingdom
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What EnergyHelpLine does
EnergyHelpLine, a trading brand of Love Business Group Limited, is a UK-based independent price comparison and switching service for energy (gas and electricity) and adjacent utilities including water, telecoms, and merchant services. Founded in 2002 and registered in Bolton (2 Springfield Court, Summerfield Road, BL3 2NT), the company operates an in-house price comparison engine that aggregates live tariffs from a panel of 12 trusted UK suppliers — British Gas, British Gas Lite, Scottish Power, EDF Energy, NPower, EON Next, Ovo Energy, Shell Energy, Drax Energy, SSE Business, Smartest Energy, Valda Energy, and Yu Energy — and returns personalised quotes in under 30 seconds based on customer postcode and consumption. The Home Energy comparison engine is delivered through a partnership with Decision Tech, with supplementary data integrations to ElectraLink (consumption and supplier lookups, including half-hourly data) and GB Group Services (meter and address verification). The platform handles the full switch process — termination notices to the current supplier, contract paperwork, and progress tracking through the 'Track My Switch' feature — and adheres to the Energy Switch Guarantee committing to switches within five working days. Distribution is dual-channel: a 24/7 self-serve website plus a UK call centre (01204 916 135).
EnergyHelpLine firmographics
Firmographics- Name
- EnergyHelpLine
- Legal name
- LOVE BUSINESS GROUP LIMITED
- Website
- https://energyhelpline.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- EnergyHelpLine is a UK-based independent price comparison and switching service (trading brand of Love Business Group Limited) that lets households and businesses compare and switch gas, electricity, water, and telecoms tariffs from a panel of 12 UK suppliers via a self-serve website and call centre, monetising through supplier commissions.
- Ownership category
- akta.pro rank
EnergyHelpLine industry classification
Industry- Product category
- Energy Price Comparison
- akta.pro primary industry
- Auto-Switching & Price Comparison Platforms (EUAGAEAD)
- akta.pro secondary industries
- Retail Energy Brokerage (Residential & SMB Switching) (EUAGAEAA), Bill Auditing, Tariff Analysis & Utility Cost Optimization (EUAGAEAF)
Keywords
Where EnergyHelpLine is headquartered
LocationHeadquarters
- HQ city
- Kent
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
EnergyHelpLine business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations, Others
Revenue model
- Energy Supplier Commission (Fee per Contract): Energy Helpline receives a fee directly from the energy supplier when a contract goes live. The fee is included within the customer's unit cost of energy usage as a pence-per-kWh uplift. Because the fee is based on Estimated Annual Energy Consumption, the amount at contract agreement is an estimate (fee = uplift × Estimated Annual Energy Consumption × Contract term). Some suppliers also make additional nominal payments per meter/customer sold successfully.
- Water Partner Commission: Energy Helpline receives a fee from its water partner for customer introductions. The fee is included within the customer's water retail service fee by way of a small uplift applied to usage over the life of the contract.
- Telecoms Retail Introduction Fee: A retail introduction fee is received directly from telecoms partners per telecoms contract agreed. The fee amount may vary depending on the package taken.
- Referral Services: For customers interested in other services (insurance, waste, boiler installation, etc.), Energy Helpline transfers them to relevant partners and receives payment from those partners for the referral.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Monthly | Free comparison and switching service for customers |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels7 records
EnergyHelpLine product offering
Product offeringCore offering
EnergyHelpLine operates an online price comparison and switching platform that lets UK households and businesses compare live gas and electricity tariffs from a panel of 12 trusted UK energy suppliers in under 30 seconds. The company handles the full supplier-switching process on behalf of customers, including contract administration and termination notices, and extends to water, telecoms and Smart Export Guarantee (SEG) tariffs through partner referrals.
Product overview
EnergyHelpLine operates as an energy price comparison and switching platform, offering both domestic and business customers the ability to compare and switch gas and electricity suppliers. The core offering is the Energy Comparison Service, which aggregates live tariffs from a panel of UK energy suppliers and facilitates the switching process. The platform also includes specialized services for business customers (Business Electricity and Business Gas comparison), a switching service that handles contract administration and termination notices, and a Track My Switch tracker for monitoring switch progress. Additional services include commercial meter installation support, guidance on Half-Hourly Settlement regulations, and Smart Export Guarantee (SEG) comparison for renewable energy exporters. The company also provides referral services to partners for water, telecoms, and insurance comparisons. All services are operated by Love Business Group Limited, which trades under multiple names including Love Energy Savings, British Business Energy, and Business Energy UK.
Differentiator
Problem solved
Functional benefit
Products and services
- Energy Comparison Service Core price comparison platform that allows UK households and businesses to compare live energy tariffs from 12 trusted UK energy suppliers and switch providers. The service returns personalised quotes in under 30 seconds and handles the entire switching process on behalf of customers.
- Home Energy Comparison
- Business Electricity Comparison
- Business Gas Comparison
- Home Gas Comparison
- Smart Export Guarantee (SEG) Tariff Comparison Comparison service for households and businesses to find SEG tariffs from suppliers who compensate customers for renewable energy exported back to the National Grid.
- Partner Referral Services
Quantifiable outcome
- Live energy comparison results delivered in under 30 seconds
- +1 more outcomes
Companies that use EnergyHelpLine
Customer profileNamed customers2 records
Segments2 records
Ideal customer profiles2 records
EnergyHelpLine technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
EnergyHelpLine partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core and minor.
- Decision TechcoreDecision Tech provides the Home Energy price comparison technology. When customers access Home Energy price comparison services, they are transferred to Decision Tech, whose privacy notice governs the personal data submitted through that service.
