Scolaro Parasol
Scolaro Parasol is an Italian family-owned manufacturer founded in 1974 that designs, produces, and distributes premium outdoor parasols and umbrellas to HORECA, contract hospitality, residential, and branded promotional customers across 60+ countries via a global distributor network and subsidiaries in Japan and the USA.
- Company typePrivate
- Founded1974
- HeadquartersCasale Di Scodosia, Italy
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Scolaro Parasol does
Scolaro Parasol is an Italian designer and manufacturer of premium outdoor parasols and umbrellas, headquartered in Casale di Scodosia in the province of Padua and operating continuously since its founding in 1974 near Venice. The company is structured as Scolaro Parasol SRL UNIPERSONALE, a single-member private limited liability company under Italian law, indicating direct founder or family ownership with no disclosed external institutional investment. Its product portfolio spans seven parasol categories: side-post retractable (Galileo series, Pagodaire), side-post (Rimini, Napoli, Torino, Leonardo, Pompei, Palladio Braccio), telescopic (Leonardo, Palladio, Capri, Verona), central pole (Vela, Lido, Napoli, Rimini, Palladio Standard), gas-spring retractable (Astro series), flat design (Revo, Alba), and special modular structures (Quattro, Dual V, Dual T, Poker/Double) for large coverage up to 6x6 meters. Underlying technologies emphasize Italian craftsmanship in aluminum and Iroko wood fabrication, with proprietary features including gas-spring assisted opening systems, telescopic poles that allow closing above furniture, push-up mechanisms for flat designs, anti-mold and waterproof acrylic fabric treatments, and finishes resistant to saltwater and UV degradation for coastal environments.
The company sells exclusively through a B2B channel model: a global network of more than 60 distributors and agents spanning Europe, the Middle East, Asia Pacific, and the Americas, supported by dedicated wholly-owned distribution subsidiaries in Japan (Scolaro Japan, Tokyo) and the United States (Scolaro USA), plus garden furniture retailers and HORECA equipment suppliers reaching end buyers. Pricing is quote-based and not publicly disclosed, with no direct-to-consumer e-commerce. Revenue streams derive from professional parasol sales, custom branded and printed parasols for advertising and promotional use, complementary tables and benches (Romeo, Giulietta), and accessories including LED lighting kits and base systems. Customer segments split across HORECA (hotels, restaurants, cafes), contract and hospitality chains, residential premium outdoor, and advertising/promotional markets serving global beverage brands such as Coca-Cola, Heineken, Carlsberg, Peroni, Guinness, Tuborg, Warsteiner, Lavazza, and Theresianer.
Go-to-market relies on professional catalog downloads, trade show participation (notably Salone del Mobile in Milan, where the company is booked for Stand B07, Hall 01 in April 2026), multi-language websites (Italian, English, French, Spanish, Japanese, Arabic, US English), a newsletter funnel, and the distributor/agent channel for closing. Marketing emphasizes Italian craftsmanship heritage, modularity, and design innovation rather than technology differentiation. Operating geographies span over 40 countries with no apparent geographic restrictions, and the company maintains an Environmental Policy and a sustainability narrative centered on durable materials and long product lifecycles.
Scolaro Parasol firmographics
Firmographics- Name
- Scolaro Parasol
- Legal name
- Scolaro Parasol SRL UNIPERSONALE
- Website
- https://scolaro-parasol.it
- Company type
- Private
- Founded year
- 1974
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Scolaro Parasol is an Italian family-owned manufacturer founded in 1974 that designs, produces, and distributes premium outdoor parasols and umbrellas to HORECA, contract hospitality, residential, and branded promotional customers across 60+ countries via a global distributor network and subsidiaries in Japan and the USA.
- Ownership category
- akta.pro rank
Where Scolaro Parasol is headquartered
LocationHeadquarters
- HQ city
- Casale Di Scodosia
- HQ country
- Italy
- HQ region
- Europe
Offices1 record
Markets served
Scolaro Parasol business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations
Revenue model
- Professional Parasol and Umbrella Sales: Sale of professional outdoor parasols and umbrellas to HORECA, hospitality, and residential markets. Includes both standard and custom/branded products for commercial applications.
- Branded and Custom Printed Parasols: Custom branded parasols with company logos and branding for advertising and promotional purposes, targeting food and beverage companies, hotels, and advertising agencies.
- Accessories and Bases: Sale of complementary accessories including bases, lighting kits, and finishing care products to enhance and complete parasol installations.
