Lohmeier Home Interiors

What Lohmeier Home Interiors does

Lohmeier Home Interiors GmbH & Co. KG is a Bielefeld, Germany-based home furnishings retailer operating a hybrid direct-to-consumer model that combines a 1,000+ m² physical showroom with an e-commerce storefront. The company curates and distributes premium international furniture and home accessory brands — including Rivièra Maison, Lambert, Flamant, and Eichholtz — across five product categories: Möbel (furniture), Accessoires, Textilien (textiles), Leuchten (lamps), and Tisch & Küche (table and kitchen). It targets both private end consumers and commercial customers (gewerbliche Kunden) seeking design-led home goods.

Name

Lohmeier Home Interiors

Legal name

Lohmeier Home Interiors GmbH & Co. KG

Website

https://lohmeier-interiors.de

Company type

Private

Operating status

Operating

Short description

Lohmeier Home Interiors is a Bielefeld, Germany-based retailer operating a hybrid showroom-plus-e-commerce model, curating 15+ premium international home-furniture brands for private and commercial buyers in the German market.

Ownership category

akta.pro rank

Product category

Home Furnishings Retail

NAICS

Furniture and Home Furnishings Retailers (4491), Furniture Retailers (449110), Home Furnishings Retailers (44912), Interior Design Services (54141)

SIC

Retail-Home Furniture, Furnishings & Equipment Stores (5700), Retail-Furniture Stores (5712)

akta.pro primary industry

Luxury Home & Lifestyle Department Stores (CRAGADAG)

Keywords

• Home furnishings retail
• Premium furniture
• Interior design services
• Home decor accessories
• Home textiles

Headquarters

HQ city

Bielefeld

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales: Direct sales of premium home furnishings including furniture, accessories, textiles, lighting, and table & kitchen products through their e-commerce platform and physical showroom. Revenue is generated through one-time product transactions with no subscription component.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Lohmeier Home Interiors is a multi-channel home furnishings retailer operating an e-commerce platform alongside a 1,000+ m² physical showroom in Bielefeld, Germany. The company curates and sells premium furniture, lighting, textiles, tableware, candles, and home accessories across five main product categories, featuring 15+ exclusive international brands such as Rivièra Maison, Lambert, Flamant, Eichholtz, and Lexington. In addition to retail, it offers professional interior design consultation, including the "Rundum sorglos Paket" full-service package from initial contact through final furnishing.

Product overview

Lohmeier Home Interiors operates as a multi-channel home furnishings retailer combining an e-commerce platform with a physical showroom in Bielefeld. The core offering spans five main product categories: Möbel (furniture for living, dining, bedroom, office, hallway, and garden), Accessoires (decorative items, candles, fragrances, storage), Textilien (textiles for décor, bed, bath, and floor), Leuchten (lighting fixtures), and Tisch & Küche (tableware and kitchenware). The portfolio includes approximately 15+ branded collections such as Rivièra Maison, Lambert, Flamant, Eichholtz, Baobab Collection, Collines de Provence, Lexington, and others. Services include interior design consultation and a 1,000 sqm showroom experience. Products are also available through an online shop with multiple payment options and shipping to Germany.

Differentiator

Problem solved

Functional benefit

Products and services

• Möbel (Furniture) Comprehensive furniture collection covering living room (sofas, armchairs, coffee tables, TV units, cabinets), dining room (tables, chairs, benches, buffets, wine cabinets), bedroom (beds, nightstands, wardrobes, dressers), office (desks, chairs, shelves), hallway (benches, sideboards, wardrobes), and garden/terrace (seating, tables) for individual consumers and commercial spaces.
• Accessoires (Home Accessories) Home accessories including wall decor (frames, wall clocks), candles and candle holders, bathroom accessories (laundry baskets, mirrors, beauty care), room fragrances (diffusers, scented candles, room sprays), storage solutions, vases, and decorative items for individual consumers.
• Textilien (Home Textiles) Textile collection including decorative textiles (cushion covers, throws, blankets), bed linens (bedding, day covers, pillows), bathroom textiles (towels, robes, bath mats, beach towels), carpets, and table linens for individual consumers.
• Leuchten (Lighting) Lighting fixtures including pendant lamps, table lamps, floor lamps, desk lamps, wall lamps, and lamp shades used to create interior ambiance for residential and commercial spaces.
• Tisch & Küche (Table & Kitchen) Tableware and kitchenware including glasses and barware, storage containers, cutlery, coffee and tea accessories, serving items, kitchen textiles, and table linens.
• Showroom Bielefeld 1,000+ m² physical showroom in Bielefeld, Germany featuring curated room displays (Coastal Edit, Calm Living, Table Moments, Timeless Living, Natural Home themes), where interior designers assist customers in person with product selection and room planning.
• Einrichtungsberatung (Interior Design Consultation) Professional interior design consultation service provided by in-house designers to help customers plan rooms, homes, apartments, or commercial spaces. Includes the 'Rundum sorglos Paket' (all-inclusive package) spanning initial contact through final furnishing and installation.
• Lohmeier Home Interiors Online Shop E-commerce platform at lohmeier-interiors.de offering the full product catalog with shopping cart, account management, order tracking, and multiple payment options including Klarna (invoice, installment) and PayPal. Deliveries are made within Germany, with international orders handled through customer service contact.
• Geschenkgutschein (Gift Vouchers) Gift certificate program enabling customers to purchase gift vouchers redeemable across the product range and services.