- ElectraLinkcoreElectraLink is used to undertake searches to confirm customer energy consumption (including half-hourly data where relevant), current energy supplier, and the address associated with the meter. This enables accurate pricing for contract management. Data sharing with ElectraLink requires customer consent.
- GB Group ServicescoreGB Group Services is used to verify meter numbers by address, confirm meter number association with business address, and confirm meter serial number. For gas, GB Group is used to confirm consumption and business address. This helps ensure accurate quotes and contract management.
- Energy Suppliers (British Gas, Scottish Power, EDF Energy, EON Next, Ovo Energy, NPower, Shell Energy, Drax Energy, SSE Business, Smartest Energy, Valda Energy, British Gas Lite, Yu Energy)coreEnergy Helpline works with a panel of 12 UK energy suppliers. When a customer switches through Energy Helpline, their details are sent to the chosen supplier who enters into a contract directly with the customer. Energy Helpline receives a commission fee from suppliers for each completed switch.
- Water PartnersminorWater utility partners who receive customer introductions through Energy Helpline's comparison service. A fee is received by Energy Helpline from the water partner, embedded as a small uplift to the customer's water retail service fee.
- Telecoms PartnersminorTelecoms service partners who receive customer introductions through Energy Helpline. A retail introduction fee is paid per telecoms contract agreed, with fee amounts varying by package.
- Energy OmbudsmanminorFor applicable energy microbusiness customers who escalate unresolved complaints, Energy Helpline is obligated to provide the Energy Ombudsman with all data relating to the complaint. Energy Helpline's registration number with the Energy Ombudsman is C35LOVE01.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
EnergyHelpLine competitors and assessment
Company assessmentDirect peers
- MoneySupermarket: MoneySupermarket operates a full-market UK energy comparison service alongside broader financial products, offering a much larger supplier panel than EnergyHelpLine and competing for the same switcher audience.
- Selectra: Selectra is a UK-focused energy and telecoms price comparison specialist, directly competing with EnergyHelpLine on domestic and small business switching and offering call-centre and online comparison across a broad supplier panel.
- GoCompare: GoCompare is a UK multi-vertical comparison site that includes gas, electricity, and broadband switching, competing head-to-head with EnergyHelpLine for comparison-driven switchers using similar commission revenue mechanics.
- Compare the Market: Compare the Market is a UK multi-vertical comparator with a full-market energy comparison offering, directly competing with EnergyHelpLine for residential and small business energy switchers via commission-based monetisation.
- Uswitch: Uswitch is one of the largest UK energy price comparison and switching platforms, directly competing with EnergyHelpLine across domestic gas, electricity, and broadband comparisons, monetised via supplier commissions.
- Flipper: Flipper is a UK auto-switching energy service that automatically moves customers to better tariffs, competing with EnergyHelpLine's manual switching model for the same domestic customer base.
- Confused.com: Confused.com is a UK multi-vertical comparison platform with a dedicated energy switching service, serving the same household switcher base as EnergyHelpLine on a commission model.
- Look After My Bills: Look After My Bills is a UK auto-switching service that continuously monitors and switches customers to cheaper energy tariffs, directly competing with EnergyHelpLine's switching proposition for residential customers.
Others
- Citizens Advice: Citizens Advice operates a non-commercial UK energy comparison and switching tool that competes indirectly with EnergyHelpLine for switcher intent, but is publicly funded and does not monetise via supplier commissions.
Emerging players
- Switchcraft: Switchcraft is a smaller UK energy comparison site targeting residential customers, offering partial overlap with EnergyHelpLine's core comparison proposition but with narrower brand recognition and supplier coverage.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights7 records
Customer concentration
EnergyHelpLine social profiles
Digital presenceEnergyHelpLine compliance and trust
Trust signalCompliance1 record
EnergyHelpLine financial estimates
Financial estimateRevenue estimate
Valuation estimate
EnergyHelpLine leadership team
Management profileNumber of profiles
Profiles1 record
EnergyHelpLine funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EnergyHelpLine M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EnergyHelpLine
What does EnergyHelpLine do?
EnergyHelpLine operates an online price comparison and switching platform that lets UK households and businesses compare live gas and electricity tariffs from a panel of 12 trusted UK energy suppliers in under 30 seconds. The company handles the full supplier-switching process on behalf of customers, including contract administration and termination notices, and extends to water, telecoms and Smart Export Guarantee (SEG) tariffs through partner referrals.
Is EnergyHelpLine a public or private company?
EnergyHelpLine is a private company. It is classified as unknown and is currently operating.
When was EnergyHelpLine founded?
EnergyHelpLine was founded in 2002. It employs 51 to 100 people.
Where is EnergyHelpLine based?
EnergyHelpLine is headquartered in Kent, United Kingdom, in the Europe region.
How does EnergyHelpLine make money?
Four revenue lines are on record. Energy Supplier Commission (Fee per Contract) is the primary driver. The others are water Partner Commission, telecoms Retail Introduction Fee and referral Services.
Who are EnergyHelpLine's main competitors?
Direct peers on record are MoneySupermarket, Selectra, GoCompare, Compare the Market, Uswitch, Flipper, Confused.com and Look After My Bills. Citizens Advice is listed as an others. Switchcraft is listed as an emerging player.
Does EnergyHelpLine have an API?
No public API is recorded for EnergyHelpLine.
What industry is EnergyHelpLine in?
EnergyHelpLine's product category is Energy Price Comparison. Its primary akta.pro industry code is EUAGAEAD, Auto-Switching & Price Comparison Platforms, with a secondary code of EUAGAEAA, Retail Energy Brokerage (Residential & SMB Switching).