- Tables and Benches: Sale of complementary outdoor furniture including Romeo tables and Giulietta benches designed to integrate with parasol bases.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Quote-based professional pricing through distributors |
Go-to-market motion2 records
Distribution channels5 records
Marketing channels5 records
Scolaro Parasol product offering
Product offeringCore offering
Scolaro Parasol designs, develops, and manufactures professional outdoor parasols and umbrellas in Italy. The portfolio spans side post retractable, side post, telescopic, central pole, gas-spring retractable, flat design, and special large-coverage structures, plus complementary outdoor tables, benches, LED lighting kits, and base systems. The company also produces custom-branded parasols for advertising/promotional applications and serves HORECA, contract, advertising, and residential markets globally through a distributor network spanning 60+ countries.
Product overview
Scolaro Parasol is an Italian manufacturer of professional outdoor parasols and umbrellas, established in 1974 near Venice. The company produces a comprehensive portfolio of parasol products organized into seven main categories: Side post retractable parasols (Galileo series, Pagodaire), Side post parasols (Rimini, Napoli, Torino, Leonardo, Pompei, Palladio Braccio), Telescopic parasols (Leonardo, Palladio, Capri, Verona), Central pole parasols (Vela, Lido, Napoli, Rimini, Palladio Standard), Gas-spring retractable parasols (Astro series - Galaxy line), Flat design parasols (Revo, Alba), and Special structures for large coverage (Quattro, Dual V, Dual T, Poker/Double series). Additionally, the company offers complementary outdoor furniture including Tables (Romeo) and Benches (Giulietta), along with accessories such as LED lighting kits and various base systems. The product range features aluminum and wood frames with various finishes (Dark/anthracite, Starwhite, Timber/wood effect, Titanium), catering primarily to HORECA (hotels, restaurants, cafes), contract, and residential outdoor markets. The company emphasizes Italian craftsmanship, sustainability, and design innovation across its product lines.
Differentiator
Problem solved
Functional benefit
Brands
- pagodaire (pagoda*ire*): Side-arm parasol reinterpreting the iconic pagoda shape into a contemporary outdoor furniture piece. Features high-strength aluminum frame for residential, Ho.Re.Ca., and contract settings.
Quantifiable outcome
- Wind-resistant design with tilt angle up to 60° for retractable models and 90° for flat design models
- +2 more outcomes
Companies that use Scolaro Parasol
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles3 records
Scolaro Parasol technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature8 records
Scolaro Parasol partnerships and signals
Strategic signalPartnerships
37 partnerships are on record, tiered minor and core.
- Albadri Global Investment CompanyminorDistributor covering Jordan market with contact at +962 795212585
- Alessandro AzzaliminorAgent covering Italy (tel: 0295-2629728)
- Alessio ZunchedduminorAgent covering Mexico and Panama markets with contacts at +5215591938462 and +50764585862
- Alexei VolodinminorAgent at +39 348 9034957
- Chen Bros Merchandise Co., Ltd.minorDistributor covering Taiwan at +886 4 23860799
- Elite Style Furniture LtdminorDistributor covering Saudi Arabia at +966112222450
- Handelsvertretung Bernd BergmannminorAgent covering Germany regions 4-5-6 at +49-178-5272588
- Hotel ProminorDistributor in France at +33 563621010
- Instant Shade UmbrellasminorDistributor covering Australia at +61 3 9915 3510
- Joachim FreundminorAgent covering Germany regions 7-8-9 at +49-176 78584982
- Kvalitetstid ASminorDistributor covering Norway at +47 23652424
- Lara Concept-Sia Dekorasyon LtdminorDistributor covering Turkey at +90 5336333323
- Liv OutdoorminorDistributor covering Estonia (Harjumaa) at (+372) 6888 617
- NOSTOS FURNITURE S.A.minorDistributor covering Greece at +30-210-4119993
- OskaminorDistributor covering South Korea at +82 1800-5945
- Petra BettgensminorDistributor in Netherlands at +31 073 8505984
- Raymark Services Ltd.minorDistributor covering Mauritius at +230 2489553
- ReeHouse Group of Companies LtdminorDistributor covering Russia at +7(499)6539723
- Scolaro JapancoreDedicated subsidiary handling Japanese market distribution at +81 3 36618361
- Scolaro USAcoreDedicated US subsidiary handling American market distribution at 001 720 2833327
- Shade7minorDistributor covering New Zealand at +64 09 570 1112
- SO OMBRELONESminorDistributor in Norway at +47 3052 7600
- Solutions Experts Ltd.minorDistributor covering Turks and Caicos at +1649 331 8833
- Tienda Mary S.AminorDistributor at 00809-567-5233
- Uwe Wöhlk - idea.objektminorAgent covering Germany regions 0-1-2-3-98-99 at +49 170 2712044
- Zzue CreationminorDistributor covering Hong Kong at 852 2580 0633
- GANOS TMI - Mr. Hannu SaarinenminorAgent covering Finland at +358 400 648639
- EMi, spol. s r.o.minorDistributor covering Czech Republic at +420 7777 80888
- Feher Es Tarsai KFTminorDistributor covering Hungary at 06-13877909
- Gerda Slovakia s.r.l.minorDistributor covering Slovakia at +421 910400400
- Chigo Contract DoominorDistributor at 0038121446505
- Grade One Trading And ContractingminorDistributor covering Qatar at +974 33558617
- Helle KleinminorAgent covering Denmark at +45 40281551
- ItalmebelminorDistributor at +38 0442999931
- Key&C Design AgencyminorAgent at 3358496333
- SIA GROUMENTminorDistributor covering Latvia at +371 25138870
- UAB VadasigaminorDistributor covering Lithuania at +370 698 40668 and +370 616 29 817
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Scolaro Parasol competitors and assessment
Company assessmentBroad incumbents
- Janus et Cie: US-based luxury outdoor furniture brand offering parasols and umbrellas as part of a broader hospitality-grade outdoor collection. Comparable on contract-grade durability, premium pricing, and HORECA/hotel-chain customer base, though not a parasol specialist.