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration6 records

Partnerships

24 partnerships are on record, tiered core, major and supporting.

• Rivièra MaisoncoreOthersFlagship brand partnership featuring exclusive Rivièra Maison furniture and home accessories. The brand represents casual, Mediterranean-inspired living and is prominently featured throughout the showroom with dedicated sections for furniture, accessories, textiles, lighting, and table & kitchen products.
• LambertcoreOthersFeatured brand specializing in classic home furnishings and décor accessories.
• FlamantcoreOthersBelgian country-style furniture brand known for rustic and natural aesthetics, featured prominently in the collection.
• Richmond InteriorsmajorOthersBrand partnership offering contemporary furniture pieces for various rooms including living rooms, dining rooms, and bedrooms.
• EichholtzmajorOthersLuxury furniture brand known for high-end design pieces and premium craftsmanship.
• ArtwoodmajorOthersBrand specializing in natural wood furniture and rustic home accessories.
• Lexington CompanymajorOthersPremium bedding and home textile brand featuring high-quality bed linens and bedroom accessories.
• Light & LivingmajorOthersLighting specialist brand offering lamps and lighting solutions for home interiors.
• Ocean HousesupportingOthersCoastal and maritime-inspired home décor brand.
• Peter Dahlenburg LivingmajorOthersPremium home accessories brand known for natural materials and refined aesthetics.
• Scapa HomemajorOthersStylish home accessories brand featuring contemporary designs and premium materials.
• Baobab CollectionsupportingOthersLuxury home fragrance brand known for designer candles and room diffusers.
• Collines de ProvencesupportingOthersFrench Provence-style scented candles and room fragrances handcrafted in southern France.
• Gant HomesupportingOthersHome textile brand offering premium bedding and home accessories from the Gant fashion house.
• Molton Brown Ltd.supportingOthersLuxury fragrance and personal care brand offering premium scented products.
• House in StylesupportingOthersPremium home textile brand known for high-quality blankets and throws.
• Jonathan AdlersupportingOthersDesigner home accessories and furniture brand known for modern luxury aesthetics.
• HimlasupportingOthersSwedish lifestyle brand specializing in natural linen textiles for the home.
• TinekhomesupportingOthersHome accessories brand offering stylish and contemporary décor items.
• KlarnasupportingTechnology or IntegrationPayment service provider enabling 'buy now, pay later' options including invoice payment and installment plans. Handles payment processing for purchases on account and credit card transactions.
• PayPalsupportingTechnology or IntegrationPayment service provider enabling secure online transactions including PayPal Direct, credit card payments (Visa/Mastercard), and SEPA direct debit.
• DHLsupportingOthersShipping and logistics partner for parcel deliveries within Germany.
• Spedition DachsersupportingOthersFreight forwarding partner for larger furniture items and bulky goods deliveries.
• Mailchimp (The Rocket Science Group)supportingTechnology or IntegrationEmail marketing platform used for newsletter distribution and marketing communications.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Westwing Group: German-founded premium home and living e-commerce retailer with curated brand selection and an emphasis on design-led assortment. Direct overlap with Lohmeier in premium home furnishings online.
• Bolia.com: Scandinavian premium home brand with own-brand furniture and accessories, sold via own showrooms and online. Comparable curated premium positioning with multi-channel distribution.
• Maisons du Monde: French premium home furnishings retailer combining showrooms and e-commerce with curated multi-brand collections across furniture, décor, and textiles. Highly comparable hybrid model with similar premium positioning.
• Home24: Berlin-based online furniture and home furnishings retailer (now majority-owned by XXXLutz). Directly comparable as a German home e-commerce operator with similar assortment breadth.
• Made.com: Design-led online furniture retailer with premium positioning (now owned by Next). Comparable as a digital-first premium home brand with curated design assortment.
• Anthropologie (URBN): US-based premium lifestyle retailer with curated home assortment, store-as-showroom experience, and interior design services. Similar boutique, brand-curated home positioning.

Broad incumbents

• H&M Home: Home furnishings extension of global fast-fashion retailer H&M, with multi-channel distribution and trend-driven assortment. Adjacent in home décor and textiles rather than core premium furniture.
• Wayfair: Large global online home furnishings marketplace with much broader assortment and scale. Overlaps with Lohmeier's e-commerce home category but is a mass-market incumbent rather than a curated specialist.
• Zara Home (Inditex): Home furnishings line of global apparel giant Inditex, operating both online and physical stores with premium lifestyle positioning. Comparable premium home segment but embedded in a much larger fashion retailer.

Regional players

• JYSK (Dänisches Bettenlager): Danish home furnishings retailer with strong presence across Northern Europe and Germany, selling furniture, mattresses, and home accessories through a wide store network. Comparable category overlap but more value-tier positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/LohmeierInteriors
• Instagraminstagram.com/lohmeierhomeinteriors
• Pinterestpinterest.de/LohmeierInteriors

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lohmeier Home Interiors