- Royal Botania: Belgian premium outdoor furniture manufacturer whose range includes parasols alongside broader garden furniture. Comparable on premium positioning, materials, and HORECA/contract clientele, but with a much wider portfolio beyond shade structures.
- Kettler: European outdoor furniture manufacturer and retailer offering parasols alongside a wide garden furniture range. Comparable on European distribution scale and HORECA-adjacent retail channels, but with broader product portfolio and lower price positioning than Scolaro.
Direct peers
- Glatz AG: Swiss-based manufacturer of premium parasols and sunshades for residential and commercial use, with a comparable product portfolio of central-pole, side-arm, and large-format structures. Highly comparable European craftsmanship positioning and overlapping HORECA/contract distribution channels.
- Umbrosa: Belgian designer and manufacturer of premium outdoor parasols and shade solutions with a strong design-led positioning. Overlaps with Scolaro on European craftsmanship, contemporary side-arm cantilever designs, and HORECA/contract distribution.
- Shadowspec: Specialist in cantilever and retractable outdoor umbrellas targeting residential and commercial buyers, with comparable focus on wind-resistant engineering, modular large formats, and premium finishes overlapping Scolaro's Galileo, Astro, and Quattro lines.
- Tuuci: US-based manufacturer of commercial-grade parasols, cabanas, and shade structures targeting hospitality and high-end residential markets. Closely aligned on retractable mechanisms, modular large-format systems, and HORECA customer base.
- Jardinico: Belgian premium outdoor parasol brand with a similar mid-to-high-end product range targeting both residential and HORECA buyers. Comparable on materials (aluminum, teak-like finishes), cantilever/side-arm geometries, and European designer aesthetic.
- Sun Garden: German parasol manufacturer offering a comparable spectrum of central-pole, side-arm, and telescopic models with strong European retail and HORECA distribution. Similar product breadth and price positioning to Scolaro's standard and telescopic ranges.
- May尔森 (Marson / Sywawa): Italian competitor specializing in professional outdoor parasols and umbrellas with similar product categories (central pole, side-arm, telescopic, large-format structures) and overlap on Italian manufacturing heritage and HORECA targeting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Scolaro Parasol social profiles
Digital presenceScolaro Parasol financial estimates
Financial estimateRevenue estimate
Valuation estimate
Scolaro Parasol leadership team
Management profileNumber of profiles
Scolaro Parasol subsidiaries and ownership
Company hierarchySubsidiaries2 records
Scolaro Parasol funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Scolaro Parasol M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Scolaro Parasol
What does Scolaro Parasol do?
Scolaro Parasol designs, develops, and manufactures professional outdoor parasols and umbrellas in Italy. The portfolio spans side post retractable, side post, telescopic, central pole, gas-spring retractable, flat design, and special large-coverage structures, plus complementary outdoor tables, benches, LED lighting kits, and base systems. The company also produces custom-branded parasols for advertising/promotional applications and serves HORECA, contract, advertising, and residential markets globally through a distributor network spanning 60+ countries.
Is Scolaro Parasol a public or private company?
Scolaro Parasol is a private company. It is classified as family owned and is currently operating.
When was Scolaro Parasol founded?
Scolaro Parasol was founded in 1974. It employs 11 to 50 people.
Where is Scolaro Parasol based?
Scolaro Parasol is headquartered in Casale Di Scodosia, Italy, in the Europe region.
How does Scolaro Parasol make money?
Four revenue lines are on record. Professional Parasol and Umbrella Sales are the primary driver. The others are branded and Custom Printed Parasols, accessories and Bases and tables and Benches.
Who are Scolaro Parasol's main competitors?
Broad incumbents on record are Janus et Cie, Royal Botania and Kettler. Direct peers are Glatz AG, Umbrosa, Shadowspec, Tuuci, Jardinico, Sun Garden and May尔森 (Marson / Sywawa).
Does Scolaro Parasol have an API?
No public API is recorded for Scolaro Parasol.